--- title: 'Associate Director, Paid Social at GALE' canonical: 'https://feeny.ai/job/associate-director-paid-social-gale-bengaluru-1qwmhxnajmzq' type: 'job' last_seen: '2026-09-14' --- # Associate Director, Paid Social at GALE - **Company:** GALE - **Location:** Bengaluru, India - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2025-11-17 - **Last confirmed live:** 2026-09-14 - **Apply:** https://jobs.lever.co/galepartners/f9770acb-e21b-4b44-b506-d1eae289337f ## Job description GALE is the world’s first and only Business Agency. We bring business strategy to brand storytelling to drive enterprise value. With expertise in strategy, media, CRM, creative, performance marketing, and technology, GALE creates integrated marketing systems and campaigns that grow businesses in significant ways. Founded in 2014, the agency has since been named AdAge’s Business Transformation Agency of the Year and Adweek’s U.S. Media Agency of the Year and has been recognized for its innovative creative at the Cannes Lions. We work with brands such as Delta, Uber, Starbucks, Chili’s, Hard Rock, MilkPEP, Diageo, Cotton, IHG and more. If you’re driven by a passion to build something great, a desire to innovate, and a commitment to achieve excellence in your craft, GALE is a great place for you! GALE has eight offices around the world, including New York, Toronto, Los Angeles, Austin, Denver, Kansas City, London, and Bengaluru. GALE embraces a hybrid, flexible workplace The Associate Director, Social effectively manages team members and provides strategic depth to their team. Social Managers are responsible for mentoring junior team members, developing innovative media plans/proposals and managing day-to-day client relationships. They should be thought leaders in paid social strategy. ## What you will be doing - 1. Create key client strategies and ensures that the team is aligned on strategy and process. 2. Gain an understanding of each client’s business, their objectives, and their competitive landscape. 3. Develop and maintain relationships with key paid social partners including Facebook, Instagram, Twitter, Pinterest, Snap and LinkedIn. 4. Establish client relationships with accurate and timely communication. 5. Ensure best practice and innovation in all activities. 6. Demonstrate knowledge sharing across teams to scale social efforts. 7. Manage and develop direct reports and holistic team development. 8. Define new initiatives, identify opportunities to grow client revenue and up sell capabilities. 9. Collaborate with other teams including paid search, programmatic and planning Contribute to new business development when requested. 10. Exhibit leadership across teams and agency. ## Who you are - 1. 10+ years in a digital agency, with a focus on biddable media and Paid Social. 2. Experience managing large scale Paid Social Campaigns, inclusive of Facebook, Instagram, Twitter, Snap, Pinterest, and LinkedIn. 3. A history of success collaborating effectively with internal and external partners, clients, peers, partner agencies and vendors. 4. At the forefront of all Paid Social developments and technologies. 5. Strong managerial experience, including experience developing and mentoring a team Well-honed communication skills with senior audiences. 6. Ability to think strategically and identify and resolve problems in a client-centric environment. 7. Advanced project management skills for managing client expectations. 8. Strong negotiation and problem-solving skills. 9. Strategic planning for revenue and team growth. 10. Excellent communication and presentation skills both verbal and written. 11. High levels of integrity, autonomy, and self-motivation. Note: Hybrid work in office is an essential function of the job. Our Commitment to Inclusion We believe in inclusivity and do our best work when people with diverse perspectives, backgrounds, and skills are brought together. Our Core Values are at the root of GALE’s collaborative environment and help to foster a strong community. Our Code of Conduct, Human Resources policies, and executive investment in inclusion further support and protect GALE’s inclusive workplace. GALE is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status. Our Hiring Process We want you to be just as discerning in making your next career move as we are finding great talent to join our team. Our interview process will allow you to meet a range of people from various disciplines and domains both virtually and in person. Please discuss with our recruiters if you require any accommodations throughout the process to help enable a smooth interview. ## About GALE ## Company Overview - **One-liner**: GALE is a business agency that takes an audience-first, data-driven approach to strategy, brand storytelling, media, and technology to grow businesses. - **Entity Type**: Private (Privately Held) - **Headquarters**: New York, New York, United States - **Founded**: 2014 - **Founders**: Not publicly available ## Core Business - **Primary industry/industries**: Advertising Services, Marketing, Business Consulting - **Target customers**: B2B, Enterprise clients seeking integrated marketing, CRM, media, and technology solutions - **Mission or purpose statement**: To bring business insights to brand storytelling and activate across every channel, breaking down silos to create integrated marketing systems that grow businesses. ## Products & Services - **Business Strategy**: Consulting on business growth, audience insights, and market positioning. - **Brand Storytelling (Creative)**: Creative development and brand communications. - **Media**: Media planning and buying across all channels (earned recognition as Adweek U.S. Media Agency of the Year). - **CRM & Loyalty**: Customer relationship management and loyalty program design. - **Performance Marketing**: Paid search, paid social, and