--- title: 'Bilingual Digital Marketing Manager(Mandarin, English) at Chowbus' canonical: 'https://feeny.ai/job/bilingual-digital-marketing-manager-mandarin-english-chowbus-united-states-0shqahc5c34v' type: 'job' last_seen: '2026-09-14' --- # Bilingual Digital Marketing Manager(Mandarin, English) at Chowbus - **Company:** Chowbus - **Location:** United States - **Posted:** 2026-08-26 - **Last confirmed live:** 2026-09-14 - **Apply:** https://job-boards.greenhouse.io/chowbus/jobs/7978612003 ## Job description Chowbus is a leading AI-powered restaurant technology SaaS platform with deep roots in the North American market. We support thousands of restaurants of every size across the U.S. and Canada, with technology solutions spanning POS, AI, and digital tools that help restaurants run more efficiently and grow their business. We compete with companies like Toast, Square, Clover, and Menusifu. Our Marketing team plays a direct role in that growth. We are looking for a Digital Marketing Manager to own Chowbus's digital presence end to end: organic search, our website, marketing analytics, and paid search. You'll turn data into decisions and help restaurant owners find Chowbus and book a demo. You'll work closely with fellow Marketing team members, Sales colleagues, and Product specialists to keep our digital funnel consistent from first click to conversion. This is a remote role. ## What You'll Focus On SEO & Organic Growth - Own Chowbus's SEO roadmap, including keyword strategy, technical SEO audits, site structure, and page speed/Core Web Vitals improvements. - Run competitive SEO analysis against Toast, Square, Clover, and Menusifu to find content and ranking opportunities. - Partner with the content team to brief, optimize, and publish SEO-driven blog posts, landing pages, and city- or cuisine-specific pages. - Monitor rankings, organic traffic, and backlink profile using tools like Google Search Console, SEMrush, or Ahrefs, and report on progress monthly. Website & CMS Management - Own day-to-day management of Chowbus's website CMS, including page builds, edits, navigation, and content governance. - Launch and maintain landing pages for campaigns, product launches, and events, working with design and demand generation partners. - Run A/B tests on key pages (homepage, demo request forms, pricing) to improve conversion rates. - Maintain site performance, uptime, and technical hygiene, partnering with engineering as needed. Marketing Analytics & Reporting - Build and maintain dashboards in GA4, Tableau, or similar tools to track website traffic, campaign performance, and lead-to-demo conversion. - Define and track the digital marketing funnel from first touch to booked demo, in partnership with Sales and RevOps. - Deliver monthly and quarterly performance reports with clear takeaways and recommendations for marketing leadership. - Work with RevOps and Sales to keep lead data clean and consistent across the website, CRM, and marketing automation platform. Paid Search (Google Ads / PPC) - Plan, launch, and manage Google Ads campaigns (Search, Display, Performance Max) to drive qualified demo requests. - Own the paid search budget, bidding strategy, and keyword lists. Optimize continuously for cost per lead and ROAS. - Write and test ad copy, landing pages, and offers to improve click-through and conversion rates. - Partner with the Marketing Campaigns Manager so paid search complements paid social and ABM efforts. ## What You Bring - 6+ years of experience in digital marketing, with hands-on ownership of SEO, website/CMS, analytics, and paid search (Google Ads). - Proven experience improving organic search rankings and traffic using tools like Google Search Console, SEMrush, or Ahrefs. - Hands-on experience managing a CMS (WordPress, Webflow, or similar), including landing page builds and site edits. - Strong experience with Google Analytics (GA4) and building reporting dashboards (Looker or similar). - Experience managing a paid search budget and reporting on ROAS and cost per lead. - Excellent written and verbal communication skills in English. - Professional or fluent proficiency in Mandarin