--- title: 'Associate Director, Operations (Digital PM/RM Hybrid) at Inizio Evoke' canonical: 'https://feeny.ai/job/associate-director-operations-digital-pm-rm-hybrid-inizio-evoke-london-9jfd5sth3yyw' type: 'job' last_seen: '2026-10-15' --- # Associate Director, Operations (Digital PM/RM Hybrid) at Inizio Evoke - **Company:** Inizio Evoke - **Location:** London, United Kingdom - **Posted:** 2026-10-12 - **Last confirmed live:** 2026-10-15 - **Apply:** https://www.inizioevoke.com/vacancy/inizioevoke/8256944?gh_jid=8256944 ## Job description Associate Director, Operations (Digital PM/RM Hybrid) Location: UK or Ireland - Hybrid or Remote ## OVERVIEW AND EXPECTATIONS Our people are at the core of our business. We aim to provide every employee with a clear professional development path at Inizio Evoke Comms so they can succeed in each role and grow into increasing levels of responsibility. Operating across our Digital and Insights & Analytics team, the AD, Operations is expected to demonstrate operational rigor, financial acumen, cross-functional leadership, and a solutions-oriented mindset. This role blends operational excellence, project management, resource management and team enablement. ## JOB SUMMARY The AD, Operations has a particular focus on digital work intake, scoping support, capacity and resource planning, financial tracking, workflow management and continuous operational improvement. They provide the infrastructure, processes and visibility that enable digital strategy, program, and specialist teams to deliver high-quality work efficiently and commercially. As part of the role's responsibilities, the AD, Operations will also provide hands-on project management for defined client projects or workstreams, working under the overall leadership of the relevant Program or Client Lead. This role reports into the EVP, Global Operations. Typically, the AD, Operations: - Coordinates intake and operational planning for Digital and I&A work - Supports scoping, budgeting, timelines and resource planning - Partners with Resource Management to forecast capacity and optimise utilisation - Provides visibility of operational and financial performance - Identifies delivery, resource and commercial risks early - Improves workflows, processes and tools to increase efficiency and scalability - Provides hands-on project management support where required ## KEY RESPONSIBILITIES ## CLIENT PARTNERSHIP & PROJECT DELIVERY - Translate client requirements into clear scopes, deliverables, timelines, budgets and resource plans. - Manage assigned client projects and workstreams, coordinating cross-functional teams, actions and dependencies. - Monitor delivery, scope and budgets, proactively identifying and escalating risks. - Ensure effective hand-offs between Communications, Digital, I&A and specialist teams, maintaining high standards of delivery. ## LEADERSHIP & TEAMWORK - Act as an operational bridge across Digital, I&A, Communications, Resource Management and Finance. - Partner with teams to forecast capacity, balance workloads and address resource gaps or competing priorities. - Develop and improve workflows, processes and templates to increase consistency, efficiency and scalability. - Support repeatable Digital and I&A offerings and identify opportunities to use AI and automation to streamline delivery. ## EFFECTIVE COMMUNICATION - Communicate scope, timelines, budgets, resources, risks and dependencies clearly to stakeholders. - Translate complex requirements into actionable plans, with clear documentation and proactive follow-up. - Build strong cross-functional relationships through collaborative, solutions-focused communication and timely escalation. ## COMMERCIAL & FINANCIAL MANAGEMENT - Support the development of scopes, budgets, resource plans and forecasts with Client/Program Leads, Finance and Resource Management. - Monitor project hours, financial performance and utilisation, highlighting risks to budget, scope or profitability. - Support accurate financial administration, including vendor costs and POs, while identifying opportunities to improve cost effectiveness. ## BUSINESS SUPPORT & PERSONAL GROWTH - Contribute to continuous improvement, operational efficiency and scalable ways of working across Digital and I&A. - Champion AI-enabled and data-driven workflows and apply project learnings to improve future delivery. - Build strong collaborative relationships and contribute to an inclusive team culture. - Take ownership of professional development, actively seeking feedback and learning