---
title: 'Associate Measurement Partner at Samba'
canonical: 'https://feeny.ai/job/associate-measurement-partner-samba-london-yknw975zv4zy'
type: 'job'
last_seen: '2026-09-07'
---

# Associate Measurement Partner at Samba

- **Company:** Samba
- **Location:** London, United Kingdom
- **Employment:** internship
- **Work type:** hybrid
- **Posted:** 2026-08-13
- **Last confirmed live:** 2026-09-07
- **Apply:** https://jobs.lever.co/sambatv/f0f46849-bf69-417b-849e-bde144c153d8

## Job description

Samba is a media intelligence company. We know what the world is watching, reading, and thinking about — in real time, at scale, across every screen. Our data exists with the consent of over a billion people, organized into the most complete picture of consumer attention ever built. The biggest brands in the world use that picture to make smarter decisions. We think it’s the most interesting data asset on the planet, because it’s the most culturally relevant.

## What You'll Do

- Own and execute end-to-end campaign measurement studies from feasibility assessment through to report delivery, across key media, advertising and publishing partners

- Manage multiple simultaneous research projects across various types of media platforms including social, digital streaming, DOOH, DSPs, and SSPs

- Understand the tactic-level nuance of each platform (i.e. targeting capabilities, ad formats, objectives) to create specific and bespoke insights aligned to campaign performance

- Serve as the main point of contact and build strong relationships with Marketing Science and Analytics teams at key publishers, platforms and agencies across primary markets

- Drive adoption of Samba's measurement products among new and existing partners in the EMEA market

- Catalogue feedback about our measurement solutions from external stakeholders and relay actionable insights to our product and engineering teams

- Help make inroads with new potential customers, serving as a subject matter expert on methodology, report deliverables, and tactical setup

- Assist in building EMEA-specific norms, narratives, and benchmarks to demonstrate the effectiveness of Samba's measurement solutions in a local market context

- Develop and improve existing measurement processes to create efficiencies focused on scale across the EMEA region

## Who You Are

- BA/B.Sc in Statistics, Mathematics, Psychology, Marketing, Data Analytics, or a related field

- 2+ years of experience in digital advertising measurement at either a brand direct, agency, or platform analytics level, or experience working with ad effectiveness vendors delivering reach and frequency, brand lift, or sales lift studies

- Expertise in ad effectiveness research studies and a strong understanding of the digital marketing landscape in EMEA, including relationships between platforms, agencies, and brand teams

- Comfortable managing large data sets using R, SQL, Python, or similar tools

- Ability to work independently and take ambiguous inputs to develop repeatable, scalable processes

- Strong understanding of statistical analyses and measurement study design using control/exposed methodologies

- Expertise in project management, supporting multiple deliverables simultaneously at different stages of the process

- Keen eye for detail in building and QAing reports while ensuring on-time delivery to clients

- Experience with streaming and digital video measurement methodologies, with knowledge of the EMEA broadcast and streaming landscape (e.g. BVOD, SVOD, FTA) considered a strong advantage

- Confident communicator with a track record of building and maintaining client relationships in the EMEA market

- Familiarity with local EMEA data and measurement ecosystem (e.g. BARB, IAB standards) is a plus

- Ability to work effectively across time zones as part of a global team spanning EMEA, APAC, and North America

#li-ak1

## About Samba

## Company Overview
- **One-liner**: Samba (formerly Samba TV) is a media intelligence company that uses AI and first-party deterministic data from 1.5 billion people to power cross-screen TV and digital advertising measurement, targeting, and analytics for the world's largest brands, publishers, and platforms.
- **Entity Type**: Private (Series B)
- **Headquarters**: San Francisco, California, United States
- **Founded**: 2008
- **Founders**: Ashwin Navin (Co-founder & CEO), Alvir Navin (Co-founder & COO)

## Core Business
- **Primary Industry**: Media Intelligence / Advertising Technology / Data & Analytics
- **Target Customers**: B2B — primarily Enterprise (global brands, agencies, publishers, and platforms like Disney, Havas Media, and "the vast majority of top global brands")
- **Mission Statement**: Unite TV, digital, and behavioral data through AI to power faster, more accurate media decisions.

## Products & Services
- **Samba Analytics**: Independent cross-screen measurement using first-party data for deduplicated reach, frequency, and performance outcomes. Allows optimization of campaigns while they are still in-flight.
- **Samba Audiences**: Exclusive audience segments and Private Marketplaces (PMPs) built from Samba's deterministic cross-screen signals for effective targeting.
- **Samba Knowledge Graph**: AI-powered mapping of interests, behaviors, and purchase intent, linking content to 1.5 billion real people, devices, and households.
- **Samba ID**: A universal identity solution linking content to real people and devices across screens.
- **Samba AI**: Contextually analyzes and indexes all media content, including brand logo detection on TV.

