--- title: 'Betting Hero Sales Ambassador at Betting Hero' canonical: 'https://feeny.ai/job/betting-hero-sales-ambassador-betting-hero-harrisburg-pennsylvania-z24w0c3837q9' type: 'job' last_seen: '2026-09-10' --- # Betting Hero Sales Ambassador at Betting Hero - **Company:** Betting Hero - **Location:** Harrisburg Pennsylvania, United States - **Posted:** 2026-07-20 - **Last confirmed live:** 2026-09-10 - **Apply:** https://job-boards.greenhouse.io/bettinghero/jobs/4698459006 ## Job description We Help People. Enjoy Their Experience. Betting With Mobile. About Us: Betting Hero is the leading in-person customer acquisition company in the legal U.S. online gambling industry.  Betting Hero partners with top sports betting and online gambling operators across hundreds of venues spanning the U.S. Betting Hero has helped over 500,000 customers at events nationwide register, deposit, and bet on legal U.S. online sports books and casinos. Betting Hero has experienced exponential growth and we are seeking the next class of Heroes to join our family! ## About the Role As a Betting Hero Sales Ambassador, you will be joining one of the leading gaming customer acquisition teams in the country representing premier sports betting, prediction market and iGaming brands in exciting, high-energy environments including sports bars, casinos, and live events. We're actively hiring and looking for ambitious individuals who are ready to make an impact from day one. This is a people-first role where you'll connect with customers, introduce them to industry-leading platforms, and help guide them through the onboarding experience. This role is ideal for people who thrive in performance-driven environments, take pride in delivering exceptional results, and are committed to excellence in everything they do. If you're competitive, driven, and motivated by performance-based rewards, you'll have the opportunity to earn exceptional income while building valuable sales, marketing and customer acquisition experience. Pay & Perks - $20/hour + uncapped commission - Top performers regularly earn $50–$70+/hour including commissions, often generating full-time incomes while working part-time hours - Flexible, part-time schedule – perfect for students or those seeking supplemental income (typically Thursday–Sunday shifts) - Opportunities for growth and advancement - Many of our top-performing Team Leads and company leaders started as part-time sales ambassadors. - Fun, competitive team culture with events, contests, incentives, and social outings Performance-based recognition and rewards for top achievers ## What You'll Do - Represent premier gaming and betting operators at events, bars, casinos, and entertainment venues - Proactively engage new customers and create meaningful conversations - Educate guests on sports betting, prediction markets, and mobile gaming apps in a simple, engaging way - Assist users with app downloads, account registration, and placing their first wagers or predictions - Promote special offers to drive new customer acquisition - Create a fun, welcoming, and high-energy atmosphere that enhances the customer experience - Consistently strive to exceed performance goals and deliver best-in-class results Serve as a positive, competitive team member who contributes to a culture of success and excellence Who This Is Perfect For - Competitive, outgoing people looking for a fun part time opportunity with flexible hours - Highly motivated individuals who thrive in social environments, enjoy competition and performance-based earnings - Students or professionals seeking evening and weekend income - People passionate about sports, entertainment, gaming, or live events ## What We're Looking For - Outgoing, confident, and energetic personality - Comfortable initiating conversations and engaging with the public - Competitive spirit with a strong desire to succeed and outperform goals - Sales-driven mindset and motivation to maximize earnings through commission Commitment to excellence, professionalism, and delivering outstanding customer experiences - Strong communication and interpersonal skills - Reliable, self-motivated, and accountable - Positive attitude with the ability to thrive in a fast-paced, performance-oriented environment - Previous brand ambassador, promotional marketing, retail, hospitality, or sales experience is a plus We hire for attitude, competitiveness and work ethic. Experience is a plus, but top performers come from a wide variety of backgrounds. ## Why You'll Love It - Get paid to be social and attend exciting events Work alongside ambitious, high-performing teammates - Earn uncapped commission and directly control your income potential Gain valuable sales, marketing, and customer acquisition experience - Develop professional skills in communication, persuasion, and relationship-building - Be recognized and rewarded for your performance in a culture that celebrates achievement and excellence - Access clear advancement opportunities ## Equal Opportunity Employer Betting Hero is committed to fostering an inclusive and diverse workplace. We provide equal employment opportunities to all applicants and employees and do not discriminate based on any protected characteristic under applicable laws. Betting Hero provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. ## About Betting Hero ## Company Overview - **One-liner**: Betting Hero is the leading in-person customer acquisition and research company in the legal U.S. online gambling industry, specializing in live event activations and actionable