--- title: 'Account Executive, Commercial at fal' canonical: 'https://feeny.ai/job/account-executive-commercial-fal-san-francisco-xvzhv0nfrb7t' type: 'job' last_seen: '2026-10-29' --- # Account Executive, Commercial at fal - **Company:** fal - **Location:** San Francisco, CA - **Compensation:** $160k–$230k - **Employment:** full-time - **Work type:** onsite - **Posted:** 2026-10-21 - **Last confirmed live:** 2026-10-29 - **Apply:** https://jobs.ashbyhq.com/fal-ai/7174c48b-7565-42d6-b7bd-d4894753194b ## Job description fal is the generative media ecosystem powering the next generation of AI products. We build the infrastructure, tools, and model access that teams need to move from idea to production, and do it at scale without compromise. For developers and enterprises, fal is the foundation that makes generative media not just possible, but practical: a unified platform where high-performance inference, orchestration, and observability come together to unlock new categories of AI-native products. As generative media reshapes industries across a market projected to grow by hundreds of billions over the next decade, fal is becoming the ecosystem that ambitious teams build on. ## About The Role fal is redefining the creative technology stack for the Generative Media age. We’re looking for a high-performing Commercial (Mid-Market) Account Executive to join our growing team and help customers harness the power of AI to create, automate, and scale media generation. If you thrive in fast-paced environments, love working collaboratively, and are motivated by helping companies innovate through technology, this role offers an exciting opportunity to be part of the future of AI infrastructure. ## What You'll Do - Prospect into target mid-market accounts to generate qualified opportunities and consistent pipeline growth. - Leverage marketing-generated leads and outbound efforts to create demand for fal’s Generative Media infrastructure. - Partner with creative studios, AI innovation teams, and AI developers to identify new opportunities for adoption. - Execute each sales cycle with precision: conduct discovery, lead product demonstrations, align executives, and deliver business outcomes that drive long-term customer value. - Develop deep expertise in fal's Generative Media platform, its technical architecture, and its value proposition across industries. - Execute strategic campaigns to drive customer adoption and expand usage within accounts during the first 6–12 months post-sale. - Accurately forecast and manage pipeline using MEDDPICC and Command of the Message methodologies. - Collaborate cross-functionally with marketing, product, and engineering to surface insights and influence go-to-market strategy. - Adapt and thrive in a fast-evolving market, continually learning and innovating to meet customer needs. Technologies You'll Use Salesforce, Outreach, Gong, Clari, Apollo, fal Console. ## What We’re Looking For - Experience in a closing sales role required. - Background in business development or SDR roles is a strong plus fal values sellers who understand full-cycle prospecting. - Proven and consistent track record of meeting or exceeding revenue targets in a mid-market territory. - Exceptional written and verbal communication skills with the ability to guide multiple stakeholders through a complex sales cycle. - A customer-centric approach with enthusiasm for helping organizations unlock creative potential through AI. - Ability to translate technical capabilities—such as inference optimization, orchestration, and generative models—into clear business outcomes. - Comfort operating in a high-change environment with curiosity, agility, and a growth mindset. - Willingness to travel as needed for key customer meetings, events, and team collaboration. ## Why fal At fal you’ll join a rapidly scaling company defining how AI moves from experimentation to production. This is an opportunity to shape the future of enterprise AI adoption—while building deep relationships with customers who are transforming their industries through intelligent technology. ## What we offer at fal - Interesting and challenging work - Competitive salary and equity - A lot of learning and growth opportunities - We are currently hiring in downtown San Francisco. - We offer visa sponsorship and will help you relocate to San Francisco. - Health, dental, and vision insurance (US) - Regular team events and offsites ## Compensation - $160,000-230,000 OTE + equity + comprehensive benefits package ## U.S. EQUAL EMPLOYMENT OPPORTUNITY INFORMATION: fal provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other classification protected by applicable law. ## About fal ## Company Overview - **One-liner**: fal provides a serverless generative media platform for developers, enabling lightning-fast inference for image, video, audio, and 3D AI models. - **Entity Type**: Private (Series D) - **Headquarters**: San Francisco, California, USA - **Founded**: 2021 - **Founders**: Burkay Gur, Gorkem Yurtseven ## Core Business - **Industry**: Technology, Information, and Internet (Generative AI Infrastructure) - **Target Customers**: B2B — developers, enterprises, and research labs building generative AI applications. - **Mission**: Build the world’s first generative media platform for developers, enabling real-time AI content creation at scale. ## Products & Services - **fal Inference Engine™**: A globally distributed serverless runtime optimized for large ML models on thousands of GPUs (H100, H200, B200). Up to 10x faster than alternatives, with 99.99% uptime and no cold starts. - **Model Gallery**: A library of 1,000+ production-ready generative media models (image, video, audio, 3D) accessible via a unified API and SDKs. - **Dedicated Compute Clusters**: On-demand or reserved GPU clusters for fine-tuning, training, or running custom models, with access to 1000s of Blackwell GPUs. - **fal Compute**: Hourly GPU pricing for dedicated VMs, starting at $1.89/hr for high-end hardware. ## Market Standing - **Valuation/Market Cap**: Not disclosed (most recent round: $140M Series D) - **Key Metric**: $140M Series D raised - **Total Funding**: At least $163M across rounds (Pre-Seed $9M, Series A $14M, Series D $140M) - **Notable Investors/Partners**: Sequoia Capital, Andreessen Horowitz (a16z), Bessemer Venture Partners, Kleiner Perkins, NVIDIA - **Growth Signals**: - Headcount grew 246% year-over-year to ~84 employees - Trusted by 1.5M+ developers and leading enterprises - Powers AI features for public companies and hypergrowth startups - SOC 2 compliant and enterprise-ready ## Competitive Advantages - **Serverless, globally distributed inference engine** purpose-built for generative media, eliminating GPU configuration and cold starts. - **Massive scale**: Capable of handling 100M+ daily inference calls with enterprise-grade reliability. - **Proprietary distributed data-feeding engine** and deep optimization for diffusion models. - **Deep ecosystem**: 1,000+ pre-integrated models and strong partnerships with NVIDIA and top-tier VCs. - **Developer-first experience**: Unified API, SDKs, and per-output pricing model reduce barriers to deployment. ## Strategic Focus - **Global infrastructure scaling**: Expanding GPU fleet across regions to meet accelerating demand for generative media. - **Enterprise adoption**: Strengthening compliance (SOC 2, SSO), private endpoints, and dedicated support for large customers. - **Generative Media Fund**: Investing in the next generation of companies building in the space. - **Talent acquisition**: Aggressively hiring across engineering, go-to-market, and operations to keep pace with growth. ## Why Work Here - **Engineering culture**: Fast-paced, high-agency environment focused on infrastructure and ML performance. Teams own critical systems from day one. - **Work model**: Primarily in-person at downtown San Francisco office. Remote opportunities available for exceptional candidates. - **Visa sponsorship**: Offered with relocation support to San Francisco. - **Benefits**: Competitive salary and equity, health/dental/vision insurance, regular team events and offsites. - **Growth trajectory**: Company is scaling rapidly (headcount +246% YoY) with ambitious goals to 1000x usage, offering significant career growth opportunities. - **Impact**: Work on the foundational platform powering generative AI for millions of users and leading enterprises. ## Sources 1. [fal.ai](https://fal.ai/) 2. [fal Careers](https://fal.ai/careers) 3. [fal Blog - Series D Announcement](https://blog.fal.ai/our-series-d-scaling-fal/) 4. [LinkedIn - fal](https://www.linkedin.com/company/features-and-labels) 5. [Greenhouse Jobs Board](http://job-boards.greenhouse.io/fal) ## Other roles at fal - [Capital Markets](https://feeny.ai/job/capital-markets-fal-san-francisco-2p4xnr15s126) — San Francisco, CA - [Account Manager, Commercial (EMEA)](https://feeny.ai/job/account-manager-commercial-emea-fal-turkey-xmq66mtqt7aa) — Turkey - [Account Executive, Commercial (EMEA)](https://feeny.ai/job/account-executive-commercial-emea-fal-turkey-9pxs5xrs2ec0) — Turkey - [Business Development Representative (EMEA)](https://feeny.ai/job/business-development-representative-emea-fal-turkey-mj3fmxpnftwn) — Turkey - [Commercial Legal Lead](https://feeny.ai/job/commercial-legal-lead-fal-san-francisco-5vta539tskje) — San Francisco, CA - [Marketing Operations](https://feeny.ai/job/marketing-operations-fal-san-francisco-x4yz9zjstmyj) — San Francisco, CA - [Account Executive, Enterprise](https://feeny.ai/job/account-executive-enterprise-fal-san-francisco-nmfta9hy1yz2) — San Francisco, CA - [Lead AI Infrastructure Counsel](https://feeny.ai/job/lead-ai-infrastructure-counsel-fal-san-francisco-s89m7a0m1ssv) — San Francisco, CA - [AI Native Account Executive, Compute](https://feeny.ai/job/ai-native-account-executive-compute-fal-tj9vqf37dqqp) - [Compute Deals](https://feeny.ai/job/compute-deals-fal-san-francisco-2se6w2qv31j4) — San Francisco, CA