---
title: 'Analista de Mídia Sênior at WPP Media'
canonical: 'https://feeny.ai/job/analista-de-midia-senior-wpp-media-sao-paulo-27vx5xesz5a5'
type: 'job'
last_seen: '2026-09-10'
---

# Analista de Mídia Sênior at WPP Media

- **Company:** WPP Media
- **Location:** São Paulo, Brazil
- **Posted:** 2026-08-07
- **Last confirmed live:** 2026-09-10
- **Apply:** https://job-boards.greenhouse.io/wppmedia/jobs/5383503008

## Job description

## About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Responsabilidades e atribuições:

Como será o seu dia a dia:

●     Desenvolver e implementar estratégias de mídia alinhadas aos objetivos de negócios do cliente, definindo a melhor estrutura de campanha para cada plataforma de mídia;

●     Gerenciar campanhas em diversas plataformas como LinkedIn Ads, Meta Ads, Google Ads, Tik Tok Ads etc;

●     Organizar, validar, acompanhar as campanhas, analisar dados de performance, identificar insights e implementar otimizações para maximizar o resultado do cliente, garantindo que os objetivos e KPIs sejam atingidos;

●     Realizar testes A/B e outras experimentações para melhorar continuamente o desempenho das campanhas;

●     Elaborar relatórios de performance e apresentar resultados para o gestor e o cliente;

●     Organizar pacings de budget e metas;

●     Colaborar com outras áreas da agência e do cliente (criação, planejamento, BI, etc.) para garantir a integração das campanhas;

●     Manter contato com parceiros locais e globais;

●     Realizar análise de dados e gerar insights com o suporte do departamento de BI;

●     Participar de apresentações e reuniões com o cliente.

Requisitos e qualificações:

O perfil que buscamos:

●     Domínio das principais plataformas de mídia digital (Google Ads, LinkedIn Ads, Meta Ads, Tik Tok Ads etc.);

●     Conhecimento em DV 360 será considerado como diferencial;

●     Conhecimento em mídia offline, OOH será considerado diferencial

●     Profundo conhecimento em métricas de awareness e ferramentas de análise de dados;

●     Excelentes habilidades analíticas e capacidade de identificar insights a partir de dados;

●     Inglês intermediário (imprescindível), escrita e leitura de relatórios com clientes e/ou parceiros globais;

●     Capacidade de trabalhar de forma independente e em equipe, com forte habilidade de gerenciamento de prioridades e organização;

●     Habilidade para resolver problemas e identificar oportunidades de melhorias;

●     Perfil analítico e executor com excelente raciocínio lógico;

●     Proficiência em ferramentas de organização, apresentação e análise, como Excel ou Google Planilhas, PowerPoint ou Google Slides, Word ou Google Docs;

●     Superior cursando ou completo em Marketing, Publicidade, Comunicação, Engenharia ou áreas correlatas.

Diferenciais:

●     Experiência prévia em agência de publicidade;

●     Certificações em Google Ads e outras plataformas de mídia digital.

Informações adicionais:

Ahhh, sobre os nossos diferenciais! 🤗

Benefícios:

- Plano Médico e Odontológico SulAmerica;
- Vale Refeição ou Vale Alimentação;
- Seguro de Vida;
- TotalPass;
- Day Off de aniversário;
- Auxílio Home Office;
- Licenças maternidade e paternidade estendidas;
- Auxílio creche (para filhos com até 6 anos);
- Desconto em farmácias;
- EAP (Programa de Assistência ao Empregado);
- Clima leve e ambiente de trabalho descontraído!
- Pessoas criativas e divertidas!
- E a chance de crescimento aqui dentro é imensa!

Mais detalhes:

- Modelo de contratação CLT;
- Modelo de trabalho híbrido;
- Escritório localizado na região da Vila Leopoldina.

Please read our [Privacy Notice](https://www.wppmedia.com/pages/privacy-policy#:~:text=WPP%20Media%20Privacy%20Notice%20for%20Recruitment) for more information on how we process the information you provide.

