---
title: 'Account-Based Marketing Manager at Ideals'
canonical: 'https://feeny.ai/job/account-based-marketing-manager-ideals-united-states-ejk3gjhwttrq'
type: 'job'
last_seen: '2026-09-10'
---

# Account-Based Marketing Manager at Ideals

- **Company:** Ideals
- **Location:** United States
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-07-22
- **Last confirmed live:** 2026-09-10
- **Apply:** https://jobs.ashbyhq.com/ideals/6fbda266-7e85-4472-bb40-f875de0b9fdb

## Job description

Get to know us Ideals is a global B2B SaaS product company recognized as [the most highly rated and customer-centric brand](https://www.g2.com/categories/virtual-data-room?tab=highest_rated) in the secure business collaboration market. Trusted by over 2,000,000 business users at 300,000 companies worldwide, our [data room platform](https://www.idealsvdr.com) powers hundreds of billion-dollar M&A deals every day for the world's top investment banks, advisory firms, and corporate dealmakers.

## The role

Working in close partnership with Sales and the wider Marketing organization, you will design how Ideals runs account-based marketing for our highest-value accounts, delivering a robust ABM framework and playbooks that regional teams transform into sharp, locally resonant programs for Tier 1 accounts. This is an architect-level role: account-selection logic and scoring, buying-committee maps, campaign and program frameworks, the attribution model, account planning, and the dashboards that give Leadership, Sales, and Marketing real-time visibility. You'll also work closely with regional Integrated Campaigns, Digital, Product Marketing, and Content, driving ABM readiness into each team's deliverables so account programs launch effectively and land more consistently. This is a strategy role tied to meaningful deliverables. You will help shape the regional plan and then oversee how teams are running it, designing full-funnel, account-focused programs that combine digital, ABM, BDM plays, content, digital and high-impact in-person and virtual events, ensuring every touchpoint is sequenced to drive meetings, opportunities, and revenue. We're looking for someone who has built ABM as a discipline before. Locations we're hiring in: Florida, Georgia, Illinois, Tennessee, Texas, California, Massachusetts, New York, Missouri, New Jersey, Utah, Virginia, Washington, District of Columbia.

## What you will do

- ABM motion and plays design - create a repeatable, scalable ABM lifecycle that moves accounts from "target" stage to later in the funnel in a predictable manner. Define clear entry criteria (intent signals, sales readiness, committee composition). Establish trigger-based, personalized engagement sequences.
- Sales partnership - to define segment priorities, target accounts, and shared marketing priorities that drive pipeline. Set the shared account-planning model and hold both sides to common targets.
- Account planning - design account-selection frameworks, tiering logic, research approach, and stakeholder mapping, and translate them, with Sales, into a unified account-planning framework used across teams and regions
- Map out data gaps - partner with Ops teams to identify and close gaps across data intelligence, account data, and buying-committee mapping, defining the data foundation the ABM lifecycle depends on
- Campaign frameworks - deliver personalized, multi-channel campaign frameworks and playbooks-digital, ABM activations, webinars, executive events, follow-up - built to be executed by integrated campaign managers and other marketers, alongside a reusable "knowledge bank" of modular assets and talk tracks
- ABM enablement - set ABM readiness across content, digital, and product marketing so campaigns launch faster and land more consistently
- Measurement and program-level data - support account and contact-level dashboards, defining how success is measured: by intentional, sequenced engagement and pipeline influence

## What you bring

- 3+ years dedicated to ABM, within 5–6+ years across demand generation and/or field marketing in B2B SaaS
- Deep understanding of how buying committees, deal cycles, and marketing's role change at that motion transition to enterprise
- Built ICPs and comprehensive account plans: account selection frameworks, tiering logic, account research, stakeholder mapping, and entry/expansion plays
- Full-funnel channel fluency across digital (LinkedIn, Meta, Google, programmatic display) and offline (premium hospitality, executive dinners, strategic gifting), and judgment on when each earns its place
- Ran intent-driven, highly targeted digital programs: activating intent and engagement signals into personalized campaigns rather than broad audience buys
- Genuine budget accountability: a dollars-in/dollars-out operator who decides when a cost-efficient tactic wins and when white-glove treatment is justified, backed by pipeline and revenue data
- Deep cross-functional muscle with field sales: co-building account lists, event pipelines, and campaign plays; running joint account planning and holding both sides to shared targets
- Partnered with Sales Enablement and Integrated Campaigns, Content and Product Marketing to arm Sales with ABM-driven plays, content, and talk tracks that convert engagement into meetings

## What we offer

We highly value our people, so we will empower you with all the resources and support to help you reach your full potential.

