---
title: 'Ad Operations & Campaign Manager at Baidu USA'
canonical: 'https://feeny.ai/job/ad-operations-campaign-manager-baidu-usa-mountain-view-ed1qc5k0sgff'
type: 'job'
last_seen: '2026-10-17'
---

# Ad Operations & Campaign Manager at Baidu USA

- **Company:** Baidu USA
- **Location:** Mountain View, CA
- **Posted:** 2026-10-07
- **Last confirmed live:** 2026-10-17
- **Apply:** https://job-boards.greenhouse.io/baidu/jobs/8262086

## Job description

Job Title: Campaign Manager (Contractor) Job Location: Mountain View, CA Job Type: Contractor, Hybrid, Monday – Friday

## About the Role

We are seeking a highly motivated and driven individual for the position of Associate Campaign Manager. As a key member of our Global Business Team, the Campaign Manager will work closely with client services, account managers, and sales teams to activate & optimize for ROAS-positive direct response campaigns and drive incremental growth in client’s programmatic ad stack. The successful candidate must have strong hands-on campaign experience, not afraid to get into the weeds with data, and profound understanding of ad trafficking, performance measurement & a team player mentality in this fast-paced, trading desk environment.

## Key Responsibilities

- Support new account onboarding by coordinating campaign setup, tracking implementation, platform training, and launch readiness to ensure a smooth transition from sales to active campaign management.
- Monitor and optimize campaign performance daily by adjusting bids, targeting, creatives, and pacing to meet KPIs & incremental goals
- Troubleshoot creative disapprovals & technical issues to maintain consistency in day-to-day ad spending
- Be ready to generate and present campaign performance insights & strategic recommendations in the form of story-telling in client calls
- Collaborate with Account Managers, Sales, Product Managers, Algorithm and Analytics teams to ensure cohesive campaign delivery and, when applicable, identify upsell opportunities
- Assist in client-facing activities such as campaign briefings, status calls, and reports
- Stay current on #AdTech trends, platform updates, and best practices to improve campaign execution & platform user experience

## Qualifications

- Associate’s degree & above in business, marketing, cognitive science or related field
- 1–2 years of experience in campaign management or ad operations
- Professional proficiency in Mandarin Chinese is a must
- Strong cross-functional & client facing skills & the ability to build and maintain relationships
- Excellent communication and presentation skills
- Self-motivated & results-driven with a proven track record of achieving or exceeding sales targets
- Ability to work well in a team-oriented environment
- Strong organizational and time management skills

Culture Fit

- Eager to learn – You want to deepen your campaign management skillset & grow in digital ad strategy & analytics.
- Collaborative – You enjoy being a self-starter & working across teams to deliver stellar campaigns and client success.
- Proactive – You identify issues, suggest improvements, and crave learning something new.
- Client-focused – You have a client-first attitude to meet campaign KPIs & client satisfaction.

Why Join MediaGo?

This role offers hands-on experience managing campaigns from activation to reporting in a little known, high-potential DSP that is taking the direct response ad space by the storm. If you thought generative AI was cool, at MediaGo you will have the opportunity to experience the world’s first deep-learning advertising AI modeling that utilizes 5 LLMs to predict our clients’ next likely customer. You will continue to build your expertise in ad tech, hone-in your agency collaboration skills & deliver data-driven optimization across various clientele - while positioning yourself for rapid growth within our team.

Hourly rate range: $25–$35 DOE, negotiable

## About Baidu USA

## Company Overview
- **One-liner**: Baidu USA is the Silicon Valley R&D center of Baidu, China’s largest search engine, focused on cutting-edge AI research, autonomous driving, and global business development.
- **Entity Type**: Public subsidiary of Baidu, Inc. (NASDAQ: BIDU)
- **Headquarters**: Mountain View, California, USA (with additional offices in Bellevue, WA and Sunnyvale, CA)
- **Founded**: 2014
- **Founders**: Baidu was founded by Robin Li and Eric Xu; Baidu USA operates as a wholly owned subsidiary.

## Core Business
- **Primary Industries**: Artificial intelligence, autonomous driving, cloud computing, digital advertising, and hardware design (CPU/GPU/SoC).
- **Target Customers**: B2B (advertisers, enterprise AI solutions), B2C (through Baidu’s consumer products), and internal R&D for Baidu’s global ecosystem.
- **Mission**: “To make a complicated world simpler through technology.”

## Products & Services
- **Baidu Research US**: Conducts fundamental AI research in deep learning, computer vision, speech recognition, and NLP.
- **Intelligent Driving Group (IDG) US**: Develops Apollo autonomous driving platform and related hardware/software.
- **Baidu Global Business Unit**: Manages **MediaGo** (AI-powered advertising platform for global app advertisers) and other international ad sales.
- **Xingyun US**: Silicon Valley hardware design center focused on CPU/GPU/SoC architecture for AI and autonomous driving.
- **Baidu AI Cloud**: Cloud services with AI capabilities (noted as a category, though US-specific offerings may be limited).

## Market Standing
- **Valuation/Market Cap**: Baidu, Inc. market cap ~$30–40 billion (as of mid-2025); Baidu USA is a subsidiary with no separate public valuation.
- **Key Metric**: Headcount of 77 employees (+2.1% YoY); active job postings increased 180% YoY (14 current openings).
- **Notable Investors/Partners**: Baidu, Inc. (parent); partnerships with global advertisers, automotive OEMs, and hardware vendors.
- **Growth Signals**: Rapid expansion in hardware engineering roles (CPU/GPU/SoC), 40% quarterly increase in job postings, new office in Bellevue, WA, and growing global advertising business (MediaGo).

## Competitive Advantages
- Access to Baidu’s massive data, compute resources, and decades of AI expertise—combined with the agility of a small Silicon Valley team.
- Strong talent pipeline from top universities (Stanford, UC Santa Barbara) and alumni network at Google, Microsoft, NVIDIA, and ByteDance.
- Unique position bridging US innovation with Baidu’s vast Chinese market and ecosystem.

## Strategic Focus
- **AI Hardware**: Building custom CPU/GPU/SoC designs for machine learning and autonomous driving.
- **Autonomous Driving**: Advancing Apollo platform through US-based R&D and partnerships.
- **Global Advertising**: Scaling MediaGo to capture international app advertiser spend.
- **Talent Acquisition**: Aggressively hiring hardware architects, AI researchers, and business development managers to expand US footprint.

## Why Work Here
- **Culture**: “Nimbleness of a startup” with resources of a global tech giant; elite researchers and engineers work on “change-the-world” AI projects.
- **Work Environment**: Hybrid/office presence across three US locations (Mountain View, Sunnyvale, Bellevue). Specific remote policy not disclosed.
- **Impact**: Work on AI systems deployed to hundreds of millions of users (Baidu’s core products) and cutting-edge hardware that powers next-gen AI.
- **Notable Perks**: Not explicitly listed, but typical for a global R&D center includes competitive compensation, equity (via Baidu), and exposure to cross-border technology development.

## Sources
1. [usa.baidu.com](https://usa.baidu.com/)
2. [usa.baidu.com/about](https://usa.baidu.com/about)
3. [job-boards.greenhouse.io/baidu](https://job-boards.greenhouse.io/baidu)
4. [LinkedIn – Baidu USA](https://www.linkedin.com/company/baidu-usa)

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