---
title: 'Associate Account Executive, Consumer Lifestyle at Orchestra'
canonical: 'https://feeny.ai/job/associate-account-executive-consumer-lifestyle-orchestra-los-angeles-1qm4z5y9w347'
type: 'job'
last_seen: '2026-09-18'
---

# Associate Account Executive, Consumer Lifestyle at Orchestra

- **Company:** Orchestra
- **Location:** Los Angeles, CA
- **Posted:** 2026-09-17
- **Last confirmed live:** 2026-09-18
- **Apply:** https://job-boards.greenhouse.io/orchestra/jobs/8818053002

## Job description

mall Girls PR is growing and we are looking for an Associate Account Executive within our fast growing west coast office focusing on a range of exciting consumer brands across the food & beverage, tech, fitness, and lifestyle spaces!

An Associate Account Executive is the foundation of the support infrastructure at Small Girls PR, furnishing documents, call notes, and organizational systems to keep accounts running smoothly. As an AAE, you will contribute to and impact media relations efforts, actively providing ideas and action items and serving as one of the lead pitching participants on the team.

There is no one-size-fits-all for an SGPR client which means your career will be further enriched with meaningful and diversified experience. We’ve turned the invisible work of parenting into a national conversation with Skylight’s Mental Load Report, transformed last-minute travel into a game-time decision with Priceline’s March Madness-inspired “Buzzer Beater Deals,” launched paranormal investigations with Ring doorbells, and hired the Green M&M as Zappos’ newest “shoefluencer” when the spokescandy was put on hiatus due to her boots controversy.

Note: Small Girls PR is currently in the office on a hybrid basis, working two days a week in our LA office.

How you’ll make an impact:

- Draft creative pitch angles that position clients uniquely from their competitor set and yield feature-length stories
- Establish and maintain warm relationships with both business and consumer media
- Come prepared to brainstorms with original campaign concepts and stunt ideas that would drive preferred messaging on behalf of our brands
- Keep the team organized by gatekeeping the monthly activity reports, weekly call agendas + recap notes, and by assisting with wrap reports & decks as needed
- Pulse search engines, alerts and social media to ensure all client placements and mentions are monitored, measured, captured and interpreted
- Periodically share your team’s learnings at company-wide all hands

Why we’ll love you:

- You have at least 1-2 years of post-grad experience within the media relations, corporate communications, or public relations space. Note: this is not an entry level role for 2026 graduates.
- Your passion for error-free work; you double check every detail and spot a typo a mile away
- You’ve already secured top-tier press placements and have the clips to prove it
- You have a strong passion for following trends, culture and media and are obsessed with pop culture and entertainment news!

Why You'll Love Us:

- Atypical Time Off: Generous PTO that scales with tenure, in addition to Summer Fridays, Day of Rests for mental health, Caregiving days, and more!
- Deep Work Focus: Our Smalls In Sync program ensures you have dedicated time for collaboration and strategic solo work
- Comprehensive Benefits: A 100% employer-covered medical plan, 401k match up to 4%, dental, vision, and more
- Innovation Leadership: Our agency was amongst the first to offer client brand campaigns on TikTok (back when it was still called Musical.ly), has been recognized for pioneering unique HR policies live on The Today Show, and our AI Leadership committee has been training our employees at the intersection of PR and AI for over two years (not two months!)
- Vibrant Culture: Employee-led committees shape company policy and organize team celebrations from book clubs to outings

At Small Girls PR, fairness and equity are incredibly important factors throughout our hiring process.  As a result, we have a set salary threshold for each role to ensure our teams are compensated equitably. At the AAE level, the salary threshold is $61,000 - $61,000

Don’t meet every single requirement for this role? Studies have shown that women and BIPOC are less likely to apply to jobs if they don’t meet every single qualification listed. At SGPR we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role, but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

We are a diverse and high performing company that is dedicated to creating an inspiring workplace for all. It is the policy of Small Girls PR to provide equal opportunities to all qualified persons, and to recruit, hire, train, promote, and compensate persons in all jobs without regard to race, color, religion, sex, national origin, disability, or sexual orientation.

