---
title: 'ABM Strategist, Client Services at Power Digital'
canonical: 'https://feeny.ai/job/abm-strategist-client-services-power-digital-mexico-t0sg3nbfd2dz'
type: 'job'
last_seen: '2026-09-06'
---

# ABM Strategist, Client Services at Power Digital

- **Company:** Power Digital
- **Location:** Mexico
- **Work type:** remote
- **Posted:** 2026-07-10
- **Last confirmed live:** 2026-09-06
- **Apply:** https://job-boards.greenhouse.io/powerdigitalmarketing/jobs/5185163007

## Job description

Who We Are:

Power Digital is an AI-Native Growth Firm built at the intersection of world-class talent and proprietary technology. We help leading and emerging brands grow by combining deep vertical expertise, strategic thinking, and enterprise intelligence to drive measurable business outcomes.

For more than a decade, we have built our business around one belief: the best technology makes great people better. Our teams of strategists, creatives, analysts, and technologists use Omega, our AI operating system, to surface opportunities faster, investigate what is driving performance, and execute approved work with greater speed and precision. Behind Omega is Iris, our proprietary intelligence layer, built on years of real performance data, strategic frameworks, testing, and learnings from across our client portfolio. AI expands the capacity of our people to think, create, solve harder problems, and make better decisions. Human judgment, creativity, and accountability remain central to how we work.

As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. We partner closely with our clients as an extension of their teams, working across strategy, execution, and measurement to identify what is truly blocking growth and determine what to do next. Our culture is built on people who are curious, ambitious, accountable, and committed to delivering meaningful results for our clients and for one another.

At Power Digital, we believe the future belongs to teams that combine the best talent with the best technology. We are building that future today.

***Proficiency in spoken and written English at an advanced level is required for this role.

A day in the life:

As an ABM Strategist, you will support the Director of Account Based Marketing in building, running, and optimizing account-based programs across Power Digital's B2B portfolio. You are the person in the platforms daily — building account lists, monitoring intent signals, and keeping campaigns and reporting accurate so the Director can focus on strategy and client relationships.

You will work hands-on in tools like 6Sense and Demandbase to maintain target account lists, segment and score accounts, and surface intent signals that inform what Paid Media, Content, and Email/Lifecycle teams do next. This role is equal parts platform execution and strategic thinking — you're expected to not just pull the data, but understand what it means and flag it before someone else has to ask.

You'll partner closely with the Director of ABM on playbook development and client-facing materials, and coordinate directly with channel teams to make sure account tiering and intent data are actually driving campaign decisions, not just sitting in a dashboard.

Key Responsibilities:

- Build, maintain, and continuously refine target account lists, tiering, and scoring models in 6Sense and Demandbase
- Monitor intent data and account engagement signals daily; flag movement and surface insights to the Director of ABM before they become client questions
- Support the Director of ABM in developing ABM audits, playbooks, and GTM plans for clients
- Translate account tiers and intent signals into campaign briefs and targeting inputs for Paid Media, Paid Social, Content, and Email/Lifecycle teams
- Coordinate with channel teams to confirm account-based campaigns are executing against the intended tiering and messaging strategy
- Own ABM reporting and dashboards; track pipeline influenced/sourced, account engagement, and movement through funnel stages
- Support cross-agency collaboration across SEO, Paid Media, Creative, PR, Influencer, and CRO to keep ABM campaigns unified
- Assist Revenue and Appraisal teams with account and market research for new and expanded business opportunities
- Employ AI technologies to enhance and optimize ABM processes and reporting
- Utilize and leverage Power Digital's nova ecosystem as it relates to ABM strategy and reporting
- Join client calls and discovery discussions to represent ABM performance and platform data; build toward leading these independently

Role Requirements:

