--- title: 'Brand Paid Media Manager at Cursor' canonical: 'https://feeny.ai/job/brand-paid-media-manager-cursor-san-francisco-gq7cx6w32x8b' type: 'job' last_seen: '2026-09-08' --- # Brand Paid Media Manager at Cursor - **Company:** Cursor - **Location:** San Francisco, CA - **Employment:** full-time - **Work type:** onsite - **Posted:** 2026-09-02 - **Last confirmed live:** 2026-09-08 - **Apply:** https://jobs.ashbyhq.com/cursor/723239cc-f90f-409d-86ec-3b02df603239 ## Job description Our mission is to automate coding. The first step in our journey is to build the best tool for professional programmers, using a combination of inventive research, design, and engineering. Our organization is very flat, and our team is small and talent dense. We particularly like people who are truth-seeking, passionate, and creative. We enjoy spirited debate, crazy ideas, and shipping code. ## About the role We’re looking for a Brand Paid Media Manager to build awareness, shape perception, and introduce our brand to new audiences at scale. You’ll lead top-of-funnel media across channels such as television, podcasts, out-of-home, streaming audio and video, and other high-impact brand placements. This role blends strategic thinking with hands-on execution. You’ll determine where and how we show up, negotiate and manage media investments, and partner with creative and brand teams to develop campaigns that resonate with technical and business audiences. You’ll also build a rigorous measurement approach that connects brand activity to awareness, consideration, demand, and long-term growth. The ideal candidate has strong instincts for audience, culture, and creative, paired with the analytical discipline to evaluate performance and make thoughtful investment decisions. ## What you’ll do - Develop and execute a top-of-funnel paid media strategy across television, podcasts, out-of-home, streaming, audio, video, sponsorships, and emerging channels - Own media planning, budgeting, forecasting, and allocation across brand campaigns - Identify the markets, audiences, programs, creators, and cultural moments where our brand can have the greatest impact - Manage relationships with media agencies, networks, publishers, podcast partners, and other vendors - Lead media buying and negotiations, securing effective placements, pricing, added value, and contract terms - Partner closely with brand, creative, content, communications, and product marketing teams to develop memorable campaign concepts - Translate campaign strategy into clear creative briefs, channel plans, audience recommendations, and production requirements - Ensure creative is tailored to each medium while maintaining a consistent brand narrative - Build testing plans across markets, audiences, messages, formats, frequency, and media mix - Establish measurement frameworks for brand awareness, consideration, reach, frequency, share of voice, branded search, direct traffic, and downstream demand - Use brand-lift studies, geographic testing, incrementality analysis, and other methods to evaluate campaign impact - Monitor campaigns, surface insights, and adjust investment based on performance, audience response, and business priorities - Communicate campaign plans, results, and recommendations clearly to cross-functional partners and company leadership - Stay current on shifts in media consumption, advertising technology, measurement, and emerging brand opportunities You may be a fit if you have: - Experience planning and buying brand media across channels such as television, podcasts, out-of-home, streaming audio, or connected TV - A track record of managing meaningful media budgets and making disciplined investment decisions - Strong knowledge of media planning fundamentals, including reach, frequency, audience composition, market selection, and media mix - Experience working directly with media partners, publishers, networks, or agencies - Confidence negotiating placements, pricing, contracts, and added-value opportunities - A strong understanding of brand measurement and the challenges of evaluating top-of-funnel marketing - Experience with brand-lift studies, incrementality testing, media mix modeling, geographic experiments, or similar approaches - Excellent creative judgment and the ability to assess whether an idea will translate effectively across different channels - An analytical mindset and comfort working with campaign data, spreadsheets, dashboards, and performance models - The ability to turn complex results into clear insights and recommendations - Strong project-management skills and experience coordinating campaigns with many internal and external stakeholders - Comfort operating with a high degree of ownership in a fast-moving environment - Experience marketing B2B, technology, or developer-focused products is helpful, but not required - Curiosity about how media, culture, and audience behavior are changing—and a willingness to test unconventional opportunities - Willingness to go above and beyond—this isn’t a strict 9–5 role, and while we respect work-life balance, the right person is energized by the occasional late-night project or weekend ping if it means a big opportunity for the business. ## About Cursor ## Company Overview - **One-liner**: Cursor is an AI coding agent and software development environment that enables developers to build, test, and ship software using natural-language instructions and autonomous agents. - **Entity Type**: Private (pending acquisition by SpaceX/xAI) - **Headquarters**: San Francisco, California, United States - **Founded**: 2022 - **Founders**: Michael Truell, Sualeh Asif, Aman Sanger, Arvid Lunnemark ## Core Business - **Primary industry**: Artificial intelligence, developer tools, software development - **Target customers**: B2B (enterprise, SMB, individual developers); trusted by over half of the Fortune 500 - **Mission/purpose**: To build the future of software development and help engineers "engineer anything" ## Products & Services - **Cursor (AI Coding Agent)**: The flagship product — an AI-powered code editor and agent that searches codebases, edits files, runs terminal commands, and completes multi-step programming tasks from natural-language instructions. Available as a desktop IDE, web app, mobile app (iOS), and CLI. - **Bugbot**: A code-review tool integrated with GitHub pull requests that autonomously detects bugs and issues. - **Composer Models**: A family of proprietary agentic coding models (Composer, Composer 1.5, Composer 2, Composer 2.5) trained with reinforcement learning for long-running coding tasks. - **Cursor Automations**: Always-on agents that run on schedules or triggers to build, maintain, and fix software. - **Cloud Agents**: Agents that run in their own cloud environments to build, test, and demo features end-to-end. - **Graphite**: A separate product acquired by Cursor (formerly a stack-based Git workflow tool). ## Market Standing - **Valuation**: $29.3 billion (Series D, November 2025); pending acquisition by SpaceX/xAI at $60 billion (announced June 16, 2026) - **Key Metric**: $3 billion+ Annual Recurring Revenue (ARR) as of May 2026 - **Notable Investors**: Accel, Coatue Management, Thrive Capital, OpenAI Startup Fund, Google, Nvidia; angel investors include Nat Friedman (former GitHub CEO) and Arash Ferdowsi (Dropbox co-founder) - **Growth Signals**: Crossed $100M ARR in Jan 2025, $500M ARR by June 2025, $1B ARR by Nov 2025, and $3B ARR by May 2026. Headcount grew from ~300 (2025) to 579 (mid-2026). Expanding into mobile, Jira integration, and enterprise features. ## Competitive Advantages - **Proprietary coding models (Composer series)** trained with reinforcement learning specifically for software development tasks — a deep technical moat - **Complete codebase understanding** at any scale, enabling agents to work contextually across large, complex codebases - **Multi-model flexibility**: Integrates models from OpenAI, Anthropic, Gemini, xAI, and their own models, letting users choose the best tool per task - **Agentic infrastructure**: Agents that run autonomously, in parallel, and across environments (terminal, Slack, GitHub, Jira, cloud) - **Massive adoption**: Trusted by over half the Fortune 500 and millions of developers — strong network effects and brand lock-in ## Strategic Focus - **Scaling agentic capabilities**: Moving from assisted coding to fully autonomous software development agents - **Enterprise expansion**: Building admin controls, SSO, compliance features, and usage analytics for large organizations - **Platform ecosystem**: Expanding into adjacent tools (Jira, Slack, GitHub, mobile) to embed agents everywhere developers work - **Model research**: Continued investment in training frontier coding models with reinforcement learning and synthetic data - **Post-acquisition integration with xAI**: Leveraging SpaceX/xAI compute and infrastructure for even larger models ## Why Work Here - **Mission-driven research environment**: Cursor describes itself as "an applied research team focused on building the future of software development" — a rare blend of R&D and product engineering - **Talent density**: The company "obsesses over talent to an unusual degree" and designs itself as "a haven for self-motivated individual contributors" - **Rapid growth trajectory**: From 0 to $3B ARR in ~4 years — employees work on products used by millions and see massive scale - **Compensation**: Competitive for AI/engineering talent; top-of-market salaries and equity in a high-valuation private company - **Work policy**: Mix of in-office (San Francisco, New York) and remote roles; many engineering roles are on-site - **Engineering culture**: Two-day on-site final interviews with the core team; no AI tools allowed in first-round coding interviews — they value raw problem-solving - **Team composition**: 579 employees with strong talent density from Stripe, Figma, Notion, Vercel, Graphite, Slack, Rubrik, and Plaid - **Recent departures to**: Anthropic, OpenAI, Google, AWS — alumni are highly sought after ## Sources 1. [cursor.com](https://cursor.com) 2. [cursor.com/careers](https://cursor.com/careers) 3. [LinkedIn](https://www.linkedin.com/company/cursorai) 4. [Wikipedia](https://en.wikipedia.org/wiki/Cursor_(company)) 5. [JobsByCulture](https://jobsbyculture.com/blog/working-at-cursor-2026) ## Other roles at Cursor - [Field Engineer, SLED](https://feeny.ai/job/field-engineer-sled-cursor-remote-8ncn57t2s04q) - [Field Engineer, Public Sector](https://feeny.ai/job/field-engineer-public-sector-cursor-remote-xqk6z880ttgf) - [Paid Media Manager](https://feeny.ai/job/paid-media-manager-cursor-san-francisco-fqzdxkh77cq7) — San Francisco, CA - [Strategic Account Executive, Enterprise - Thailand](https://feeny.ai/job/strategic-account-executive-enterprise-thailand-cursor-asia-pacific-japan-7pcy9hfvewb3) — Asia Pacific Japan - [Partner Technical Manager](https://feeny.ai/job/partner-technical-manager-cursor-india-c7qbvdtcs5cm) — India - [Software Engineer, ML Platform](https://feeny.ai/job/software-engineer-ml-platform-cursor-san-francisco-3qyw2n9477p1) — San Francisco, CA - [Sales Development Representative - San Francisco](https://feeny.ai/job/sales-development-representative-san-francisco-cursor-san-francisco-zjjvw23d5j7s) — San Francisco, CA - [Sales Development Representative - New York](https://feeny.ai/job/sales-development-representative-new-york-cursor-new-york-afqjas61z9mg) — New York, NY - [Account Executive, Geo Enterprise - New York](https://feeny.ai/job/account-executive-geo-enterprise-new-york-cursor-new-york-wk8kb7zsf71d) — New York, NY - [Software Engineer, RL Data](https://feeny.ai/job/software-engineer-rl-data-cursor-san-francisco-tq27ch79rdap) — San Francisco, CA