--- title: 'Account Director, Talent & Influencer Integration at Sunshine Sachs Morgan & Lylis' canonical: 'https://feeny.ai/job/account-director-talent-influencer-integration-sunshine-sachs-morgan-lylis-new-amnxmtwt1ebv' type: 'job' last_seen: '2026-09-16' --- # Account Director, Talent & Influencer Integration at Sunshine Sachs Morgan & Lylis - **Company:** Sunshine Sachs Morgan & Lylis - **Location:** New York, NY - **Compensation:** $90k–$110k - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2022-02-08 - **Last confirmed live:** 2026-09-16 - **Apply:** https://jobs.lever.co/sunshinesachs/e0afe924-d61a-4b90-9735-5b1baeb4335a ## Job description Sunshine Sachs Morgan & Lylis is a leading global communications agency built to navigate the complexities of a hyper-connected world. We represent the icons and innovators shaping culture—from global heritage corporations and high-growth tech startups to the non-profits, creative legends, and visionary founders who define the global discourse. Our expertise spans the full cultural spectrum. We operate at the intersection of entertainment, social impact, corporate reputation, and consumer lifestyle, executing seamlessly across traditional media, social-first outlets, brand partnerships, and influencer ecosystems. Whether we are navigating complex crisis management, elevating advocacy campaigns, or launching global consumer brands, we are storytellers at our core. You may notice our digital presence is purposefully understated. While our clients are global household names, we believe the best work happens when the spotlight stays firmly on those we represent. We fly under the radar by design - preferring to let our campaigns, and our results, speak for themselves. If you're driven, intentional, and ready to do good, we're ready for you! Sunshine Sachs Morgan & Lylis has an immediate opening for a strategic, high-velocity Account Director to join our Talent and Influencer Integration team. We are looking for a celebrity and influencer expert with at least 7–8 years of experience who understands both the 2026 landscape today and where this industry is moving in the future. You are a seasoned strategist who has developed deep relationships with talent and creator representatives and agencies. You possess a creative and inventive voice and an opinion that matters. You don't just follow the creator economy; you understand its mechanics—from platform-specific community building to the nuances of brand-creator equity. The Role: - Integrated Narrative Architecture: Lead the daily development and execution of 360-degree paid and earned talent and creator strategies for a diverse roster of clients. You see the forest beyond the trees, ensuring every partnership is platform-agnostic and fully integrated with the brand’s digital and media relations goals. - Creator Economy Navigation: Serve as the strategic hub for influencer programs. You understand how the creator economy has shifted consumer behavior and you use that knowledge to architect partnerships that move past one-off transactions into long-term brand affinity. - Talent & Industry Authority: Leverage an established network of reps across entertainment, lifestyle, and tech. You are responsible for securing top-tier talent and creators for both paid and organic partnerships, creating the kind of out-of-the-norm media moments that break through a crowded feed. - Scaled Campaign Execution: Direct multi-dimensional influencer programs from start to finish. You plan and execute high-stakes moments—from influencer activations and physical events to creator-led content series—ensuring every detail is handled with total precision. - Founder & Executive Counsel: Serve as a trusted daily advisor to brand founders and senior leaders. You provide steady, thoughtful counsel through sensitive client issues and high-pressure moments, acting as the primary strategic partner on your accounts. - Business Development: Lead new business meetings and assist in crafting sophisticated proposals. You are an entrepreneurial force, proactive about bringing new opportunities to the agency, from fresh tactical ideas to key industry introductions. - Mentorship & Team Coaching: Proactively mentor and teach junior staff on the inner workings of talent integration and the creator economy. This is incredibly important to us; you are a natural coach who is invested in training the next generation of A+ performers. - Integrated Collaboration: Partner with senior colleagues across the agency on accounts involving media relations, brand integration, and digital strategy. You understand how these pieces fit together to create a cohesive brand persona. - Relationship Driven: You recognize that our business is built on trust and authenticity. You lead by example in every interaction—prioritizing integrity, transparency, and professional poise with your team, your clients, and the industry. Who You Are: - The Industry Authority: You have 7+ years of experience in talent/influencer integration and a deep understanding of the creator economy. You have a proven track record of securing partnerships that have a tangible impact on a brand’s bottom line. - The Strategic Architect: You are an outside-the-box thinker who can set a big-picture strategy and lead the outreach charge simultaneously. You know how to translate a cultural trend into a winning creator-led narrative. - An Exceptional Storyteller: You are a master writer—persuasive, concise, creative, and quick. You can take a complex mission and find the "why" that will compel a talent manager or a top-tier creator to take notice. - Entrepreneurial & Agile: You have an innate curiosity and a desire to make things better. You thrive in a fast-paced environment and are