Orchestra is the first communications company built for today’s media landscape. Since 2022, it’s acquired nine firms, including: [BerlinRosen](https://www.berlinrosen.com/), [Civitas Public Affairs Group](https://www.civitaspublicaffairs.com/), [Derris](http://derris.com/), [Glen Echo Group](https://www.glenechogroup.com/), [Inkhouse](http://inkhouse.com/), [M18](http://m18pr.com/), [Message Lab](https://messagelab.com/), [Onward](https://thisisonward.com/) and [Small Girls PR](https://www.smallgirlspr.com/). It also launched [Brightmode](http://www.brightmode.com/), a talent acquisition firm for communication professionals. Learn more at: [www.orchestraco.com](http://www.orchestraco.com/).

To ensure that applicants are matched with the job that best suits their qualifications and interests, information that you submit may be shared with our network agencies. By providing your information, you are consenting to allow us and our subsidiaries to keep your information on file and to contact you regarding job opportunities, recruitment events and other related updates.

## About Orchestra

## Company Overview
- **One-liner**: Orchestra is a strategic communications and marketing company that combines C-suite advisory, integrated strategy, and multichannel execution to help brands navigate today’s fragmented, fast-moving media landscape.
- **Entity Type**: Private (Privately Held – no disclosed funding rounds; formed through mergers and acquisitions)
- **Headquarters**: New York, New York, United States
- **Founded**: 2024 (as Orchestra; constituent agencies such as BerlinRosen, Derris, Inkhouse have deeper histories)
- **Key Leaders**: Jonathan Rosen (CEO), Jesse Derris (President), Ben Worthen (Chief Product Officer)

## Core Business
- **Primary industry**: Public Relations and Communications Services (integrated marketing, earned media, public affairs, influencer, SEO, paid media, creative)
- **Target customers**: B2B, enterprise, and high-profile organizations (C-suites, brands, nonprofits, policy stakeholders) that need coordinated, advisory-led communications
- **Mission/purpose**: “We shape what’s next” – turning uncertainty into action by uniting advisory, strategy, and execution to earn and sustain the right kind of attention.

## Products & Services
- **Strategic Advisory & C-Suite Counsel**: Working alongside senior leaders to diagnose problems, clarify what matters (customers, employees, policymakers, investors), and design integrated strategies.
- **Integrated Communications Execution**: Coordinated delivery across earned media, content marketing, SEO, influencer, paid media, creative, and public affairs under a single “One Orchestra” model.
- **Prompt Fuel 360 (Answer Engine Optimization)**: A repeatable product that optimizes brand visibility on generative AI platforms (e.g., ChatGPT) by combining earned media, technical SEO, owned content, influencer engagement, and analytics.
- **Intelligence Infrastructure & AI Automation**: Systems that capture data from hundreds of client engagements, standardize delivery playbooks, and embed AI into workflows to make the entire offering smarter over time.

## Market Standing
- **Valuation**: Not disclosed
- **Key Metric**: Headcount ~700+ (website claim includes all collective team members; LinkedIn reports 156 employees under the parent entity, with a -68.6% YoY headcount change – likely reflecting restructuring after acquisitions)
- **Notable Investors/Partners**: No outside funding disclosed; orchestrated through acquisitions of Civitas Public Affairs Group (Sep 2024) and Small Girls PR (Oct 2024). Constituent agencies include BerlinRosen, Derris, Inkhouse, Glen Echo Group, Brightmode Talent, Antenna Group.
- **Growth Signals**:
  - 35 active job postings (up 3,400% YoY, but down 30% quarterly)
  - Launch of product organization and Chief Product Officer role (Ben Worthen)
  - Prompt Fuel 360 already in use across consumer and B2B engagements
  - Active in 6 countries (USA, Serbia, Spain, UK, Canada, Colombia)
  - LinkedIn followers: 10,112 (130.8% yearly growth)

