---
title: 'AI Search Analyst at Scrunch'
canonical: 'https://feeny.ai/job/ai-search-analyst-scrunch-new-york-fxrse6fpp601'
type: 'job'
last_seen: '2026-09-08'
---

# AI Search Analyst at Scrunch

- **Company:** Scrunch
- **Location:** New York, NY
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-04-29
- **Last confirmed live:** 2026-09-08
- **Apply:** https://jobs.ashbyhq.com/scrunch/e7ce3d48-4aa6-42cc-95cd-1575a86e255f

## Job description

## ABOUT SCRUNCH

Scrunch https://scrunchai.com/, a Sitecore company, is on a mission to bring brands to an AI-first future—where people increasingly rely on LLMs to discover, understand, and act on information that matters to them.

As AI search and conversational agents replace traditional web search and browsing, Scrunch helps marketing teams rethink how their products and services are discovered and surfaced on AI platforms like ChatGPT, Claude, Gemini, and more—working with AI platforms, not against them. This shift represents the biggest change to marketing since the dawn of the internet.

Today, more than 500 paying brands—including Fortune 500 companies like Lenovo, category-defining brands like Akamai, ADP, Lenovo and breakout startups like Clerk—use the platform.

## ABOUT THE ROLE

We’re looking for an Analyst to help us measure, explain, and improve brand visibility across AI-powered search and discovery surfaces.

This is a quantitative, customer-facing role for someone who is strong in analysis, measurement, experimentation, and storytelling.

You’ll work closely with Customers, Customer Success, Product, Engineering, and Marketing to turn ambiguous questions into clear analyses, practical recommendations, and repeatable measurement. A big part of the job is helping customers understand what is happening in AI search, why it is happening, and what they should do next.

Location Requirement: This role is based in New York City and is considered Hybrid, 3x/week in-office with flexibility.

## WHAT YOU’LL DO:

- Build and maintain analyses, dashboards, and reporting that track AI search performance, including visibility, citations, competitive movement, prompt/topic performance, and content coverage.
- Translate platform data into clear customer-facing insights and recommendations tied to business goals, customer journeys, personas, and content priorities.
- Partner with Customer Success on client working sessions, reviews, investigations, and strategic readouts.
- Diagnose performance changes by analyzing prompt patterns, topic mix, source behavior, competitor activity, and platform shifts across AI surfaces.
- Design and support measurement frameworks and experiments, including hypothesis development, KPI definition, pre/post analysis, and readouts.
- Conduct quantitative deep dives into questions like what drives citations, where visibility is being won or lost, and how content or technical changes affect outcomes.
- Help improve internal methodologies for trend reporting, benchmarking, segmentation, and performance interpretation in noisy, fast-changing environments.
- Partner with Product and Engineering to surface customer pain points, edge cases, and opportunities for better reporting, analytics, and workflows.
- Contribute to external-facing analysis where useful, including research summaries, benchmark studies, and thought leadership content.

## WHAT YOU’LL BRING

- 2–4 years of experience in analytics, data science, consulting, or a similarly quantitative role.
- Strong foundations in statistics, analysis, and measurement.
- Experience working with messy, high-volume behavioral or product data and turning it into usable insights.
- Strong SQL and proficiency in Python for analysis.
- Experience building dashboards, analyses, or data products that inform decisions for customers or business stakeholders.
- Ability to structure ambiguous problems, choose sensible metrics, and explain what you found, why it matters, and how confident you are.
- Comfort working with noisy, incomplete, or non-representative data, including bias checks, caveats, and uncertainty-aware interpretation.
- Strong communication skills and comfort in customer-facing settings: you can present findings, answer questions live, and adapt technical detail to the audience.

## PREFERRED / NICE TO HAVE

- Experience in digital analytics, SEO, search, content strategy, marketing analytics, or experimentation.
- Familiarity with AI search / LLM platforms and how visibility differs from traditional search.
- Experience with competitive analysis, benchmarking, or performance reporting.
- Exposure to NLP or classification workflows, even if you were not the primary model builder.
- Experience supporting enterprise customers in a strategic, analytical, or solutions-oriented role.
- Familiarity with the web as a system, including content structure, domains, crawlability, and measurement constraints.
- Familiarity with schema.org http://schema.org, structured content, technical SEO, or content operations.

