--- title: 'Amazon Analyst at Liquid I.V.' canonical: 'https://feeny.ai/job/amazon-analyst-liquid-i-v-el-segundo-c26y53j6qskw' type: 'job' last_seen: '2026-10-19' --- # Amazon Analyst at Liquid I.V. - **Company:** Liquid I.V. - **Location:** El Segundo, CA - **Posted:** 2026-10-02 - **Last confirmed live:** 2026-10-19 - **Apply:** https://job-boards.greenhouse.io/liquidiv/jobs/4432113009 ## Job description About Liquid I.V. This job description indicates in general the nature and levels of work, knowledge, skills, abilities and other essential functions expected of the role. It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required. It is not intended to limit or in any way modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. Ability to competently perform all the essential duties of the position, with or without reasonable accommodation, demonstrated commitment to the company’s mission, and the ability to work productively as a member of a team or work group are basic requirements of all positions at Liquid I.V. We are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve. We know that the happiest and highest performing teams include people with diverse perspectives that encourage new ways of solving problems, so we strive to attract and develop talent from all backgrounds and create workplaces where everyone feels seen, heard, and empowered to bring their full, authentic selves to work. Liquid I.V. is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected veteran status, or any other characteristic protected by applicable federal, state, or local law. About our Team: We are a world-class team of innovators and passionate change-makers, looking to develop transformative hydration solutions and make a meaningful impact on the world around us. At Liquid I.V., we are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve. Our team members enjoy a flexible and inclusive working environment, a highly collaborative and innovation-forward culture, generous benefits and perks that empower employees to champion their wellbeing every day, as well as an infinite supply of Liquid I.V. for extraordinary hydration. About the role: The Amazon Analyst will support the day-to-day management, operational execution, and performance tracking of Liquid I.V.’s Amazon business, with additional support across DTC. This role will own key operational workstreams across inventory monitoring, forecasting inputs, digital shelf health, account operations, reporting, and new product launch tracking, primarily within Amazon Seller Central. This individual will be responsible for ensuring the Amazon business runs efficiently, business risks are surfaced early, and key stakeholders have clear visibility into performance. The Amazon Analyst will serve as a cross-functional partner to Supply Chain, Operations, Finance, DTC, and agency partners to help maintain business continuity and support growth across Amazon and DTC. The ideal candidate is highly analytical, detail-oriented, proactive, and comfortable working in Amazon Seller Central, Shopify and ecommerce reporting tools. This role requires hands-on Amazon marketplace expertise first and foremost, with the flexibility to support DTC reporting and analysis as needed. This person should be able to identify risks, connect data to business implications, and clearly communicate updates and recommendations to internal stakeholders Functions and duties of this role include, but not limited to: Business Performance & Reporting - Own weekly Amazon reporting across sales, traffic, conversion, inventory, share, and key business drivers. - Monitor daily performance and flag risks, opportunities, and business impacts. - Monitor competitive marketplace activity, including pricing, promotions, share shifts, assortment changes, and emerging category trends. - Maintain dashboards, trackers, and reporting files. - Support DTC performance reporting, including site traffic, conversion, and campaign performance, in partnership with the DTC team. - Support ad hoc analysis for Amazon and Ecommerce leadership. Inventory & Forecasting - Monitor Amazon inventory, including sellable inventory, weeks of supply, in-stock rates, aged inventory, and out-of-stock risk. - Maintain demand forecasting inputs and track actuals versus forecast. - Flag inventory constraints, demand shifts, shipment delays, and operational risks. - Partner with Supply Chain, Operations, Finance, and Logistics to resolve issues. - Support inventory planning for promotions, launches, and peak selling periods. Digital Shelf & Marketplace Operations - Monitor listing accuracy, content compliance, product availability, Buy Box health, search visibility, ratings, reviews, and account health. - Identify digital shelf issues and coordinate resolution with internal teams, agencies, or Amazon partners. - Support marketplace enforcement and brand protection monitoring. Seller Central Operations - Manage day-to-day Seller Central tasks, including account health, listing monitoring, catalog updates, case management, and operational issue tracking. - Support FBA reconciliation, including missing shipments, lost inventory, incorrect fees, and reimbursement opportunities. - Maintain open issue trackers and ensure follow-through to resolution. Launch & Growth Support - Monitor launch performance across sales, traffic, conversion, inventory, and customer