For your best work

- Remote-first flexibility to shape your ideal workday
- Home workplace budget
- Co-working expense coverage
- Individual IT budget for extra equipment
- Top-tier tech and AI-powered tools

For your growth

- Access to Ideals Academy with numerous courses
- Investment in external learning and development activities
- Guidance in Personal Development Plan creation
- Professional literature and subscriptions coverage
- Support of your passion as a speaker or writer
- Internal talent mobility opportunities

For your well-being

- 100% employer-paid health insurance for US employees with a 401(k) match program
- Mental health activities reimbursement
- Funding for sports competitions
- 20 business days of annual leave
- Paid health-related time off

Extra perks

- Budget for meetups with your local team
- Generous internal referral program

Our culture Commitment, Excellence, Collaboration, Trust and Care are core values to the Ideals team. For us, these are the principles that every Idealer lives and breathes. We are on the lookout for like-minded individuals who share our values. By doing so, we create a team where talents feel at ease and work to the best of their abilities. [Discover more](https://ideals.jobs/our-culture/)

Ideals is an equal opportunity employer At Ideals, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you need assistance or an accommodation due to a disability, you may inform us in the 'Additional information' field when submitting your application.

## About Ideals

## Company Overview
- **One-liner**: Ideals provides a market-leading virtual data room (VDR) platform that enables secure document sharing and due diligence for M&A, fundraising, IPOs, and other high-stakes financial transactions.
- **Entity Type**: Private (Bootstrapped)
- **Headquarters**: United States (with 9 global offices and employees in 37 countries)
- **Founded**: 2008
- **Founders**: Not publicly available

## Core Business
- Primary industry/industries: Virtual Data Room (VDR) software, Secure Document Sharing, M&A Technology, Board Management
- Target customers: Enterprises, investment banks, law firms, private equity and venture capital firms, and corporations involved in M&A, fundraising, and financial transactions (B2B, Enterprise)
- Mission or purpose statement: To accelerate critical business decisions by enabling secure, efficient document sharing during the due diligence phase of transactions.

## Products & Services
- **[Ideals Virtual Data Room (VDR)**]: The core SaaS product – a secure online repository for storing and sharing confidential documents during financial transactions. Features include granular access controls, Fence View (document concealment), dynamic watermarking, automatic indexing, and detailed analytics.
- **[Ideals Board**]: A newer SaaS product for board management and governance, designed to streamline meeting preparation, collaboration, and secure communication for board members.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (privately held, bootstrapped)
- **Key Metric**: Annual Revenue of GBP 3,850,807 (approx. $4.9M USD); 2M+ customers trust the platform; 175,000+ organizations served.
- **Notable Investors/Partners**: Bootstrapped – no external investors. Key partners include global data centers for compliance (GDPR, SOC2, HIPAA).
- **Growth Signals**:
    - Headcount grew 20.9% year-over-year (now 423 employees).
    - Rated G2 Market Leader for five consecutive years based on 700+ reviews (4.7 out of 5).
    - Expanding a new Sales hub in Bogotá, Colombia, aiming to grow from 6 to 20+ SDRs by mid-2026.
    - Board management software market projected to hit $6.44B by 2031, signaling a new growth vector.

## Competitive Advantages
- **Bootstrapped Stability**: Profitable and independent, allowing for long-term strategic decisions without investor pressure.
- **Market Leadership**: Consistently ranked as the #1 VDR provider on G2, a key independent review platform.
- **Global Compliance & Security**: Operates 9 data centers worldwide and adheres to stringent standards (GDPR, SOC 2, HIPAA), a critical requirement for enterprise clients.
- **High Customer Trust**: Serves 2M+ professionals across 175,000+ organizations, including Fortune 500 companies.
- **Product Ecosystem**: Expanding from a VDR into board management (Ideals Board), creating a sticky, multi-product offering.

## Strategic Focus
- **Geographic Expansion**: Building out a new Sales hub in Bogotá, Colombia, to tap into Latin American talent and markets.
- **Product Diversification**: Driving adoption of the new Ideals Board product to complement the core VDR business.
- **AI-Powered Efficiency**: Equipping teams with the latest tech and AI-powered tools to automate routine work and focus on high-impact initiatives.
- **Scaling the Sales Team**: Aggressively hiring across sales roles (Account Executives, SDRs, Sales Managers) in the US, Europe, and Latin America.

## Why Work Here
- **Remote-First Culture**: Ideals is a remote-first company with employees in 30+ countries. Some roles may require in-person client interaction or co-working visits, but the default is flexibility.
- **High-Growth Environment**: With 20.9% headcount growth and a new product launch, the company offers significant opportunity for career advancement and impact.
- **Investment in Growth**: Personalized development plans, access to "Ideals Academy," fully-covered courses, books, and subscriptions.
- **Strong Company Culture**: 89% of employees call Ideals a great place to work. Values include Commitment, Care, Trust, Excellence, and Collaboration.
- **Attractive Benefits**: Home office budget, co-working expense coverage, tailored wellness package, global meetups, and a $1,000 employee referral bonus.
- **Startup Vibe, Solid Playbook**: Described as having a startup energy with a mature playbook, meaning less bureaucracy but clear processes.

## Sources
1. [ideals.jobs](https://ideals.jobs/)
2. [LinkedIn Company Profile](https://uk.linkedin.com/company/idealsvdr)
3. [LinkedIn Jobs Page](https://www.linkedin.com/company/idealsvdr/jobs)
4. [Ideals VDR Website](https://www.idealsvdr.com/?page_id=7)
5. [Ideals Bogotá Sales Hub Page](https://ideals.jobs/colombia-sales/)

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