---
title: 'Account Manager, Creator Strategy & Talent Representation at Sunshine Sachs Morgan & Lylis'
canonical: 'https://feeny.ai/job/account-manager-creator-strategy-talent-representation-sunshine-sachs-morgan-w52fyhyf6vr5'
type: 'job'
last_seen: '2026-09-09'
---

# Account Manager, Creator Strategy & Talent Representation at Sunshine Sachs Morgan & Lylis

- **Company:** Sunshine Sachs Morgan & Lylis
- **Location:** New York, NY
- **Compensation:** $78k–$90k
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-05-08
- **Last confirmed live:** 2026-09-09
- **Apply:** https://jobs.lever.co/sunshinesachs/fd6c8ff4-c0b9-4854-88d3-04a4ddc9a4ef

## Job description

Sunshine Sachs Morgan & Lylis is a leading global communications agency built to navigate the complexities of a hyper-connected world. We represent the icons and innovators shaping culture—from global heritage corporations and high-growth tech startups to the non-profits, creative legends, and visionary founders who define the global discourse.

Our expertise spans the full cultural spectrum. We operate at the intersection of entertainment, social impact, corporate reputation, and consumer lifestyle, executing seamlessly across traditional media, social-first outlets, brand partnerships, and influencer ecosystems. Whether we are navigating complex crisis management, elevating advocacy campaigns, or launching global consumer brands, we are storytellers at our core.

You may notice our digital presence is purposefully understated. While our clients are global household names, we believe the best work happens when the spotlight stays firmly on those we represent. We fly under the radar by design - preferring to let our campaigns, and our results, speak for themselves.

If you're driven, intentional, and ready to do good, we're ready for you!

Sunshine Sachs Morgan & Lylis is seeking a strategic, high-performing Account Manager to join our New York team. This role is designed for a PR professional with 5–6 years of experience who has specifically focused on representing digital-first talent or creators. As an Account Manager, you are the engine of your accounts. You don’t just manage press—you architect narratives for digital natives who are expanding into film, TV, publishing, and venture capital. You are a self-starter who can navigate a brand launch and a high-level media junket with equal poise, maintaining total confidentiality while understanding the nuance of internet culture. Your media diet includes the trades like Variety and The Hollywood Reporter, but you are equally obsessed with The Information, Tubefilter, and Passionfroot.

The Role:

- Holistic Creator Strategy: Lead 360-degree campaigns that treat creators as brands. You move beyond traditional PR to execute strategies involving digital content cycles, podcasting, brand-building, and literary or philanthropic endeavors.

- Client Stewardship & Counsel: Serve as the primary daily point of contact for a roster of top-tier creators. You provide thoughtful, calm counsel during high-stakes launches, platform pivots, or crisis management situations.

- Media & Platform Mastery: Leverage an established network of tech, lifestyle, and entertainment media to secure needle-moving coverage. You know how to translate creator metrics into stories that resonate with mainstream business and trade publications.

- Talent Logistics & Leadership: Oversee complex schedules involving production shoots, appearances, and brand activations. You lead weekly client calls and ensure all logistics—from travel to technical requirements—are handled with military precision.

- Integrated Creative Thinking: Brainstorm out-of-the-box pitch angles that bridge the gap between Internet Famous and Household Name. You are a thought-leader on how creators can successfully cross over into legacy media and beyond.

- Content Excellence: Draft and edit sophisticated materials, including messaging frameworks, op-eds, and executive briefing notes. You ensure all content reflects the creator’s unique digital voice while maintaining professional polish.

- Mentorship & Team Coaching: Proactively train junior staff on the nuances of the creator space, from understanding TikTok trends to the etiquette of managing high-profile digital talent.

- Growth & Collaboration: Partner with senior leaders on bi-coastal accounts and participate in new business meetings, helping to craft proposals for the next generation of digital icons.

Who You Are:

- The Creator Specialist: 5–6 years of PR experience, with at least 3 years specifically focused on representing digital-first talent or creators. You’ve successfully secured top-tier profiles that have shifted the industry’s perception of a client.

- High EQ: You possess an elite level of situational awareness. You have the executive presence to command a meeting with C-suite executives, but the judgment to navigate the personal and often sensitive nature of creator-led businesses.

