--- title: 'Account Executive, API — Mid-Market & Enterprise at Recraft' canonical: 'https://feeny.ai/job/account-executive-api-mid-market-enterprise-recraft-london-me56zzt298eq' type: 'job' last_seen: '2026-09-08' --- # Account Executive, API — Mid-Market & Enterprise at Recraft - **Company:** Recraft - **Location:** London, United Kingdom - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2026-08-25 - **Last confirmed live:** 2026-09-08 - **Apply:** https://jobs.ashbyhq.com/recraft/bfb20039-9f2d-4471-aa5c-2338341d9e2b ## Job description ## ABOUT US Founded in the US in 2022 and now based in London, UK, Recraft is an AI tool for professional designers, illustrators, and marketers, setting a new standard for excellence in image generation. We designed a tool that lets creators quickly generate and iterate original images, vector art, illustrations, icons, and 3D graphics with AI. Over 3 million users across 190+ countries have produced hundreds of millions of images using Recraft, and we're just getting started. Join a universe of professional opportunities, develop and support large-scale projects, and shape the future of creativity. We are committed to making Recraft an essential, daily tool for every designer and setting the industry standard. Our mission is to ensure that creators can fully control their creative process with AI, providing them with innovative tools to turn ideas into reality. If you’re passionate about pushing the boundaries of AI, we want you on board! ## JOB DESCRIPTION Large enterprise companies need huge volumes of visual content — product photography, campaign creative, brand assets — produced fast enough to match their business and consistent enough to stay on-brand everywhere. Recraft V4 https://www.recraft.ai/blog/introducing-recraft-v4-design-taste-meets-image-generation and V4.1 https://www.recraft.ai/blog/recraft-v4-1-more-beautiful-by-nature go beyond prompt accuracy to deliver that: production-ready vector https://www.recraft.ai/blog/best-image-vectorizers and photorealistic output, with style consistency that holds without custom training. Retail and advertising companies are where we see the clearest opportunity to bring that into a business's own pipeline via our API — it's a classic enterprise B2B motion, and a part of our business we're actively building out. We're hiring an Account Executive to build that pipeline from scratch and close it end to end. This is one of our most urgent hires right now. ## KEY RESPONSIBILITIES - Own the full sales cycle end-to-end — manage inbound and outbound opportunities from first outreach and qualification through discovery, technical evaluation, negotiation, and closing. - Build your own enterprise pipeline in retail and advertising — identify and research companies that would integrate Recraft's API for their own internal use, across the UK, EU, US, and Australia, and map out the people who have budget and the people who have veto power. - Go deep on research before you pitch — understand a prospect's existing creative or image production pipeline well enough to know exactly where Recraft's API fits, how their teams evaluate new solutions, and how the purchasing decision actually gets made. - Turn that research into a tailored pitch — customize demos, use cases, and commercial proposals so each prospect sees a specific case for Recraft, not a generic deck. - Navigate and close complex enterprise deals — build relationships with champions and decision-makers, handle objections and commercial negotiation, and drive deals through to signed contracts. ## WHO YOU'LL WORK WITH You'll join a lean Sales team of three, including this role. You'll work closely with our CEO on enterprise strategy, and collaborate regularly with our technical, marketing, product, and creative teams to get deals across the line — from technical evaluation to a proposal that actually reflects what Recraft can do. ## REQUIREMENTS - 5+ years of B2B sales experience selling technical products, APIs, developer tools, or complex B2B SaaS. - A track record of running the full deal cycle yourself — research, outreach, discovery, negotiation, and close — rather than closing warm leads someone else generated. - Experience selling into enterprise accounts in the UK, EU, US, or Australia. - Strong discovery skills — you're good at getting people to talk honestly about what isn't working for them, and you can turn that into a concrete opportunity. - Experience building a genuinely customized proposal and demo for each prospect, rather than running the same deck for everyone. - Comfortable doing your own outreach and research into cold accounts, and building a funnel from nothing — this isn't a role where leads arrive pre-qualified. - This is a hands-on, individual-contributor role — you want to be running your own pipeline and closing your own deals, not managing a team of reps. ## NICE TO HAVE - Existing relationships or contacts within retail or advertising enterprises. - Experience selling design or creative tools, or familiarity with an image or creative production pipeline in B2B advertising. - Experience selling AI products. ## WHAT WE OFFER - The chance to build Recraft's enterprise retail and advertising vertical from the ground up — the accounts you land now become the reference customers and case studies for everything that follows. - Direct ownership of your own pipeline and deals, with real autonomy in how you run them. - A hybrid setup based in London, with the team around you day to day. - If you're too unwell to work, you're covered — up to 10 working days of sick pay at your normal base salary, in any rolling 12-month period. - A team that means it when it says it wants to build the best product in the category — people who give each other direct, useful feedback, share context openly, and step in to help without being asked. - We're