feedback. - Support launch recaps, post-launch analysis, promotions, and growth initiatives. DTC Support - Support DTC website performance tracking, including traffic, conversion, and campaign reporting. - Assist with DTC promotional calendar tracking and coordination with the Amazon promotional cadence. - Partner with the DTC team to compile recurring performance summaries and flag anomalies for leadership visibility. Qualifications: - Bachelor’s degree required. - 2+ years of ecommerce, Amazon marketplace, business analyst, inventory analyst, supply chain analyst, or related experience. - Amazon Seller Central experience is a must. - Strong analytical skills with the ability to interpret data and communicate business implications. - High attention to detail and strong organizational skills. - Experience managing reporting cadences, trackers, and multiple workstreams. - Strong written and verbal communication skills. - Comfortable working cross-functionally with Supply Chain, Operations, Finance, Marketing, Retail Media, and agency partners. - Proficiency in Excel required. - Experience with ecommerce analytics, BI tools, Amazon reporting tools, or digital shelf platforms preferred - Amazon Seller Central, Vendor Central, Helium 10, Stackline, Pacvue, CommerceIQ, Profitero, or similar tools. - Amazon FBA operations, Buy Box monitoring, account health, catalog management, or listing compliance. - Demand planning, inventory planning, or forecast tracking. - Fast-paced ecommerce or CPG experience. What We Give: - 100% company-paid medical, dental and vision insurance for employees (PPO, HMO and Kaiser options). - A 401k plan with company match, short and long-term disability coverage. - A generous PTO and sick leave programs that includes 10+ paid annual holidays each year + annual Holiday Office Closure. - Wellness Days (Vitality Day and two Recharge Days). - An Employee Assistance Program - Monthly tech and wellness reimbursement. - A monthly supply of Liquid I.V. for endless hydration! Work Environment: Hybrid office environment (El Segundo, CA) with flexibility for industry events. Candidates must be authorized to work in the United States without sponsorship. The compensation band for this position is $75,700 - $95,000 annually. The exact salary is determined by various factors including experience, skills, education, geographic location, internal company equity, and budget. The listed range is applicable only to the annual base salary and does not include additional perks, benefits, or applicable bonus eligibility comprising the total compensation package. This job description indicates in general the nature and levels of work, knowledge, skills, abilities and other essential functions expected of the role. It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required. It is not intended to limit or in any way modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. Ability to competently perform all the essential duties of the position, with or without reasonable accommodation, demonstrated commitment to the company’s mission, and the ability to work productively as a member of a team or work group are basic requirements of all positions at Liquid I.V. We are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve. We know that the happiest and highest performing teams include people with diverse perspectives that encourage new ways of solving problems, so we strive to attract and develop talent from all backgrounds and create workplaces where everyone feels seen, heard, and empowered to bring their full, authentic selves to work. Liquid I.V. is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected veteran status, or any other characteristic protected by applicable federal, state, or local law. You can find the Unilever privacy note [here](https://www.unilevernotices.com/recruitment-notices/recruitment-privacy-notice.html) ## About Liquid I.V. ## Company Overview - **One-liner**: Liquid I.V. is a functional hydration company that produces powdered electrolyte drink mixes designed to hydrate faster and more efficiently than water alone. - **Entity Type**: Private (Acquired by Unilever PLC in 2020) - **Headquarters**: El Segundo, California, United States - **Founded**: 2012 - **Founders**: Hayden Fulstone (Co-Founder) ## Core Business - Primary industry/industries: Functional beverages, Consumer packaged goods (CPG), Wellness - Target customers: B2C (health-conscious consumers, athletes, travelers, parents) and B2B (retailers like Costco, Target, Walmart, CVS, Amazon) - Mission or purpose statement: "We exist to elevate the vitality of people and planet." The company believes water access is a fundamental human right and is committed to a healthier world for all. ## Products & Services - **Hydration Multiplier®**: The flagship product, a powdered electrolyte drink mix that uses LIV HYDRASCIENCE™ to deliver hydration faster than water alone. Contains 3x more electrolytes than leading sports drinks. - **Hydration Multiplier® Sugar-Free**: A zero-sugar version of the flagship product. - **Hydration Multiplier® + Energy**: An enhanced formula with added energy-supporting ingredients. - **Hydration Multiplier® + Immune Support**: Formulated with vitamins to support immune health. - **Hydration Multiplier® + Kids**: A version tailored for children. - **Hydration Multiplier® + Gut Health**: Contains prebiotics and