--- title: 'Associate People Partner at Profound' canonical: 'https://feeny.ai/job/associate-people-partner-profound-london-qssradmave2h' type: 'job' last_seen: '2026-09-08' --- # Associate People Partner at Profound - **Company:** [Profound](https://feeny.ai/companies/profound) - **Location:** London, United Kingdom - **Employment:** full-time - **Posted:** 2026-08-11 - **Last confirmed live:** 2026-09-08 - **Apply:** https://jobs.ashbyhq.com/profound/19ac0772-a3fe-474d-9755-88e09723772e ## Job description Profound is the marketing platform for the age of AI search. The way brands reach people is being rewritten — AI models like ChatGPT, Perplexity, and Google AI Mode are now the answer layer between companies and their customers. We built the platform marketers use to understand, measure, and win in that world: the analytics, intelligence, and agent automation that turn AI search from a threat into a competitive advantage. We went from 0 to a $1B valuation in 18 months. Revenue grew 100x last year. Our customers include 15% of the Fortune 500 like Walmart, Wayfair and U.S. Bank, and innovators like Ramp, MongoDB, and Figma. We are backed by Sequoia, Kleiner Perkins, LSVP, and Khosla Ventures — and we are moving fast enough that the people joining now are building the playbook everyone who comes after them will run. ## ABOUT THE ROLE We're looking for an Associate People Partner to provide broad-ranging HR support out of our London office. Our London team is primarily Go-to-Market, so you'll get the most hands-on exposure to GTM: coaching sales and CS managers, supporting a commission-eligible population, and helping a revenue org scale. But this is a true generalist role: you'll also own broad-ranging HR work across every function in the office, not just GTM, and you'll get exposure to the full employee lifecycle as we build our People function in the UK from the ground up. You'll work closely with managers and employees on everything from onboarding and policy questions to performance management and employee relations, and you'll partner closely with People Partners across the company (including our GTM-focused partners in the US) to keep programs, policy, and practice consistent across regions. This role suits someone early in their HR career who wants hands-on, varied experience with a strong tilt toward supporting a commercial team, and the chance to help shape how our People function runs in a new, fast-growing office. ## WHAT YOU'LL DO - Act as the day-to-day point of contact for employees and managers on HR questions across the full employee lifecycle: onboarding, policy interpretation, benefits, and performance management. - Support GTM managers and employees most closely, given the London office's Go-to-Market focus, while remaining the go-to HR resource for every team in the office. - Support employee relations matters with sound judgment and discretion, escalating and partnering with senior People Partners as needed. - Help coordinate and run core HR cycles: performance reviews, compensation planning, and engagement surveys, for the London office. - Maintain accurate employee records and HR systems, and help build out People processes and documentation as the London office grows. - Support hiring and onboarding logistics in partnership with Talent Acquisition, ensuring new hires have a smooth start. - Help ensure compliance with UK employment law and best practices, in consultation with senior People Partners and external counsel as needed. - Coach managers on foundational people management skills, including guidance specific to GTM structures like commission plans and quota-carrying roles. - Partner closely with People Partners across the company to share context, stay aligned on policy, and bring a London/EMEA perspective into company-wide People programs. - Contribute to building a strong, connected culture in the London office as we scale. ## WHAT WE'RE LOOKING FOR - 3-5 years of HR experience in a generalist capacity, ideally at a fast-paced or high-growth tech company; exposure to a Sales, Customer Success, or other GTM/commercial client group is a strong plus. - Solid understanding of UK employment law and HR best practices. - Strong communication and interpersonal skills; comfortable being a first point of contact for employees at all levels. - Excellent judgment and discretion when handling sensitive and confidential matters. - Highly organized, detail-oriented, and comfortable managing multiple priorities in a fast-moving environment. - Comfort with HR systems and basic people data/reporting. - Bachelor's degree or equivalent experience. ## LOCATION This is an on-site role based in our London office, designed for builders who thrive on speed, iteration, and meaningful impact. For this role, the expected base salary range is £83,200 - £107,300. Profound’s total compensation package is designed to be competitive and includes base salary, equity, and a full range of benefits and perks. Final compensation will depend on factors such as your skills, experience, qualifications, and location, and will be determined during the interview process. Our recruiting team will share more details about the full compensation package and benefits as you move through hiring. ## #LI-PRO Note: All official communication from Profound will come from a @tryprofound.com email address. If you're contacted by anyone using a different domain, please disregard and report it as spam. ## About Profound ## Company Overview - **One-liner**: Profound is the full-stack marketing platform that helps brands understand, analyze, and