---
title: 'Account Executive, Direct Merchant at Finix'
canonical: 'https://feeny.ai/job/account-executive-direct-merchant-finix-san-francisco-2325a3aks0xe'
type: 'job'
last_seen: '2026-10-17'
---

# Account Executive, Direct Merchant at Finix

- **Company:** Finix
- **Location:** San Francisco, CA
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-08-21
- **Last confirmed live:** 2026-10-17
- **Apply:** https://jobs.lever.co/finix/d2907c20-a739-4c0b-a10e-94aaf1f72c78

## Job description

## About Finix

Finix is building the global operating system for fintech, starting with payments. From startups to publicly traded companies, Finix processes tens of billions of dollars annually both in-store and online. Finix was founded in 2015 and is headquartered in San Francisco.

To date Finix has raised over $200M, including a $75M Series C led by Acrew Capital and Lightspeed Venture Partners and backed by American Express Ventures, Bain Capital Ventures, Homebrew, Inspired Capital, Visa, and others

About the Role: As a Direct Merchant Account Executive, you will own the full sales cycle for Finix's payment products, selling to merchants of all sizes. You will lead the sales cycle with founders, CEOs, CFOs, and VP/Director-level functional leads with a consultative approach. You will drive sales strategy by owning every stage of the cycle from discovery to close, including the cross-functional work to develop the customer strategy and contribute to broader revenue initiatives.

You'll work with executives across a wide range of verticals to deeply understand their business and show them how Finix helps merchants accept payments, reduce costs, and unlock new revenue.

You Will:

- Own and manage the full sales cycle from hunting/discovery to close for direct merchants.
- Develop relationships with executives and functional stakeholders across finance, operations, and technology.
- Share prospect feedback with cross-functional teams, refine our Ideal Customer Profile, and act on insights from your knowledge of merchant needs.
- Contribute to team projects focused on developing and refining our sales process and playbooks.
- Partner with cross-functional teams to help drive product strategy and operations.
- Work closely with our Implementation, Product, and Payment Ops teams to ensure long-term customer success.

You Are:

- Driven to consistently exceed goals and expectations.
- A go-getter with a bias toward action and the ability to produce results in fast-paced, ambiguous situations.
- Proactive, improving existing processes and developing best practices.
- A strategic negotiator with a passion for closing deals.
- Curious about prospects, their needs, and how Finix can help.
- Energetic, bringing a positive attitude to everything you do.

You Have:

- Proven ability to exceed sales targets.
- 3+ years of experience in a consultative SaaS or payments selling environment, preferably with a technical product.
- 1+ years of experience in fintech or payments, ideally selling to merchants preferred
- Strong communication, research, and presentation skills.
- Experience with Salesforce, Outreach, Google Suite, and other sales tools.
- A strong desire and ability to grow within Finix.

-----------------------------------------

Finix is an equal opportunity employer and values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other protected class.

Role: Account Executive III/IV Level: IC3/4 Location: Remote Base Salary Range: $100,000/year to $150,000/year + equity + benefits Total On-Target-Earnings: $200,000/year to $300,000/year

Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries at our headquarters in San Francisco, California. Individual pay is determined by work location, job related skills, experience, and relevant education or training.

#LI-Remote

## About Finix

## Company Overview
- **One-liner**: Finix provides a payment infrastructure platform that enables businesses to accept, process, and manage payments through a developer-friendly API and white-label tools.
- **Entity Type**: Private (Series C, $204M total funding)
- **Headquarters**: San Francisco, California, United States
- **Founded**: 2015
- **Founders**: Richie Serna (CEO)

## Core Business
- Primary industry/industries: Payments infrastructure, Fintech
- Target customers: Fast-growing startups, SaaS platforms, marketplaces, e-commerce businesses, and large-scale enterprises
- Mission or purpose statement: “To build the most accessible financial services ecosystem in history, starting with payments.”

## Products & Services
- **Finix Payment Platform**: An end-to-end, all-in-one payment solution with a universal API and intuitive dashboard. Businesses can accept and embed payments, automate workflows (reconciliation, underwriting, dispute management), manage fees and compliance, and access automated reporting. It supports payments, payouts, recurring billing, risk management, and compliance in a single system.
- **White-Label Tools**: No-code and low-code tools that let businesses embed a seamless, branded payment experience for their own customers.
- **Developer SDKs & APIs**: APIs and SDKs (including for Android) enabling custom payment experiences and integrations with various payment terminal providers.

