---
title: 'Brand Designer at Yuzu Health'
canonical: 'https://feeny.ai/job/brand-designer-yuzu-health-new-york-hmak538skhgv'
type: 'job'
last_seen: '2026-11-01'
---

# Brand Designer at Yuzu Health

- **Company:** Yuzu Health
- **Location:** New York, NY
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-10-26
- **Last confirmed live:** 2026-11-01
- **Apply:** https://jobs.ashbyhq.com/yuzu-health/086bc4fa-1f62-40dd-9907-12ff5dbe9264

## Job description

## About Yuzu

Yuzu is rebuilding health plan administration from scratch. We bring disconnected systems together in one platform that gives employers more control over their health plans and helps members understand and use their benefits. Our team is small, moves fast, and cares about craft. Insurance affects how people get care and how businesses spend their money. We think it deserves thoughtful design.

## The Role

We’re looking for a creative brand designer to shape how people see and understand Yuzu. You’ll work across our website, sales materials, diagrams, presentations, merchandise, and whatever else we dream up. You’ll have room to develop a visual point of view and carry ideas from an early sketch to the finished work. A central part of this job is understanding how health insurance works. You’ll need to ask questions, follow the details, and understand the subject well enough to explain it to someone else. An insightful diagram can make a complicated process clear in seconds. We want someone who enjoys finding that explanation. You should care about both what the work says and how it looks. We want original ideas, strong visual judgment, and the skill to make those ideas real.

## What You’ll Do

- Build the brand. Develop Yuzu’s visual language across typography, color, illustration, photography, motion, and layout.
- Make insurance understandable. Create diagrams and visual explanations that help employers, brokers, members, and partners understand complex topics. Work with our team to keep each explanation accurate.
- Design the website. Create pages that explain our products, tell a clear story, and give people a reason to keep reading.
- Help us sell. Turn product capabilities and insurance concepts into clear presentations, one-pagers, and other sales materials.
- Make things people want to keep. Design merchandise, printed materials, and event experiences with care and personality.
- Bring new ideas. Find visual stories, formats, and creative opportunities we haven’t thought of yet.

## What We’re Looking For

Creative thinking You have ideas of your own. You explore unexpected directions, find useful visual metaphors, and make work with a clear point of view. Your portfolio shows curiosity and range. An interest in how things work You want to understand the system behind the design. You’ll learn how plans are funded, how claims are paid, who makes decisions, and where Yuzu fits. You can spot a gap in your understanding and work through it. Clear visual explanations You can turn a dense document or a long conversation into a diagram that helps someone understand something new. You know which details matter, how to show relationships, and when a simpler explanation becomes misleading. Strong craft You care about typography, composition, hierarchy, and the small details that make work feel complete. You can carry that care across a website, a presentation, and a shirt. Ownership You can define a problem, explore ideas, ask for useful feedback, and finish the work. You’re comfortable with open questions and can decide what to do next.

Location and Culture We work together in person, five days a week, at our NYC office near Union Square. You’ll work closely with people across the company. We value direct feedback, independent judgment, and people who take the time to understand a problem before they solve it.

## Benefits

- $120k – $160k plus equity depending on experience
- Unlimited vacation days
- Medical, dental, & vision insurance
- 401K with 1% match
- Unlimited AI tokens & tool budget — Cursor, Claude, Codex, you name it
- Apple equipment
- Free lunch daily and plenty of food and drinks
- $3k in reimbursement for classes and conferences

Applying Send us your portfolio. We’d like to see original ideas, strong execution, and work that makes a difficult subject easier to understand. Include a brief explanation of what you were trying to communicate and the choices you made.

## About Yuzu Health

## Company Overview
- **One-liner**: Yuzu Health is a technology platform that provides the infrastructure behind health insurance plans, offering a unified system for claims processing, payments, member administration, and plan configuration as a third-party administrator (TPA) for employers.
- **Entity Type**: Private (Series A; total funding $40M)
- **Headquarters**: New York, New York, United States
- **Founded**: 2022
- **Founders**: Max Kauderer, Ryan Lee, Russell Pekala

## Core Business
- **Industry**: Healthcare technology / health insurance plan administration (Insurtech)
- **Target Customers**: B2B – Plan Designers who create employer health insurance plans, employers, and other TPAs
- **Mission**: “Bringing trust and transparency back to health insurance” by rebuilding the system from the ground up, tackling root causes rather than symptoms.

