---
title: 'Associate Director - Client Services - Direct Marketing Campaigns at Datalab USA'
canonical: 'https://feeny.ai/job/associate-director-client-services-direct-marketing-campaigns-datalab-usa-994pg63tvakx'
type: 'job'
last_seen: '2026-09-14'
---

# Associate Director - Client Services - Direct Marketing Campaigns at Datalab USA

- **Company:** Datalab USA
- **Location:** Germantown, MD
- **Compensation:** $140k–$180k
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-09-10
- **Last confirmed live:** 2026-09-14
- **Apply:** https://jobs.lever.co/datalabusa/33e274b3-1379-4956-818f-1c56d1a25f56

## Job description

The Account Manager will implement, lead and grow client engagement activities with our top strategic accounts. Work closely with and indirectly oversee team members from shared services (e.g., Strategy, Technology, Analytics, etc.) who will help identify, drive, and implement solutions for our client(s). Establish and maintain a strong partnership with the client by ensuring successful execution of deliverables, providing thought leadership on strategic planning initiatives, and providing overall efficient account management.

Primary Responsibilities:

- Executive level engagement of our key stakeholders in constant dialog around how to improve their marketing results
- Leading strategic client meetings and quarterly business reviews
- Interpret and lead client discussions on results and results trending
- Drive business by ensuring key program goals are met
- Take responsibility for strategy, accurate, and timely program execution
- Establish and maintain account profitability, manage internal financial data and forecast as required
- Understand, lead and/or manage account development and growth opportunities
- Lead and mentor a team for successful career growth.

Job Requirements:

- Direct experience or strong ancillary knowledge of database marketing, including key understandings of all aspects of direct response marketing and testing
- 8+ years of client services/account management
- 8+ years direct marketing experience
- Analytically minded, specifically comfortable with data, response metrics and trends
- Excellent written and verbal communication skills
- Ability to analyze problems and produce a viable solution
- Bachelor's degree required. Technology and math backgrounds a plus
- Experience with test planning and use cases
- Ability to lead and coordinate people and activities throughout a full solution lifecycle

We are proud to offer a comprehensive benefits package designed to support the well-being and financial security of our employees. Our benefits include:

Health, Dental, and Vision Plans: Comprehensive coverage to meet your healthcare needs.

Employee Assistance Program (EAP): Resources and support for personal and professional challenges.

401(k) Retirement Savings Plan: Includes option for Traditional or Roth IRA to help you plan for your future.

Paid Time Off: Enjoy paid vacation and sick leave to maintain work-life balance.

Company Holidays: Nine paid company holidays throughout the year.

Hybrid policy: eligibility after 6 months 1day WFH, after 12 months 2 days WFH

DataLab USA™ is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or national origin.

All offers of employment are contingent on passing a background check and drug test.

[Privacy Policy - DataLab USA™ | Targeting Better Results](https://datalabusa.com/privacy-polic/)

## About Datalab USA

## Company Overview
- **One-liner**: DataLab USA is a data analytics and predictive marketing consultancy that combines 25,000+ consumer attributes across 25+ data sources with AI-driven modeling to help businesses identify, target, and retain customers with measurable ROI.
- **Entity Type**: Private (ownership not publicly disclosed; no funding rounds reported)
- **Headquarters**: Germantown, Maryland, USA (additional office in Westminster, Colorado)
- **Founded**: 1999
- **Founders**: Not publicly disclosed (current leadership: Hans Aigner)

## Core Business
- **Primary industries**: Advertising & Marketing, Data Analytics, Direct Marketing / CRM
- **Target customers**: B2B — marketing executives, direct marketers, and enterprises seeking addressable, data-driven customer acquisition and retention programs (across all credit tiers, including prime, near-prime, and sub-prime)
- **Mission/purpose**: "Transforming Data into Actionable Intelligence" — delivering customized, ROI-based marketing solutions by bridging 25+ years of data expertise with next-generation AI and predictive modeling

## Products & Services
- **Data Processing**: Customizable in-house systems that install, link, and process national consumer and market data from leading U.S. suppliers, ensuring high data hygiene and a fully linked address/name history for accurate targeting.
- **Predictive Modeling & Data Analytics**: Over 750–1,000 predictive models built and maintained annually for clients, using thousands of candidate variables to uncover hidden patterns; the team has won multiple head-to-head predictive modeling and data mining competitions.
- **Strategic Marketing Consultancy**: In-house marketing experts with four decades of experience designing, planning, optimizing, and executing multi-channel direct marketing campaigns, including trigger and broad-market programs.
- **Agent Optimization Model**: Proprietary FCRA-driven optimization model reported to improve agent performance by 30%.
- **Cloud-Based Hosting Technology**: Modern cloud infrastructure delivering scalable, secure, and reliable hosting solutions that grow with client needs.
- **CRM Solutions**: Leverages integrated data assets to help clients retain and expand relationships with their most valuable customers.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (private company)
- **Key Metric**: 1.5 billion precision selections generated in 2025; 750+ models maintained annually
- **Notable Investors/Partners**: Not publicly available; company maintains 25+ data supplier partnerships and 20+ demo and credit data sources (incl. FCRA and demographic providers)
- **Growth Signals**: Named a 2022 Inc. 5000 honoree; 25+ years of continuous operation; active hiring across data science, marketing analytics, account management, and HR roles; expanding hybrid workforce across two U.S. locations