opportunities. ## QUALIFICATIONS Desired Qualifications & Experience: - Bachelor's degree in communications, business, marketing, project management or a related field, or equivalent experience - 6+ years' experience in digital project management, operations, resource management or a related delivery-focused role within an agency essential - Experience within healthcare, pharmaceutical communications agency environments preferred - Experience managing scopes, budgets, timelines, resources and cross-functional project teams - Strong financial acumen, including budget tracking, forecasting and utilisation - Strong organisational and problem-solving skills with the ability to manage multiple priorities - Good working understanding of insights & analytics - Strong working knowledge of digital and omnichannel delivery - Strong written and verbal communication skills - Operationally focused, proactive and solution-oriented mindset Benefits: - Dynamic Working - Personal Development fund - Generous holiday allowance - Cycle to work scheme - Pension contribution - Various health and wellbeing benefits available - Online training platform/programs - Discretionary bonus scheme - Community action focussed programs We are committed to equal employment opportunity regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace. Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others. ## About Inizio Evoke ## Company Overview - **One-liner**: Inizio Evoke is a global health marketing, communications, and transformation platform that helps life sciences organizations unlock growth through data-driven insight and human centricity. - **Entity Type**: Private (subsidiary of Inizio) - **Headquarters**: New York, New York, United States - **Founded**: 2006 - **Founders**: Not publicly available (the agency was built through multiple acquisitions under the Evoke group) ## Core Business - Primary industry/industries: Healthcare marketing, pharmaceutical advertising, health communications, life sciences commercialization - Target customers: B2B, primarily large pharmaceutical and biotechnology companies (Enterprise/Big Pharma) - Mission or purpose statement: "Make health more human™" — using technology, data, and "applied empathy" to better understand behavior and deliver messaging in a more human way ## Products & Services Inizio Evoke operates across five key service areas: - **Brand & Creative**: Full-service creative development for healthcare brands, connecting data and creativity to deliver seamless experiences. - **Comms (Communications)**: Strategic communications and public relations for health and life sciences organizations. - **Transformation**: Consulting and organizational change to help healthcare brands navigate market complexities and build more intuitive, empathetic businesses. - **Access**: Patient support and market access solutions, including patient services programs and reimbursement support. - **Media**: Full-service media capabilities across all audiences, including omnichannel engagement, field force strategy, and automation. - **Cognitev™ (Commercial Intelligence Platform)**: A proprietary platform that translates behavioral data into activation, fueling omnichannel engagement and optimizing field force strategy. Built on over 40 million hours of proprietary behavioral data from physicians and patients. ## Market Standing - **Valuation/Market Cap**: Not disclosed (Private subsidiary of Inizio) - **Key Metric**: Annual Revenue of **$347 million** (2025 North American revenue, per MM+M Agency 100 2026 report). LinkedIn estimates $60 million, but the industry trade publication figure is more authoritative. - **Notable Investors/Partners**: Parent company is **Inizio** (a market-leading commercialization partner for health and life sciences). Key clients include **Gilead Sciences** (Michelle Kelly, Director of Patient and Consumer Marketing, Oncology, is a cited client). - **Growth Signals**: - Revenue rose **4%** in 2025 to $347 million. - Headcount of **1,117** full-time employees in 2025 (per MM+M), though LinkedIn shows 891 (likely due to different counting methods or timing). - Active job postings: **51** (up 75.9% year-over-year). - Operates in 11 offices across 4 countries (US, UK, Ireland, UAE, Singapore). - Has acquired multiple agencies: Giant Creative Strategy ($72.2M, 2018), Navience Healthcare Solutions ($24M, 2018), AboveNationMedia ($1.8M, 2018), KYNE ($19.4M, 2019), Diffusion Group (2022). ## Competitive Advantages - **Proprietary Data Moat**: Cognitev™ platform is built on 40+ million hours of