---
title: 'Associate Account Manager (Sponsorship) at Product Marketing Alliance'
canonical: 'https://feeny.ai/job/associate-account-manager-sponsorship-product-marketing-alliance-gqt1qjqnecs3'
type: 'job'
last_seen: '2026-09-09'
---

# Associate Account Manager (Sponsorship) at Product Marketing Alliance

- **Company:** Product Marketing Alliance
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-07-01
- **Last confirmed live:** 2026-09-09
- **Apply:** https://jobs.ashbyhq.com/pmmalliance/8040d11a-458b-4d77-b086-01e99556ed9e

## Job description

The Company:

When it comes to digital communities, The Alliance https://allianceled.io/ is leading the way. Product marketing, sales enablement, product-led growth, AI, customer success, CMOs, you name it, we’re home to thriving communities for them all.

With 70,000+ professionals across our communities and a constant stream of events, memberships, and learning products, we help individuals and teams grow faster in their careers.

We’re ambitious, we move quickly, and we’re still early in the journey — which means real ownership, fast progression, and the opportunity to shape how our platform evolves.

## THE ROLE

This is a client-facing, fast-paced role at the heart of our sponsorship business. As an Associate Account Manager, you’ll work closely with our sponsorship sales team to deliver standout experiences for our partners, across global events, VIP dinners, 1-2-1 meetings, and digital sponsorship campaigns.

You’ll be the bridge between what we sell and what we deliver. That means owning sponsor relationships, ensuring flawless execution, and helping clients see real value from their investment.

This role isn’t just about delivery, it’s about energy, presence, and ownership. You’ll be on-site at events, building relationships face-to-face, making things happen in real time, and representing The Alliance with confidence.

## WHAT YOU’LL DO

- Client success & delivery: Ensure sponsors get what they signed up for across events, dinners, and digital campaigns, and that it lands well
- Event execution (global): Be on-site at events, managing sponsors, handling logistics, and making sure everything runs smoothly
- Sponsor relationships: Build strong, trusted relationships with clients, from onboarding through to delivery and beyond
- Sales collaboration: Work closely with the sponsorship sales team to align on client goals, expectations, and opportunities
- Performance & reporting: Track results, share performance insights, and help demonstrate ROI to clients
- Account growth: Spot upsell and expansion opportunities and bring them back to the sales team
- Operational excellence: Stay organised across multiple accounts, timelines, and deliverables, using tools and automation to stay efficient

## WHAT SUCCESS LOOKS LIKE

You’ll be measured on a mix of delivery, client satisfaction, and growth:

- Strong execution across events, digital campaigns, and client deliverables
- High client satisfaction and clear demonstration of value
- Consistent client check-ins and relationship building (QBR-style conversations)
- Identifying and contributing to account expansion opportunities
- Smooth onboarding and clear alignment on client goals from day one

## PREVIOUS EXPERIENCE

- You have some experience in B2B account management, client success, or events
- You’re confident, personable, and love being in front of clients (especially in-person)
- You bring energy, you’re someone people enjoy working with and remember after meeting
- You’re highly organised and can juggle multiple projects without dropping the ball
- You’re proactive, you don’t wait to be told what to do
- You’re excited by travel and being on-site at global events

Compensation: £30,000-£35,000 Base salary *based on experience

Location: Please note, due to the travel component, we're looking for someone based in/around London.

Travel: This role may require travel to the US (and other countries). Check if your Country is covered by ESTA - Visa Waiver Program (VWP) here https://uk.usembassy.gov/visas/visa-waiver-program/non-immigrant-visa-waiver-program-vwp/#:~:text=Citizens%20of%20the%20United%20Kingdom,%2C%20Norway%2C%20Poland%2C%20Portugal%2C.

__________________________

## BENEFITS

## TIME OFF & FLEXIBILITY

- 34 days’ paid holiday including UK Bank holidays and a day off on your birthday
- Flexible working hours: our core hours are 10am–4:30pm, with the flexibility to structure your working day between 8am and 8pm around when you work best
- Work from where works for you: choose to work remotely within the UK or hybrid from our London office. Our office is always open to the wider team whenever you fancy coming in
- WFH Kit: a comprehensive tech setup, plus a dedicated WFH equipment budget
- A well-stocked office: snacks, drinks and fresh fruit available in our London office

## HEALTH & WELLBEING

- Private Medical and Dental Insurance with Bupa
- Life Insurance: cover worth 4x your annual salary
- On-demand therapy & coaching: company sponsored access to therapy and career coaching through Spill
- Wellness perks: discounts on gym memberships, fitness and wellness classes
- Cycle to Work & Workplace Nursery schemes
- Perks at Work: access to a wide range of corporate discounts
- Monthly flexible benefits allowance through ThanksBen (£50/month in year one, £100/month in year two and £165/month from year three), giving you extra flexibility to spend on the benefits that matter most to you

## LEARNING & DEVELOPMENT

- A growing personal L&D budget (starting at £500 per year and increasing with tenure to £3,000 per year)
- Dedicated L&D or volunteering time: one paid day every quarter to invest in your development or support a cause you care about.
- Unlimited access to our internal Academy: including courses, learning resources and professional certifications

Community and Inclusion We are committed to creating a workplace that is free from discrimination and bias, and where everyone has equal opportunities to succeed and contribute. We acknowledge that our work here is never done - and we promise to continue striving for inclusivity every day. If you’re worried you don’t quite hit all the requirements we’ve listed, don’t let that hold you back from submitting your application! Unique backgrounds, experiences, and perspectives are essential for our ability to innovate and grow, so if you think you’d be a great fit then we’d love to hear from you. We are The Alliance - in more ways than one.