## Competitive Advantages
- **Exclusive data assets**: 20,000–25,000+ linked attributes per consumer, installed and processed in-house, available exclusively to DataLab USA clients — multi-sourcing across 20+ demo and credit sources is the standard.
- **FCRA expertise**: 25+ years of FCRA Direct Marketing experience across all credit tiers, a significant compliance moat in financial and regulated marketing.
- **Proprietary data linkage**: Two decades of address/name history linking enables highly accurate identity resolution and targeting.
- **Proven analytics pedigree**: Award-winning track record in head-to-head predictive modeling and data mining competitions.
- **Full-service model**: Combines data, modeling, campaign execution, and cloud hosting under one roof — eliminating typical vendor fragmentation.

## Strategic Focus
- **AI-driven modernization**: The company is actively blending 25 years of legacy data processing expertise with next-generation AI, evaluating thousands of variables in real time to surface hidden performance patterns.
- **Predictive model scale**: Committed to building and maintaining 1,000+ predictive models annually, suggesting investment in platform automation and model throughput.
- **Multi-channel and CRM expansion**: Strengthening capabilities across channels and CRM retention/expansion solutions to complement acquisition-focused direct marketing.
- **Cloud infrastructure**: Developing scalable, secure cloud hosting capabilities to support growing client data needs.

## Why Work Here
- **Hybrid work options**: Multiple open roles (Data Scientist, Marketing Campaign Analyst, HR/Recruiting Assistant) are listed as hybrid, offering flexibility.
- **Two U.S. locations**: Opportunities in Germantown, MD (HQ) and Westminster, CO, with on-site and hybrid setups.
- **Active hiring across functions**: Open roles as of the latest data include Data Scientist (2–5 years experience), Marketing Campaign Analyst, Account Manager – Client Services Database Marketing, and HR/Recruiting Assistant.
- **Established, stable company**: 25+ years in business, recognized on the Inc. 5000 list, offering a mature environment rather than a risky startup.
- **Data-forward culture**: Ideal for practitioners wanting hands-on exposure to large-scale consumer datasets (25,000+ attributes), FCRA/credit data, and production predictive models.
- **Small-team atmosphere**: 51–200 employees, which typically means broad ownership and cross-functional visibility.

## Sources
1. [datalabusa.com](https://datalabusa.com/)
2. [datalabusa.com — About Us](https://datalabusa.com/about-datalab/)
3. [datalabusa.com — Services](https://datalabusa.com/datalab-usa-services/)
4. [jobs.lever.co/datalabusa](https://jobs.lever.co/datalabusa)
5. [inc.com — Datalab USA](https://www.inc.com/profile/datalab-usa)

## Other roles at Datalab USA

- [Data Scientist (3-5 years experience)](https://feeny.ai/job/data-scientist-3-5-years-experience-datalab-usa-westminster-6zyaveag3x92) — Westminster, CO
- [Data Scientist (3-5 years experience)](https://feeny.ai/job/data-scientist-3-5-years-experience-datalab-usa-germantown-qzzsz7jtyebj) — Germantown, MD
- [Database Developer](https://feeny.ai/job/database-developer-datalab-usa-germantown-jh906qk8kbf7) — Germantown, MD
- [Programmer Analyst - Marketing Analytics](https://feeny.ai/job/programmer-analyst-marketing-analytics-datalab-usa-germantown-3sf9d9zp46bt) — Germantown, MD
- [Production Programmer - Entry Level SQL Developer](https://feeny.ai/job/production-programmer-entry-level-sql-developer-datalab-usa-germantown-tq8k7r7cjvwd) — Germantown, MD
- [Systems Analyst II](https://feeny.ai/job/systems-analyst-ii-datalab-usa-westminster-wk8t1asec05n) — Westminster, CO
- [Systems Analyst I](https://feeny.ai/job/systems-analyst-i-datalab-usa-westminster-hrd0trehkw9g) — Westminster, CO
- [HR/Recruiting Assistant](https://feeny.ai/job/hr-recruiting-assistant-datalab-usa-germantown-x61v9e536ytm) — Germantown, MD
- [Production Programmer - Entry Level SQL Developer](https://feeny.ai/job/production-programmer-entry-level-sql-developer-datalab-usa-germantown-k2sjekbsxde7) — Germantown, MD
- [Systems Analyst I](https://feeny.ai/job/systems-analyst-i-datalab-usa-germantown-4dd8jdjbmpv4) — Germantown, MD