## Products & Services
- **Claims Engine**: Fully in-house code for timely and reliable adjudication of all claim types and remittances, owned entirely by Yuzu.
- **Payment Infrastructure**: Custom auto-ledgering system providing real-time transparency into where dollars are spent, with no latency.
- **Support Tools**: Custom call routing, workflow alerts, case management software, and proactive tools built into the portal.
- **Human-Centered Portals**: Portals and communications for employers, members, and vendors, built from scratch with white-labeling so everything is branded to the plan designer.
- **Reporting & Analytics**: Real-time raw data and analytics for drill-down and big-picture views, with no black boxes.
- **Integrations**: Streamlined connections for PBM, stop loss, and other high-priority vendors to enable a single source of truth.
- **Benefits Builder**: Tool to add tiers, accumulators, and custom benefits when designing a plan.
- **Document Handling**: Auto-generation of SPDs and SBCs with eSignature capabilities in the portal.

## Market Standing
- **Valuation**: Not disclosed
- **Key Metric**: $40M total funding raised (Series A of $35M closed April 2026)
- **Notable Investors/Partners**: General Catalyst (lead), Chemistry (lead), Anthropic’s Anthology Fund, Bain Future Back Ventures, Timeless Ventures, Lachy Groom, Neo
- **Growth Signals**: 
  - Headcount grew 342% year-over-year to 57 employees (as of mid-2026)
  - LinkedIn followers grew 148% annually
  - Revenue of ~$500K (early stage, rapidly scaling)
  - Active hiring across product, engineering, sales, operations, and finance

## Competitive Advantages
- **In-house everything**: Unlike many TPAs that rely on third-party software, Yuzu owns every line of code for claims adjudication, payment infrastructure, and portals – giving full control and transparency.
- **White-labeling**: Fully branded portals and communications allow plan designers to maintain their own identity.
- **Real-time transparency**: Custom auto-ledgering and raw data reporting provide unmatched visibility into plan spending and performance.
- **Modern tech stack**: Built from the ground up rather than patching legacy systems, enabling faster iteration and better user experience.

## Strategic Focus
- **Current Priorities**: Scaling the platform to launch more groups, deepening integrations with partners (PBM, stop loss), and expanding the sales team to reach health systems, TPAs, and employers directly.
- **Direction for Growth**: Becoming the operating system for innovative health plans, simplifying plan administration, and enabling plan designers to focus on creative plan designs rather than infrastructure.

## Why Work Here
- **Culture**: Emphasizes small teams, in-person collaboration, a product mindset (not just a role), and a willingness to question the status quo. The team builds everything in-house and cares deeply about the work.
- **Work Policy**: In-person / office-based in New York (227 West 29th Street). Collaboration happens face-to-face.
- **Notable Perks**: Opportunity to rebuild healthcare infrastructure from scratch; work with a fast-growing, well-funded startup backed by top-tier investors; direct impact on product and company direction.
- **Engineering Culture**: Engineers are expected to own the product, work in small cross-functional teams, and have a high degree of autonomy. Current open roles include Product Engineer, Software Engineer (Backend), and Software Engineer (Data Systems).

## Sources
1. [yuzu.health](https://yuzu.health/) – Company website
2. [yuzu.health/about](https://yuzu.health/about) – About page
3. [yuzu.health/careers](https://yuzu.health/careers) – Careers page
4. [cbinsights.com](https://www.cbinsights.com/company/yuzu-health) – CB Insights profile
5. [linkedin.com](https://www.linkedin.com/company/yuzu-health) – LinkedIn company page

## Other roles at Yuzu Health

- [Product Engineer](https://feeny.ai/job/product-engineer-yuzu-health-new-york-w2cwb7zpjqgc) — New York, NY
- [VP Sales, Employer Markets](https://feeny.ai/job/vp-sales-employer-markets-yuzu-health-remote-eq9m93bxvrk4)
- [Operations Associate (Legal & Compliance)](https://feeny.ai/job/operations-associate-legal-compliance-yuzu-health-new-york-3kp7h44vzb9a) — New York, NY
- [Regional Health Plan Sales Director (GA, FL, NY, IL, MA)](https://feeny.ai/job/regional-health-plan-sales-director-ga-fl-ny-il-ma-yuzu-health-remote-sd267fkkzea2)
- [Senior Sales Director, TPA Solutions](https://feeny.ai/job/senior-sales-director-tpa-solutions-yuzu-health-remote-h64yqfc49za7)
- [Software Engineer (Data Systems)](https://feeny.ai/job/software-engineer-data-systems-yuzu-health-new-york-p7ed0j501wy1) — New York, NY
- [Software Engineer (Backend)](https://feeny.ai/job/software-engineer-backend-yuzu-health-new-york-bcvnhnxtaksm) — New York, NY
- [Support Services Specialist](https://feeny.ai/job/support-services-specialist-yuzu-health-remote-2z8j9egs5rfn)
- [Brand Designer](https://feeny.ai/job/brand-designer-alma-paris-ng6ezfvvyvh3) — Paris, France
- [Brand Designer](https://feeny.ai/job/brand-designer-thatch-united-states-30bs1b9ncm9t) — United States