## TOOLS & TECH

- Languages: SQL, Python
- Data: BigQuery, ClickHouse, Postgres, dbt
- Analytics: dashboards, notebooks, experimentation, reporting workflows

## BENEFITS FOR FULL-TIME US EMPLOYEES:

💝 Wellbeing: Medical, dental, vision, and life & disability insurance 🧸 Family support: Paid parental leave when life's biggest moments happen 🏠 Setup: Home office stipend so your workspace doesn't suck 🖥️ Remote support: Phone and internet reimbursement 📚 Growth: L&D budget for courses, conferences, and whatever makes you sharper 🏖️ Time off: Flexible PTO — take what you need, we trust you 🌱 Financial wellness: 401(k) 🤝 Connection: Team offsites and a crew that genuinely likes each other

Scrunch is an equal opportunity employer. We welcome people of all backgrounds, experiences, perspectives, and identities. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Right to Work https://www.e-verify.gov/sites/default/files/everify/posters/IER_RightToWorkPoster%20Eng_Es.pdf

E-Verify Participation https://www.e-verify.gov/sites/default/files/everify/posters/EVerifyParticipationPoster.pdf

## About Scrunch

## Company Overview
- **One-liner**: Scrunch provides an AI search optimization platform that helps brands monitor, analyze, and optimize how they appear in AI-generated answers on platforms like ChatGPT, Perplexity, and Meta AI.
- **Entity Type**: Private (acquired by Sitecore in June 2026); previously backed by $26M in venture funding.
- **Headquarters**: Salt Lake City, Utah, United States (also an office in New York City)
- **Founded**: 2023
- **Founders**: Chris Andrew (CEO) and Robert MacCloy (CTO)

## Core Business
- **Primary industries**: Artificial intelligence, digital marketing, search engine optimization (AI SEO), customer experience
- **Target customers**: B2B, enterprise brands and agencies (e.g., Akamai, Lenovo, ADP, Publicis, Seer Interactive)
- **Mission or purpose statement**: “To help brands thrive in a world where AI agents broker the relationship between companies and their customers.” (from scrunch.com/blog)

## Products & Services
- **AI Monitoring & Citations** (SaaS): Tracks brand presence across AI platforms, surfaces citations, monitors prompt results, and benchmarks topic share versus competitors.
- **Agent Experience Platform (AXP)** (SaaS/API): Detects AI agents at the edge and serves them AI‑optimized content without disrupting the human website experience. Includes features like agent traffic analytics, AI‑specific sitemaps, and token‑light page delivery.
- **Services**: Forward deployed engineer, white‑glove onboarding, and data API integration for enterprise customers.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (acquired by Sitecore in June 2026, terms not public)
- **Key Metric**: Total Funding – $26M (from Mayfield, Decibel, Homebrew, GTM Capital, and angel investors including TJ Parker, Bryant Chou, Steve Garrity, Clara Shih). An earlier filing reports $22M total raised per CBInsights.
- **Notable Investors/Partners**: Mayfield, Decibel, Homebrew, GTM Capital; now part of Sitecore (a digital experience platform serving thousands of global brands).
- **Growth Signals**: 500+ enterprise customers; Akamai reported a 364% increase in brand presence for non‑branded prompts and 218% increase in AI citations after enabling AXP; Runpod reported a 400% increase in paying customers tied to AI search optimization; platform processes 6M+ citations and 1.5M+ prompts weekly.

## Competitive Advantages
- First‑mover in the AI search optimization category (AI SEO) with a purpose‑built Agent Experience Platform (AXP) that differentiates between human and AI agent traffic at the edge.
- SOC2 Type II certified, role‑based access, and SAML/OAuth SSO, making it enterprise‑ready from the start.
- Deep integrations with major AI models (ChatGPT, Perplexity, Meta AI, Google Gemini) and the ability to serve AI‑optimized content without degrading the human web experience.

## Strategic Focus
- Post‑acquisition by Sitecore, Scrunch continues to operate as a standalone platform while accelerating its product roadmap. The combined vision is to create a closed loop from AI discovery to customer decision – helping brands translate visibility into action through Sitecore’s content and experience management capabilities.
- Priority areas: expanding AI agent intelligence, deeper integration with Sitecore’s DXP, and scaling the platform to serve Sitecore’s global enterprise base.

## Why Work Here
- **Culture**: Founded by experienced SaaS leaders (former CPO and CTO of Hearsay Systems, acquired by Yext). Emphasis on technical depth, AI innovation, and helping enterprises navigate the shift to AI‑driven discovery.
- **Work model**: Hybrid and remote roles available; offices in Salt Lake City, UT and New York City, NY. Most engineering and customer‑facing roles offer location flexibility.
- **Notable perks/engineering culture**: Focus on building infrastructure for AI agent traffic, working with cutting‑edge LLM models, and solving unique scalability challenges (handling millions of AI prompts per week). CTO Robert MacCloy brings deep infrastructure experience from Quantcast and Hearsay.
- **Recent job postings** include Senior Infrastructure Engineer, Product Engineer, Solutions Engineer, Enterprise Customer Success Manager, Account Executive, and AI Search Analyst – indicating a growing go‑to‑market and engineering team.

## Sources
1. [scrunch.com/about](https://scrunch.com/about/)
2. [scrunch.com](https://scrunch.com/)
3. [builtin.com](https://builtin.com/company/scrunch-ai)
4. [cbinsights.com](https://www.cbinsights.com/company/scrunch-ai)
5. [scrunch.com/blog](https://scrunch.com/blog/scrunch-is-now-a-sitecore-company/)

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