---
title: 'Advertising Manager at GameChanger'
canonical: 'https://feeny.ai/job/advertising-manager-gamechanger-new-york-yvx4k2ys2jd0'
type: 'job'
last_seen: '2026-10-16'
---

# Advertising Manager at GameChanger

- **Company:** GameChanger
- **Location:** New York, NY
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-09-23
- **Last confirmed live:** 2026-10-16
- **Apply:** https://jobs.ashbyhq.com/gamechanger/008f2735-a762-486f-8723-487a223a1c26

## Job description

About GameChanger: We believe in the life-changing impact youth sports have on and off the field because they encourage leadership, teamwork, responsibility, and confidence—important life lessons that have the power to propel our youth toward meaningful futures. We recognize that without coaches, parents, and volunteers, organized youth sports could not exist. By building the first and best place to experience the youth sports moments important to our community, we are helping families elevate the next generation through youth sports.

So if you love sports and their community-building potential, or building cool products is your sport, GameChanger is the team for you. We are a remote-first, dynamic tech company based in New York City, and we are solving some of the biggest challenges in youth sports today.

The Position: GameChanger is looking for an Advertising Manager to help build and scale the next stage of our advertising business. You’ll bring advertiser programs to life, support how we position new opportunities in the market, and create the operating structure needed to deliver them successfully. You’ll work across Sales, Product, Engineering, Analytics, Marketing, Revenue Operations, and DICK’S Media Network, connecting commercial ideas with the teams responsible for executing them. You will report to the Director of Advertising.

What You’ll Do:

- Own the development and execution of advertising programs, sponsorships, strategic initiatives, and custom advertiser opportunities across our three revenue pillars: direct media, sponsorships and partnerships, and programmatic advertising.
- Build the operating structure needed to scale sponsorship and partnership programs across GameChanger’s sports, products, and audiences, turning commercial opportunities into clear plans, owners, timelines, and deliverables.
- Develop advertising packages, sales narratives, pitch materials, presentations, and case studies in partnership with the Director of Advertising, Sales, and DICK’S Media Network.
- Lead cross-functional coordination across Product, Engineering, Analytics, Marketing, and Revenue Operations to bring new advertising products and monetization opportunities to market.
- Manage core advertising operations through Google Ad Manager and related tools, including inventory planning, campaign workflows, pacing, optimization, performance reporting, and other business deliverables.
- Use campaign and business data to evaluate performance, improve how the advertising business operates, and identify new opportunities for measurable revenue growth.

Who You Are:

- You have 5 or more years of experience in digital advertising, ideally within a publisher, media company, advertising technology platform, or advertising-supported consumer business.
- You have hands-on experience with Google Ad Manager and understand direct media, programmatic advertising, inventory management, campaign delivery, and reporting.
- You have helped build or scale advertising programs, operating processes, or revenue-generating initiatives rather than only managing established work.
- You are highly proficient in Excel and have used campaign and business data to diagnose problems, track performance, and recommend action.
- You have led complex projects across commercial, product, technology, and analytics teams from an underdefined starting point through execution and measurable results.
- You are a hands-on generalist who is comfortable moving between advertising operations, project management, product go-to-market, and business-building work.

Perks:

- Work from our well-furnished, modern office in Manhattan, NY.
- Unlimited vacation policy.
- Paid volunteer opportunities.
- Technology stipend - $4,000 every 2 years after your start to make sure you have the latest and greatest technology.
- WFH stipend - $500 annually to make your WFH situation comfortable.
- Monthly physical, mental, wellness & learning stipend offered through Holisticly.
- Monthly lifestyle stipend offered through Fringe.
- Full health benefits - medical, dental, vision, prescription, FSA, HRA, HSA, and coverage for family/dependents.
- Retirement savings - Traditional and Roth 401K plans are offered through Vanguard, with an immediate company match.
- Life insurance - basic life, supplemental life, and dependent life.
- Disability leave - short-term disability and long-term disability.
- Company paid parental leave - up to 20 weeks for birthing parents and up to 12 weeks for non-birthing parents.
- Family building benefits offered through Progyny.
- DICK'S Sporting Goods and their family of brands teammate discount.

The target salary range for this position is between $115,000 and $130,000. This is part of a total compensation package that includes incentive, equity, and benefits for eligible roles. Individual pay may vary from the target range and is determined by several factors including experience, internal pay equity, and other relevant business considerations. We constantly review all teammate pay to ensure a great compensation package that is fair and equal across the board.

- DICK'S Sporting Goods has company-wide practices to monitor and protect the company from significant compliance and monetary implications as it pertains to employer state tax liabilities. Due to said guidelines put in place, we are unable to hire in AK, DE, HI, IA, LA, MS, MT, OK, and SC.

We are an equal opportunity employer and value diversity in our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Our Interview Process & AI We recognize that AI has become a common part of everyday life and professional work, and its use continues to evolve rapidly. Our perspective on AI in the hiring process will evolve as well. At this time, we ask that candidates please refrain from using AI tools during interviews and assessments, as we want to see your authentic self. We will clearly indicate if and when AI use is acceptable in the process. If you have any questions or need accommodations, we're here to help. Thanks for helping us keep the process fair and secure for everyone!