Chinese. Most of our team and many of our restaurant partners communicate in Mandarin, so this skill helps you collaborate effectively and understand our customers. - Bachelor's degree in Marketing, Communications, or a related field, or equivalent work experience. ## Preferred Qualifications - Experience in restaurant technology, POS, payments, fintech, or another B2B SaaS company. - Experience at a high-growth startup or scale-up. - Familiarity with HubSpot, Salesforce, or a similar CRM/marketing automation platform. - Basic HTML/CSS knowledge for CMS edits. ## What We Offer - Competitive compensation package - Medical, dental, and vision insurance - 401(k) - 100% employer-paid Short-Term Disability (STD) - 100% employer-paid Life Insurance - 100% employer-paid AD&D Insurance - Company holidays - Birthday off - Paid Parental Leave - Flexible Paid Time Off (PTO) - Employee Assistance Program (EAP) The salary for this role is $80,000–$130,000, depending on experience.  This role may also be eligible for a performance bonus. ## About Chowbus ## Company Overview - **One-liner**: Chowbus is a full-stack technology platform providing AI-powered POS, SaaS, and business services for culturally rooted independent restaurants across North America. - **Entity Type**: Private (Series E, raised $81M in March 2026) - **Headquarters**: Chicago, Illinois, United States - **Founded**: 2016 - **Founders**: Linxin Wen, Suyu Zhang ## Core Business - **Primary industries**: Restaurant technology, Point of Sale (POS), SaaS, AI-driven restaurant services - **Target customers**: Independent, culturally rooted restaurants (Asian cuisine, fast-casual, full-service) – B2B, primarily SMB to mid-market - **Mission/purpose**: “Empowering restaurants with the tools to thrive — whether you’re serving sushi, Korean BBQ, dim sum, boba tea, or pho. We’re more than a POS provider. We’re a partner in growth, innovation, and cultural pride.” [chowbus.com/about-us](https://www.chowbus.com/about-us) ## Products & Services - **POS Stand**: Full-featured countertop POS running on iOS Apple devices with offline mode and real-time cloud sync. - **Handheld POS**: Mobile ordering and payment device for tableside service. - **Tablet Ordering**: Self-service ordering via tablets for dine-in customers. - **Kiosk Ordering**: Self-service kiosks for quick-service and fast-casual settings. - **Kitchen Display System (KDS)**: Digital screen for kitchen order management. - **Delivery Integration**: Unified management of third-party delivery orders (DoorDash, Uber Eats, etc.) alongside in-house delivery. - **AI Digital Ads**: AI-driven marketing platform for targeted ad campaigns. - **Automated Accounting & Supply Chain Optimization**: Tools to reduce overhead and manage inventory (part of upcoming service expansion). - **Insurance & Services**: Planned expansion into business services beyond software. ## Market Standing - **Valuation**: Not disclosed - **Key Metrics**: - $120+ million Annual Recurring Revenue (ARR) as of September 2025 (9x growth over four years) [en.wikipedia.org/wiki/Chowbus](https://en.wikipedia.org/wiki/Chowbus) - ~$4 billion annualized processed transaction volume across all 50 U.S. states and Canada - Total funding raised: $209M (including $81M Series E in March 2026) [cbinsights.com/company/chowbus](https://www.cbinsights.com/company/chowbus) – note: some sources list $203.32M (conflicting reports) - **Notable Investors**: Prysm Capital (lead), Left Lane Capital (lead), Dutchess, Fika, Avid Bank; 22 total investors per PitchBook - **Growth Signals**: - Expanded from delivery-only to full SaaS/POS platform in 2022; sold delivery business to Fantuan in January 2024 to focus on tech. - Hosted 2026 Summer Launch Event and Summit Forum (“Welcome to the AI Digital Worker Era”) in May 2026 at the NRA Show. - Plans international expansion into Canada and deeper AI service offerings. ## Competitive Advantages - **Vertical focus**: Deep specialization in culturally rooted restaurants (especially Asian cuisine), a $240B market segment that is often underserved by generic POS systems. - **Full-stack integration**: POS, online