---
title: 'Business Analyst (Growth) at Salmon Group'
canonical: 'https://feeny.ai/job/business-analyst-growth-salmon-group-metro-manila-7hd01r6r1wkt'
type: 'job'
last_seen: '2026-09-08'
---

# Business Analyst (Growth) at Salmon Group

- **Company:** [Salmon Group](https://feeny.ai/companies/salmon-group)
- **Location:** Metro Manila
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-08-26
- **Last confirmed live:** 2026-09-08
- **Apply:** https://jobs.ashbyhq.com/salmon-group/6fe1b825-310e-47b6-a8c1-5298134fe071

## Job description

Salmon is a technology-driven financial company building a banking and lending platform across Southeast Asia, starting in the Philippines.

7M+ app downloads. 2M+ monthly active users. 7000+ partner stores. US$350M+ raised from top-tier investors.

Here, you get real ownership from day one, high standards, and direct communication. You'll work alongside a team that combines deep local knowledge and experience scaling regulated financial companies from scratch.

If you want to solve complex problems at scale and directly impact how millions of people access and manage money, come build with us.

Southeast Asia's fintech moment starts here.

## About the role

We are looking for a Senior Business Analyst to join Salmon’s Growth team and help develop CRM processes across several business areas, acting as a bridge between business stakeholders and development teams.

## What you'll own

- Gather, analyze, and structure business requirements.
- Manage the backlog: decompose tasks, write user stories, and define acceptance criteria.
- Document and model business processes in CRM and identify gaps between business logic and current system implementation.
- Define requirements for CRM improvements and system integrations.
- Maintain up-to-date documentation for processes, business rules, and system logic.
- Collaborate with business stakeholders, CRM developers, and cross-functional teams.

What makes you a strong fit

- Willingness to relocate to Manila, Philippines (relocation is required for this role).
- 5+ years of experience as a Business Analyst.
- Experience in fintech / banking.
- Strong experience with CRM systems, including development, implementation, or process design.
- Strong knowledge of BPMN and hands-on experience in business process modeling.
- Experience gathering and formalizing requirements, writing user stories, and defining acceptance criteria.
- Understanding of system integration principles, hands-on experience with APIs, and understanding of event-driven architecture / Kafka.
- Strong communication skills, including experience working with multiple stakeholders and senior colleagues, presenting solutions, and clearly articulating and defending your point of view.
- English at B2 level or higher.

## Nice to have

- Experience with Creatio.
- Experience with telephony, voice bots, or other voice technologies.

## About Salmon Group

## Company Overview
- **One-liner**: Salmon Group is a Philippine financial technology company that provides responsible consumer lending, digital banking, and credit products through its licensed rural bank and financing companies.
- **Entity Type**: Private (Series B, $179M total funding)
- **Headquarters**: Taguig City, Metro Manila, Philippines
- **Founded**: 2022 (corporate group formed; underlying Rural Bank of Sta. Rosa traces to 1963)
- **Founders**: Derrick Low, Pavel Fedorov, George Chesakov

## Core Business
- **Primary industry**: Financial services / Fintech / Digital banking
- **Target customers**: B2C – Filipino consumers seeking accessible credit, installment loans, and banking services; also B2B partnerships with merchants.
- **Mission or purpose**: “To build a future where every Filipino has access to transparent, fast, and flexible financial services that have a human touch.”

## Products & Services
- **Salmon Credit**: Revolving credit line up to PHP 100,000, accessible via a prepaid Mastercard. Can be used for shopping, emergencies, and everyday expenses.
- **Salmon Access Card**: Prepaid card linked to Salmon Credit, accepted worldwide via Mastercard.
- **In-store Installment Loans**: Point-of-sale financing for gadgets, appliances, clothing, and other items at partner merchants (e.g., SM Store, Vans).
- **Cash Loans**: Direct consumer loans offered through the Salmon app and offline channels.
- **Auto-Debit Payments**: Seamless recurring payment service for loan repayments.
- **Rural Bank Services**: Traditional deposit accounts and lending through Rural Bank of Sta. Rosa (Laguna), with deposits up 439% since acquisition.

