---
title: '𝕏 - Brand Strategist / Partnership Solutions at Aleph'
canonical: 'https://feeny.ai/job/brand-strategist-partnership-solutions-aleph-mumbai-sr9jsdsn29bh'
type: 'job'
last_seen: '2026-09-07'
---

# 𝕏 - Brand Strategist / Partnership Solutions at Aleph

- **Company:** Aleph
- **Location:** Mumbai, India
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-09-02
- **Last confirmed live:** 2026-09-07
- **Apply:** https://jobs.lever.co/aleph/a0f85994-5c0e-47c0-a097-d1b9433d749b

## Job description

Are you ready to join our digital revolution journey?

At Aleph, we’re not just part of the digital advertising landscape—we’re shaping its future. Representing the world’s leading platforms, including TikTok, Amazon, Google, and nearly 55 others, we operate in 130+ markets across new and existing geographies.

Our mission is to empower advertisers and brands to unlock the full potential of these platforms' advertising capabilities. By fostering long-lasting partnerships, we create limitless opportunities for people and businesses to advertise effectively at both local and global levels.

With a presence spanning continents, Aleph offers you the chance to be part of a fast-growing, innovative team where your work makes a direct impact. If you’re ambitious, forward-thinking, and eager to thrive in a dynamic, global environment, Aleph is the perfect place to build your career.

Aleph is looking for a Brand Strategist to join our Partnership Solutions team in Mumbai. This is a great opportunity for a digital marketing strategist or brand planning professional who wants to shape B2B marketing strategy, campaign management, and client servicing for global and regional brands operating in the Indian market.

## What You Will Do

- Develop unique digital marketing strategies and build on current client strategies to meet or exceed business objectives
- Conduct rigorous market research and consumer insights analysis to understand customer behavior, and use those insights to build brand strategy that raises brand awareness, drives customer growth, strengthens brand positioning, and generates revenue
- Own timeline development and track progress, ensuring all campaign and project deadlines are met
- Build strong, trusting relationships between clients and agency partners, providing leadership and support through strategy, ideation, and execution
- Stay closely engaged with assigned clients' marketing and media plans, recommending technology-driven solutions across rich media, site optimization, promotions, mobile, social media, and viral/organic content
- Write clear communications briefs, ensuring creative and media planning are effectively integrated
- Lead research studies that generate rich insights into online consumer behavior and key motivational/attitudinal drivers
- Build a deep understanding of the online target audience and key market segments
- Deliver campaign performance reporting and analysis to clients
- Shape and drive the organization's social media strategy
- Evaluate the performance of advertising campaigns and brand events
- Analyze market trends, identifying new opportunities and challenges in the digital marketing landscape
- Develop and execute a regional campaign plan, partnering with the Global Marketing Team to localize global themes and content for the Indian market
- Maintain strong collaborative relationships with the sales team and sales leadership to support the development and appropriate assignment of marketing-influenced leads

## What We Are Looking For

- Bachelor's degree, preferably in Business, Marketing, or a related field; or equivalent work experience
- 5+ years of experience developing marketing strategy based on market segmentation, ideally in a B2B environment, with ownership of marketing goals in close partnership with sales and product leaders
- Proven experience applying a solutions-oriented approach to problems and challenges, collaborating with colleagues to resolve issues as needed
- Excellent communication skills, with the ability to take feedback and input from others while staying focused on core objectives
- Prior experience managing an in-person or remote team
- Hands-on experience and working knowledge of integrated digital marketing techniques
- A portfolio of brand-building projects is a plus
- Strong understanding of the full marketing mix
- Data-driven approach to decision-making
- Excellent written and verbal communication and problem-solving abilities
- Strong project management and organizational skills, including scheduling, prioritizing, follow-through, and multitasking

## Why Join Aleph

- Impact at scale — Shape brand and digital marketing strategy for global and regional clients navigating one of the world's fastest-growing digital advertising markets
- Growth-focused culture — Work at the intersection of brand strategy, media, and performance marketing, with real ownership over regional campaign planning
- Global collaboration, local relevance — Partner directly with Aleph's Global Marketing Team while shaping how international brand narratives land with Indian audiences
- A seat at the table — Join a team where strategy, creative, media, and sales work closely together, giving you visibility and influence across the full client lifecycle

Why Join Us?

Aleph is a place of many cultures, perspectives, and talents. We support each other, creating an environment of giving and receiving. We value partnership and communication because we believe it takes a group of people to achieve great things. We are energized by our ever-changing industry, our curiosity keeps us learning and seeking out new opportunities.

We stay flexible and adaptable, and believe in moving with the speed of change. We encourage everyone to strive for more, providing our internal talent with growth opportunities and the ability to learn together.

## #ALEPH

## About Aleph

## Company Overview
- **One-liner**: Aleph is a global enabler of digital advertising and fintech solutions, connecting major digital platforms with advertisers in over 130 high-growth emerging markets.
- **Entity Type**: Private (Series D)
- **Headquarters**: Miami, Florida, United States (with headquarters also in Dubai, United Arab Emirates, and Buenos Aires, Argentina; 65+ local offices worldwide)
- **Founded**: 2005
- **Founders**: Gaston Taratuta

## Core Business
- **Primary industry/industries**: Advertising Services, Digital Advertising, Fintech (Cross-Border Payments)
- **Target customers**: B2B; major digital platforms (Google, Meta, TikTok, Spotify, Reddit, X/Twitter, Snap, Twitch, Pinterest), advertisers, and businesses operating in emerging markets.
- **Mission or purpose statement**: To make digital advertising accessible globally and accelerate digital growth in high-growth markets. Through its social initiative, Digital Ad Expert, it aims to create economic opportunities through digital advertising education.

