---
title: 'Art Director at Fresh Prints'
canonical: 'https://feeny.ai/job/art-director-fresh-prints-philippines-xdkkhtrhjqes'
type: 'job'
last_seen: '2026-09-07'
---

# Art Director at Fresh Prints

- **Company:** Fresh Prints
- **Location:** Philippines
- **Work type:** remote
- **Posted:** 2026-04-07
- **Last confirmed live:** 2026-09-07
- **Apply:** https://job-boards.greenhouse.io/freshprints/jobs/5849905004

## Job description

Join a high-performing team for an NYC-based custom apparel company

This is [Crishel](https://www.linkedin.com/in/crisheld/), the Creative Director at Fresh Prints.

I joined Fresh Prints right after college as an Artist. The job was intense. I was creating 16 designs from prompts… Every. Single. Day.

I could do it if you asked me to. But more than that, I wanted to understand how creativity could drive impact. I wanted to see how ideas moved beyond a design file and shaped how people experience a brand.

When I moved to the Growth Team, everything changed. It wasn’t just about making things look good anymore. It was about thinking like a marketer, contributing to strategy, and understanding how creative work connects to the business.

The turning point came when my manager, Jolijt, said: “Okay Crishel, you’re in charge.” After multiple attempts to find the right Creative Director, she decided to take a chance on me. That shift forced me to rethink everything. I had to unlearn habits as a graphic designer and start thinking about vision, systems, and people.

Today, creative work means more than aesthetics to me. It’s about how design serves the brand, how it makes people feel, and how it creates real value.

Now, we’re looking for creatives who want to do more than execute designs. People who want to think bigger, collaborate deeply, and help build how creative work scales at Fresh Prints.

If this sounds exciting, we’d love to hear from you!

Art Director

We're looking for an Art Director who's hungry to own the visual identity of one of the fastest-growing brands in the US collegiate space. You'll be the creative authority on what Fresh Prints looks like — from brand campaigns to pitch decks to product launches — and you'll work directly with our Creative Director to make sure every asset tells a consistent, compelling story.

This role isn't for someone who executes on what they're told. It's for someone with a real point of view, the visual chops to back it up, and great taste.

## What You'll Own

Brand Identity & System

- Lead the development and stewardship of the Fresh Prints brand system - color, typography, photography direction, iconography, and visual language
- Ensure every asset, from a paid ad to a sales deck, is undeniably Fresh Prints
- Build and maintain brand guidelines our team actually uses
- Partner with the Creative Director to evolve the brand system as Fresh Prints grows

Creative Production

- Lead art direction on brand campaigns, product launches, and marketing collateral
- Hands-on in fashion and product photoshoots, from concept development to on-set art direction
- Art direct and brief photographers, videographers, and freelance designers
- Produce high-quality assets fast — from quick social graphics to polished campaigns
- Maintain a quality bar that makes everything feel crafted, not thrown together

Creative Standards & Collaboration

- Set and uphold the visual bar for everything that leaves the Creative team
- Give specific, actionable creative feedback that improves the work without demoralizing the people making it
- Collaborate closely with our Creative Director, Brand, and Marketing teams to ensure visual work serves the business
- Represent the brand visually in cross-functional projects

## Who You Are

- You have a strong opinion about what looks good and you can defend it clearly without being precious about it
- You have strong design fundamentals. You understand type, hierarchy, color, and layout at a level beyond personal taste
- You understand, respect, and love the customers — you know that your job is to design for them, not design in general.
- You think in systems, not just one-offs. Beautiful individual assets that don't cohere into a brand aren't good enough
- You give feedback that makes people's work better, not just your vision real
- You're fast. You know the difference between "good enough to move" and "not good enough," and you move accordingly
- You've actually been responsible for a brand's visual identity before, not just individual executions inside one

## Requirements

- At least 4 to 6 years of design or art direction experience, including meaningful time spent in-house at a brand (not only at agencies)
- Experience owning a corporate or consumer brand identity end-to-end
- Mastery of Adobe Creative Suite (Illustrator, Photoshop, InDesign)
- Figma fluency for collaborative design and handoff
- Strong typography, layout, and photography direction instincts
- A portfolio that demonstrates both conceptual range and executional consistency
- Experience briefing and directing external creative vendors and freelancers
- Comfort working directly with senior leadership on high-stakes work

Job Location: Work From Home / Remote

Working Hours: 4:00 AM - 12:00 PM EST (US Timings), Monday to Friday

Monthly Salary: Competitive salary, depending on experience

At Fresh Prints, we deeply value the long-term contributions of our team. To recognize and celebrate that commitment, we offer a 2-month paid Sabbatical to eligible employees.