able to sponsor visas for this role where needed. ## OUR PROCESS - HR screen - Sales interview with the hiring team - Live demo / case study exercise - Final interview ## About Recraft ## Company Overview - **One-liner**: Recraft builds a premium AI image generation and editing platform designed specifically for professional designers, marketers, and teams to create brand-consistent, high-quality visuals. - **Entity Type**: Private (Series B) - **Headquarters**: London, England, United Kingdom (also has offices in San Francisco, California, United States) - **Founded**: 2022 - **Founders**: Anna Veronika Dorogush (CEO) ## Core Business - **Primary industry/industries**: Graphic Design / AI Image Generation - **Target customers**: B2B (professional designers, illustrators, marketers, creative teams at enterprises such as Amazon, NVIDIA, Salesforce) - **Mission or purpose statement**: “To ensure that creators can have full control over their creative process with AI, providing them with innovative tools to turn ideas into reality.” (Source: [recraft.ai/about](https://www.recraft.ai/about)) ## Products & Services - **Recraft V3 (AI Image Generator)**: Core foundation model for generating high-quality images, vector art, illustrations, icons, and 3D graphics. Excels at prompt understanding, text rendering, and consistent brand style without training. - **Vector Generator**: Generates complex, editable vector graphics—a unique capability in the image generation market. - **Mockup Generator**: Creates product mockups with precise control over layout and elements. - **Image Upscaler / Background Remover / AI Eraser / Image Vectorizer**: Standard editing tools integrated into the platform. - **Infinite Canvas with Real-Time Collaboration**: Allows teams to work together on design projects. ## Market Standing - **Valuation/Market Cap**: Not disclosed; total funding is **$42M** (Series A: $12M in Jan 2024 led by Khosla Ventures and Nat Friedman; Series B: $30M in May 2025 led by Accel with participation from Khosla Ventures and Madrona). - **Key Metric**: - Annual Revenue: **$9M** (estimated by LinkedIn) OR **$5M ARR** (stated by TechCrunch as recently passed). - Users: **5M+** (LinkedIn) or **4M** (TechCrunch); **350M+** images generated (early 2025). - **Notable Investors/Partners**: Accel, Khosla Ventures, Madrona, Nat Friedman. Trusted by designers at Ogilvy, HubSpot, Netflix, Asana, Airbus, Amazon, NVIDIA, Salesforce. - **Growth Signals**: - Employee headcount: 44 (up 34.1% YoY). - Traffic: ~1.8M monthly visits (bounce rate 0.4%, 3.7 pages/visit). - LinkedIn followers: 8,738 (+87.6% yearly growth). - First AI image generation company to earn AIUC certification (AI image certification). ## Competitive Advantages - **Own Foundation Models**: Recraft builds its own models from scratch (not wrappers), competing directly with Midjourney, Adobe Firefly, Stable Diffusion, and Black Forest Labs. - **Brand Consistency**: Can generate images that maintain exact brand styles (logos, colors, fonts) without fine-tuning or extra editing—critical for graphic design workflows. - **Vector & Typography Mastery**: Unique ability to generate editable vector art and place text of any size/length precisely, solving a pain point for designers. - **Benchmark Leadership**: Its model (codename “red_panda”, later known as V3) topped the Artificial Analysis benchmark, beating DALL-E and Midjourney. - **Founding Team Expertise**: Founder and CEO Anna Veronika Dorogush led ML teams at Yandex (Russian Google competitor); team includes top talent from Yandex, Miro, Huawei, and other tech companies. ## Strategic Focus - Continue to make Recraft an essential daily tool for every professional designer. - Push the frontier of generative AI for graphic design, with emphasis on full creative control, structured output, and production-ready visuals. - Expand reach to larger enterprises and deepen integrations with existing design workflows (Canva-competitive positioning). - Maintain model-first approach to stay ahead in quality and capabilities. ## Why Work Here - **Culture & Mission**: “Model-first company” building foundational AI; strong emphasis on engineering excellence and mission-critical work. Founder Anna Veronika Dorogush (solo female CEO) brings a unique background (professional model turned ML engineer) and values focused effort over grinding. - **Work Environment**: Hybrid/office presence in London (HQ) and San Francisco. The team is small (44 people) with a flat structure—heavy focus on technical roles (20% technical, 9% research). Talent sources include Yandex, Miro, Adobe, and Meta. - **Notable Perks**: Not explicitly listed, but early-stage growth mode suggests hands-on impact, ownership, and exposure to cutting-edge AI. - **Engineering Culture**: Strong research and engineering backbone (5 researchers, 11 technical staff); opportunity to work on novel image generation models from scratch. ## Sources 1. [recraft.ai/about](https://www.recraft.ai/about) 2. [recraft.ai](https://www.recraft.ai/) 3. [linkedin.com/company/recraftai](https://uk.linkedin.com/company/recraftai) 4. [techcrunch.com – “A stealth AI model beat DALL-E and Midjourney…”](https://techcrunch.com/2025/05/05/a-stealth-ai-model-beat-dall-e-and-midjourney-on-a-popular-benchmark-its-creator-just-landed-30m/) 5. [jobs.ashbyhq.com/recraft](https://jobs.ashbyhq.com/recraft) ## Other roles at Recraft - [User Acquisition Manager (Performance)](https://feeny.ai/job/user-acquisition-manager-performance-recraft-remote-16gx9nwcn76n) - [AI Designer](https://feeny.ai/job/ai-designer-recraft-remote-m0w40p41qsrz) - [Performance Creative Designer](https://feeny.ai/job/performance-creative-designer-recraft-remote-e2jshswqygqz) - [Senior / Staff ML Engineer](https://feeny.ai/job/senior-staff-ml-engineer-recraft-london-2jb91wg9mpnf) — London, United Kingdom