---
title: 'Account Executive at Loora'
canonical: 'https://feeny.ai/job/account-executive-loora-tel-aviv-efbbk0a561b5'
type: 'job'
last_seen: '2026-09-07'
---

# Account Executive at Loora

- **Company:** Loora
- **Location:** Tel Aviv, Israel
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-09-04
- **Last confirmed live:** 2026-09-07
- **Apply:** https://jobs.ashbyhq.com/loora/bf50dead-8367-4db2-ae9f-73f9486ef4b2

## Job description

Loora is on a mission to revolutionize education and break down language barriers with its cutting-edge AI, building the first-ever personal AI English tutor. Loora offers its users an AI

tutor that is always available to talk about whatever they want, give immediate feedback on

English skills, and guide them on their journey to fluency.

As we scale Loora’s B2B business, we’re hiring an Account Executive to help build our sales engine from the ground up.

## The Role

In this role you’ll own the full sales cycle - from prospecting and discovery through pilots, negotiation, and closing.

You’ll work closely with the B2B GM, Product Marketing, Marketing, and Product teams to define and refine the sales process, refine the ICP and messaging, and turn early customer wins into a repeatable sales motion.

This is not a role where you inherit a pipeline. You’ll help build it.

What You’ll do:

- Own the full B2B sales cycle from prospecting to close.
- Build and manage your own pipeline through outbound, inbound, referrals, and partnerships.
- Identify and engage decision-makers across L&D, HR, Talent, and education.
- Run discovery calls, product demos, pilots, negotiations, and closing.
- Develop a deep understanding of customer needs and translate them into compelling business cases.
- Work closely with Product Marketing to refine ICP, messaging, objections, and sales materials.
- Build and document the sales playbook based on what works.
- Provide continuous feedback on market trends, competitors, pricing, and customer needs.

## What we’re Looking For

- 4–8 years of B2B SaaS/ AI sales experience, with a strong track record of closing new business.
- Experience owning a full sales cycle, ideally selling to mid-market or enterprise customers.
- Strong prospecting, discovery, negotiation, and closing skills.
- Comfortable selling a new product and category without an established brand or playbook.
- Strong commercial judgment and ability to navigate complex buying processes.
- Excellent communication and presentation skills.
- Highly entrepreneurial, hands-on, and comfortable building from zero.
- Native-level English proficiency- exceptional spoken and written English is essential

Even better if you have-

- Experience selling AI, SaaS, EdTech, or corporate learning solutions.
- Existing relationships with L&D, HR, Talent, or education buyers.
- Experience as an early sales hire or Founding AE at a startup.

## About Loora

## Company Overview
- **One-liner**: Loora develops a generative AI English tutor that provides personalized, conversational language learning through real-time feedback on pronunciation, grammar, and accent.
- **Entity Type**: Private (Series A)
- **Headquarters**: Tel Aviv, Israel
- **Founded**: 2020
- **Founders**: Roy Mor (CEO) and Yonti Levin (CTO)

## Core Business
- **Primary industry/industries**: E-learning, AI-powered language learning
- **Target customers**: B2C (serious English learners, advanced and professional learners); expanding into B2B with a General Manager role
- **Mission or purpose statement**: "We believe everyone deserves the opportunity to speak English fluently and that learning English shouldn't be a barrier that holds anyone back from fulfilling their dreams and aspirations." [loora.com](https://www.loora.com/)

## Products & Services
- **[Loora AI English Tutor](https://www.loora.com/)**: A mobile app (iOS and Android) featuring a conversational AI tutor built on proprietary large language models. Offers real-time feedback on pronunciation, grammar, and accent; supports Business English modules for interviews, meetings, and presentations; and helps prepare for exams like TOEFL and IELTS. Subscription-based, positioned as more affordable than human tutors.