## Products & Services
For each major offering:
- **Digital Advertising Enablement**: Aleph provides exclusive local sales, support, and payment solutions for over 50 of the world's leading digital platforms (e.g., Google, Meta, TikTok, Spotify, Reddit, X, Snap, Twitch, Pinterest) in emerging markets.
- **Cross-Border Payments (Fintech)**: Through acquired entities like Localpayment, Aleph facilitates seamless cross-border payment solutions in multiple currencies, helping platforms and businesses operate globally with speed and compliance.
- **Digital Ad Expert**: A social initiative and educational platform offering free courses on digital advertising, live and on-demand, in multiple languages. A member of UNESCO’s Global Skills Academy, it has over 700,000 registered students in 140+ countries.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed on a current basis; notably, in October 2025, Saudi Arabian SMC Media announced plans to acquire a stake in Aleph Group for global expansion, per PR Newswire.
- **Key Metric**: Annual Revenue of **$500M USD** (as of latest fiscal year); Total Funding of **$495M** (including a $470M Private Equity round led by CVC Capital Partners in July 2021, and investments from X/Twitter, Snap, and MercadoLibre). The company is profitable.
- **Notable Investors/Partners**: CVC Capital Partners (lead investor, $470M PE round), X (formerly Twitter), Snap, MercadoLibre, SMC Media (Saudi Arabia, pending stake).
- **Growth Signals**: 1,301 employees (+13% YoY growth); workforce distributed across 91 countries with 65+ local offices; completed 5 acquisitions since 2021 (including Ad Dynamo, Clever Ads, Connect Ads, Entravision's digital ad business, and Localpayment); expanding partnerships with Spotify, Reddit, and TikTok in key markets like the Philippines and Kenya; active job postings at 82 positions globally.

## Competitive Advantages
- **Exclusive Partnerships**: Exclusive or preferred partnerships with over 50 major global digital platforms (Google, Meta, TikTok, Spotify, Reddit, X, Snap, etc.) in over 130 high-growth markets, creating a strong distribution and sales moat.
- **Local Market Expertise**: Deep, on-the-ground presence in 65+ offices across 91 countries, enabling localized execution, compliance, and payment handling that global competitors often cannot match.
- **Integrated Fintech**: Ownership of cross-border payment infrastructure (Localpayment) seamlessly integrated with ad sales, providing a one-stop shop for platforms and advertisers.
- **Scale & Track Record**: 20 years of operation, $500M in revenue, and proven ability to acquire and integrate companies effectively.

## Strategic Focus
- **Global Expansion & Consolidation**: Continued expansion in emerging markets (e.g., Saudi Arabia, Philippines, Kenya) and consolidation of regional operations (e.g., Aleph consolidated its APAC operations under a single brand identity in June 2025).
- **Deepening Platform Partnerships**: Growing ad revenue for key partners like Spotify and Reddit by hiring specialized sales talent (e.g., Senior Client Partner - Spotify, Client Partner - Reddit).
- **Education & Ecosystem Growth**: Scaling the "Digital Ad Expert" platform to train the next generation of digital advertisers, creating a talent pipeline and boosting overall market demand.
- **Strategic Acquisitions**: Using M&A to acquire capabilities (e.g., payments with Localpayment) and market share (e.g., Entravision’s digital ad business).

## Why Work Here
- **Global Impact & Scale**: Work on a global stage, impacting digital advertising in over 130 high-growth markets. The company operates at a massive scale with partnerships including Google, Meta, TikTok, and Spotify.
- **Fast Growth & Opportunity**: With 13% annual headcount growth, 82 open positions, and significant M&A activity, there is strong upward mobility and career growth for high performers. The company is actively hiring for roles from Client Partners to Data Engineers.
- **Culture & Mission**: Aleph emphasizes digital inclusion and education through its Digital Ad Expert initiative, offering a sense of purpose beyond commercial goals. It describes itself as a place where you can "make a real impact."
- **Work Model**: Hybrid work model is prevalent across many global offices, offering flexibility (e.g., roles in Seoul, Madrid, Mumbai). Some roles are remote-friendly.
- **Engineering & Tech Culture**: The company is investing in data engineering roles (e.g., Data Engineer posting), indicating a growing tech backbone to support its platform and payment infrastructure. Talent at Aleph comes from major tech companies (Google, Meta, TikTok, Microsoft, Accenture) and alumni frequently move to TikTok, Teads, Google, and Spotify, suggesting a high-caliber peer group and strong career mobility.

## Sources
1. [Aleph Digital Website - Home](https://alephdigital.com/)
2. [Aleph Digital Website - Company](https://alephdigital.com/company)
3. [Aleph Careers Page (Lever)](https://jobs.lever.co/aleph)
4. [LinkedIn - Aleph Group](https://www.linkedin.com/company/alephgroup)
5. [Tracxn - Aleph Company Profile](https://tracxn.com/d/companies/aleph/__yrgFf2pgNlGLd2PcAKpESOZjOVJlTM2TttFX-aGVTic)
6. [PR Newswire - SMC Media Stake in Aleph (Oct 2025)](https://www.prnewswire.com)
7. [Zawya - Uber Advertising Expansion in Saudi Arabia (Apr 2025)](https://www.zawya.com)
8. [TechMoran - TikTok Partnership in Kenya (Jan 2025)](https://techmoran.com)
9. [Media Update - Aleph Spotify Partnership (May 2025)](https://www.mediaupdate.co.za)
10. [CNW - Stake F1 Team Sauber Partnership (Mar 2025)](https://www.cnw.ca)

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