---
title: 'Associate Counsel at LTK USA'
canonical: 'https://feeny.ai/job/associate-counsel-ltk-usa-united-states-avgckv53awj4'
type: 'job'
last_seen: '2026-09-10'
---

# Associate Counsel at LTK USA

- **Company:** LTK USA
- **Location:** United States
- **Posted:** 2026-08-26
- **Last confirmed live:** 2026-09-10
- **Apply:** https://job-boards.greenhouse.io/shopltk/jobs/7893938003

## Job description

LTK’s mission is to empower the world’s premium lifestyle Creators to achieve maximum economic success. We have a huge opportunity ahead of us and we’re looking for team members who want to create, innovate and disrupt an industry.

We empower our team members to drive innovation, create value, and continue to spearhead the creation of this industry — a game changer when it comes to career growth.

Position Title: Associate Counsel

Location: U.S. Remote

Employment Type: Full-time

## About the role

This role supports intellectual property, advertising law, copyright, and marketing legal review for LTK's global footprint. You'll manage LTK's trademark and copyright portfolio, own the DMCA safe harbor program, advise on advertising and endorsement compliance across multiple jurisdictions, and manage litigation within your subject areas, handling both offensive and defensive legal work.

You'll also build and manage the infrastructure that makes these functions scalable: intake processes, decision frameworks, playbooks, business team training, AI-assisted workflows. The right candidate is resourceful and self-directed: sees a gap in how something operates, figures it out, and builds the solution.

You'll work as part of a small, collaborative team that includes the Deputy General Counsel, an Associate Counsel (Product & Regulatory), and a Privacy Program Manager. The broader Legal Team includes a separate Commercial function that handles contracts. You'll report to the Deputy General Counsel, Product, IP, Privacy & Regulatory, who sets portfolio strategy and maintains oversight on high-exposure matters. You're the primary day-to-day contact for outside trademark counsel and the direct legal contact for LTK teams within your remit.

This role is designed for professional growth. You'll receive mentorship and support as you onboard, with rapid progression toward full portfolio ownership. From day one, you'll manage enforcement actions, direct outside counsel, and handle litigation, with increasing depth and autonomy as you build context in LTK's business. As business priorities shift, counsel will be expected to flex across IP, advertising, and other areas of legal risk management, maintaining breadth, value-add judgment, and tight execution, across the portfolio.

## How you will make an impact

Trademark Portfolio & Enforcement

- Own prosecution, maintenance, and renewal across a global trademark portfolio
- Direct outside counsel day-to-day: evaluate recommendations, review billing, and manage the relationship under DGC oversight on strategy and spend
- Manage outside counsel budget, including invoice review, forecasting, and cost management
- Execute portfolio rationalization: evaluate mark strength, geographic coverage, and business alignment to redirect spend toward business priorities
- Manage watch services and enforcement matters; conduct likelihood of confusion analysis; evaluate oppositions; draft and manage C&Ds, takedowns, and enforcement actions
- Manage domain monitoring, enforcement, and acquisition; handle squatter situations across jurisdictions; coordinate trademark use strategy across products, marketing, and business operations
- Maintain organized matter files and outcome tracking across all enforcement and litigation matters

DMCA & Copyright

- Own the DMCA safe harbor program end-to-end: notice intake, evaluation, takedowns, counter-notice analysis
- Build and maintain decision frameworks so the support team handles and tracks routine matters effectively; train the support team on application
- Handle inbound and outbound copyright infringement matters
- Assess and manage music copyright exposure
- Support content clearance (photography, film, music licenses) as copyright questions arise
- Serve as the legal team's subject matter expert on copyright; coordinate with the product legal team on matters with platform design implications

Advertising & Marketing Law

- Advise on advertising compliance across US and international markets, including FTC substantiation requirements, TCPA, CAN-SPAM, UDAP, state consumer protection, ASA (UK), and EU unfair commercial practices
- Own endorsement and disclosure compliance for influencer campaigns
- Provide the TCPA/CAN-SPAM legal requirements that LTK's SMS compliance program must satisfy
- Build and maintain a marketing review intake process and self-service playbooks so routine items are handled at scale
- Handle government and regulatory inquiries within subject areas with outside counsel support
- Track advertising and marketing law developments, assess LTK impact, and contribute sections to the team's regulatory report