## About Product Marketing Alliance

## Company Overview
- **One-liner**: Product Marketing Alliance (PMA) is the world’s #1 community and education platform for product marketers, offering certifications, events, resources, and networking.
- **Entity Type**: Private (Part of the Alliance ecosystem; bootstrapped, no disclosed venture funding)
- **Headquarters**: London, United Kingdom
- **Founded**: February 2019
- **Founders**: Richard King (CEO)

## Core Business
- **Primary Industry**: Professional development / Community-led education (product marketing focus)
- **Target Customers**: B2B/B2C – product marketing professionals, aspirants, and teams at companies of all sizes (Enterprise, SMB, individual practitioners)
- **Mission**: “To elevate the role of product marketing and redefine the way companies access education and scale.”

## Products & Services
- **PMA Community (Slack, Local Meetups)**: Free and paid membership with access to a global network, peer support, and expert Q&A.
- **PMA Certified Courses**: Accredited, practitioner-built certifications (e.g., Product Marketing Certified) with real-world application.
- **Events & Summits (via Product Marketing World)**: Global summits, local meetups in 30+ cities, and annual awards.
- **Job Board**: Aggregated product marketing roles for employers and candidates.
- **Reports & Resources**: Industry trend reports, weekly newsletters, podcasts, templates, and case studies.
- **Learning Hub**: On-demand courses, frameworks, and playbooks for career progression.

## Market Standing
- **Valuation/Market Cap**: Not publicly available
- **Key Metric**: 300,000+ community members (as of 2025); 90,000+ enthusiasts (early 2024 estimate)
- **Notable Investors/Partners**: Part of The Alliance umbrella (also includes Sales Enablement Collective, Product-Led Alliance, Customer Success Collective, etc.); partners with major global brands (undisclosed)
- **Growth Signals**: 75–130 employees (reported by The Org; internal careers page mentions 25+ teams); 40+ certifications; 5,000+ event attendees; expanding local meetup network globally

## Competitive Advantages
- **Largest dedicated product marketing community** – established brand trust and network effects.
- **Accredited, practitioner-led certifications** that focus on real-world skills over theory.
- **Ecosystem synergy** – cross-functional education via sister brands (sales, customer success, AI, SaaS) under The Alliance.
- **Tiered benefit model** that increases with tenure (wellbeing and L&D budgets scale significantly over time).

## Strategic Focus
- Deepen community engagement and local meetup presence worldwide.
- Expand accredited certification portfolio and integrate AI/data modules.
- Scale The Alliance platform to serve adjacent professional functions (sales, AI, SaaS).
- Continue remote-first / hybrid culture to attract global talent.

## Why Work Here
- **Remote/Hybrid**: Remote-first for most roles; core hours 10:30 am–4:30 pm; flexible working days; London office hub with dog-friendly, stocked snack cupboard.
- **Learning & Development**: Personal L&D budget (£500 in year 1, scaling to £3,000+); transparent levelling and progression framework; bi-annual 360 feedback cycles.
- **Wellbeing**: Private medical/dental insurance (after probation), life insurance, mental health platform, £600 wellbeing allowance (year 1) scaling to £1,980+ annually based on tenure.
- **Perks**: Birthday off, 4 volunteer days per year, enhanced maternity/parental leave, nursery salary sacrifice scheme, regular company-wide offsites and team-building days.
- **Culture**: Values of empowerment, togetherness, courage, curiosity; strong DE&I committee, open forums; collaborative, low-hierarchy environment.

## Sources
1. [productmarketingalliance.com (Careers)](https://www.productmarketingalliance.com/careers/)
2. [productmarketingalliance.com (Homepage)](https://www.productmarketingalliance.com/)
3. [productmarketingalliance.com (About)](https://www.productmarketingalliance.com/about-old/)
4. [theorg.com (Org Chart)](https://theorg.com/org/product-marketing-alliance)
5. [growjo.com (Revenue Estimate - Unverified)](https://growjo.com/company/Product_Marketing_Alliance)

## Other roles at Product Marketing Alliance

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- [Revenue Operations Executive](https://feeny.ai/job/revenue-operations-executive-product-marketing-alliance-remote-ntxghdjpq9gn)
- [Sponsorship Sales Executive (Strategic Engagement & Partnerships)](https://feeny.ai/job/sponsorship-sales-executive-strategic-engagement-partnerships-product-marketing-x13b2yac0h1n)
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