## Market Standing
- **Valuation**: Not disclosed (private company)
- **Key Metric**: Total Funding of $204M, with a $75M Series C round raised in 2024. Annual revenue estimated at $10M (per LinkedIn estimates).
- **Notable Investors/Partners**: Acrew Capital (led Series C), Leap Global, Lightspeed Venture Partners, Citi Ventures, Tribeca Venture Partners, American Express Ventures, Bain Capital Ventures, Homebrew, Insight Partners, Inspired Capital, Sequoia Capital, Visa, and Cap Table Coalition.
- **Growth Signals**: Processes billions of dollars in transactions annually. Grew headcount by ~17.3% YoY. Serves customers including Lunchbox, AgVend, Clubessential, Passport, Vroom, and Meadow. Has expanded into Canada and operates across the U.S. and Canada.

## Competitive Advantages
- **Full-Stack Acquirer/Processor**: Finix is a full-stack acquirer processor, meaning it provides the underlying processing infrastructure rather than just a gateway, giving customers more control and access to better margins.
- **Customizability & Revenue Optimization**: Offers hundreds of configuration options and a choice of fee settings to optimize payments profitability, including per-payment-method pricing, transaction volume discounts, and accelerated settlement.
- **Developer-First Approach**: A “get started in hours, not days” API with thorough documentation, a test environment, and a team dedicated to helping customers design solutions.
- **High Reliability & Uptime**: Industry-leading 99.999% uptime guarantee.

## Strategic Focus
- **Global Expansion**: Building the “global operating system for fintech,” with a specific focus on removing technical, regulatory, and compliance barriers to expand access to payments and fintech globally.
- **Product Depth**: Continuing to enhance the platform with more automation, reporting tools, and embedded payment capabilities to serve the full lifecycle of payment operations for growing businesses.

## Why Work Here
- **Culture & Mission**: Focused on breaking down barriers in financial services and making technology accessible. Emphasis on “people-first” culture with values like “act like an owner.”
- **Remote/Hybrid/Office Policy**: Offices in San Francisco (SOMA district) and Chicago (West Loop). Many roles are US-Remote. Specific job postings may be location-specific (e.g., Toronto role in the job description).
- **Compensation & Benefits**: Competitive salary and equity. Benefits include generous paid time off, wellness days, flexible health plans (medical, dental, vision), 100% benefits coverage for employees and dependents, life insurance, and inclusive parental leave.
- **Engineering Culture**: Developer-friendly environment; the company’s own product is an API, so engineers work on solving complex payments and infrastructure problems. Emphasis on owning implementation, best practices, and architecture.

## Sources
1. [finix.com](https://finix.com/)
2. [finix.com/about-finix](https://finix.com/about-finix)
3. [finix.com/careers](https://finix.com/careers)
4. [LinkedIn](https://www.linkedin.com/company/finix-payments)
5. [Jobs.lever.co (Android Engineer Job Posting)](https://jobs.lever.co/finix/921435a1-3d41-4e4b-a6d3-aec375880305)

## Other roles at Finix

- [Manager, Outside Sales](https://feeny.ai/job/manager-outside-sales-finix-san-francisco-1gpt5qet46rp) — San Francisco, CA
- [Manager, Outbound Sales](https://feeny.ai/job/manager-outbound-sales-finix-san-francisco-yxmry08xz5zr) — San Francisco, CA
- [Sr. Field & Community Manager](https://feeny.ai/job/sr-field-community-manager-finix-san-francisco-w252thr3hjen) — San Francisco, CA
- [Sr. Creative & Design Manager](https://feeny.ai/job/sr-creative-design-manager-finix-san-francisco-e8xcpmh969me) — San Francisco, CA
- [Sr. Organic Growth Manager](https://feeny.ai/job/sr-organic-growth-manager-finix-san-francisco-hhae1xs7r3f1) — San Francisco, CA
- [Senior Software Engineer](https://feeny.ai/job/senior-software-engineer-finix-chicago-wa8m0hq8rn76) — Chicago, IL
- [Senior Digital Marketing Manager](https://feeny.ai/job/senior-digital-marketing-manager-finix-san-francisco-9d4n6yn5vkzc) — San Francisco, CA
- [Account Executive, Platform](https://feeny.ai/job/account-executive-platform-finix-san-francisco-437ycg5vz3hj) — San Francisco, CA
- [GTM Engineer](https://feeny.ai/job/gtm-engineer-finix-san-francisco-ffx8svd94c8q) — San Francisco, CA
- [Partnership Success Manager](https://feeny.ai/job/partnership-success-manager-finix-san-francisco-220a83kf5srw) — San Francisco, CA