excited to work across sectors, navigating the intersection of traditional celebrity and digital-first influence. - Master of Account Health: You are incredibly organized and accountable. You excel at managing the financial and administrative health of multiple high-profile accounts, ensuring profitability and total precision in every deliverable. - Driven to Over-Deliver: You take genuine pride in the quality of your work. You possess strong decision-making abilities and the accountability to own your role and your results from day one. ## Benefits x Perks We go well beyond the benefits that you’re looking for like medical, dental, and vision plans, 401(k) with matching, annual merit-based bonuses, PTO, fertility, FSA for medical, childcare, and commuter expenses. Eligible employees at Sunshine Sachs Morgan & Lylis may access these benefits, along with many additional perks including, a flexible work schedule, Work from Anywhere program, Summer Fridays, Wellness Days, and a 4-week sabbatical or trip to celebrate select anniversaries. We love to socialize so, we have collaborative workspaces, some offices even have rooftops, celebrations, networking opportunities, and community volunteering. We frequently mark opportunities to listen, learn and act throughout the year (Juneteenth, Election Day, International Women’s Day, etc.). SSM&L is committed to diversity, equity, inclusion, and ability. We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sexual orientation, identity and expression, national origin, disability status, protected veteran status, or any other characteristic protected by law. There’s more! From day one, employees are carefully matched with a mentor to guide them on their path to success. Training and mentoring are a big deal here and since we are into promoting from within, we make sure to provide more than enough tools for you to learn and grow. We are proud to offer training throughout the year on topics for professional growth as well as personal growth. We have also developed a series of teaching workshops that are structured for each level of the company. Sunshiners also take love to take advantage of the monthly Meet the Industry series where industry thought leaders provide valuable insider info on how to work with them and their colleagues. ## About Sunshine Sachs Morgan & Lylis ## Company Overview - **One-liner**: An independent, full-service communications and narrative consulting firm that shapes public image through earned, owned, and paid media strategies across industries. - **Entity Type**: Private (independently held, no external funding disclosed) - **Headquarters**: New York, New York, United States (6 East 32nd Street, 3rd Floor, New York, NY 10016) - **Founded**: 1992 - **Founders**: Not publicly available in sources reviewed (the firm traces its roots to 1992 and carries the legacy names of predecessor agencies) ## Core Business - **Primary industry**: Public Relations and Communications Services — including media relations, crisis communications, brand integration, experiential marketing, talent/influencer representation, and social impact campaigns. - **Target customers**: B2B and B2C; spans Fortune 500 enterprises, startups and venture funds, entertainment studios and streaming platforms, celebrities and talent, nonprofits, and cause-driven organizations. Sectors include entertainment, finance, hospitality, sports, beauty, consumer goods, tech/AI, health, wellness, and retail. - **Mission or purpose statement**: "Good ideas have the power to change the world, shape our cultural conventions, and create new models of success in every industry." The firm positions itself as a collective dedicated to defining public identity through integrated earned, owned, and paid strategies across the global media landscape. ## Products & Services - **Media Relations & Narrative Consulting**: Storytelling across morning shows, podcasts, Substack, LinkedIn, speaking opportunities, and awards; works across nearly every industry vertical. - **Crisis Communications**: Rapid response, scenario planning, and internal/external communications counsel for reputational crises and major company announcements. - **Brand Integration**: Identification, strategy, and execution of partnerships, licensing opportunities, and sponsorships to maximize ROI. - **Talent & Influencer Integration**: Celebrity and influencer programs built on decades-long relationships with influencers, agents, and publicists; executes earned and paid campaigns from nano to macro scale. - **Experiential Marketing & Events**: End-to-end event strategy and activation for 60+ events per year — festivals, awards shows, conferences, nonprofit galas, and intimate salon dinners. - **Creative Services**: An in-house "creative shop" providing copywriting, design, content creation, and brand strategy development. - **Personal Representation**: Public persona management for individuals across film, television, music, sports, theater, fashion, and philanthropy — from A-listers to rising stars. - **Entertainment Publicity**: Campaigns across film, TV, theater, awards, and events for studios, streaming platforms, filmmakers, production companies, and Broadway talent. - **Social Impact & Nonprofit Communications**: Cause-marketing and social impact campaigns for nonprofits, celebrities, thought leaders, and changemakers. - **AI Communications**: Specialized counsel helping clients communicate AI's impact — from external product launches to internal usage policies and proactive scenario planning. ## Market Standing - **Valuation/Market Cap**: Not disclosed (privately held) - **Key Metric**: ~215 employees; 10 offices across 2 countries (9 in the US, 1 in London, UK); workforce distributed across 6 countries