IMPORTANT NOTICE: All official recruitment communications from GameChanger will come from an email address ending in @[gc.com](http://gc.com) or no-reply@ashby.hq.com. If you receive communication from any other domain, please be cautious, as it is likely fraudulent.

## About GameChanger

## Company Overview
- **One-liner**: GameChanger provides a youth sports platform for live streaming, scorekeeping, team management, and developmental resources, connecting coaches, families, and athletes.
- **Entity Type**: Private (wholly owned by DICK’S Sporting Goods, operates as its own company)
- **Headquarters**: New York City, United States
- **Founded**: 2009
- **Founders**: Not publicly available

## Core Business
- **Primary industry**: Sports technology (SportsTech)
- **Target customers**: B2C (coaches, parents, athletes) and B2B (youth sports organizations)
- **Mission**: “Help families elevate the next generation through sports.”  
- **Vision**: “Be the home of youth sports.”

## Products & Services
- **GameChanger App** (iOS/Android): All-in-one platform for scorekeeping, live streaming, team management (rosters, scheduling, messaging), and post-game highlights & stats. Free for coaches; subscription for families starting at $3.33/month for unlimited viewing of baseball/softball streams.
- **GameChanger Live Streaming**: Integrated live video broadcasting for baseball, softball, basketball, volleyball, soccer, football, lacrosse, hockey, and more.
- **Team Management Tools**: Scheduling, attendance, roster management, and communication features designed for youth sports coaches and staff.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (subsidiary of DICK’S Sporting Goods, a public company with ticker DKS)
- **Key Metric**: Covers nearly 10 million games annually and supports 1 million+ teams (2024).
- **Notable Investors/Partners**: DICK’S Sporting Goods (owner and strategic partner).
- **Growth Signals**: Named “Best Workplace for Innovators 2024” by Fast Company, “Best Employer in Sports 2023,” and “Best Place to Work” 2023 & 2024. Operates across multiple youth sports and continues to expand live streaming capabilities.

## Competitive Advantages
- **First-mover & network effects**: Largest dedicated youth sports app with millions of coaches and families already using the platform, creating a high switching barrier.
- **Deep integration with DICK’S Sporting Goods**: Access to physical retail footprint, brand trust, and cross-promotional opportunities.
- **All-in-one solution**: Combines scoring, streaming, stats, and team management in a single free-to-download app, reducing fragmentation for coaches.

## Strategic Focus
- Continue to “humanize and elevate the youth sports experience” by expanding coverage to more sports, improving live streaming quality, and deepening features for both coaches and families.
- Leverage data and analytics to provide actionable insights for player development.
- Grow the community while maintaining a remote-first, mission-driven culture.

## Why Work Here
- **Remote-first**: Hire across the United States; work from anywhere with a home office stipend and tech stipend.
- **Culture**: Core values – Customer Obsessed, Team Players, Ambitious, Empowered, Focused. Strong emphasis on mission (youth sports impact).
- **Perks & Benefits**: Unlimited vacation, health insurance, 401(k) with match, learning & development stipend, fertility and parental leave, mental health resources.
- **Hiring process**: Transparent and collaborative; includes initial conversation, hiring manager, assessment, and team interviews.
- **Engineering culture**: Ownership-oriented, cross-collaborative teams building scalable tools used by millions.

## Sources
1. [gc.com/careers](https://gc.com/careers) – Benefits, remote policy, values, FAQs
2. [gc.com/about-us](https://www.gc.com/about-us) – Mission, vision, stats, ownership
3. [builtin.com/company/gamechanger](https://builtin.com/company/gamechanger) – Employee count, office, culture
4. [linkedin.com/company/gamechangermedia](https://www.linkedin.com/company/gamechangermedia) – Company description
5. [jobs.ashbyhq.com/gamechanger](https://jobs.ashbyhq.com/gamechanger) – Current job postings

## Other roles at GameChanger

- [Staff Data Engineer](https://feeny.ai/job/staff-data-engineer-gamechanger-united-states-vkzdkf4wjxxn) — United States
- [Staff Software Engineer, Ads](https://feeny.ai/job/staff-software-engineer-ads-gamechanger-united-states-czy6z3vkxqsr) — United States
- [Senior AI Engineer, AI Enablement](https://feeny.ai/job/senior-ai-engineer-ai-enablement-gamechanger-united-states-84qehbj8dwkz) — United States
- [Senior Full Stack Engineer, Basketball](https://feeny.ai/job/senior-full-stack-engineer-basketball-gamechanger-united-states-qy08ttvpcrbx) — United States
- [Senior Engineering Manager](https://feeny.ai/job/senior-engineering-manager-gamechanger-united-states-mb7gpkqjd510) — United States
- [Senior Engineering Manager, Basketball Coverage](https://feeny.ai/job/senior-engineering-manager-basketball-coverage-gamechanger-united-states-t2b6s7p5sb2b) — United States
- [Senior Engineering Manager, Video Enablement](https://feeny.ai/job/senior-engineering-manager-video-enablement-gamechanger-united-states-v3c5je02b3c6) — United States
- [Staff Software Engineer, Video Enablement](https://feeny.ai/job/staff-software-engineer-video-enablement-gamechanger-united-states-qd5py5angdyt) — United States