proprietary behavioral data from physicians and patients — a unique asset that competitors cannot easily replicate. - **Digital-First DNA**: Founded during the digital revolution of the early 2000s, the agency was structurally digital from the beginning, avoiding the "bolt-on" digital capabilities that plagued legacy networks. - **AI Integration**: Aggressively embracing AI not as a standalone capability but as a structural transformation of how work is made and managed, reducing administrative friction for creative teams. - **Full-Service Platform**: Offers end-to-end services from brand strategy to media buying to patient access, making it a comprehensive partner for pharma clients. - **Parent Backing**: As part of Inizio, has access to a broader ecosystem of life sciences commercialization services. ## Strategic Focus - **AI-First Transformation**: CEO Reid Connolly is betting heavily on AI to give clients a competitive advantage, focusing on process simplification rather than flashy announcements. The goal is preparing for an "agentic future" where AI systems support work creation and management. - **Data-Driven Personalization**: Using Cognitev™ to personalize strategy and messaging in real-time based on behavioral signals. - **Omnichannel Excellence**: Unifying content, channels, and journeys to optimize engagement across all touchpoints. - **Growth Through Acquisition**: History of strategic acquisitions to expand capabilities (creative, media, patient access). ## Why Work Here - **Culture**: Employee rating of **3.9/5.0** on LinkedIn, with Work-Life Balance scoring highest at **4.3/5.0**. - **Remote/Hybrid Policy**: Not explicitly stated, but the agency has 11 offices globally (including major US hubs: New York, Philadelphia, San Francisco, Los Angeles, Boston, San Diego, Cary, Tempe). - **Notable Perks/Engineering Culture**: - Focus on "applied empathy" and making work "the best possible place." - Strong emphasis on reducing administrative burden for creative teams through AI, allowing more focus on high-concept strategy. - Rapidly growing: job postings up 75.9% year-over-year. - Tech stack includes modern tools: React, Power BI, Salesforce Marketing Cloud, Google Sheets, martech platforms. - **Talent Flows**: Major talent sources include Digitas Health, FCB Health, AbelsonTaylor, Klick, and CDM — indicating a competitive, agency-experienced workforce. - **Career Development**: Open roles span from Associate Director to Senior Director levels, with opportunities in strategy, analytics, creative, project management, and media. ## Sources 1. [inizioevoke.com](https://www.inizioevoke.com/) 2. [inizioevoke.com/careers](https://www.inizioevoke.com/careers) 3. [inizio.com](https://inizio.com/our-businesses/evoke/) 4. [linkedin.com/company/inizioevoke](https://www.linkedin.com/company/inizioevoke) 5. [mmm-online.com (Agency 100 2026)](https://www.mmm-online.com/companydetail/inizio-evoke-agency-100-2026/) ## Other roles at Inizio Evoke - [Senior Art Director](https://feeny.ai/job/senior-art-director-inizio-evoke-new-york-3xesxvvd9j6v) — New York, NY / Philadelphia, PA - [Associate Director, Project Management](https://feeny.ai/job/associate-director-project-management-inizio-evoke-los-angeles-a8jc8s5bm2ta) — Los Angeles, CA / San Diego, CA / San Francisco, CA - [Senior Account Manager- International Health Policy](https://feeny.ai/job/senior-account-manager-international-health-policy-inizio-evoke-london-ny53zcjg6zf7) — London, United Kingdom - [Copy Supervisor](https://feeny.ai/job/copy-supervisor-inizio-evoke-new-york-dh0kehyfanca) — New York, NY - [Director, AWS Infrastructure and DevOps](https://feeny.ai/job/director-aws-infrastructure-and-devops-inizio-evoke-boston-6p1nmh77jymd) — Boston, MA / Chicago, IL / New York, NY / Philadelphia, PA / San Francisco, CA / Tempe, AZ - [Digital Solutions Director](https://feeny.ai/job/digital-solutions-director-inizio-evoke-san-francisco-kd8d64w4d958) — San Francisco, CA - [Senior Media Relations Manager](https://feeny.ai/job/senior-media-relations-manager-inizio-evoke-new-york-z40cjtag375r) — New York, NY - [Paid Search Supervisor](https://feeny.ai/job/paid-search-supervisor-inizio-evoke-boston-qzmh81aktyz6) — Boston, MA / Chicago, IL / New York, NY / Philadelphia, PA - [Social Media Manager](https://feeny.ai/job/social-media-manager-inizio-evoke-london-ghmyrdf0kqce) — London, United Kingdom - [Business Analyst](https://feeny.ai/job/business-analyst-inizio-evoke-boston-vb3f5mfyvmx8) — Boston, MA / Chicago, IL / New York, NY / Philadelphia, PA / Tempe, AZ