--- title: 'Account Director - Enterprise Tech & Media at GWI' canonical: 'https://feeny.ai/job/account-director-enterprise-tech-media-gwi-london-f2jm251mk9he' type: 'job' last_seen: '2026-11-04' --- # Account Director - Enterprise Tech & Media at GWI - **Company:** GWI - **Location:** London, United Kingdom - **Posted:** 2026-11-02 - **Last confirmed live:** 2026-11-04 - **Apply:** https://job-boards.greenhouse.io/globalwebindex/jobs/8925238002 ## Job description Location: London, UK Weekly office requirement: Minimum 2 days per week Employment type: permanent At GWI we’re always looking for extraordinary people who thrive on making an extraordinary impact. Right now we’re looking for an Account Director to play a key role in our Enterprise Tech & Media team in London. If that’s you, and making a difference gets you out of bed in the morning, keep reading. It could be the start of something, well, extraordinary. Sounds great, what will I be doing? 🤔 As an Account Director in the Enterprise Tech & Media team, you’ll help support our global expansion, working across our most lucrative Tech clients, like Meta and Microsoft. GWI is the world's most revealing data set on consumer behaviors. We work with the world's largest Media Owners, Agencies and Brands to help drive smarter marketing decisions and generate revenue. A few things you’ll be responsible for: 👉 Work closely with your Senior Director to intensify and expand your tech platform client relationships. 👉 Help to drive and execute the expansion strategy and grow assigned portfolio year-on-year; including building client mappings and ability to perform gap analysis 👉 Negotiate with key stakeholders and regularly closing opportunities. 👉 Regularly lead client conversations and detailed presentations face-to-face, via email, on the phone and via screen share. 👉 Identify and engage with key target contacts via personal network, qualified in-bound leads and proactive outbound engagement with key DM’s in defined vertical against defined corporate targets 👉 Project-manage and prepare client presentations by using GWI datasets and deliver tailored pitch and proposal documents 👉 Diligent approach to tracking all conversations and managing all sales opportunities via Salesforce. 👉 Stay up-to-date on key developments and changes within the GWI product eco-system; as well as have an acute awareness of wider developments in the digital and media advertising landscape. It’s also fun; shaking things up is what working for GWI is all about. You’ll need to be flexible, comfortable with continuous change, and working in a high-tempo environment. What do I need to bring with me? 🧳 You’ll need to be able to demonstrate the core skills this role requires. You don't have to tick all the boxes right away; the important thing is that you’re willing to learn. Here’s what the team will be looking for in you: 👉 Proven Account Management experience working with top tier clients in the media, platform, advertising or research industry. 👉 Commercial Tenacity & Resilience: Unwavering determination and drive to consistently surpass client expectations and revenue goals, remaining composed, optimistic, and focused during high-stakes renewal and expansion negotiations. 👉 Knowledge/network of clients of the media/advertising industry. 👉 Detailed understanding of the SaaS revenue model and how to identify growth potentials 👉 Great knowledge in consumer research and how current trends change their behavior. 👉 Proven track of working in the research sector, including knowledge of quant and qual methodologies 👉 Negotiate with key stakeholders and regularly closing opportunities.  - a driver for this skill could be 'Relationship building' 👉Excellent communication and influencing skills; able to build trust at C-level. 👉Strategic thinker with commercial acumen and problem-solving skills. ## Why Join Us 👉 Be part of something that matters. Join a disruptor shaping the global market research industry, where your work drives real impact 👉 Think big, move fast. You'll be immersed in the fast-moving world of data tech, working on problems that actually challenge you 👉 Collaboration at the core. Thrive in a forward-thinking team that values ambition, curiosity, and genuine respect for one another 👉 A culture that trusts you. We're not afraid to ask why, and neither should you be. Entrepreneurial spirit is celebrated here Diversity, Equity & Inclusion 🫶 Diversity is fundamental to who we are—as a data company and as a workplace. Our data reflects global realities, and so must our teams. We strive to build a workforce as diverse and inclusive as the insights we deliver. As a Disability Confident employer, we welcome applications from disabled candidates and are committed to making adjustments throughout the hiring process—whether that's extra time, materials in advance or a different format, breaks, an adjusted interview format, assistive tools, or flexible scheduling. We're happy to discuss whatever would work best for you. We actively encourage applications from underrepresented and marginalised communities. At GWI, you'll find a place to contribute meaningfully, grow professionally, and belong fully. #li-hybrid ## #LI-VS01 ## About GWI ## Company Overview - **One-liner**: GWI provides a global consumer insights platform that delivers verified, anonymized human data to power smarter business decisions and more reliable AI. - **Entity Type**: Private (Series B) - **Headquarters**: London, UK (with hubs in New York, Athens, Prague, and Singapore) - **Founded**: 2009 - **Founders**: Tom Smith (CEO) ## Core Business - **Primary Industry**: Market Research & Consumer Insights / AI Data Infrastructure - **Target Customers**: Brands, agencies, media companies, and tech firms (B2B Enterprise). - **Mission**: To provide the human truth behind the numbers, making AI smarter, more reliable, and grounded in real human behavior. ## Products & Services - **GWI Global Human Insights Platform**: A subscription-based SaaS platform that allows users to explore consumer attitudes, interests, and behaviors across 50+ markets. It provides trended data and deep analysis tools. - **GWI Spark (Agent Spark)**: An AI-powered analyst tool that allows users to query the company's 35 billion data points using natural language, getting instant, data-backed answers. It is designed to integrate with other AI tools like ChatGPT and Claude. ## Market Standing - **Valuation/Market Cap**: Not publicly disclosed (classified as a "Soonicorn" by Sifted in 2024). - **Key Metric**: **$100M in total bookings** (achieved in 2025). Total funding raised: **$180M** (Series B in 2022). - **Notable Investors/Partners**: Not explicitly listed in the provided sources, but the company is backed by institutional investors following its $180M Series B. - **Growth Signals**: Hit $100M in total bookings in 2025. Recognized by the Financial Times as one of Europe’s Long-Term Growth Champions (2024). Featured on Sifted’s “Soonicorns to watch” list (2024). Processes 35 billion data points and 2M+ interviews annually. ## Competitive Advantages - **Scale of Proprietary Data**: 35 billion data points from 2M+ interviews annually across 50+ markets, providing a massive, defensible dataset. - **Verification & Authenticity**: Unlike web-scraped data used by many AI models, GWI’s data is sourced from verified, anonymized survey respondents, making it more reliable and accurate for human truth. - **First-Mover in AI Integration**: Launching "Agent Spark" positions them at the intersection of market research and the AI agent ecosystem, making their data a critical input for enterprise AI applications. ## Strategic Focus - **AI-Native Product Development**: Transforming from a traditional insights platform into an AI-powered data infrastructure company. The launch of GWI Spark and making data available inside AI tools are key priorities. - **Expanding Data Monetization**: Moving beyond direct subscriptions to licensing data for use within third-party AI models and tools. - **Global Reach**: Continued expansion into key markets like APAC (Singapore office opened in 2021). ## Why Work Here - **Culture**: Described as open, autonomous, and trust-based. Values include curiosity, collaboration, and a genuine commitment to DEI. - **Work Environment**: Flexible working hours and a hybrid/office model with hubs in London, New York, Athens, Prague, and Singapore. The company emphasizes that work-life balance is a core principle, not a perk. - **Growth & Rewards**: Offers bespoke personal development, accredited leadership training, and a data-led rewards program. The company has a "scale-up mindset" with world-changing ambition. - **Engineering Culture**: Focus on building the "missing element" for the next generation of AI, offering engineers the chance to work on cutting-edge problems at the intersection of data science and AI. ## Sources 1. [gwi.com](https://www.gwi.com/) 2. [gwi.com/careers](https://www.gwi.com/careers) 3. [gwi.com/about-us](https://www.gwi.com/about-us) 4. [en.wikipedia.org](https://en.wikipedia.org/wiki/GWI_(company)) 5. [linkedin.com](https://www.linkedin.com/company/gwidotcom) ## Other roles at GWI - [Data Engineer](https://feeny.ai/job/data-engineer-gwi-athens-hngzh4kebj62) — Athens, Greece - [Senior Research Analyst - Caregiver Leave Cover](https://feeny.ai/job/senior-research-analyst-caregiver-leave-cover-gwi-london-hmgegwzm5yq8) — London, United Kingdom - [Senior Product Manager (Data Products)](https://feeny.ai/job/senior-product-manager-data-products-gwi-athens-ncjr43wj40mb) — Athens, Greece - [Senior Product Manager (Data Products)](https://feeny.ai/job/senior-product-manager-data-products-gwi-london-6vcyc8c7ab46) — London, United Kingdom - [Senior Security Engineer](https://feeny.ai/job/senior-security-engineer-gwi-athens-c222z6h48c9v) — Athens, Greece - [Director of Marketing Operations](https://feeny.ai/job/director-of-marketing-operations-gwi-london-a1kf0s2scwgm) — London, United Kingdom - [Senior Data Journalist](https://feeny.ai/job/senior-data-journalist-gwi-london-j10tah402acd) — London, United Kingdom - [Sales Development Representative](https://feeny.ai/job/sales-development-representative-gwi-new-york-qrpskpjba6kr) — New York, NY - [Product Manager](https://feeny.ai/job/product-manager-gwi-london-zzg1zhg57d6c) — London, United Kingdom - [Senior Enterprise Account Executive](https://feeny.ai/job/senior-enterprise-account-executive-gwi-london-14e3r0m5t8t1) — London, United Kingdom