--- title: 'Associate/Deputy General Counsel (ET/CT preferred) at InMarket' canonical: 'https://feeny.ai/job/associate-deputy-general-counsel-et-ct-preferred-inmarket-remote-h04agggfkk7f' type: 'job' last_seen: '2026-09-10' --- # Associate/Deputy General Counsel (ET/CT preferred) at InMarket - **Company:** InMarket - **Location:** Remote - **Work type:** remote - **Posted:** 2026-08-07 - **Last confirmed live:** 2026-09-10 - **Apply:** https://job-boards.greenhouse.io/inmarket/jobs/8114597 ## Job description Associate/Deputy General Counsel (ET/CT Preferred) ## About InMarket Since 2010, InMarket has been the leader in 360-degree consumer intelligence and real-time activation for thousands of today's top brands. Through InMarket's data-driven marketing platform, brands can build targeted audiences, activate media in real time, and measure success in driving return on ad spend. InMarket's proprietary Moments offering outperforms traditional mobile advertising by 6x.* Our LCI attribution platform, which won the MarTech Breakthrough Award for Best Advertising Measurement Platform, was validated by Forrester to drive an average of $40 ROAS for our clients. *Source: Wordstream US Google Display Benchmarks for Mobile Media ## About the Role Reporting directly to the Chief Legal and Privacy Officer, the Deputy General Counsel will be a true second-in-command for the legal function,  an experienced, practical, and versatile lawyer who thrives in an “all hands on deck” environment, and can move fluidly from hands-on negotiations of critical commercial contracts, an analytical and practical approach to data privacy questions, and can take on ownership of important legal mandates (e.g., intellectual property, employment matters, information security, financing, insurance, legal ops) and has a demonstrated commitment to helping build the legal team by training and mentoring team members. This is a broad, high-impact role for someone who wants to be a trusted business partner and impactful leader across the company, not a narrow subject-matter specialist. Core Areas of Responsibility Commercial Contracts & Business Support - Draft, review, and negotiate a wide range of commercial agreements, including customer, supplier, and partnership contracts across our business lines. - Partner with Sales, Partnerships, and Product teams to structure deals that balance business goals with legal risk - Maintain and continuously improve contract templates, playbooks, and negotiation protocols to speed up deal cycles across the company and efficiently deliver high-quality legal support. - Support customer, partner, and vendor due diligence projects, especially regarding data privacy and information security Privacy & Data Protection - Advise on privacy and data compliance matters relevant to InMarket's targeted advertising and ad impact measurement business, including CCPA, other state privacy laws, and ad-tech industry standards and self-regulatory frameworks - Support the design and maintenance of our privacy policy, consent mechanisms, and data governance practices across products - Advise on legal and regulatory considerations around the company's use and development of AI, including data used to train or power AI/ML tools, emerging state and federal AI regulation, and responsible-AI/governance practices as the company scales its internal AI initiatives - Monitor the evolving privacy and AI regulatory landscape and flag emerging risks or requirements to the business - Build deeper subject-matter expertise in privacy and AI governance over time, with the opportunity to grow into a go-to resource for the company on data and AI issues Employment & HR Support - Serve as a day-to-day legal resource for Human Resources on employment matters, including policy guidance, terminations, leave, and accommodation questions - Support the review and updating of employee handbooks, offer letters, and workplace policies - Help manage employment-related risk, including guidance on investigations and disputes before they escalate General Corporate & Governance - Support general corporate work, including entity governance, corporate formalities, and recordkeeping - Assist with financings, acquisitions, divestitures, and other business development or strategic transactions as they arise - Provide legal support for corporate communications, facilities, insurance, and risk management matters - Help evaluate and manage legal risk across new business initiatives, balancing legal exposure with commercial priorities Legal Team Leadership & Strategic Partnership - Act as a key advisor and thought partner to the Chief Legal and Privacy Officer and Chief Financial