Enforcement & Litigation

- Manage enforcement and pre-litigation matters across subject areas, including investigation, evidence gathering, matter file management, and outside counsel coordination
- Manage litigation within subject areas with outside counsel
- Trade secrets: maintain the framework (protectable asset definitions, agreement provisions, monitoring and response to potential misappropriation)

Process Development & Reporting

- Build scalable playbooks, templates, and process documentation across all owned areas
- Evaluate and implement AI-assisted workflows and agent-based triage for routine matters
- Deliver training to business teams within owned areas
- Produce quarterly portfolio health reporting for leadership
- Contribute advertising, marketing, and IP sections to the team's regulatory and litigation reports and leadership-facing reports

## What you will bring to LTK

- J.D. from an accredited law school and active bar membership in at least one U.S. jurisdiction
- 3-5 years of experience spanning IP and advertising law. The strongest candidates will have practiced in both areas, whether at a firm, in-house at a technology or platform company, or across multiple roles. We are looking for someone comfortable working across trademark, copyright, advertising compliance, and enforcement rather than deeply specialized in one.
- Experience managing or directing outside counsel relationships
- Familiarity with DMCA notice-and-takedown procedures and copyright enforcement
- Experience with FTC advertising and endorsement compliance
- Strong legal analysis, independent judgment, and the ability to know when to escalate
- Ability to establish legal processes and work effectively with business teams across multiple departments and geographies
- Demonstrated ability to build processes and create scalable frameworks
- Strong written and verbal communication skills
- Experience managing a multi-jurisdictional international trademark portfolio
- Experience with TCPA and CAN-SPAM compliance
- Experience at a technology, e-commerce, platform, or creator economy company
- Experience with trademark management systems
- Familiarity with AI-assisted legal tools and workflows
- Experience with music licensing or content clearance
- Exposure to international advertising law (UK ASA, EU unfair commercial practices)
- A mindset focused on seizing opportunities and moving with urgency
- Dedication to fierce prioritization and operational excellence
- Adaptability to a dynamic, fast-moving environment
- A growth mindset and openness to feedback #LI-TA2

## What we offer for full-time salaried employees

- The opportunity to be part of the leading global company in creator commerce
- A remote-first, productivity-first environment
- Competitive compensation and benefits package to meet the needs of you and your family
- 401(k) with LTK company matching
- Medical Insurance, Vision Insurance, Dental Insurance
- Paid Maternity Leave and Paid Paternity Leave
- Summer Fridays and Flexible PTO
- For temporary full-time employees, benefits eligibility may vary

## About LTK

Founded in 2011, LTK is the global technology platform purpose-built to empower lifestyle creators to monetize their content. The full-service platform connects brands, creators, and shoppers with a world-class shopping app and trusted tools and technology that make content instantly shoppable. Today, premium lifestyle creators in 160+ countries drive more than $5 billion+ in annual retail sales through their LTK Shop profiles. More than 40 million consumers turn to LTK Shops in the LTK shopping platform each month to find inspiration and instantly shop the styles recommended by their favorite creators. More than 8,000 retailers and 1M brands partner with LTK to gain access to its global creator network for content that converts against performance-driven, cross-channel KPIs. LTK is headquartered in Dallas, TX, and currently operates on five continents.

## Our mission

To empower the world’s premium lifestyle Creators to achieve maximum economic success.

## Our values

- Here to win
- Commit to the journey
- Work well

Commitment to diversity

LTK believes diversity, equity, and inclusion are fundamental obligations that strengthen our team. We employ a diverse, multi-disciplinary team to build a meaningful company and culture.

For US-Based Roles:  We are not offering new sponsorships opportunities at this time for persons requiring employment visas, such as an H-1B;  authorization to work in the U.S. is a precondition of employment.

Any unsolicited resumes/candidate profiles submitted through our website or to personal email accounts of employees of LTK are considered the property of LTK and are not subject to payment of agency fees.