## Market Standing
- **Valuation/Market Cap**: Not disclosed
- **Key Metric**: Total funding of **$21.25 million** across 2 rounds [tracxn.com](https://tracxn.com/d/companies/loora/__9Dvvx9Ty1exWdTHKSrwY4MvEtOcgMSVj7Usu6eyyigw)
- **Notable Investors/Partners**: QP Ventures (lead in Series A), Emerge Ventures (lead in Seed round); 5 institutional investors total [builtin.com](https://builtin.com/company/loora)
- **Growth Signals**: 
  - 33 employees with **23.1% YoY headcount growth** (+9 people) [linkedin.com](https://il.linkedin.com/company/loora)
  - Active in 7 countries (Israel, Spain, UK, Portugal, South Africa, Belarus, Poland)
  - 10 active job postings with **150% quarterly increase** in hiring [linkedin.com](https://il.linkedin.com/company/loora)
  - Launched Android app in July 2024 to expand access [linkedin.com](https://il.linkedin.com/company/loora)
  - Hired Yulia Karasik as VP of Marketing in 2024

## Competitive Advantages
- **Proprietary AI**: Uses bespoke, fine-tuned large language models specifically optimized for English conversation, not generic chatbots.
- **Deep conversation focus**: Targets advanced and professional learners with complex topic discussion, unlike apps focused on basic vocabulary.
- **Real-time feedback loop**: Provides instant, specific coaching on pronunciation, grammar, and accent—mimicking a human tutor.
- **Judgment-free environment**: Positions itself as a safe, always-available space for practice, lowering the barrier for shy or busy learners.

## Strategic Focus
- **B2B expansion**: Actively hiring a General Manager for B2B, signaling a push into corporate and institutional English training.
- **Platform growth**: Building out both iOS and Android channels; increasing marketing spend (hiring User Acquisition Managers).
- **Product depth**: Enhancing Business English modules and exam preparation (TOEFL/IELTS) to capture professional and academic segments.

## Why Work Here
- **Impact**: As a startup, every role carries significant weight; employees are told "your contributions make a substantial impact on our journey." [loora.com/careers](https://www.loora.com/careers)
- **Culture**: Emphasizes "personal accountability" and "ownership" in a mission-driven environment focused on reshaping education.
- **Work model**: Hybrid workspace based in Tel Aviv, Israel; employees engage in a combination of remote and on-site work [builtin.com](https://builtin.com/company/loora)
- **Team composition**: Small, high-leverage team (33 people) with strong technical DNA (CTO is co-founder, VP R&D, Lead Android Engineer, Staff Backend Developer roles open)
- **Perks**: Not explicitly listed, but the company markets itself as a "premium" but affordable alternative—suggests a lean, resourceful startup culture

## Sources
1. [loora.com](https://www.loora.com/)
2. [loora.com/careers](https://www.loora.com/careers)
3. [builtin.com](https://builtin.com/company/loora)
4. [linkedin.com](https://il.linkedin.com/company/loora)
5. [tracxn.com](https://tracxn.com/d/companies/loora/__9Dvvx9Ty1exWdTHKSrwY4MvEtOcgMSVj7Usu6eyyigw)

## Other roles at Loora

- [Senior Product Marketing Manager- B2B](https://feeny.ai/job/senior-product-marketing-manager-b2b-loora-tel-aviv-cb56agwsk4ky) — Tel Aviv, Israel
- [Frontend Engineer](https://feeny.ai/job/frontend-engineer-loora-tel-aviv-3zxtb22vsswa) — Tel Aviv, Israel
- [Backend Engineer](https://feeny.ai/job/backend-engineer-loora-tel-aviv-e7pbb1dkkm91) — Tel Aviv, Israel
- [Founding Business Development Representative](https://feeny.ai/job/founding-business-development-representative-loora-tel-aviv-xc5w5v1wnx33) — Tel Aviv, Israel
- [Backend & Data Platform Engineer](https://feeny.ai/job/backend-data-platform-engineer-loora-tel-aviv-t4hf7ascpn5d) — Tel Aviv, Israel
- [Backend Tech Lead](https://feeny.ai/job/backend-tech-lead-loora-tel-aviv-xjgp61nnjjjb) — Tel Aviv, Israel
- [Account Executive](https://feeny.ai/job/account-executive-constant-contact-waltham-ma-or-boston-ma-or-fort-collins-2vh6nt9rxm3r) — Waltham MA OR Boston MA OR Fort Collins, CO
- [Account Executive](https://feeny.ai/job/account-executive-dualentry-london-khqh07pv9x1p) — London, United Kingdom
- [Account Executive](https://feeny.ai/job/account-executive-lucanet-group-germany-00xjy54mh2xx) — Germany
- [Account Executive](https://feeny.ai/job/account-executive-concurrency-brookfield-yd39htysnvpk) — Brookfield, WI