- Mandatory: hands-on working proficiency with 6Sense, Demandbase, or an equivalent ABM/intent data platform
- 2–4 years in B2B marketing, marketing operations, or ABM, in-house or in-agency
- Comfortable working in core B2B Martech such as Salesforce, Marketo, or HubSpot
- Working knowledge of intent data, predictive scoring, and account tiering, with a desire to go deeper on the strategy behind them
- Strong analytical skills; comfortable pulling and interpreting data without hand-holding
- Clear written and verbal communication; able to translate platform data into a takeaway a channel lead or client can act on
- Organized and detail-oriented; able to manage account data and reporting across multiple clients concurrently
- Team-oriented and collaborative, with the confidence to flag issues or opportunities to more senior stakeholders
- Agency experience valued but not required

## Key Performance Indicators (KPIs)

- Net MRR across B2B ABM / Strategy portfolio
- Client NPS (8+ avg)
- Delivery of all work within agreed-upon deadlines
- Accuracy and freshness of account tiering, scoring and intent data across assigned clients

Most Important Things (MITs)

- Keep account data, intent signals, and reporting accurate and current — the Director and channel teams are making decisions off your work
- Clear, direct, and radically candid communication with internal and external stakeholders
- Client value — has your work provided new insight, confirmed a course of action, or outlined a clear path forward

Benefits & Perks:

- Base salary paid in USD + commission opportunities
- Unlimited Time Off available on day one
- Fully flex work environment: full-remote, in-office, or hybrid
- Healthcare stipend: $50/month to support your healthcare or insurance costs
- National Holidays + 2 Mental Health Recharge Days per year
- Unlimited opportunities for growth & leadership within a rapidly growing firm
- Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
- Quarterly awards including prize money and recognition for outstanding performance
- Opportunities to be involved in company DEI initiatives

Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.

Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at https://powerdigitalmarketing.com/company/careers/[.](https://powerdigitalmarketing.com/company/careers/) If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at recruiting@powerdigital.com before taking any further action in relation to the correspondence.

## About Power Digital

## Company Overview
- **One-liner**: Power Digital is a tech-enabled growth marketing agency that integrates data intelligence, channel expertise, and proprietary technology to drive profitable revenue growth for brands.
- **Entity Type**: Private (backed by private equity)
- **Headquarters**: San Diego, California, United States
- **Founded**: 2012
- **Founders**: Not publicly listed on the website; Grayson Lafrenz serves as Founder & Chairman [powerdigitalmarketing.com](https://powerdigitalmarketing.com/meet-our-leadership-team/)

## Core Business
- **Primary industry**: Digital Marketing / Advertising Services
- **Target customers**: B2B and B2C brands across industries including consumer services, consumer packaged goods (CPG), private equity, healthcare, fashion, and retail. Serves both leading and emerging brands globally.
- **Mission/purpose**: To make profit predictable by operating at the intersection of data, technology, and human intelligence, providing total transparency and accountability for driving business impact [powerdigitalmarketing.com](https://powerdigitalmarketing.com/).

## Products & Services
- **nova (Proprietary Technology Platform)**: A data intelligence platform that analyzes a company’s digital ecosystem using multiple first-party data sources to build informed, custom marketing plans. De-risks investments by optimizing capital allocation and providing actionable insights [linkedin.com](https://www.linkedin.com/company/powerdigitalmarketing).
- **Growth Marketing Services**: Comprehensive suite including strategic consulting, search engine optimization (SEO), paid search (PPC), paid social media, programmatic media, conversion rate optimization (CRO), lifecycle marketing, content marketing, creative services, and retail marketplace management.
- **Data Intelligence & Analytics**: Consulting and measurement services to provide clear, actionable insights and reporting on ROI and business impact.
- **PR & Affiliate Marketing**: Services to manage public relations and affiliate partnerships.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed.
- **Key Metric**: Annual revenue of **$76.0 million** (LinkedIn estimate) [linkedin.com](https://www.linkedin.com/company/powerdigitalmarketing).
- **Total Funding**: Raised private equity. A round in 2019 was led by **Periscope Equity**. A secondary market transaction in 2022 was led by **Court Square Capital Partners**, which is now the parent company [linkedin.com](https://www.linkedin.com/company/powerdigitalmarketing).
- **Notable Investors/Partners**: Court Square Capital Management, L.P. (parent company), Periscope Equity.
- **Growth Signals**: 
  - **Headcount**: 907 employees, with **+26.9% YoY growth** (+483 people year-over-year) [linkedin.com](https://www.linkedin.com/company/powerdigitalmarketing).
  - **Client Retention**: High retention rate (stated as "because exceeding expectations is our standard") [powerdigitalmarketing.com](https://powerdigitalmarketing.com/).
  - **Performance**: Claims to deliver YoY revenue growth 2.6x faster than the industry average for clients [powerdigitalmarketing.com](https://powerdigitalmarketing.com/).
  - **Global Reach**: Operates in 42 countries, with significant presence in the US, Colombia, India, Brazil, and the UK [linkedin.com](https://www.linkedin.com/company/powerdigitalmarketing).
  - **Acquisition**: Acquired Factorial Digital in 2019 [linkedin.com](https://www.linkedin.com/company/powerdigitalmarketing).