Fresh Prints never charges any money during the hiring process. If you’re asked to pay for a job, it’s not real.

Fresh Prints is an equal employment opportunity employer and promotes diversity; actively encouraging people of all backgrounds, ages, LGBTQ+, and those with disabilities to apply.

## About Fresh Prints

## Company Overview
- **One-liner**: Fresh Prints is a custom apparel company that designs and prints merchandise for collegiate organizations, schools, and businesses, operating through a network of student campus managers.
- **Entity Type**: Private (bootstrapped, acquired by founders for $16,000)
- **Headquarters**: New York, NY, USA (with offices in Manila, Philippines and Hyderabad, India)
- **Founded**: 2009
- **Founders**: Originally co-founded by Jason Israel and Sasha Sherman; later acquired and led by Jacob Goodman, Josh Arbit (CEO), and Jolijt Tamanaha (co-owner)

## Core Business
- **Primary industry**: Custom apparel / collegiate merchandise
- **Target customers**: B2B (Greek organizations, student clubs, university departments, companies) and B2C (through campus managers)
- **Mission or purpose statement**: Not publicly stated, but the company emphasizes "living and working with purpose," meritocracy, and investing in individual development.

## Products & Services
- **Custom Apparel**: T-shirts, sweatshirts, sweatpants, bottles, hats, and other merchandise – designed and printed for student organizations, Greek societies, corporate clients, and events. (Service-oriented, design + printing)
- **In-House Apparel Line**: Launched in 2021, a matching sweat set (sweatshirt and sweatpants) sold directly. (Retail product)
- **Campus Manager Program**: A network of student representatives (380+ active) who sell to their campus communities, supported by training, design tools, and order financing. (Sales channel / internship program)

## Market Standing
- **Valuation/Market Cap**: Not disclosed
- **Key Metric**: Revenue reported as $40 million (2022) per Wikipedia; LinkedIn estimates $6.3M (possibly a different calculation). Conflicting reports – both cited.
- **Notable Investors/Partners**: Bootstrapped; no external investors. Licensed vendor for Affinity Licensing (Greek organizations) and Collegiate Licensing Company (universities).
- **Growth Signals**: 
  - 380+ active campus managers, up from 120 in 2016 and 625 in 2022 (Wikipedia).
  - 400+ total team members, 928 employees on LinkedIn (including campus managers?).
  - Expanded into new verticals via "Frontier" division (real estate, luxury travel, jewelry, fintech).
  - Operating in 486+ schools, 16,566,500+ orders placed.

## Competitive Advantages
- **Unique sales model**: A distributed network of college students (Campus Managers) who act as local brand ambassadors – low cost, high-touch, and scalable.
- **Meritocracy**: Promotes a culture where "your voice is as loud as the quality of your input, not your title."
- **Vertical integration**: In-house design, printing, and logistics across multiple countries.
- **Strong brand affinity**: Trusted by major universities (e.g., University of Virginia, University of Florida, University of Pennsylvania).

## Strategic Focus
- **Diversification beyond apparel**: The "Frontier" division is building new businesses in travel, real estate, jewelry, banking, and fintech staffing.
- **Global expansion**: Operations in the US, India, and Philippines – with remote-first roles across these hubs.
- **Talent development**: Heavy investment in internal training and career growth; 99% of campus managers say Fresh Prints helped them get jobs, and 87% say skills developed helped their career grow.

## Why Work Here
- **Culture**: Meritocratic, purpose-driven, with a focus on individual development. The company values "ambitious" people who want to "live and work with purpose."
- **Remote/Hybrid policy**: Multiple roles are remote (India, Philippines, US), though New York HQ is in Manhattan. Offices in Hyderabad and Manila.
- **Perks**: Not detailed, but the company offers scholarships and a strong emphasis on growth and ownership.
- **Engineering culture**: Growing tech team (Full Stack Engineer, ML Engineer, etc.) working on internal tools, signal processing, and e-commerce support.

## Sources
1. [freshprints.com](https://www.freshprints.com/about-us)
2. [greenhouse.io](http://job-boards.greenhouse.io/freshprints)
3. [wikipedia.org](https://en.wikipedia.org/wiki/Fresh_Prints)
4. [linkedin.com](https://www.linkedin.com/company/fresh-prints)
5. [apply.freshprints.com](https://apply.freshprints.com/careers-page/)

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