--- title: 'Burson | Senior Account Executive, Japan at WPP' canonical: 'https://feeny.ai/job/burson-senior-account-executive-japan-wpp-tokyo-e8cxxn094j06' type: 'job' last_seen: '2026-09-12' --- # Burson | Senior Account Executive, Japan at WPP - **Company:** WPP - **Location:** Tokyo, Japan - **Posted:** 2026-07-22 - **Last confirmed live:** 2026-09-12 - **Apply:** https://job-boards.greenhouse.io/wpp/jobs/8633979002 ## Job description WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit [WPP.com.](https://eur02.safelinks.protection.outlook.com/?url=http%3A%2F%2Fwpp.com%2F&data=05%7C02%7CErica.Durr%40wpp.com%7C9bf4566a65bc46a48ac008de749116ea%7C150b5e663d884dee83f6ed149b727a00%7C0%7C0%7C639076363668176216%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=Q9juosud56XGLThSFZ1NpPZd6FXpJPxV74OeRZWoh%2B4%3D&reserved=0) ## SENIOR ACCOUNT EXECUTIVE ## About Burson Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com. ## The Role As a Senior Account Executive, you are expected to work on one or more clients and play a key role ensuring the proper execution of client activities. You will contribute to Burson’s performance by supporting the senior team members/leaders in managing client relationships and integrated communication (IC) programs, satisfying and delighting clients, generating new business and developing strong teams. You are required to support our corporate strategy and your practice or office to help ensure superior client service, a winning culture and profitability. Core Job Responsibilities & Requirements Client Service - Be the go-to person for the client by staying current on your client’s businesses and industries and be seen as someone who can get things done quickly and efficiently. - Have knowledge and knowhow to use creative Burson proprietary tools like Creative Catalyst Network and Digital Catalyst cards. - Understand what it takes to develop impactful IC strategies to help implement IC plans to meet client objectives and deliver results. - Play an active role in supporting the senior team members in quality implementation for an account or a group of accounts within time and budget constraints. - Have strong verbal and written communication skills to support the senior team to develop quality materials such as press releases, messages, etc. - Maintain relationships with prominent media members inside and outside your clients’ industries and stay current on any news that can be used for the benefit of clients. - Stay updated on social media trends and build relationships with key influencers and community contacts to optimize channels. - Be responsible for creating professional, actionable client-facing communications, status reports, campaign summary reports and general account activity reports. Business Development - Constantly be on the lookout for new opportunities and support the senior team members in winning new business within existing and potential clients; lead research projects and be able to provide accurate and precise research findings with insights. - Participate in new business development, for example brainstorming and research. ## Team Work and Talent Management - Be an effective team player and create an inclusive working environment that welcomes opinions, ideas and suggestions from all sources. - Help the senior team members in providing on-the-job training (e.g., research, news monitoring, etc.) to junior team members and delegate tasks with intended timelines and clear expectations of outcomes. - Provide continuous constructive feedback, and keep immediate supervisors briefed on team member performance, ensuring recognition of good performance and resolution of concerns in a timely manner. Financial Management - Record time in Maconomy in a timely manner. - Make supervisors aware of your time spent so the business can be managed profitably. - Follow agency procedures for client budgets, budget tracking, contract approval and billing rates. - Support the senior team members in managing vendor relationships, costs and invoicing. Agency Responsibilities - Use Burson’s intranet and resources; keep your profile updated. - Be a brand ambassador and help recruit top talent by knowing our capabilities and network. - Adhere to Burson’s confidentiality and disclosure agreements and code of ethics/conduct. The job description is a summary of typical job functions and is not an exhaustive list of possible duties. The jobholder’s responsibilities and duties may differ from those outlined above. Other duties, as assigned, may be part of the job. At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work. For more information, visit www.bursonglobal.com. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. Please read our Privacy Notice (https://www.wpp.com/en/careers/wpp-privacy-policy-for-recruitment) for more information on how we process the information you provide. ## About WPP ## Company Overview - **One-liner**: WPP is the world’s largest advertising and marketing services group, helping leading brands navigate change and deliver growth through media, creative, production, and enterprise solutions. - **Entity Type**: Public (LSE: WPP, NYSE: WPP) - **Headquarters**: London, United Kingdom - **Founded**: 1971 (by Sir Martin Sorrell) - **Founders**: Sir Martin Sorrell ## Core Business - **Primary industry**: Advertising, Marketing, Media, Public Relations, Digital Services - **Target customers**: B2B and B2C enterprise clients – global brands, retailers, and government organisations - **Mission or purpose statement**: “Trusted growth partner for the world’s leading brands” – aligning success with clients, people, and partners to deliver transformation and growth. ## Products & Services - **WPP Media**: Media planning, buying, and data-driven audience targeting across all channels. - **WPP Creative**: Brand building, advertising, content creation, and storytelling with AI-enabled personalisation. - **WPP Production**: Next-generation production services using generative AI to accelerate timelines and reduce costs. - **WPP Enterprise Solutions**: Transformative enterprise technology, customer experience, and commerce solutions. - **WPP Open**: Pioneering agentic marketing platform that unifies data, AI agents, and human talent in a single secure workspace for end-to-end marketing planning and execution. ## Market Standing - **Valuation/Market Cap**: ~£10 billion (approx. $12.5 billion) as of mid-2025 (market data from LSE) - **Key Metric**: Annual revenue of £14.8 billion (2024 full year) - **Notable Investors/Partners**: Institutional investors; technology partners include Adobe, Google, Microsoft, and leading AI innovators. - **Growth Signals**: - Launch of WPP Open, an AI-powered agentic platform that securely connects client data for real-time optimisation. - Continued investment in generative AI for production and creative personalisation. - Global headcount of approximately 100,000 employees, with offices in over 100 countries. ## Competitive Advantages - **Scale & Integration**: Only company that combines media, creative, production, and enterprise solutions under one roof, offering seamless end-to-end services. - **WPP Open Platform**: Proprietary AI platform that differentiates by enabling privacy-safe, real-time marketing optimisation across all client touchpoints. - **Deep Tech Partnerships**: Exclusive integrations with Google, Microsoft, Adobe, and AI startups, giving clients access to best‑in‑class innovation. - **Talent & Culture**: Attracts top creative, data, and technology professionals; strong emphasis on internal mobility and cross‑discipline careers. ## Strategic Focus - **AI‑First Transformation**: Embedding AI across all operations via WPP Open to automate routine tasks and elevate creative work. - **Sustainability & Trust**: Embedding sustainability into client solutions and committing to transparency in data use and measurement. - **Simplification**: Becoming simpler to work with – breaking down silos between operating units to deliver integrated outcomes. ## Why Work Here - **Global Opportunities**: Work with iconic brands (e.g., Ford, Unilever, Google, Nestlé) across 100+ countries; careers span media, creative, tech, data, and production. - **AI as a Teammate**: WPP positions AI as a force multiplier, not a replacement – giving employees the chance to focus on high‑value, creative work. - **Culture of Belonging**: Emphasises openness, trust, and diversity; “Belonging isn’t a programme” – building a culture where people feel free to be themselves. - **Growth & Mobility**: Designed for career mobility – move across disciplines, brands, and borders; continuous learning supported. - **Work Environment**: Hybrid/remote arrangements vary by role and location; global campuses in London, New York, and other major cities designed to spark collaboration. - **Perks & Benefits**: Competitive compensation, learning & development programmes, and a commitment to inclusive hiring (including use of AI tools to reduce bias in recruitment). ## Sources 1. [wpp.com - Company Overview](https://www.wpp.com/en/about) 2. [wpp.com - Careers](https://www.wpp.com/en/careers) 3. [wpp.com - Search & Apply](https://www.wpp.com/careers/search-and-apply) 4. 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