--- title: 'ABM Manager at Litmus' canonical: 'https://feeny.ai/job/abm-manager-litmus-toronto-xxpp6zjk4nrc' type: 'job' last_seen: '2026-10-23' --- # ABM Manager at Litmus - **Company:** Litmus - **Location:** Toronto, Canada - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2026-10-21 - **Last confirmed live:** 2026-10-23 - **Apply:** https://jobs.ashbyhq.com/litmus/f7352a46-a1c5-4add-9539-c053a33c5d47 ## Job description Who is Litmus Litmus is building the data foundation that powers industrial AI. AI doesn’t work without real-world, contextualized data - Litmus makes that data usable. As AI adoption accelerates, most industrial environments still can’t access or use their operational data. We solve that gap. We’re a growth-stage software company helping manufacturers access, structure, and use real-time data from machines, systems, and sensors at the edge. Our platform sits at the intersection of edge computing, AI, and industrial operations, enabling some of the world’s largest companies to run operations in real time, reduce downtime, and optimize production. Backed by leading investors and trusted by global manufacturers and partners like Google, Microsoft, Dell, Oracle, and Mitsubishi, Litmus is powering the shift toward software-defined manufacturing. ## Why join Litmus Build the infrastructure that makes industrial AI possible AI is moving beyond the cloud and into the physical world. At Litmus, you’ll build the infrastructure that enables real-time data to power AI and machine learning systems in production environments. Work on problems where software meets the real world Most AI systems fail without access to real-world data. You’ll build the layer that makes them viable in production. We solve challenges at the intersection of distributed systems, real-time data, and industrial constraints — where reliability, scale, and performance are non-negotiable. Have real impact, fast You’ll work on systems used by real customers in production, with direct impact on product and company trajectory. As a scaling company, we move quickly. You’ll have ownership, visibility, and the ability to shape both product and company as we scale. Join a high-performance team We’re building a team that holds a high bar and pushes each other to improve. You’ll work alongside experienced operators, engineers, and leaders who have done this before and are building again at scale. We hire people who take ownership, move quickly, and care about outcomes. No passengers. Our culture At Litmus, the team is collaborative, curious, and low ego. People are scrappy, take ownership, and look for ways to make an impact. We value empathy just as much as execution, whether that’s in how we build, how we communicate, or how we support each other. We’re a growing company, so things move quickly and not everything is perfectly defined. If you enjoy figuring things out, working closely with others, and making steady progress, you’ll do well here. ## About the Role We’re hiring an ABM Manager to run account-based marketing across Litmus’s highest-priority target accounts. Sitting within Field & Partner Marketing, you’ll turn our company-wide Account Based Marketing strategy into day-to-day execution by building account plans, launching multi-channel plays, and measuring their impact on pipeline. You’ll work closely with Account Executives (AEs), Business Development Reps (BDRs), Revenue Operations (RevOps), and our Partner Managers to engage the right buyers at the manufacturers that matter most to our growth. ## What You’ll Do - Execute Litmus’s ABM program across tiered target accounts, from account selection and tiering through launch and optimization. - Build and maintain account plans with AEs and BDRs including mapping buying committees, priorities, and engagement history for each target account. - Plan and launch multi-channel ABM plays, including personalized email, LinkedIn and paid programs, direct mail, content, and events. - Partner with BDRs on account-based outreach sequences and messaging that turn account engagement into meetings. - Work with the Partner Managers to bring partners into account plays where they add value, co-developing joint account plans and campaigns with Hyperscaler (Microsoft, Google, AWS, Databricks, Snowflake, etc.) and System Integrator (SI) partners. - Work with Corporate Marketing to coordinate content and messaging for target industries, accounts, and personas. - Use HubSpot and Salesforce to build target account lists, track engagement, and keep account data clean. - Work with RevOps to report on ABM performance including account engagement, meetings, and pipeline created and influenced, and use the results to sharpen targeting and plays. ## What You’ll Bring Must Have - 3–5 years of B2B marketing experience, including at least 2 years running ABM or account-based programs. - Experience working directly with AEs and BDRs on named-account programs tied to pipeline goals. - Hands-on experience with HubSpot and Salesforce, including list building, emails, landing pages, social media, campaign tracking, and reporting. - Strong project management skills, with the ability to run several account plays at once and keep stakeholders aligned. - Clear, concise writing that adapts to both technical and business audiences. ## Nice to Have - Experience marketing B2B software to manufacturing, industrial, or other technical buyers. - Experience building and managing skills and artifacts in Claude. - Experience with ABM and intent platforms such as 6sense, Demandbase, or ZoomInfo. - Experience running joint or co-sell programs with Hyperscaler, SI, or technology partners. - Familiarity with industrial data, IIoT, edge computing, or AI. ## About Litmus ## Company Overview - **One-liner**: Litmus is the modern industrial data foundation platform for AI, helping manufacturers connect industrial systems, standardize operational data, and deploy analytics and AI across plants. - **Entity Type**: Private (Growth Stage) - **Headquarters**: Santa Clara, California, USA - **Founded**: 2015 - **Founders**: Vatsal Shah (CEO), John Younes (COO), Sacha Sawaya (CFO) ## Core Business - Primary industry/industries: Industrial IoT / Industrial Data Platforms / Industrial AI - Target customers: B2B – Manufacturing operations, industrial teams (OEE, predictive maintenance, energy optimization, quality inspection), primarily Enterprise and SMB manufacturing - Mission or purpose statement: "Turn fragmented industrial data into a repeatable system for deploying AI across every plant." ## Products & Services - **[Litmus Edge](https://litmus.io/)** – The industrial edge data platform for connecting industrial assets, modeling operational data, and running edge applications, analytics, and AI. - **[Litmus Edge Manager](https://litmus.io/)** – Centralized management layer for deploying, monitoring, updating, and governing distributed Litmus Edge environments across sites. - **[Litmus Unify](https://litmus.io/)** – Governed industrial data exchange layer that standardizes, structures, secures, and distributes operational data across OT and IT systems through a Unified Namespace approach. - **[Litmus Data Catalog](https://litmus.io/)** – Industrial metadata visibility and governance platform for discovery, lineage, governance, observability, and AI-driven contextual intelligence. - **[Litmus MCP Server](https://litmus.io/)** – Open-source Model Context Protocol server for Litmus Edge that enables natural-language and AI-assisted interaction with industrial edge operations. ## Market Standing - **Valuation/Market Cap**: Not publicly available (Private company) - **Total Funding**: Not disclosed publicly; company has received investment from major ecosystem partners and venture investors - **Notable Investors/Partners**: Trusted by Google Cloud, Dell Technologies, HPE, Hitachi, Mitsubishi, and other global Fortune 500 companies. Partners include major cloud (AWS, Azure, Google Cloud, Oracle Cloud) and data platform providers (Databricks, Snowflake, InfluxData). - **Growth Signals**: - 95 sites deployed in 18 weeks for one customer (standardized industrial data architecture) - 126 edge deployments for another customer - $3M/month savings realized by one customer (optimized packing and volume tracking) - Headquartered in Santa Clara with global offices in Toronto, Munich, Tokyo, and Pune (100+ employees) - Strong hiring signal – active careers page with open roles ## Competitive Advantages - **One-Platform Approach**: Replaces site-by-site integration work and point solutions, combining connectivity, DataOps, UNS, governance, and AI in one architecture. - **Built for Industrial Edge**: Runs applications and AI close to machines, with support for offline and air-gapped environments. - **Multi-Site Scale**: Standardizes data models and deployments consistently across all plants. - **Open Ecosystem**: Integrates with existing OT/IT infrastructure, enterprise platforms, and cloud systems. - **Proven in Production**: Multiple verified large-scale customer deployments with measurable ROI. ## Strategic Focus - **Industrial AI Enablement**: Positioned as the foundational data layer for enabling Industrial AI use cases (OEE intelligence, energy optimization, predictive maintenance, quality inspection, anomaly detection, digital twin). - **Unified Namespace**: Pushing the Litmus Unify product as the standard for governed, standardized data exchange across OT and IT systems. - **Developer Experience**: Launching Litmus Edge Developer Edition (free, unlimited two-hour sessions) and Litmus MCP Server to attract and enable the developer community. - **Global Expansion**: Offices across North America, Europe, and Asia indicate a global growth strategy. ## Why Work Here - **Industry-leading AI/Industrial IoT focus**: Work at the intersection of manufacturing and cutting-edge AI technology. - **Proven traction**: Real customer deployments with measurable impact (millions in savings, hundreds of sites). - **Culture & Work Style**: Based on job postings, Litmus appears to be a hybrid/in-office company with on-site expectations in Santa Clara (HQ) and other global offices. - **Global Team**: Engineering and go-to-market presence across Silicon Valley, Toronto, Munich, Tokyo, and Pune, offering international collaboration opportunities. - **Career Growth**: Active hiring across multiple functions, suggesting the company is scaling and offers upward mobility. - **Meaningful Impact**: Directly enabling the manufacturing sector to become more efficient, reduce waste, and deploy AI – work that has tangible industrial and environmental benefits. ## Sources 1. [litmus.io](https://litmus.io/) 2. [litmus.io/en-US](https://litmus.io/en-US) 3. [jobs.ashbyhq.com (Litmus Careers)](https://jobs.ashbyhq.com/litmus) 4. [builtin.com (Litmus IO Profile)](https://builtin.com/company/litmus-io) 5. [linkedin.com (Litmus Automation)](https://www.linkedin.com/company/litmus-automation) ## Other roles at Litmus - [Account Executive EMEA](https://feeny.ai/job/account-executive-emea-litmus-germany-4hwjx2ytbzdp) — Germany - [Account Executive Nordics](https://feeny.ai/job/account-executive-nordics-litmus-germany-ktex1zr701nb) — Germany - [Senior QA Test Engineer GCC](https://feeny.ai/job/senior-qa-test-engineer-gcc-litmus-pune-bdwxwshk6mwc) — Pune, India - [Director of Customer Support](https://feeny.ai/job/director-of-customer-support-litmus-toronto-ma6r2d51xq6p) — Toronto, Canada - [Strategic Account Manager](https://feeny.ai/job/strategic-account-manager-litmus-toronto-gss7ygq88xe4) — Toronto, Canada - [Lead Frontend Engineer](https://feeny.ai/job/lead-frontend-engineer-litmus-toronto-8vm7z8ps1tp3) — Toronto, Canada - [Senior QA Test Engineer](https://feeny.ai/job/senior-qa-test-engineer-litmus-pune-jpfm35w29h9t) — Pune, India - [Enterprise Account Executive](https://feeny.ai/job/enterprise-account-executive-litmus-canada-caavt2vjmr7r) — Canada - [Sales Engineer](https://feeny.ai/job/sales-engineer-litmus-canada-mzvmynz7v4fp) — Canada - [Senior Yocto Developer Toronto](https://feeny.ai/job/senior-yocto-developer-toronto-litmus-toronto-x416k644wkf4) — Toronto, Canada