---
title: 'AI Product Manager – Cross-Border Payments at Coins.ph'
canonical: 'https://feeny.ai/job/ai-product-manager-cross-border-payments-coins-ph-shanghai-te3xq9pt0td1'
type: 'job'
last_seen: '2026-09-07'
---

# AI Product Manager – Cross-Border Payments at Coins.ph

- **Company:** Coins.ph
- **Location:** Shanghai, China
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-09-01
- **Last confirmed live:** 2026-09-07
- **Apply:** https://jobs.lever.co/coins/8f4ed1fc-6d54-430a-9af6-79a4fd81c33e

## Job description

We are looking for an AI Product Manager to join our Cross-Border Payments team.

This role combines strong technical understanding, FDE (Forward Deployed Engineer) capabilities, APP product experience, and AI product expertise. You will work closely with engineering, operations, risk, and business teams to identify real-world problems and turn AI and technology capabilities into scalable products.

## Responsibilities

- Own the end-to-end product lifecycle for cross-border payment products, with a strong focus on APP and user-facing experiences.
- Deeply understand user and business needs, using data and user insights to improve product experience, conversion, engagement, and efficiency.
- Operate with an FDE mindset by working closely with business and operational teams to identify problems, prototype solutions, and drive them into production.
- Partner closely with engineering teams and contribute to technical discussions involving APIs, system architecture, data, integrations, and frontend/backend interactions.
- Identify and develop opportunities to apply AI/LLM capabilities to real business and product scenarios.
- Design and launch AI-powered features and workflows, including LLM applications, AI Agents, RAG, intelligent customer support, AI-assisted operations, and workflow automation.
- Own the full AI product lifecycle from problem identification, product definition, solution design, development, launch, and performance evaluation.
- Use product data, user feedback, and market insights to continuously improve product performance.
- Collaborate cross-functionally with Engineering, Design, Operations, Data, Risk, and other stakeholders to drive product initiatives from concept to production.
- Support product localization and optimization across different international markets.

## Requirements

- 3+ years of Product Management experience, with strong technical understanding or a technical background. A degree or previous experience in Computer Science, Software Engineering, or a related field is preferred.
- Proven experience building and operating consumer-facing or APP products, with a strong understanding of user growth, engagement, retention, conversion, and UX.
- Hands-on experience with AI products or AI-powered projects, with a solid understanding of LLMs, AI Agents, RAG, and related AI technologies.
- Demonstrated ability to translate AI capabilities into practical product and business applications, rather than simply using AI tools.
- Strong technical understanding of APIs, databases, system architecture, data flows, and frontend/backend interactions.
- Ability to work closely with engineers and participate meaningfully in technical solution design. Coding experience is a strong plus.
- Strong analytical and problem-solving skills, with the ability to use data to identify problems and measure product impact.
- Experience in payments, fintech, cross-border payments, financial products, or transaction-based businesses is preferred.
- Strong business judgment and ability to work effectively in a fast-paced, ambiguous environment.
- Professional working proficiency in English; experience with international or global products is preferred.

## About Coins.ph

## Company Overview
- **One-liner**: Coins.ph is the Philippines' most trusted crypto wallet and exchange, providing easy access to Web3, digital assets, and a broad range of financial services for both consumers and businesses.
- **Entity Type**: Private (acquired by Gojek in 2019; last funding round: Series C in 2022)
- **Headquarters**: Manila, Philippines
- **Founded**: 2014
- **Founders**: Not publicly available (founder names are not disclosed in the provided sources)

## Core Business
- **Primary industries**: Financial services, cryptocurrency exchange, digital payments, remittances, blockchain / Web3
- **Target customers**: B2C (Filipino consumers and underbanked/unbanked individuals) and B2B (financial institutions, businesses needing cross-border payments and treasury services)
- **Mission statement**: "To create an open financial system by providing everyone easy access to Web3 and digital assets" (from [coins.ph](https://www.coins.ph/en-ph/careers))

## Products & Services
- **Coins.ph Mobile App**: A cryptocurrency wallet and exchange where users can buy and sell 20+ cryptocurrencies with low minimums (₱5), plus access payments, remittances, and bill payments.
- **Coins Business Platform**: A suite for businesses and financial institutions enabling stable-powered settlements, cross-border money movement, currency conversion, digital asset access, cards, credit, investments, and treasury management — available 24/7/365.
- **Coins Remittance**: International money transfer services leveraging crypto rails to lower costs and speed up settlement.