## Competitive Advantages
- **Proprietary Technology (nova)**: A key differentiator that provides data-driven marketing plans and capital allocation optimization, reducing guesswork for clients.
- **Integrated Model**: Combines strategic consulting, data intelligence, channel expertise, and technology under one roof, offering a holistic, full-funnel approach rather than siloed services.
- **Transparency & Accountability**: Emphasizes total transparency with "receipts" for what drives business impact, positioning itself as a partner focused on measurable ROI and EBITDA growth.
- **Talent & Training**: Invests heavily in employee development with over 100 training sessions per year, a dedicated onboarding program, and a strong focus on culture and growth mindset [powerdigitalmarketing.com](https://powerdigitalmarketing.com/company/careers/).

## Strategic Focus
- **Growth & Scalability**: Continuing to scale the agency globally, with active hiring across multiple countries and departments.
- **Technology-Led Innovation**: Further developing the nova platform and its data intelligence capabilities to maintain a competitive edge in a rapidly changing digital landscape (especially around data privacy and first-party data).
- **Deepening Industry Verticals**: Targeting specific high-growth verticals such as healthcare, CPG, retail, and private equity with specialized teams and services.
- **Talent Acquisition & Development**: Prioritizing building a best-in-class team with a strong growth mindset, as evidenced by their robust training programs and emphasis on employee experience.

## Why Work Here
- **Culture**: Described as collaborative, innovative, and driven by a "growth mindset." The company values having fun while striving for excellence. A dedicated DE&I committee works to educate, celebrate, and give back to diverse communities [powerdigitalmarketing.com](https://powerdigitalmarketing.com/company/careers/).
- **Remote/Hybrid Policy**: Offers remote positions across the United States, Latin America (Argentina, Brazil, Colombia, Ecuador, Honduras, Mexico, Peru, Costa Rica), the United Kingdom, and other locations. The company is globally distributed with a remote-first approach for many roles.
- **Benefits**: Includes 401k match, unlimited PTO, paid service hours, mental health recharge days, and medical coverage [powerdigitalmarketing.com](https://powerdigitalmarketing.com/company/careers/).
- **Professional Development**: Provides a seamless onboarding training program and over 100 additional training sessions per year for professional and personal development. The company invests significantly in employee growth and internal mobility.
- **Engineering & Tech Culture**: The technology team (nova engineering, data intelligence, product) is integrated with the business, working on proprietary tools that directly impact client outcomes. This offers a unique blend of agency work and product development in a fast-paced, data-driven environment.
- **Diversity & Inclusion**: Actively fosters an inclusive workplace with dedicated initiatives and training, and a diverse global team spanning many nationalities and backgrounds.

## Sources
1. [Power Digital Marketing Official Website](https://powerdigitalmarketing.com/)
2. [Power Digital Marketing - LinkedIn Company Page](https://www.linkedin.com/company/powerdigitalmarketing)
3. [Power Digital Marketing - Careers Page](https://powerdigitalmarketing.com/company/careers/)
4. [Power Digital Marketing - Leadership Team Page](https://powerdigitalmarketing.com/meet-our-leadership-team/)
5. [Power Digital Marketing - Employee Development Page](https://powerdigitalmarketing.com/leading-employee-development-program/)

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