## Market Standing
- **Valuation**: Not publicly disclosed
- **Total Funding**: $75.7M USD across 9 rounds
    - Last known round: Series B ($30M, June 2017, led by Union Grove Venture Partners and Disney Accelerator)
    - Other notable rounds: Series A ($7M, February 2012, led by August Capital)
- **Key Metric**: Owns first-party TV and web data for 1.5 billion people globally.
- **Notable Investors/Partners**: August Capital, Union Grove Venture Partners, Disney Accelerator. Strategic clients include Disney, Havas Media, and "every platform and publisher you need."
- **Growth Signals**: Acquired Semasio in 2024, becoming the only provider owning both TV and web first-party data. Rebranded from "Samba TV" to "Samba" in 2026. Global workforce of 251 employees (+20.1% YoY growth). Operations span 6 countries with 13 offices.

## Competitive Advantages
- **First-Party Data Moat**: Nearly two decades of proprietary, deterministic data from smart TVs (24 brands, 48M devices) and web (1.5B people), creating a unique and un-copyable dataset.
- **Full-Funnel Integration**: The only provider to combine TV and web first-party data (after acquiring Semasio), offering planning, measurement, and activation in one platform.
- **AI-Powered Knowledge Graph**: Goes beyond traditional media measurement by mapping interests, behaviors, and purchase intent, enabling contextual analysis without relying on third-party cookies.

## Strategic Focus
- **Platform Expansion**: Evolving from a TV data provider into a comprehensive "media intelligence" company (rebranded in 2026).
- **Cross-Screen Unification**: Connecting TV and digital data to provide a complete view of audience behavior across all screens.
- **AI & Contextual Intelligence**: Deepening investment in AI for content analysis, brand detection, and predictive audience targeting.
- **Global Scale**: Operating across six continents and expanding direct partnerships with major platforms and publishers.

## Why Work Here
- **Founder-Led Culture**: Described as having "startup intensity and enterprise impact," with a "culture that values ownership over hierarchy and outcomes over optics."
- **Global & Distributed**: Teams span San Francisco (HQ), New York, London, Hamburg, Sydney, Los Angeles, Chicago, Austin, Warsaw, Taipei, and Amsterdam. Officed with a global, collaborative ethos.
- **Engineering & Data-First**: Ships products that "touch billions of signals daily." A strong emphasis on data science, engineering, and product roles.
- **Compensation & Benefits**: Competitive base salary, equity participation, performance bonuses, generous parental leave, flexible PTO, annual learning budgets, home office stipend, and best-in-class hardware.
- **Culture Values** (from company career page): Determined & Resilient, Self-Aware, Naturally Curious, Low Ego, Results Oriented.
- **Employee Rating**: 3.9/5.0 on LinkedIn (172 reviews), with Work-Life Balance at 3.9, Compensation at 3.8, and Culture at 3.8.

## Sources
1. [samba.com](https://samba.com/about-samba) — About Samba / Company History
2. [samba.com](https://samba.com/careers) — Careers Page / Culture & Benefits
3. [samba.com](https://samba.com/) — Home Page / Product & Platform Overview
4. [linkedin.com/company/sambatv](https://www.linkedin.com/company/sambatv) — LinkedIn Profile (Company Details, Size, Financials)
5. [jobs.lever.co/sambatv](https://jobs.lever.co/sambatv) — Lever Careers Page (Open Roles)

## Other roles at Samba

- [Senior Director - Data Platform and Cloud Services](https://feeny.ai/job/senior-director-data-platform-and-cloud-services-samba-warsaw-vnpe99twtfcg) — Warsaw, Poland
- [Senior Ontologist - Knowledge Graph & Identity](https://feeny.ai/job/senior-ontologist-knowledge-graph-identity-samba-warsaw-maadbvvzpzgv) — Warsaw, Poland
- [Data Scientist](https://feeny.ai/job/data-scientist-samba-amsterdam-cq236q9e9445) — Amsterdam, Netherlands
- [Data Scientist](https://feeny.ai/job/data-scientist-samba-warsaw-11hwb6kajyaz) — Warsaw, Poland
- [Software Development Engineer in Test](https://feeny.ai/job/software-development-engineer-in-test-samba-porto-6qf6nra7fhpa) — Porto, Portugal
- [Programmatic Account Manager - German Speaking](https://feeny.ai/job/programmatic-account-manager-german-speaking-samba-london-afavw00gcd6v) — London, United Kingdom
- [Full Stack Engineer](https://feeny.ai/job/full-stack-engineer-samba-san-francisco-5fr298dp4qwq) — San Francisco, CA
- [Workplace Experience Coordinator](https://feeny.ai/job/workplace-experience-coordinator-samba-new-york-city-zbwn6na20a0g) — New York City, NY
- [Principal Engineer, Architecture — Audiences & Measurement](https://feeny.ai/job/principal-engineer-architecture-audiences-measurement-samba-austin-97bw5v1r7h3d) — Austin, TX
- [Principal, Insights & Innovation](https://feeny.ai/job/principal-insights-innovation-samba-chicago-sb1j6490eazc) — Chicago, IL