## Competitive Advantages
- **Integrated “One Orchestra” model**: Breaks down silos between earned, owned, paid, and creative – a structure that competing agencies typically cannot offer within a single P&L.
- **Product-driven approach**: Codifying repeatable playbooks and measurement frameworks (e.g., Prompt Fuel 360) that compound knowledge with every engagement, making delivery consistent and scalable.
- **AI-first infrastructure**: Process standardized before automation; each automated workflow feeds data back into intelligence systems, creating a learning loop that gets stronger over time.
- **Depth of talent**: 700+ advisors, strategists, and storytellers from a diverse set of acquired agencies, covering public affairs, consumer PR, creative, and digital.

## Strategic Focus
- **Building the Product organization**: Scaling standardized, repeatable offerings that integrate all disciplines (earned, owned, paid, creative, AI).
- **Embedding AI into client delivery**: Moving from foundation-building (AI tools & training) to embedding AI directly into how work is done – with a focus on automation, intelligence, and compound learning.
- **Expanding Prompt Fuel 360**: Taking the Answer Engine Optimization product to more clients and refining its measurement framework.
- **M&A integration**: Continuing to unify acquired agencies under one operational and cultural umbrella (“One Orchestra”).

## Why Work Here
- **Culture**: Positions itself as a place for “changemakers” – people energized by complexity and collaboration across disciplines. Emphasizes curiosity, transparency, and a forward-looking mindset.
- **Work model**: Headquarters in New York with offices across North America and Europe. Likely hybrid in-office presence given client-facing nature. Not remote-only but flexible locations.
- **Engineering/product culture**: Rapidly building a product organization that values standardization, data, and AI. Offers role of “Account Director, Product” and other innovation-focused positions.
- **Perks & environment**: Not detailed explicitly; however, the blog post highlights an “AI-forward” culture where learning and experimentation are encouraged. Large agency network provides exposure to high-profile clients and complex challenges.
- **Growth trajectory**: Despite headcount fluctuations, the company is investing in product, AI, and integrated delivery – a signal of ambition to lead the next generation of communications.

## Sources
1. [orchestraco.com](https://www.orchestraco.com/)
2. [orchestraco.com/careers](https://www.orchestraco.com/careers)
3. [linkedin.com/company/orchestraco](https://www.linkedin.com/company/orchestraco)
4. [orchestraco.com/leadership](https://www.orchestraco.com/leadership)
5. [orchestraco.com/insights/what-it-means-to-be-a-product-driven-communications-firm](https://www.orchestraco.com/insights/what-it-means-to-be-a-product-driven-communications-firm)

## Other roles at Orchestra

- [Associate](https://feeny.ai/job/associate-orchestra-new-york-ny-washington-dc-boston-jjk5kz8fmyrp) — New York NY Washington Dc Boston, MA
- [Vice President, Public Affairs](https://feeny.ai/job/vice-president-public-affairs-orchestra-new-york-26e591pfcc4p) — New York, NY
- [Public Affairs, Research Internship (Fall 2026)](https://feeny.ai/job/public-affairs-research-internship-fall-2026-orchestra-new-york-y5rh84cs74z2) — New York, NY / Washington, DC
- [Senior Director, Public Affairs](https://feeny.ai/job/senior-director-public-affairs-orchestra-washington-tv2t6tn3g5ch) — Washington, DC
- [Art Director](https://feeny.ai/job/art-director-orchestra-new-york-w846h9j5sj96) — New York, NY
- [Head of Agency Marketing](https://feeny.ai/job/head-of-agency-marketing-orchestra-new-york-j7fwvse8k8fg) — New York, NY
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- [Director, Influencer Marketing](https://feeny.ai/job/director-influencer-marketing-orchestra-new-york-k8mm51qc6tm3) — New York, NY / Washington, DC
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- [Senior Account Executive, Tech & Lifestyle](https://feeny.ai/job/senior-account-executive-tech-lifestyle-orchestra-new-york-0v1wghbxaes3) — New York, NY