optimize their visibility across AI-driven answer engines like ChatGPT, Perplexity, and Gemini. - **Entity Type**: Private (Series C, Unicorn) - **Headquarters**: New York, New York, United States (also offices in San Francisco, London, and Buenos Aires) - **Founded**: 2024 - **Founders**: James Cadwallader (CEO) and Dylan Babbs (CTO) ## Core Business - **Primary industries**: AI marketing intelligence, Answer Engine Optimization (AEO), brand visibility analytics - **Target customers**: B2B – enterprise marketing teams (e.g., Target, Walmart, Figma, MongoDB, Charlotte Tilbury, US Bank) - **Mission**: “To build the best technology so businesses can understand and control how they appear in AI answers.” ## Products & Services - **Answer Engine Insights**: Dashboard providing real-time visibility into how brands are mentioned and rated across ChatGPT, Gemini, Claude, Perplexity, and other AI platforms. - **Agent Analytics**: Tracks how a brand’s website is crawled and interpreted by major AI models. - **Prompt Volumes**: Shows what millions of people are asking AI, enabling demand alignment. - **Profound Agents**: Autonomous AI workers that execute marketing functions (content creation, PR, brand sentiment, SEO/AEO) directly within the platform. - **Profound Ecosystem**: Includes training, certification, an agency marketplace, and Profound University for marketers. - **Integrations**: HubSpot, Google Workspace, Gamma, Parallel AI, Vercel (with more being added continuously). ## Market Standing - **Valuation/Market Cap**: $1 billion (unicorn as of Series C, February 2026) - **Key Metric**: Total funding raised $154.5 million across four rounds; $96M Series C led by Lightspeed Venture Partners (Feb 2026) - **Notable Investors/Partners**: Lightspeed Venture Partners, Sequoia Capital, Kleiner Perkins, Evantic, Saga Ventures, South Park Commons - **Growth Signals**: - 1B+ prompts analyzed daily, 30B+ citations analyzed daily - 1800+ customers worldwide - 169 employees (monthly headcount growth of +15.1%) - 88 open positions - Global footprint in 6 countries (US, UK, Argentina, India, Canada, Brazil) ## Competitive Advantages - **First-mover advantage** in the AI visibility / AEO category, with proprietary data on how AI models crawl and represent brands. - **Integrated platform** that moves from insight (analytics) to execution (Agents) in one system, replacing fragmented toolchains. - **Strong talent pool**: early hires from Yext, 6sense, Amazon, Attentive, and consulting firms. - **Rapid scaling**: raised from Seed to Series C and reached unicorn status in 18 months. ## Strategic Focus - **Platform expansion**: Building out the Profound Ecosystem (training, certification, agency marketplace) to create a new category of “Marketing Engineer.” - **Global reach**: Growing engineering and go-to-market teams across NYC, SF, London, and Buenos Aires. - **Product depth**: Enhancing Agents with deeper automation while keeping humans in control of strategy. - **Partnerships & integrations**: Deepening ties with major marketing and productivity tools. ## Why Work Here - **Compensation**: Strong base salary plus significant equity in a well-funded unicorn. - **Culture**: High-context, direct communication with a bias for action; “merit-driven, not tenure-driven” career acceleration. - **Work model**: In-office presence required in NYC, SF, London, or Buenos Aires; daily catered meals, late-night Uber reimbursement, fitness stipend, and flexible time off. - **Engineering focus**: Key roles include Agent Engineer, AI/ML Engineer, Design Engineer, Forward Deployed Engineer – competing for AI talent against companies like OpenAI and Anthropic. - **Growth**: Rapid scaling environment with visible impact; opportunity to define a new category. ## Sources 1. [tryprofound.com](https://www.tryprofound.com/) 2. [tryprofound.com/careers](https://www.tryprofound.com/careers) 3. [LinkedIn / Profound](https://www.linkedin.com/company/tryprofound) 4. [Fortune – Exclusive: Profound raises $96M](https://fortune.com/2026/02/24/exclusive-as-ai-threatens-search-profound-raises-96-million-to-help-brands-stay-visible/) 5. [tryprofound.com/blog – Series C announcement](https://www.tryprofound.com/blog/profound-raises-96m-series-c) ## Other roles at Profound - [Engagement Manager, Enterprise](https://feeny.ai/job/engagement-manager-enterprise-profound-san-francisco-qn21em94vm4p) — San Francisco, CA - [Sales Development Manager](https://feeny.ai/job/sales-development-manager-profound-new-york-zr4nkf5js5ed) — New York, NY - [Value Consultant](https://feeny.ai/job/value-consultant-profound-new-york-vpm4134rc8nf) — New York, NY - [Manager, Engagement Management, Strategic](https://feeny.ai/job/manager-engagement-management-strategic-profound-new-york-xzkxqrxh47cj) — New York, NY - [People Partner, GTM](https://feeny.ai/job/people-partner-gtm-profound-new-york-9zm15mnffz2b) — New York, NY - [Office Operations Manager](https://feeny.ai/job/office-operations-manager-profound-san-francisco-bawbzw8n1cxg) — San Francisco, CA - [Implementation Manager](https://feeny.ai/job/implementation-manager-profound-new-york-nk7gdgbebzws) — New York, NY - [Engagement Manager, Strategic](https://feeny.ai/job/engagement-manager-strategic-profound-new-york-x7g4hyc9wdgt) — New York, NY - [Engagement Manager, Pharma & Life Sciences](https://feeny.ai/job/engagement-manager-pharma-life-sciences-profound-new-york-eh1y1xtmvn5x) — New York, NY - [Member of Technical Staff, Head of Security](https://feeny.ai/job/member-of-technical-staff-head-of-security-profound-new-york-7mzq7mf82wb1) — New York, NY