probiotics for digestive wellness. - **Hydration Multiplier® + Sleep**: Designed to support restful sleep with ingredients like melatonin. ## Market Standing - **Valuation/Market Cap**: Not publicly disclosed (acquired by Unilever in 2020 for an undisclosed amount; prior to acquisition, the company had raised $10M in funding). - **Key Metric**: Annual Revenue of approximately **$100M** (as of latest estimates). - **Total Funding**: $10M prior to acquisition (Series B led by CircleUp in 2018 and a venture round in 2019). - **Notable Investors/Partners**: Parent company Unilever PLC. Key retail partners include Costco, Target, Walmart, CVS, Amazon. Impact partners include DigDeep, Save The Children, and MAP International. - **Growth Signals**: - Headcount of 264 employees (+15.2% YoY). - Available in over 40,000 retail doors nationwide. - Operations in 6 countries (US, Canada, Brazil, India, Australia, Nepal). - 50,078 LinkedIn followers (+39% YoY). - Committed to donating 150 million servings globally by 2032 (over 62 million donated as of 2024). ## Competitive Advantages - **Proprietary Technology**: The LIV HYDRASCIENCE™ formula is a key differentiator, clinically backed and designed for superior hydration efficiency. - **Brand Dominance**: The #1 powdered hydration brand in America, with a strong, recognizable brand and a loyal customer base. - **Massive Distribution Network**: Presence in over 40,000 retail doors including top national retailers like Costco, Target, and Walmart. - **Unilever Backing**: Access to the resources, supply chain, and global reach of a major CPG conglomerate (Unilever PLC). - **Strong Social Mission**: The Impact Program (donating over 1% of revenue) and water access initiatives create strong brand affinity and purpose-driven marketing. ## Strategic Focus - **Global Expansion**: Scaling internationally while maintaining brand purpose and quality. - **Product Innovation**: Continuously expanding the product line with new functional variants (e.g., Gut Health, Sleep, Energy). - **Sustainability**: Working towards zero-waste packaging and committing to provide 2 million people with increased access to clean water by 2026. - **Retail Growth**: Deepening relationships with existing retail partners and expanding into new channels. ## Why Work Here - **Compelling Mission**: Employees are part of a company with a strong social purpose—elevating the vitality of people and the planet—and a tangible impact program. - **Comprehensive Benefits**: 100% company-paid medical, dental, and vision insurance (PPO, HMO, Kaiser options); 401k with company match; short/long-term disability; generous PTO and 13+ paid holidays; wellness classes; monthly tech & wellness reimbursement; employee assistance program; pet insurance. - **Culture & Perks**: Described as a "growing company" focused on helping people "grow into the best version of themselves." Includes an infinite supply of Liquid I.V. products. - **Work Model**: Based in El Segundo, CA (Los Angeles area). Job postings indicate a preference for candidates within commuting distance. - **Engineering Culture**: Roles span Marketing, Operations, Sales, Finance, R&D, Data, Analytics, and more. The company values innovation and challenging the norm. - **Active Hiring**: 14 active job postings (as of latest data), with strong monthly growth in postings (+133.3%), indicating a scaling organization. ## Sources 1. [Liquid I.V. Careers Page](https://www.liquid-iv.com/pages/careers) 2. [Liquid I.V. About Us](https://www.liquid-iv.com/pages/about-us) 3. [Liquid I.V. LinkedIn](https://www.linkedin.com/company/liquid-i-v-) 4. [Liquid I.V. Job Application (Greenhouse)](https://job-boards.greenhouse.io/liquidiv/jobs/4017660009) 5. [Liquid I.V. Website](https://www.liquid-iv.com/) ## Other roles at Liquid I.V. - [Manager, People Partner (Human Resources)](https://feeny.ai/job/manager-people-partner-human-resources-liquid-i-v-el-segundo-re5a86vhak2m) — El Segundo, CA - [Senior Director, People Partnerships and Talent Growth (Human Resources)](https://feeny.ai/job/senior-director-people-partnerships-and-talent-growth-human-resources-liquid-i-01n9711tz52z) — El Segundo, CA - [Manager, Commercial Analytics](https://feeny.ai/job/manager-commercial-analytics-liquid-i-v-el-segundo-ms3gaxawxtvv) — El Segundo, CA - [Senior Print Designer, Manager](https://feeny.ai/job/senior-print-designer-manager-liquid-i-v-el-segundo-bpd2yrzr05n4) — El Segundo, CA - [Supply Planning Manager](https://feeny.ai/job/supply-planning-manager-liquid-i-v-el-segundo-3n3a6vxs3w3g) — El Segundo, CA - [Marketing Project Manager](https://feeny.ai/job/marketing-project-manager-liquid-i-v-el-segundo-bvd88weppb65) — El Segundo, CA - [Regional Sales Manager, Specialty, Military, Foodservice](https://feeny.ai/job/regional-sales-manager-specialty-military-foodservice-liquid-i-v-el-segundo-rqmq1x7d0qq1) — El Segundo, CA - [Product Development, Associate Principal Scientist](https://feeny.ai/job/product-development-associate-principal-scientist-liquid-i-v-el-segundo-2mv9gk3st90e) — El Segundo, CA - [Executive Creative Director](https://feeny.ai/job/executive-creative-director-liquid-i-v-el-segundo-nq2menpm4pnv) — El Segundo, CA - [Associate Principal Scientist, Innovation - Scientific Affairs](https://feeny.ai/job/associate-principal-scientist-innovation-scientific-affairs-liquid-i-v-el-xhdw7twyrh1s) — El Segundo, CA