data-driven performance campaigns. - **Marketing Technology & Strategy**: Technology stack implementation, data integration, and AI-driven marketing solutions. - **Analytics & Data**: Advanced analytics, measurement, and AI engineering to optimize marketing ROI. ## Market Standing - **Valuation/Market Cap**: Not disclosed (privately held) - **Key Metric**: Annual revenue of **$166.5M** (latest available data) [linkedin.com](https://linkedin.com/company/galepartners) - **Notable Investors/Partners**: Not publicly disclosed; client roster includes major national and global brands (specific clients not listed publicly). - **Growth Signals**: - Named **Ad Age Business Transformation Agency of the Year**, **Adweek U.S. Media Agency of the Year**, **Campaign US Advertising Agency of the Year**, **Ad Age Data & Analytics Agency of the Year**, and **#5 on the Ad Age A List** [linkedin.com](https://linkedin.com/company/galepartners). - Headcount of **574 employees** (though down -2.4% YoY) [linkedin.com](https://linkedin.com/company/galepartners). - 12 offices across 2 countries (US and Singapore) with presence in 8 countries total [linkedin.com](https://linkedin.com/company/galepartners). ## Competitive Advantages - **Integrated "Business Agency" Model**: Unlike traditional creative or media agencies, GALE combines business strategy, data, creative, media, CRM, and technology under one roof, breaking down departmental silos. - **Award-Winning Track Record**: Multiple Agency of the Year titles across different disciplines (Media, Data & Analytics, Business Transformation, Advertising) signal broad, recognized excellence. - **Data-Driven DNA**: A core focus on analytics and audience-first strategy, with a dedicated analytics and AI engineering team, sets them apart from pure creative shops. - **Global & Diverse Footprint**: Presence in major US markets (NYC, Denver, Austin, Chicago, Kansas City, LA) plus Toronto, Bengaluru, and Singapore provides a global talent pool and client reach. ## Strategic Focus - **AI & Technology Integration**: Heavy investment in AI engineering and marketing technology, with annual technical training for all employees covering technologies like AI [gale.agency](https://www.gale.agency/careers). - **Growth Through Talent Development**: Formalized career coaching, education stipends, and a year-long development program for recent grads indicate a focus on building internal capability. - **Expanding Integrated Offerings**: Continued emphasis on combining advisory, creative, media, and CRM into seamless client solutions. ## Why Work Here - **Culture & Values**: Emphasizes a supportive, inclusive culture with a strong DEI commitment ("Everyone Matters"). In-office programming fosters a vibrant environment [gale.agency](https://www.gale.agency/careers). - **Work Model**: **Hybrid** environment for healthy work-life balance (specific policies vary by role/location) [gale.agency](https://www.gale.agency/careers). - **Benefits & Perks**: - Robust health coverage including mental health and inclusive care. - Retirement plans with match. - Unlimited sick days (covering mental and physical needs). - Generous paid parental leave (maternity and paternity). - Fertility coverage (US-specific). - Headspace subscription and emotional support offerings. - Education stipend for courses and conferences. - Discounts on travel, entertainment, fitness. - In-office snacks and meals [gale.agency](https://www.gale.agency/careers). - **Career Development**: Dedicated Learning & Organizational Development team with certified career coaches and PhDs. Offers 1:1 career coaching, formalized goals & objectives, technical training (including AI), and management/leadership skills development [gale.agency](https://www.gale.agency/careers). - **Global Team**: Opportunity to work across multiple markets (US, India, Canada, Singapore, Ghana, UAE) [linkedin.com](https://linkedin.com/company/galepartners). - **Engineering/Creative Culture**: Teams are built around the work, not specialties, encouraging cross-disciplinary collaboration. Values diverse career backgrounds [gale.agency](https://www.gale.agency/careers). ## Sources 1. [gale.agency - Careers Page](https://www.gale.agency/careers) 2. [linkedin.com - GALE Company Page](https://linkedin.com/company/galepartners) 3. [builtin.com - GALE Profile](https://builtin.com/company/gale) 4. [indeed.com - GALE Reviews](https://ca.indeed.com/cmp/Gale-Partners) 5. [jobs.lever.co - GALE Open Positions](https://jobs.lever.co/galepartners) ## Other roles at GALE - [Senior Associate, Creative Technology](https://feeny.ai/job/senior-associate-creative-technology-gale-bengaluru-mh1gj8p93emr) — Bengaluru, India - [Director, Corporate Communications](https://feeny.ai/job/director-corporate-communications-gale-new-york-hyf3dkw6xdbj) — New York, NY - [Creative Operations Manager](https://feeny.ai/job/creative-operations-manager-gale-toronto-33xnnwhr2ywe) — Toronto, Canada - [Manager, Tech Quality Assurance](https://feeny.ai/job/manager-tech-quality-assurance-gale-bengaluru-dcpc93hrkq1a) — Bengaluru, India - [Manager, Client Partner](https://feeny.ai/job/manager-client-partner-gale-new-york-pqxnr95aqbv8) — New York, NY - [Senior Associate, Core Technology](https://feeny.ai/job/senior-associate-core-technology-gale-bengaluru-xk0m5j3damp2) — Bengaluru, India - [Manager, Core Technology](https://feeny.ai/job/manager-core-technology-gale-bengaluru-bzypt0gcqztr) — Bengaluru, India - [Director, Paid Social](https://feeny.ai/job/director-paid-social-gale-bengaluru-dktv9fd4gz0p) — Bengaluru, India - [Team Lead, Core Technology](https://feeny.ai/job/team-lead-core-technology-gale-bengaluru-bgzjzfs1msj5) — Bengaluru, India - [Senior Associate, Tech Quality Assurance](https://feeny.ai/job/senior-associate-tech-quality-assurance-gale-bengaluru-2b9gf9vsyjnv) — Bengaluru, India