ordering, delivery aggregation, marketing, and accounting on a single platform – eliminates need for multiple vendors. - **AI-first approach**: AI Digital Ads and upcoming AI tools for supply chain, accounting, and marketing give independent restaurants capabilities previously available only to large chains. - **Reliability**: iOS-powered Apple hardware with offline mode ensures uptime even during internet outages. - **Real-time cloud sync**: All data syncs instantly across devices, enabling remote management from anywhere. ## Strategic Focus - **Expand AI-driven tools**: Build next-generation AI platform for marketing, automated accounting, supply chain optimization. - **Move beyond SaaS into services**: Offer comprehensive business services (marketing, accounting, supply ordering, insurance) where restaurant operators spend significantly more than on software alone. - **International growth**: Enter Canada while deepening support in the U.S. - **Continue serving independent restaurants**: Maintain focus on culturally rooted operators, a core market representing ~16% of the U.S. restaurant industry. ## Why Work Here - **Culture**: Mission-driven company that values cultural pride, innovation, and community. Founded by international students who experienced the pain points they now solve. - **Growth trajectory**: Rapidly scaling from $120M ARR with 9x growth in four years; employees have opportunity to shape AI products in a high-impact market. - **Team size**: ~190 employees (per PitchBook) – still at a stage where individual contributions can have outsized impact. - **Work environment**: Headquarters in Chicago (224 S. Michigan Ave). Remote/hybrid policy is not publicly specified; check the careers page on Greenhouse for specific role details. - **Notable perks**: Involvement in industry events (NRA Show, Summer Launch), exposure to cutting-edge AI development in a real-world vertical. ## Sources 1. [chowbus.com](https://www.chowbus.com/) – Product overview, press release details 2. [chowbus.com/about-us](https://www.chowbus.com/about-us) – Mission, founding story, why restaurants choose Chowbus 3. [cbinsights.com/company/chowbus](https://www.cbinsights.com/company/chowbus) – Funding history, total raised, investors, competitors 4. [en.wikipedia.org/wiki/Chowbus](https://en.wikipedia.org/wiki/Chowbus) – Company history, ARR, transaction volume, acquisition of delivery business 5. [pitchbook.com/profiles/company/182630-89](https://pitchbook.com/profiles/company/182630-89) – Employee count, valuation status, primary industry, office address ## Other roles at Chowbus - [Tax Manager — SALT, Provision & International](https://feeny.ai/job/tax-manager-salt-provision-international-chowbus-chicago-3y60ja1snh1t) — Chicago, IL - [Bilingual Product Marketing Manager (Mandarin, English)](https://feeny.ai/job/bilingual-product-marketing-manager-mandarin-english-chowbus-united-states-48v37h528z3f) — United States - [Bilingual Marketing Campaigns Manager (Mandarin, English)](https://feeny.ai/job/bilingual-marketing-campaigns-manager-mandarin-english-chowbus-united-states-nvgatj724pp1) — United States - [Warehouse Associate, Operations](https://feeny.ai/job/warehouse-associate-operations-chowbus-chicago-1dat908vx7ad) — Chicago, IL - [Technical Associate_Mandarin Speaking](https://feeny.ai/job/technical-associate-mandarin-speaking-chowbus-seattle-xjvc9sjc5bgj) — Seattle, WA - [Director of Sales Strategy](https://feeny.ai/job/director-of-sales-strategy-chowbus-united-states-4gzk98374492) — United States - [Sales Manager_Chinese Vertical](https://feeny.ai/job/sales-manager-chinese-vertical-chowbus-dmv-13j28tzwm9t4) — DMV - [POS Support Specialist _Toronto](https://feeny.ai/job/pos-support-specialist-toronto-chowbus-toronto-v7438v777918) — Toronto, Canada - [Key Account Customer Success Associate_Chineses Vertical](https://feeny.ai/job/key-account-customer-success-associate-chineses-vertical-chowbus-chicago-gf9te5mhrccd) — Chicago Illinois, United States - [Sales Manager_Orlando, FL_Chinese Vertical](https://feeny.ai/job/sales-manager-orlando-fl-chinese-vertical-chowbus-orlando-b7tmg20keqpc) — Orlando, FL