Officer,  helping shape legal strategy, processes, and priorities for the department - Help build out the legal function as the company scales, including process improvement and knowledge-sharing across the team - Mentor and support other attorneys or legal staff, with the potential to take on formal management responsibility as the department grows Impact & Success Indicators In your first 90 days - Fully ramped on InMarket's business lines, key contracts, current legal priorities, and the internal stakeholders across Sales, Product, HR, and Finance - Taken ownership of a meaningful share of commercial contract review and negotiation, reducing turnaround time and bottlenecks for the business - Built a working knowledge of InMarket's current privacy posture and data practices, including how AI/ML is used across the business today - Established trusted working relationships with the CLPO and key business partners, and identified early opportunities to streamline legal processes (templates, playbooks, intake) In your first year - Recognized as a go-to legal generalist and thought partner across the company, not just a contract reviewer - Materially improved contracting velocity and consistency through templates, playbooks, and clearer processes - Established InMarket as proactively (not reactively) managing privacy and AI-related legal risk, with clear internal guidance on responsible AI use and data governance - Taken on visible ownership of at least one major cross-functional initiative (e.g., a financing, acquisition, reorg, or significant compliance project) - Demonstrated readiness for expanded scope, whether that's formal management of other attorneys/legal staff or deeper specialization in a growth area like privacy/AI, depending on how the department evolves We're Looking For Someone With - A JD from an ABA-accredited law school and active bar admission in the jurisdiction where you reside. - Significant in-house experience as a generalist, with demonstrated ability to work confidently across multiple legal disciplines (commercial contracts, privacy, employment, general corporate). - Eagerness to develop additional competencies in privacy, intellectual property, commercial contracts, and employment law. Genuine curiosity about the evolving field of privacy law is especially welcome. - High personal standards of excellence and ethics. You act with discretion, strict confidentiality, and excellent judgment when dealing with critical, sensitive, or high-stakes matters. - Flexibility and adaptability. You appreciate working across numerous teams and diving into multiple challenges at any given time. You evaluate and address legal risks while maintaining a business-minded approach and seeking practical solutions. - Drive, tenacity, and a get-it-done attitude matched only by unwavering ethics, integrity, and trustworthiness. You are well-equipped with relevant experience, operate with low ego, and are committed to getting the job done and done well. - An interest in InMarket's business, values, and the evolving landscape of ad tech, data, and consumer intelligence. ## Compensation & Benefits For candidates in California, Colorado, New York City, Illinois, Minnesota, New Jersey, Vermont, and Massachusetts, the Targeted Base Salary Range for this role is $240,000 to $290,000. Actual salaries will vary depending on factors including, but not limited to, work experience, specialized skills and training, performance in the role, business needs, and job requirements. Base salary is subject to change and may be modified in the future. Base salary is just one component of InMarket's total rewards package, which may also include bonuses, equity, and benefits. Ask your recruiter for more information! Additional perks and benefits: - Competitive salary and stock options - Flexible vacation / Unlimited PTO (within reason) - Medical, dental, and Flexible Spending Account (FSA) - Company Matched 401(k) - Paid Paternity & Maternity Leave - Agile Development Program for continued learning and professional development ## Equal Opportunity Employer At InMarket, diversity is not just a value; it's the very essence of who we are. It's about recognizing and celebrating the unique perspectives each of us brings, from our colleagues to the communities we serve. We are committed to embracing the full spectrum of backgrounds, beliefs, abilities, and life experiences, knowing that this diversity strengthens us. At InMarket, our commitment to Diversity, Equity, and Inclusion means valuing each individual's unique contributions. Together, we thrive. InMarket is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status. Privacy Notice for