---
title: 'Brand Marketing Manager at nahc.io'
canonical: 'https://feeny.ai/job/brand-marketing-manager-nahc-io-taipei-3e6a7cezpw5k'
type: 'job'
last_seen: '2026-11-05'
---

# Brand Marketing Manager at nahc.io

- **Company:** nahc.io
- **Location:** Taipei, Taiwan
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-09-23
- **Last confirmed live:** 2026-11-05
- **Apply:** https://jobs.lever.co/nahc/bf5c647b-f4be-4dbe-9748-fc079339fa0b

## Job description

Our client is a growing consumer products company that combines smart hardware, a companion app, and a library of original and licensed audio content to create screen-free learning experiences for young children. As the business expands into new markets, this role will build brand strategy from the ground up, driving awareness through creative, non-paid tactics given a capped advertising budget, and keeping messaging aligned across a website-led sales channel that now drives the majority of revenue and a growing network of retail partners. You will lead end-to-end product launches and turn deep parent and child research into marketing strategies that support long-term brand KPIs, such as organic traffic, which are inherently harder to measure than short-term, direct-response performance metrics.

## What You'll Do

- Lead end-to-end planning and execution of new product launches, covering naming, packaging copy, website and social assets, promotional campaigns, pre-orders, and localization of branded character content for the local market
- Oversee owned social media channels, word-of-mouth marketing, and search and generative-search optimization strategies to build sustained brand awareness and engagement
- Develop and execute public relations strategy, including press releases and ongoing media and KOL relationship management, to strengthen brand reputation and mindshare
- Identify, negotiate, and manage strategic cross-industry partnerships, such as collaborations with other parenting brands, educational organizations, or IP holders, to expand the brand's audience reach
- Design and run structured user and market research initiatives, including customer surveys, market studies, and exit-poll analysis, translating the findings into actionable marketing strategy

Core Essentials

- 7+ years of hands-on experience in brand marketing, integrated marketing, or product marketing, with a track record of owning campaigns end to end across social, PR, partnerships, and research, rather than just managing agencies
- Strong consumer empathy and research capability, with demonstrated ability to translate user insight into brand and marketing strategy
- Business-level English proficiency, sufficient for regular reporting and strategic alignment with an overseas headquarters
- Proven ability to independently drive a project from zero to one, without heavy day-to-day oversight
- Strong project management skills and self-discipline to manage multiple concurrent workstreams

Bonus Skills

- Prior marketing experience in early childhood education, or in baby and parenting consumer brands

## About nahc.io

## Company Overview
- **One-liner**: A full-service recruitment agency providing talent acquisition and human capital solutions for startups and innovative companies across Asia.
- **Entity Type**: Private (Bootstrapped, no funding rounds disclosed)
- **Headquarters**: Hong Kong, Hong Kong (with offices in Singapore and Taipei)
- **Founded**: 2019
- **Founders**: Lawrence Chan (Co-founder & CEO), Cicely Leung (Co-founder & Head of Recruitment – Tech & Digital), Zoie Lin (Co-founder & Head of Recruitment – Commercial & Operations), Charlotte Wong (Co-founder & Head of Client Engagement & Partnerships)

## Core Business
- **Primary industry**: Human Resources Services (Recruitment & Staffing)
- **Target customers**: B2B – startups, innovative companies, and businesses undergoing transformation in Asia
- **Mission/purpose**: “To empower people to make the best informed decision for their career or for their business in talent recruitment.” The company aims to change the recruitment industry by offering a non-transactional, relationship-driven experience.

## Products & Services
- **Talent Acquisition**: Core recruitment services covering Sales, Marketing, Information Technology, Human Resources, Strategy & Operations, Finance, and Web3. The firm vets and shares candidate profiles quickly (48-hour turnaround) and boasts a 94% probation pass rate for placed candidates.
- **Bespoke Human Capital Solutions**: Advisory services for scaling companies, including remote worker hiring and remote office setup, employer branding, HR systems/process setup, and startup hiring/scaling advisory.

## Market Standing
- **Valuation**: Not disclosed (privately held)
- **Key Metric**: Annual revenue estimated between $1M–$5M (per LinkedIn company data)
- **Notable Investors/Partners**: No external investors identified; the firm appears to be bootstrapped. Key partnerships are not publicly listed.
- **Growth Signals**:
  - LinkedIn followers: 1,825 (+9.2% year-over-year)
  - Expanding presence: active hiring for a Business Development Manager in Taipei (Taiwan) as of early 2026
  - 11,000+ candidates in their talent community across APAC
  - However, headcount declined 22.2% YoY to 4 employees (as of latest data), indicating a lean, focused team.

## Competitive Advantages
- **Relationship-first approach**: Emphasizes long-term relationships over transactional placements, building trust with both clients and candidates.
- **Asia-specific expertise**: Deep understanding of the Asian startup ecosystem, with offices in Hong Kong, Singapore, and now Taipei.
- **High-quality placements**: 94% of placed candidates pass probation, and the firm provides a 48-hour profile turnaround.
- **Bespoke solutions**: Offers not just recruitment but full human capital advisory (HR systems, employer branding, remote setup) – a differentiator for early-stage companies.

## Strategic Focus
- **Geographic expansion**: Moving into new markets like Taiwan (Taipei) while solidifying presence in Hong Kong and Singapore.
- **Scaling human capital solutions**: Growing the advisory side of the business (HR systems, remote hiring, employer branding) to become a holistic partner for startups.
- **Investing in people**: Committed to continuous skills training for its own team, aiming to build a talent advisory force that can provide genuine, ethical recommendations.

## Why Work Here
- **Culture & values**: “People-first” ethos with a strong emphasis on ethical conduct, transparency, and long-term relationships. The team is small (4 people), offering direct mentorship from the founders.
- **Growth opportunities**: The firm “invests in our people through continuous skills training and new opportunities.” Internships are available for university students, providing hands-on experience mentored by founders.
- **Work environment**: Offices in Hong Kong (Sheung Wan) and Singapore (Vision Exchange). The Taipei role is listed as on-site. Remote/hybrid policy is not explicitly stated, but the company advises on remote hiring for clients.
- **Unique perk**: The company uses AI tools to support hiring (resume review, analysis) but notes that final decisions are made by humans – transparency in their own hiring process.
- **Impact**: As a small team, employees can directly shape the company’s growth and have a tangible impact on candidates’ careers and clients’ businesses.

## Sources
1. [nahc.io](https://www.nahc.io/)
2. [nahc.io/about-us](https://www.nahc.io/about-us)
3. [nahc.io/join-us](https://www.nahc.io/join-us)
4. [linkedin.com/company/nahc-io](https://linkedin.com/company/nahc-io)
5. [jobs.lever.co/nahc](https://jobs.lever.co/nahc)

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