including the US, UK, India, Bangladesh, and Netherlands. - **Notable Investors/Partners**: No external investors (independent firm). Clients include major and independent film studios, streaming platforms, leading venture funds, generative AI companies, likeness/IP protection technology firms, ad tech companies, Fortune 500 brands, and high-profile talent. - **Growth Signals**: - LinkedIn following of ~35,989, up 6.0% year-over-year - Headcount slightly contracted (-0.6% YoY, -2 people), reflecting a stable, mature workforce - Active hiring across multiple account levels (Assistant through Director) in PR, talent, influencer integration, and experiential marketing - Deepening specialization in AI communications and tech/startup PR - 60+ events produced annually ## Competitive Advantages - **Independent, full-service model**: Combines earned, owned, and paid media expertise under one roof — a differentiator versus specialized or holding-company-owned agencies. - **Deep relationship capital**: Decades-long personal relationships with influencers, agents, publicists, and media contacts enable access that is hard to replicate. - **In-house creative shop**: Integrated creative services allow for faster, more cohesive campaign execution. - **Data-driven storytelling**: Uses data and trend forecasting to connect clients with audiences through bold, creative narratives. - **Cross-industry versatility**: Deep expertise spanning entertainment, tech, finance, consumer goods, hospitality, beauty, and social impact — reducing dependence on any single sector. - **Social impact credibility**: A stated commitment to advancing social issues and working with changemakers strengthens its appeal for mission-driven clients and employees. ## Strategic Focus - **AI communications**: Building a specialized practice around communicating AI's impact to external and internal audiences, including product launches, rollout strategy, and scenario planning. - **Talent & influencer integration**: Scaling celebrity and influencer programs that drive awareness, credibility, and engagement. - **Experiential marketing**: Expanding large-scale event activations and sponsorships (budgets $500k+) as a growth area. - **Social impact**: Continuing to embed purpose-driven work across client campaigns. - **Talent development**: Promoting from within, with structured training at every level and mentorship from day one. ## Why Work Here - **Work model**: Hybrid — full-time roles available across offices including Los Angeles and New York; flexible work schedules and a "Work from Anywhere" program. - **Time off & perks**: PTO, Summer Fridays, Wellness Days, and a 4-week sabbatical or celebratory trip at select anniversaries. - **Benefits**: Medical, dental, and vision plans; 401(k) with matching; annual merit-based bonuses; fertility benefits; FSAs for medical, childcare, and commuter expenses. - **Culture & development**: Mentorship matched from day one, year-round professional and personal growth training, level-specific teaching workshops, and a monthly "Meet the Media" series with insider pitching insights. - **Work environment**: Collaborative workspaces (some offices with rooftops), celebrations, networking opportunities, and community volunteering. - **DEI commitment**: Committed to diversity, equity, inclusion, and ability; equal opportunity employer; marks occasions like Juneteenth, Election Day, and International Women's Day with listening and learning opportunities. ## Sources 1. [LinkedIn — Sunshine Sachs Morgan & Lylis](https://linkedin.com/company/ssmandl) 2. [Built In — Sunshine Sachs Morgan & Lylis Careers, Perks + Culture](https://builtin.com/company/sunshine-sachs-morgan-lylis) 3. [Built In — Sunshine Sachs Morgan & Lylis Jobs](https://builtin.com/company/sunshine-sachs-morgan-lylis/jobs) 4. [Sunshine Sachs Morgan & Lylis — Services](https://ssmandl.com/services/) 5. [Lever — Sunshine Sachs Careers](https://jobs.lever.co/sunshinesachs) ## Other roles at Sunshine Sachs Morgan & Lylis - [Creative Strategist](https://feeny.ai/job/creative-strategist-sunshine-sachs-morgan-lylis-new-york-33rrw4dn6dxs) — New York, NY - [PR Senior Account Executive, Talent Representation & Entertainment](https://feeny.ai/job/pr-senior-account-executive-talent-representation-entertainment-sunshine-sachs-hes0w2xp3dve) — London, United Kingdom - [Account Director, Experiential Marketing & Brand Integration](https://feeny.ai/job/account-director-experiential-marketing-brand-integration-sunshine-sachs-morgan-fkbsmbtfhchj) — Austin, TX - [Account Director, Experiential Marketing & Brand Integration](https://feeny.ai/job/account-director-experiential-marketing-brand-integration-sunshine-sachs-morgan-8877rgkc345t) — Los Angeles, CA - [Assistant, Social & Design](https://feeny.ai/job/assistant-social-design-sunshine-sachs-morgan-lylis-new-york-b3zvn2c4rdf9) — New York, NY - [Senior Account Director, Strategy & Crisis](https://feeny.ai/job/senior-account-director-strategy-crisis-sunshine-sachs-morgan-lylis-los-angeles-78g6kemjww0f) — Los Angeles, CA - [Senior Account Director, Tech & Start Up PR](https://feeny.ai/job/senior-account-director-tech-start-up-pr-sunshine-sachs-morgan-lylis-new-york-94etdvj6cb0q) — New York, NY - [Account Executive, Consumer Brand](https://feeny.ai/job/account-executive-consumer-brand-sunshine-sachs-morgan-lylis-new-york-kxd543df1qz7) — New York, NY - [Account Manager, Creator Strategy & Talent Representation](https://feeny.ai/job/account-manager-creator-strategy-talent-representation-sunshine-sachs-morgan-w52fyhyf6vr5) — New York, NY - [Account Director, Entertainment & Events PR](https://feeny.ai/job/account-director-entertainment-events-pr-sunshine-sachs-morgan-lylis-new-york-yyafgz5wqfve) — New York, NY