insights. - **Entity Type**: Private (acquired by Hero Group Corp. with backing from GeoComply in August 2024; formerly part of American Affiliate Co. LLC; Private Equity round in June 2024) - **Headquarters**: Rockford, Michigan, United States (also has offices in Canada, Serbia, and Mexico) - **Founded**: June 2018 - **Founders**: Jai Maw and Jeremy Jakary ## Core Business - Primary industry/industries: iGaming, Sports Betting, Customer Acquisition, Market Research, Event Marketing - Target customers: B2B — major sportsbook and online gambling operators (e.g., PENN Entertainment, DraftKings, FanDuel, Caesars), as well as casinos and entertainment venues across the US and Canada. - Mission or purpose statement: Helping more people safely learn how to enjoy the incredible digital experience offered by customers, while driving high-converting customer acquisition for partners. ## Products & Services - **Live Activation**: Deploys "Betting Heroes" face-to-face at stadiums, casinos, and sports bars to register, onboard, and convert real bettors. Handles recruiting, training, and management. Reports an 80%+ conversion rate from registration to active depositing customers. - **Betting Hero Research**: Offers product testing, user experience validation, competitive intelligence, and insights derived from real bettor interactions. Operators use this to test product changes before launch and understand on-the-ground UX issues. - **In-Venue Customer Acquisition**: Provides field teams that activate during primetime events. Handles all logistics so clients can gain insights and customers that digital channels miss. - **Multi-State Expansion Teams**: Deploys compliant, pre-trained teams in new states within 30 days, handling hiring and compliance for rapid market entry. ## Market Standing - **Valuation/Market Cap**: Not publicly disclosed (acquired by Hero Group Corp. with GeoComply backing in 2024) - **Key Metric (Private)**: Raised "Undisclosed" funding in a Private Equity round in June 2024. Over 500,000 customers activated across the US and Canada. - **Notable Investors/Partners**: GeoComply (strategic financial backer and partner), PENN Entertainment (cited as a key client of the Research division), Hero Group Corp. (acquirer). - **Growth Signals**: Expanded rapidly from founding in 2018, team grew significantly post-PASPA (though headcount has slightly contracted recently). Acclaimed for high conversion rates, won 2024 SBC Casino Affiliate of the Year and 2023 EGR Employer of the Year. Scaled to multiple countries (Canada, Serbia, Mexico). Actively partnering with top operators across hundreds of venues. ## Competitive Advantages - **High-Touch Human Channel**: Physical in-person presence at venues is a differentiator vs. purely digital marketing. Claimed 80%+ conversion from registration to depositing customer is far above industry averages. - **Proprietary Research via Real Interactions**: Access to hundreds of thousands of real user interactions provides unique, actionable intelligence that panels and digital analytics alone can't offer. - **Speed and Scale of Deployment**: Ability to launch compliant field teams in new states within 30 days, giving operators a competitive advantage in new market entries. - **Deep Industry Ties**: Strong, established relationships with top operators (PENN, GeoComply) and a proven track record across the US and Canada. ## Strategic Focus - **Scaling the Live Activation Model**: Expanding the network of "Heroes" to cover more venues and states (currently US & Canada). - **Deepening Research & Insights**: Growing the Betting Hero Research division as a key intelligence arm for operators to improve product experience and retention. - **Leveraging GeoComply Partnership**: Using the financial backing and strategic relationship to accelerate growth, technology integration, and market expansion. - **Multi-channel Acquisition**: Continuing to expand in-venue activations while potentially scaling the digital side of the business. ## Why Work Here - **Culture**: Emphasizes a performance-driven, people-oriented environment. Won 2023 EGR Employer of the Year, indicating a positive culture focus within the iGaming industry. - **Work Environment**: Remote and hybrid/flexible roles available, especially for research and sales ambassador positions (field work is in-venue). Some roles are location-specific (e.g., Las Vegas, Chicago, Windsor, Canada). - **Growth & Career**: Rapidly growing company offering opportunities in sales, research, event activation, and management. Employees can move from field ambassador roles to management or corporate positions. - **Perks & Reviews**: Employer rating of 3.5/5.0 (42 reviews on LinkedIn), with specific scores: Work-Life (3.1), Compensation (3.7), Culture (3.3), Career (3.4). Compensation is rated well; work-life balance is more moderate, typical of a fast-growing field operations company. - **Notable Perks**: Exposure to the fast-paced iGaming/sports betting industry. Chance to work at top-tier events and venues with world-class operators. Direct impact on customer acquisition and retention. Benefits likely include competitive salary, travel for event work, and career advancement paths. ## Sources 1. [bettinghero.com](https://bettinghero.com/) 2. [linkedin.com](https://www.linkedin.com/company/betting-hero) 3. [bettinghero.com - Acquisition Press Release](https://bettinghero.com/hero-group-acquisition/) 4. [cbinsights.com](https://www.cbinsights.com/company/betting-hero) 5. 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