---
title: 'Branding Coordinator at Wave'
canonical: 'https://feeny.ai/job/branding-coordinator-wave-kinshasa-9v7nkhaqbnee'
type: 'job'
last_seen: '2026-10-16'
---

# Branding Coordinator at Wave

- **Company:** Wave
- **Location:** Kinshasa, Democratic Republic of the Congo
- **Posted:** 2026-10-03
- **Last confirmed live:** 2026-10-16
- **Apply:** https://www.wave.com/en/careers/job/6212008004?gh_jid=6212008004

## Job description

## Our mission

We're making Africa the first cashless continent.

In 2017, over half the population in Sub-Saharan Africa had no bank account. That's for good reason—the fees are too high, the closest branch can be miles away, and nobody takes cards. Without access to financial institutions, people are forced to keep their savings under the mattress. Small business owners rely on lenders who charge extortionate rates. Parents spend hours waiting in line to pay school fees in cash.

We're solving this by building financial services that just work: no account fees, instantly available, and accepted everywhere. In places where electricity, water and roads don't always work, you can still send money with Wave. In 2017, we launched a mobile app in Senegal for cash deposit, withdrawal, and peer-to-peer and business payments. Now, we have millions of users across 9 countries and are growing fast.

Our goal is to make Africa the first cashless continent and that's where you come in...

## How you'll help us achieve it

As an Agent Branding Coordinator at Wave, you will supervise all the agent network branding initiatives. You'll help to coordinate the day-to-day operations of our agent branding of agencies and help us maintain desirable visibility and agent activation rates as we rapidly scale our business in the Democratic Republic of Congo.

In this role you’ll:

- Prepare supporting and branding materials to be installed at each of our agents.
- Recommend cost-efficient sources (new channels, partnerships, etc) for better branding partners for production and installation.
- Improve the visual standards of our agents (normal agents, premium agents, master agents, etc), as per the brand guidelines of the company
- Track the progress and quality of our agent network visibility and branding, by working in collaboration with our branding partners and our field sales and agent network management team
- Receive stock of marketing supplies and materials from our vendors and suppliers, and organize appropriate dispatching; track inventory of all stock and organize orders to avoid stock-outs

## Key details

- Location: Kinshasa, Bandundu, Kongo Central and may travel to field locations.
- Work authorization in the Democratic Republic of Congo is required
- This is a permanent position
- Our salaries are competitive and calculated using a transparent formula. We run performance reviews twice a year and award bonuses to strong performers who have been with the company for more than 6 months
- We offer generous health insurance for yourself and your dependents
- We support working parents - we offer 26 weeks of  parental leave for mothers and 4 weeks for fathers, in addition to subsidized child care when they return to work
- Airtime reimbursement
- Free food and a beautiful office space

You might be a good fit if you

- Have 2+ years of experience in brand coordination, brand marketing, or marketing coordination.
- Bachelor's degree in Marketing, Business, or related field. MBA preferred.
- Are fluent in English / and French
- Are a creative thinker and problem solver
- Demonstrate strong communication skills
- Have project management experience, with a solid understanding of project management principles and techniques
- Have experience at a marketing agency, telecom, payment service provider, FMCG or financial institution and have successfully executed branding campaigns.

## Our team

- We have a rapidly growing in-country team in Senegal, Côte d'Ivoire, Mali, Burkina Faso, The Gambia, Uganda, Niger, Sierra Leone, and Cameroon plus remote team members spread across the world.
- We're deeply passionate about our mission of bringing radically affordable financial services to the people who need them most.
- We foster autonomy for our employees. You'll own your projects at every stage, from understanding the problem to monitoring your solution in production.
- We raised the largest Series A in Africa in 2021. Our world-class investors, include Founders Fund, Sequoia Heritage, Stripe, Ribbit Capital, Y Combinator, and Partech Africa.
- We are on[Y Combinator's top companies by revenue](https://www.ycombinator.com/topcompanies/revenue).

How to apply

Fill out the form below, and upload a resume in English and a cover letter describing your interest in Wave and the role.

We review applications frequently and recommend that you apply to the role that most closely aligns with your skills, experience and career goals.

Wave is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

## About Wave

## Company Overview
- **One-liner**: Wave is building a mobile money network across Africa, offering free deposits and withdrawals and a 1% fee on transfers to drive financial inclusion.
- **Entity Type**: Private (Series C)
- **Headquarters**: Dakar, Senegal
- **Founded**: 2017
- **Founders**: Drew Durbin, Lincoln Quirk

## Core Business
- **Primary industry**: Financial Services / Mobile Money / Fintech
- **Target customers**: B2C (unbanked and underbanked individuals across Africa), with a growing B2B agent network
- **Mission statement**: To make Africa the first cashless continent by building a radically inclusive and extremely affordable financial network

## Products & Services
- **Wave App**: A mobile money platform allowing users to deposit, withdraw, send money, pay bills, and buy airtime. Core features include free deposits/withdrawals/bill pay and a flat 1% fee on transfers.
- **Agent Network**: A vast physical network of agents where users can deposit and withdraw cash, providing the critical bridge between digital and physical currency in markets where cash is still dominant.