California Job Applicants: https://inmarket.com/ca-notice-for-job-applicants/ All applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time. ## About InMarket ## Company Overview - **One-liner**: InMarket is the leading real-time marketing and measurement platform that helps brands connect with consumers in the moments that matter most, turning omnichannel engagement into measurable real-world outcomes. - **Entity Type**: Private (funding stage: Series A + Debt Financing, total $12.5M raised) - **Headquarters**: Austin, Texas, United States - **Founded**: 2010 - **Founders**: Todd Dipaola (CEO, Co-Founder & Executive Chairman) and Mark Dipaola (Co-Founder) ## Core Business - Primary industry: Digital advertising, marketing technology (AdTech / MarTech) - Target customers: B2B – large brands and retailers across CPG, grocery, alcohol, QSR, and other verticals - Mission: “Help leading brands connect to consumers in the moments that matter most.” ## Products & Services - **InMarket Platform**: Unified real-time marketing and measurement suite combining Audiences (AI-driven predictive + real-time omnichannel audience targeting), Activation (programmatic media buying across channels, screens, and devices), Measurement (granular, real-time attribution and incremental ROAS analytics), and InSights (custom brand analytics and consumer intelligence). - **Award-winning Creative Services**: High-impact, innovative brand experiences that outperform industry engagement benchmarks. ## Market Standing - **Valuation/Market Cap**: Not disclosed (private company) - **Key Metric**: Annual Revenue ~$130M (2024–2025 estimate) | Total Funding $12.5M (Series A $1M in 2010, Debt Financing $11.5M in 2021) - **Notable Investors/Partners**: Board members including Dave Zinman, Michelle Millstone-Shroff, Todd Morris; industry affiliations with NAI, IAB, MMA, IAB Tech Lab, TAG Registered. - **Growth Signals**: 300+ employees (“peeps”), 35+ industry awards, 15+ years in industry, trillions of impressions served. Recent acquisitions include ChannelMix (Aug 2024), Key Ring (Dec 2020), NinthDecimal (Sep 2020), Out of Milk (Jun 2021), Thinknear (Aug 2019). Headcount grew ~0.6% YoY to 265 employees as of mid-2025. ## Competitive Advantages - **Real-time omnichannel measurement & activation**: Only platform that combines unified measurement with real-time campaign optimizations across all channels, delivering guaranteed, attributable iROAS. - **Privacy-forward framework**: Consumer-first data practices; board member of Network Advertising Initiative (NAI); sets industry privacy standard. - **AI-driven predictive targeting**: Uses machine learning to predict next purchase and engage consumers when and where they are most receptive. - **Deep integrations and scale**: Operates in 12 countries, serves top global brands, and has a track record of high-impact campaign results (e.g., +7x store visits for a national grocer). ## Strategic Focus - Continuing to unify the digital-physical commerce journey by expanding measurement capabilities and omnichannel activation. - Strengthening privacy-compliant data infrastructure and AI-driven predictive models. - Growing through strategic acquisitions (ChannelMix, NinthDecimal) to deepen analytics and audience reach. - Scaling sales and client success teams, particularly in measurement and insights. ## Why Work Here - **100% Remote Work Environment** – InMarket is a fully remote company, offering flexibility to work from anywhere. - **Culture & Values**: Emphasizes “Courageous,” “Kaizen” (continuous improvement), “Smarter Not Harder,” “MVPeeps,” and “Good Peeps.” Described as data-driven, agile, and supportive. Employee rating on LinkedIn: 4.2/5 (54 reviews) with high marks for Culture (4.5), Compensation (4.3), Work-Life (4.1). - **Benefits**: Not detailed on careers page but likely competitive for a growth-stage tech firm. The company invests in learning, development, and growth. - **Engineering & Technical Roles**: Strong technical team (52 employees in tech, 11 design, 10 product). Active hiring for roles like AI Builder, Measurement Sales, and GTM Marketing. - **Career Growth**: Open positions span from Director to SVP levels; the company has a flat-ish structure with many senior and director roles (14% director, 14% specialist, 11% manager). Recent departures indicate some turnover, but headcount is stable. ## Sources 1. [inmarket.com](https://inmarket.com/) 2. [inmarket.com/careers/](https://inmarket.com/careers/) 3. [inmarket.com/about-us/](https://inmarket.com/about-us/) 4. [linkedin.com/company/inmarket_1](https://www.linkedin.com/company/inmarket_1) 5. 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