- Digitally Native & Culturally Fluent: You live on the pulse of social trends. You understand the "why" behind the algorithm and how platform-specific strategies (YouTube, TikTok, Substack) humanize and scale talent.

- Meticulously Organized: You excel at managing the backend of accounts—from complex production schedules to partnership trackers—with zero margin for error.

- The Relationship Standard: You understand that we are in a people business. You lead by example, prioritizing trust and integrity with clients, agents, and managers alike.

- Driven to Over-Deliver: You take genuine pride in exceeding expectations and constantly strive to prove that creator representation is the future of the entertainment industry.

## Benefits x Perks

We go well beyond the benefits that you’re looking for like medical, dental, and vision plans, 401(k) with matching, annual merit-based bonuses, PTO, fertility, FSA for medical, childcare, and commuter expenses. Eligible employees at Sunshine Sachs Morgan & Lylis may access these benefits, along with many additional perks including, a flexible work schedule, Work from Anywhere program, Summer Fridays, Wellness Days, and a 4-week sabbatical or trip to celebrate select anniversaries. We love to socialize so, we have collaborative workspaces, some offices even have rooftops, celebrations, networking opportunities, and community volunteering. We frequently mark opportunities to listen, learn and act throughout the year (Juneteenth, Election Day, International Women’s Day, etc.).

SSM&L is committed to diversity, equity, inclusion, and ability. We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sexual orientation, identity and expression, national origin, disability status, protected veteran status, or any other characteristic protected by law.

There’s more! From day one, employees are carefully matched with a mentor to guide them on their path to success. Training and mentoring are a big deal here and since we are into promoting from within, we make sure to provide more than enough tools for you to learn and grow. We are proud to offer training throughout the year on topics for professional growth as well as personal growth. We have also developed a series of teaching workshops that are structured for each level of the company. Sunshiners also take love to take advantage of the monthly Meet the Industry series where industry thought leaders provide valuable insider info on how to work with them and their colleagues.

## About Sunshine Sachs Morgan & Lylis

## Company Overview
- **One-liner**: An independent, full-service communications and narrative consulting firm that shapes public image through earned, owned, and paid media strategies across industries.
- **Entity Type**: Private (independently held, no external funding disclosed)
- **Headquarters**: New York, New York, United States (6 East 32nd Street, 3rd Floor, New York, NY 10016)
- **Founded**: 1992
- **Founders**: Not publicly available in sources reviewed (the firm traces its roots to 1992 and carries the legacy names of predecessor agencies)

## Core Business
- **Primary industry**: Public Relations and Communications Services — including media relations, crisis communications, brand integration, experiential marketing, talent/influencer representation, and social impact campaigns.
- **Target customers**: B2B and B2C; spans Fortune 500 enterprises, startups and venture funds, entertainment studios and streaming platforms, celebrities and talent, nonprofits, and cause-driven organizations. Sectors include entertainment, finance, hospitality, sports, beauty, consumer goods, tech/AI, health, wellness, and retail.
- **Mission or purpose statement**: "Good ideas have the power to change the world, shape our cultural conventions, and create new models of success in every industry." The firm positions itself as a collective dedicated to defining public identity through integrated earned, owned, and paid strategies across the global media landscape.