## About WPP Media

## Company Overview
- **One-liner**: WPP Media is WPP's global media collective that combines AI, data, and creative to deliver intelligent growth for the world's leading brands.
- **Entity Type**: Division of Public Company (WPP plc – LSE: WPP, NYSE: WPP)
- **Headquarters**: New York, United States
- **Founded**: Not publicly available (parent WPP plc founded 1971; WPP Media formed as a unified media collective in recent years)
- **CEO**: Brian Lesser (CEO, WPP Media)

## Core Business
- **Industry**: Advertising Services, Media Planning & Buying, Marketing Technology
- **Target Customers**: B2B and B2C enterprise brands across all sectors; global clients include major Fortune 500 companies
- **Mission or Purpose Statement**: "Intelligent growth for the AI era" – helping brands harness data, AI, and media to drive measurable outcomes.

## Products & Services
- **Open Media Studio (OMS)**: An end-to-end media delivery platform integrated with WPP Open, enabling scaled creative, production, data, commerce, and personalized media execution. (SaaS/Platform)
- **Open Intelligence**: An AI-enabled data solution that unifies fragmented data across ecosystems into predictive marketing intelligence, supporting privacy-first activation. (Data & Analytics Platform)
- **Data and Technology Consulting**: Consulting services for data strategy, technology architecture, advanced analytics, audience insight, cloud integration, and platform adoption. (Service)
- **Media Management & Delivery**: Expert activation, smart investment, strategic partnerships, and proprietary media solutions powered by AI and advanced analytics for personalized advertising at global scale. (Service)
- **Service and Strategy**: Dedicated teams offering deep sector expertise, creative strategy, and business outcomes aligned with client goals. (Service)

## Market Standing
- **Valuation/Market Cap**: Not disclosed separately (parent WPP plc market cap approx. £8 billion as of July 2025)
- **Key Metric**: $65 billion in managed media annually (from wppmedia.com)
- **Notable Investors/Partners**: WPP is publicly traded; works with hundreds of global brands including many Fortune 500 companies. Key technology partners include major cloud and AI providers.
- **Growth Signals**:
  - 40,000+ media experts worldwide
  - 160 offices across 80+ markets
  - 1,600+ active job postings (LinkedIn, July 2025) with +8.7% monthly job growth
  - Strong investment in AI-first capabilities and privacy-forward data unification

## Competitive Advantages
- **Scale**: One of the largest media buying organizations globally, managing $65B in media.
- **AI Integration**: End-to-end platform (OMS + Open Intelligence) deeply embedded with AI for predictive analytics, automation, and personalization.
- **Integrated Ecosystem**: Unique ability to unify media, data, creative, production, and commerce under one roof.
- **Global Reach**: 40k+ experts in 80+ markets providing local insights with global execution.
- **WPP Network**: Access to 100,000+ experts across WPP's integrated agency network.

## Strategic Focus
- **AI-Driven Growth**: Embedding AI across all capabilities to deliver smarter, faster, more measurable outcomes.
- **Privacy-First Data Unification**: Building Open Intelligence as a secure, cross-ecosystem data platform that respects consumer privacy.
- **Talent Development**: Investing in AI-enabled learning frameworks and internal mobility to future-proof skills.
- **Sustainability & Inclusion**: Part of WPP's broader commitment to building better futures for people, planet, clients, and communities.

## Why Work Here
- **Culture**: Described as open, optimistic, and extraordinary – with emphasis on collaboration, innovation, and challenging the status quo.
- **Growth**: AI-enabled learning framework, cross-team mobility across WPP’s global network of 100k+ experts.
- **Work Environment**: Hybrid/office-based roles across 160 offices; global opportunities in 80+ markets.
- **Perks**: Competitive compensation, performance-based rewards, access to cutting-edge AI tools, and work with leading global brands.
- **Team**: Join a collective of 40k+ media experts, data scientists, technologists, and creatives.

## Sources
1. [wppmedia.com](https://www.wppmedia.com/)
2. [WPP Media Company Info](https://www.wppmedia.com/company-info)
3. [WPP Media Careers](https://www.wppmedia.com/careers)
4. [WPP Media – What We Do](https://www.wppmedia.com/what-we-do)
5. [WPP Media LinkedIn](https://www.linkedin.com/company/wpp-media)
6. [WPP Media Greenhouse Careers](https://job-boards.greenhouse.io/wppmedia)

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