## Market Standing
- **Valuation/Market Cap**: $1.7 billion (as of September 2021 Series C round) – most recent disclosed valuation.
- **Key Metric**: **Annual Revenue**: $157.0M (2025 estimate) | **Total Funding**: ~$297M (Series A, B, C)
- **Notable Investors/Partners**: Sequoia Heritage, Founders Fund, Stripe, Y Combinator, Ribbit Capital, Thrive Capital, Cota Capital, and more.
- **Growth Signals**: 
    - **Headcount**: 2,065 employees (+32.7% YoY), with active hiring across multiple African countries and remote roles.
    - **Geographic Expansion**: Operating in Senegal, Côte d'Ivoire, Mali, Burkina Faso, Uganda, The Gambia, and the Democratic Republic of the Congo. 
    - **User Base**: Millions of users and rapidly growing.

## Competitive Advantages
- **Radical Affordability**: The 1% flat fee on transfers is significantly lower than traditional mobile money operators and banks across Africa, creating a strong network effect.
- **Africa-First Focus**: Unlike many fintechs that target global markets, Wave is singularly focused on building financial infrastructure for the African continent, giving it deep local expertise and a mission-driven team.
- **Strong Investor Backing**: Backed by top-tier Silicon Valley and global investors (Sequoia, Stripe, Founders Fund), providing significant capital for expansion and product development.

## Strategic Focus
- **Geographic Expansion**: Continuing to enter new African markets, with recent moves into Uganda and the DRC.
- **Product Diversification**: Moving beyond core payments into lending, savings, and other financial services to build a full-stack financial network.
- **Agent Network Optimization**: Strengthening the physical agent network to ensure liquidity and reliability across all operating countries.

## Why Work Here
- **High-Impact Mission**: Directly working on a product that lifts people out of poverty and drives financial inclusion for millions.
- **Strong Culture & Values**: Emphasis on "embarrassing honesty," "egoless mission drive," and maximizing the "rate of learning." The company values direct feedback and vulnerability.
- **Transparent & Fair Compensation**: Uses a transparent formula for generating offers based on skill and experience, not negotiation ability.
- **Generous Benefits**: Flexible vacation policy (21-30 days off), subsidized healthcare for employees and dependents, and generous parental leave.
- **Flexible Work**: "We care about impact, not optics" – with a mix of in-office roles (across 10+ African countries) and remote positions (including roles open in the US, UK, Spain, and Kenya).
- **High Employee Satisfaction**: Rated 4.7/5.0 on employer review sites, with high marks for culture (4.7) and career development (4.6).

## Sources
1. [wave.com - About](https://www.wave.com/en/about/index.html)
2. [wave.com - Careers](https://www.wave.com/en/careers/)
3. [LinkedIn - Wave Mobile Money](https://www.linkedin.com/company/wavemm)
4. [Wikipedia - Wave Mobile Money](https://en.wikipedia.org/wiki/Wave_Mobile_Money)
5. [Crunchbase - Wave Mobile Money](https://www.crunchbase.com/organization/wave-mobile-money)

## Other roles at Wave

- [Internal Control Officer](https://feeny.ai/job/internal-control-officer-wave-abidjan-6jks6zj9jmc9) — Abidjan, Côte d'Ivoire
- [Payroll Systems Analyst](https://feeny.ai/job/payroll-systems-analyst-wave-remote-w4vkm9dn0y3w)
- [Data Scientist](https://feeny.ai/job/data-scientist-wave-remote-54nacydwqj0y)
- [Senior Security Engineer](https://feeny.ai/job/senior-security-engineer-wave-ghana-kenya-spain-united-kingdom-ehz5d7spcxxd) — Ghana / Kenya / Spain / United Kingdom
- [Agent Operations Territory Lead](https://feeny.ai/job/agent-operations-territory-lead-wave-banjul-ww8knr13kt4h) — Banjul, The Gambia
- [Senior Accountant](https://feeny.ai/job/senior-accountant-wave-abidjan-jd1vb91acj3h) — Abidjan, Côte d'Ivoire
- [Burkina Faso Accountant](https://feeny.ai/job/burkina-faso-accountant-wave-ouagadougou-b90d31dwsvn9) — Ouagadougou, Burkina Faso
- [Security Officer](https://feeny.ai/job/security-officer-wave-kinshasa-t8p7x4waxpge) — Kinshasa, Democratic Republic of the Congo
- [Distribution Admin Manager](https://feeny.ai/job/distribution-admin-manager-wave-kinshasa-hzta4snm77ge) — Kinshasa, Democratic Republic of the Congo
- [Agent Liquidity Lead](https://feeny.ai/job/agent-liquidity-lead-wave-niamey-5awqxagn0zp3) — Niamey, Niger