LTK is an Equal Opportunity Employer. #LI-Remote

## About LTK USA

## Company Overview
- **One-liner**: LTK (formerly rewardStyle and LIKEtoKNOW.it) operates the largest global influencer marketing platform, powering a three-sided marketplace connecting creators, brands, and shoppers to monetize lifestyle content.
- **Entity Type**: Private (Bootstrapped/Profitable)
- **Headquarters**: Dallas, Texas, United States
- **Founded**: 2011
- **Founders**: Amber Venz Box and Baxter Box

## Core Business
- **Primary industry/industries**: Influencer Marketing & Creator Commerce, Software Development, Advertising & Marketing Technology (AdTech)
- **Target customers**: B2B (Brands and Retailers) and B2C (Creators and Shoppers). Serves over 8,000 retailers and 1 million brands, alongside top-tier lifestyle Creators.
- **Mission or purpose statement**: “Empower the world’s premium lifestyle Creators to achieve maximum economic success.”

## Products & Services
- **[LTK Platform (Brand Platform)]**: A performance-driven marketing platform for retailers and brands to launch influencer campaigns, manage paid collaborations, and access AI-enriched data and end-to-end reporting.
- **[LTK App (Shopper Platform)]**: A consumer mobile app where over 44 million monthly shoppers discover and purchase products curated by lifestyle creators.
- **[LTK Creator Shops™]**: A universal, business-enablement tool that allows creators to build their own storefronts, linking product recommendations directly to shoppable content.
- **[Creator Tools & Analytics]**: AI-powered data insights for creators to track performance, optimize content, and manage affiliate payouts and commissions.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed (privately held).
- **Key Metric**: Annual consumer sales of over **$6 billion** on the platform; brands and retailers have collectively invested **$3 billion+** in creators via the LTK platform.
- **Notable Investors/Partners**: The company appears to be bootstrapped and profitable, with no major external venture capital funding rounds publicly reported. Key partners include over 8,000 integrated retailers and 1 million brands globally.
- **Growth Signals**: Headcount growth from ~500 to over 800 team members across 7 countries (USA, UK, Brazil, South Korea, Germany, China, Australia). Serving clients in over 165 countries. Officially certified as a Great Place to Work®. The platform has generated nearly 1,100 LTK millionaires across creators and brands.

## Competitive Advantages
- **First-Mover & Industry Definition**: Founded by a creator in 2011, LTK invented the “Creator Commerce” category, giving it deep credibility and a decade-plus head start.
- **Three-Sided Marketplace Moat**: Its network effects are strong; as more creators join, they attract more brands and shoppers, which in turn attracts more creators, creating a self-reinforcing ecosystem.
- **Global Scale & Data**: With 44 million monthly shoppers and $6 billion in annual sales, LTK possesses vast, proprietary purchasing and influencer performance data that competitors cannot easily replicate.

## Strategic Focus
- **Creator Economic Success**: Continuing to build tools and infrastructure that maximize earning potential for creators (e.g., Creator Shops, AI analytics).
- **Global Expansion**: Deepening presence in existing international markets (Brazil, Germany, South Korea, China, Australia, UK).
- **AI-Enriched Platform**: Leveraging AI to enhance data analytics, shopper targeting, and campaign effectiveness for both brands and creators.

## Why Work Here
- **Culture**: Officially certified as a Great Place to Work®. Values include optimism, innovation, collaboration, and a drive to win. Described as a team of professionals motivated by meaningful impact.
- **Remote Work & Flexibility**: All roles in the USA are eligible for remote work. The company has a global, distributed team across 7 countries.
- **Perks & Benefits**: Described as exceeding the needs of today’s workforce, with an emphasis on a supportive environment for growth and innovation.
- **Engineering & Product**: Active hiring for Senior Software Engineers, Engineering Managers (Data Science), Product Managers, and Product Designers, indicating a strong engineering-driven culture.

## Sources
1. [company.shopltk.com - Careers](https://company.shopltk.com/careers)
2. [company.shopltk.com - Company Overview](https://company.shopltk.com/en/company)
3. [LinkedIn - LTK Company Profile](https://www.linkedin.com/company/shopltk)
4. [Greenhouse - LTK USA Job Board](https://job-boards.greenhouse.io/shopltk)
5. [Greenhouse - LTK USA Job Listings](https://job-boards.greenhouse.io/shopltk/jobs/7565363003)

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