## Products & Services
- **Media Relations & Narrative Consulting**: Storytelling across morning shows, podcasts, Substack, LinkedIn, speaking opportunities, and awards; works across nearly every industry vertical.
- **Crisis Communications**: Rapid response, scenario planning, and internal/external communications counsel for reputational crises and major company announcements.
- **Brand Integration**: Identification, strategy, and execution of partnerships, licensing opportunities, and sponsorships to maximize ROI.
- **Talent & Influencer Integration**: Celebrity and influencer programs built on decades-long relationships with influencers, agents, and publicists; executes earned and paid campaigns from nano to macro scale.
- **Experiential Marketing & Events**: End-to-end event strategy and activation for 60+ events per year — festivals, awards shows, conferences, nonprofit galas, and intimate salon dinners.
- **Creative Services**: An in-house "creative shop" providing copywriting, design, content creation, and brand strategy development.
- **Personal Representation**: Public persona management for individuals across film, television, music, sports, theater, fashion, and philanthropy — from A-listers to rising stars.
- **Entertainment Publicity**: Campaigns across film, TV, theater, awards, and events for studios, streaming platforms, filmmakers, production companies, and Broadway talent.
- **Social Impact & Nonprofit Communications**: Cause-marketing and social impact campaigns for nonprofits, celebrities, thought leaders, and changemakers.
- **AI Communications**: Specialized counsel helping clients communicate AI's impact — from external product launches to internal usage policies and proactive scenario planning.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (privately held)
- **Key Metric**: ~215 employees; 10 offices across 2 countries (9 in the US, 1 in London, UK); workforce distributed across 6 countries including the US, UK, India, Bangladesh, and Netherlands.
- **Notable Investors/Partners**: No external investors (independent firm). Clients include major and independent film studios, streaming platforms, leading venture funds, generative AI companies, likeness/IP protection technology firms, ad tech companies, Fortune 500 brands, and high-profile talent.
- **Growth Signals**: 
  - LinkedIn following of ~35,989, up 6.0% year-over-year
  - Headcount slightly contracted (-0.6% YoY, -2 people), reflecting a stable, mature workforce
  - Active hiring across multiple account levels (Assistant through Director) in PR, talent, influencer integration, and experiential marketing
  - Deepening specialization in AI communications and tech/startup PR
  - 60+ events produced annually

## Competitive Advantages
- **Independent, full-service model**: Combines earned, owned, and paid media expertise under one roof — a differentiator versus specialized or holding-company-owned agencies.
- **Deep relationship capital**: Decades-long personal relationships with influencers, agents, publicists, and media contacts enable access that is hard to replicate.
- **In-house creative shop**: Integrated creative services allow for faster, more cohesive campaign execution.
- **Data-driven storytelling**: Uses data and trend forecasting to connect clients with audiences through bold, creative narratives.
- **Cross-industry versatility**: Deep expertise spanning entertainment, tech, finance, consumer goods, hospitality, beauty, and social impact — reducing dependence on any single sector.
- **Social impact credibility**: A stated commitment to advancing social issues and working with changemakers strengthens its appeal for mission-driven clients and employees.

## Strategic Focus
- **AI communications**: Building a specialized practice around communicating AI's impact to external and internal audiences, including product launches, rollout strategy, and scenario planning.
- **Talent & influencer integration**: Scaling celebrity and influencer programs that drive awareness, credibility, and engagement.
- **Experiential marketing**: Expanding large-scale event activations and sponsorships (budgets $500k+) as a growth area.
- **Social impact**: Continuing to embed purpose-driven work across client campaigns.
- **Talent development**: Promoting from within, with structured training at every level and mentorship from day one.

## Why Work Here
- **Work model**: Hybrid — full-time roles available across offices including Los Angeles and New York; flexible work schedules and a "Work from Anywhere" program.
- **Time off & perks**: PTO, Summer Fridays, Wellness Days, and a 4-week sabbatical or celebratory trip at select anniversaries.
- **Benefits**: Medical, dental, and vision plans; 401(k) with matching; annual merit-based bonuses; fertility benefits; FSAs for medical, childcare, and commuter expenses.
- **Culture & development**: Mentorship matched from day one, year-round professional and personal growth training, level-specific teaching workshops, and a monthly "Meet the Media" series with insider pitching insights.
- **Work environment**: Collaborative workspaces (some offices with rooftops), celebrations, networking opportunities, and community volunteering.
- **DEI commitment**: Committed to diversity, equity, inclusion, and ability; equal opportunity employer; marks occasions like Juneteenth, Election Day, and International Women's Day with listening and learning opportunities.

## Sources
1. [LinkedIn — Sunshine Sachs Morgan & Lylis](https://linkedin.com/company/ssmandl)
2. [Built In — Sunshine Sachs Morgan & Lylis Careers, Perks + Culture](https://builtin.com/company/sunshine-sachs-morgan-lylis)
3. [Built In — Sunshine Sachs Morgan & Lylis Jobs](https://builtin.com/company/sunshine-sachs-morgan-lylis/jobs)
4. [Sunshine Sachs Morgan & Lylis — Services](https://ssmandl.com/services/)
5. [Lever — Sunshine Sachs Careers](https://jobs.lever.co/sunshinesachs)

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