---
title: 'AI Marketing Associate – B2B Creative Marketing at IDT'
canonical: 'https://feeny.ai/job/ai-marketing-associate-b2b-creative-marketing-idt-guatemala-city-hjgcwkh2985k'
type: 'job'
last_seen: '2026-10-17'
---

# AI Marketing Associate – B2B Creative Marketing at IDT

- **Company:** IDT
- **Location:** Guatemala City, Guatemala
- **Work type:** hybrid
- **Posted:** 2026-09-29
- **Last confirmed live:** 2026-10-17
- **Apply:** https://jobs.lever.co/idt/ab4e9329-9e6e-4cea-a2ad-35cd786c273f

## Job description

We're seeking a creative AI Marketing Associate to join our B2B Creative Marketing team. You'll use AI, automation, and agentic technologies to create email campaigns, improve social media performance, automate workflows, analyze results, and support AI-powered lead generation. This role is ideal for someone passionate about emerging AI tools and marketing innovation.

## What We're Looking For

We're looking for an AI-native marketer, not someone who simply uses ChatGPT. You enjoy testing new AI tools, building automations, measuring performance, and using AI to create smarter, more effective marketing.

## Key Responsibilities

- Develop and manage AI-assisted B2B email marketing campaigns, including content, personalization, testing, automation, and analytics.
- Use AI tools to analyze campaign performance and identify opportunities to improve engagement, conversions, and ROI.
- Build, manage, and optimize AI automations and agentic workflows for marketing activities.
- Research, test, and implement emerging AI marketing platforms, tools, agents, and technologies.
- Use AI to increase social media engagement, reach, audience growth, and overall performance.
- Develop and manage AI-agentic social media influencers and virtual personalities to support brand awareness and content initiative.
- Create AI-assisted social media content, including posts, campaigns, creative concepts, images, videos, and other marketing assets.
- Develop AI-powered lead-generation workflows that identify, qualify, nurture, and route B2B prospects.
- Analyze social media, email, website, and lead-generation data to identify trends and actionable insights.
- Continuously test new AI tools and recommend technologies that can improve marketing productivity and results.
- Collaborate with U.S.-based creative, marketing, sales, and technology teams.
- Help establish best practices and processes for responsible and effective use of AI throughout the marketing department.

Requirements:

- 2+ years of experience in digital marketing, social media, email marketing, marketing automation, or a related field.
- Strong hands-on knowledge of generative AI tools and AI-assisted marketing.
- Understanding of AI agents, agentic workflows, automation, and AI-powered marketing platforms.
- Experience creating and optimizing email marketing campaigns.
- Strong understanding of social media marketing and analytics.
- Experience with marketing analytics and interpreting performance data.
- Ability to use AI to improve productivity, creativity, engagement, and lead generation.
- Strong communication, writing and editing skills in English.
- Excellent communication and organizational skills.
- Creative mindset with strong attention to detail.
- Ability to learn new AI platforms quickly and experiment with emerging technologies.
- Ability to work independently while collaborating effectively with an international team.

## Preferred / Bonus Qualifications

- B2B marketing experience.
- Experience with AI lead-generation tools.
- Familiarity with Mailchimp, Klaviyo, Zoho, Constant Contact, or similar platforms.
- Experience with social media analytics, Zoho CRM, APIs, workflow automation, SEO/SEM, and AI-generated content.

We Offer:

- Competitive salary
- Bonuses
- A great and positive workplace
- Parking Subsidy
- Life and Medical Insurance
- Benefits and Discounts
- Growth opportunities
- Benefits by law (Bono 14, Aguinaldo, IGSS, IRTRA, Vacations)

## About IDT

## Company Overview
- **One-liner**: IDT Corporation is a global provider of communications, payment, and point-of-sale services for consumers and businesses, operating under brands like Boss Revolution and net2phone.
- **Entity Type**: Public (NYSE: IDT, Russell Microcap component)
- **Headquarters**: Newark, New Jersey, United States
- **Founded**: August 1990
- **Founders**: Howard Jonas

## Core Business
- Primary industry/industries: Telecommunications, cloud communications, unified communications, financial services, point-of-sale (POS) systems.
- Target customers: B2C (prepaid calling, mobile, money transfer) and B2B (VoIP, unified communications, POS for retailers, merchant services, SMS marketing).
- Mission or purpose statement: To connect family, friends, and loved ones globally through innovative, reliable, and affordable communication and payment services.

## Products & Services
- **[Boss Revolution]**: Prepaid phone cards, international calling, mobile top-up, and money transfer services for consumers.
- **[net2phone]**: Cloud-based unified communications and VoIP solutions for businesses.
- **[National Retail Solutions (NRS)]**: Touch-screen point-of-sale systems for independent retailers, including payment processing and transaction services.
- **[IDT Global / IDT Express]**: Wholesale carrier services and enterprise communication solutions.
- **[BOSS Wireless]**: Affordable mobile wireless service for consumers.

## Market Standing
- **Valuation/Market Cap**: Approximately $1.2 billion (as of recent data from LinkedIn).
- **Key Metric**: Annual revenue of $1.2 billion (FY2023: $1.24B); latest quarterly revenue (Q3 FY2026) was $315.7 million.
- **Notable Investors/Partners**: Publicly traded; major institutional shareholders. Key partners include AT&T (historic investment in Net2Phone).
- **Growth Signals**: +1.4% YoY headcount growth (944 employees on LinkedIn); operations in 49 countries; continuous innovation in VoIP and POS; expanding merchant services and SMS sales.

## Competitive Advantages
- **Entrepreneurial culture**: Encourages in-house entrepreneurship and rapid idea-to-market execution.
- **Global reach**: Customers and teams distributed across six continents, serving a large multicultural community.
- **Innovation legacy**: Pioneered international call re-origination, VoIP (Net2Phone), and now leads in POS for independent retailers.
- **Diversified revenue streams**: Consumer (Boss Revolution) and B2B (net2phone, NRS) segments reduce dependency on any single market.

## Strategic Focus
- Continue to expand NRS (POS) and merchant services footprint.
- Grow net2phone’s unified communications customer base.
- Enhance mobile and money transfer offerings under Boss Revolution.
- Leverage global team to enter new markets and improve service reliability and security.

## Why Work Here
- **Culture**: Collaborative, family-like atmosphere with “small company feel” despite global scale. Values frankness, accountability, and employee development.
- **Flexibility**: Flexible working arrangements and convenient office locations with transportation options.
- **Benefits**: Competitive pay, health/dental/vision, 401k, generous PTO, free breakfast, in-office gym, recreational leagues (baseball, basketball, pool, chess).
- **Growth**: Long average employee tenure; promotion from within; opportunities for mastery and advancement.
- **Diversity**: Multicultural workforce; inclusive environment; IDT Charitable Foundation supports education, food, and medical services.

## Sources
1. [idt.net – Careers](https://www.idt.net/careers/)
2. [linkedin.com – IDT Company Page](https://linkedin.com/company/idt)
3. [idt.net – About Us](https://www.idt.net/about-us/)
4. [wikipedia.org – IDT Corporation](https://en.wikipedia.org/wiki/IDT_Corporation)
5. [jobs.lever.co – IDT Job Listings](https://jobs.lever.co/idt)

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