## Market Standing
- **Valuation**: Not disclosed
- **Annual Revenue**: $33.4 million (per [LinkedIn](https://ph.linkedin.com/company/coins-ph))
- **Total Funding**: $40 million (across multiple rounds, including Series A led by Quona Capital and Series C led by Ribbit Capital)
- **Other Key Metrics**: 16+ million registered users, 7+ million monthly active users, 300+ headcount
- **Notable Investors/Partners**: Quona Capital, Ribbit Capital, Gojek (parent company, acquired Coins.ph in 2019 for $72M)
- **Growth Signals**: +15.7% YoY headcount growth (236 employees as of recent data), active job postings up +165% year-over-year; expanding beyond crypto into full-stack financial services

## Competitive Advantages
- Fully regulated by the **Bangko Sentral ng Pilipinas (BSP)** — one of the first crypto-based companies in Asia to hold both Virtual Currency and Electronic Money Issuer licenses, providing trust and compliance.
- **First-mover & brand trust**: Most established crypto brand in the Philippines since 2014, with 16M+ users.
- **Integrated with Gojek ecosystem**: Access to a larger regional network of services and capital.
- **Broad product range**: Single platform for crypto, payments, remittances, cards, credit, and treasury — reducing fragmentation for users.

## Strategic Focus
- Building the "next generation of global money movement" by merging stable-powered settlements with local payment rails to make transactions faster, cheaper, and available 24/7.
- Expanding into adjacent financial services (cards, credit, investments) and deepening B2B offerings for financial institutions.
- Scaling compliance/AML capabilities to serve a growing user base and support international expansion.

## Why Work Here
- **Culture & Flexibility**: Flexible work arrangements (hybrid/remote options reported); work-from-equipment provided; a culture built on trust.
- **Benefits**: Comprehensive HMO for employees and dependents (dental, vision, mental health support); 15 vacation days, 15 sick days, birthday leave, quarterly mental health day; continuous learning and career development programs.
- **Growth**: Fast-growing startup with 200+ active openings; yearly headcount growth of 15.7%; roles span engineering, compliance, product, sales, and operations.
- **Compensation**: Competitive base plus performance-based rewards; salary data indicates operations roles around ₱336K/month and manager roles around ₱1.32M/month (though actual offers vary).
- **Engineering culture**: Emphasis on Web3 and blockchain; product teams work on compliance/risk platforms, trading UX, and backend infrastructure.

## Sources
1. [coins.ph – Careers](https://www.coins.ph/en-ph/careers)
2. [coins.ph – About](https://www.coins.ph/en-ph/about)
3. [LinkedIn – Coins.ph](https://ph.linkedin.com/company/coins-ph)
4. [Lever – Coins.ph Jobs](https://jobs.lever.co/coins)
5. [Built In – Coins.ph](https://builtin.com/company/coinsph)

## Other roles at Coins.ph

- [Senior Tax Manager](https://feeny.ai/job/senior-tax-manager-coins-ph-singapore-hvb4nv6kv924) — Singapore
- [Partner Solutions Lead](https://feeny.ai/job/partner-solutions-lead-coins-ph-taguig-5cpg2fvkcmg2) — Taguig, Philippines
- [Product Manager – KYC / Compliance / Risk](https://feeny.ai/job/product-manager-kyc-compliance-risk-coins-ph-shanghai-n5gpjsmphbda) — Shanghai, China
- [Lead Product Manager – Internal Management Platform](https://feeny.ai/job/lead-product-manager-internal-management-platform-coins-ph-shanghai-hzwttvetx8mn) — Shanghai, China
- [Product Manager — Trading Experience](https://feeny.ai/job/product-manager-trading-experience-coins-ph-shanghai-k8tdmkq0yewt) — Shanghai, China
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