## Market Standing
- **Valuation**: Not disclosed
- **Key Metric**: Total funding raised – $179M (last round: $60M, ~May 2026)
- **Notable Investors/Partners**: International Finance Corporation (IFC, World Bank Group), ADQ/Lunate (sovereign wealth fund of Abu Dhabi), Bangko Sentral ng Pilipinas (BSP) as regulator, Mastercard as card network, ECPay for payment channels, AllBank for QR Ph payments.
- **Growth Signals**: Deposits at Rural Bank of Sta. Rosa grew 439% since acquisition; launched multiple new products in 2023-2024; expanded merchant network (SM Store, Vans); became a licensed bank in January 2024; received ₱4.4B capital injection from new shareholders.

## Competitive Advantages
- **Licensed bank status**: Salmon Group controls a BSP-regulated rural bank, giving it a regulatory moat and trust advantage over unlicensed lenders.
- **Strong investor backing**: Backed by IFC and a sovereign wealth fund, providing capital and credibility.
- **Omnichannel distribution**: Combines digital app, physical merchant partnerships, and a traditional bank branch network.
- **Customer protection focus**: Adheres to BSP, SEC, IFC, and SPTF/Cerise Customer Protection Pathways frameworks.

## Strategic Focus
- Expand product suite (credit lines, cards, auto-debit) and deepen merchant partnerships.
- Drive financial inclusion in the Philippines by reaching underserved consumers.
- Grow deposit base and lending portfolio through the rural bank subsidiary.
- Continue building AI and data analytics capabilities (e.g., Head of AI Banking appointed).

## Why Work Here
- **Culture**: Emphasizes “dependability,” innovation, and a human touch. Employees describe an agile, open environment where Day One employees shape the company.
- **Work model**: Mostly office-based at the Taguig City headquarters (Four/NEO Building, Bonifacio Global City). Some field roles (collections, housekeeping) are site-specific.
- **Notable perks**: Competitive salaries (e.g., PHP 30k-40k/month for junior roles; PHP 15k-25k for field roles). Popular roles include Credit Investigator (PHP 28k/month) and Collection Agent (PHP 16k/month).
- **Engineering culture**: Strong focus on AI, data analytics, and technology innovation; the CTO and SVP of AI and Data are part of senior management.

## Sources
1. [salmon.group](https://salmon.group/) – Company overview, leadership, press releases
2. [salmon.ph](https://salmon.ph/our-story) – Company story, products, values
3. [cbinsights.com](https://www.cbinsights.com/company/salmon) – Funding, stage, headquarters, total raised
4. [ph.indeed.com](https://ph.indeed.com/cmp/Salmon-Group-Ltd-1) – Job listings, salary estimates, industry
5. [ge.linkedin.com](https://ge.linkedin.com/company/salmonphilippines) – Company LinkedIn page (employee insights)

## Other roles at Salmon Group

- [Field Credit Investigation Officer  - Laguna](https://feeny.ai/job/field-credit-investigation-officer-laguna-salmon-group-san-pedro-ggc9e1j1t8gm) — San Pedro, Philippines
- [Quality Assurance – Welcome Calls](https://feeny.ai/job/quality-assurance-welcome-calls-salmon-group-taguig-pny6kd0wrv8c) — Taguig, Philippines
- [Quality Assurance – Fraud Investigation](https://feeny.ai/job/quality-assurance-fraud-investigation-salmon-group-taguig-xyd42da2xw4y) — Taguig, Philippines
- [Underwriter](https://feeny.ai/job/underwriter-salmon-group-taguig-dgq4nps416nc) — Taguig, Philippines
- [Marketing Operations Associate](https://feeny.ai/job/marketing-operations-associate-salmon-group-metro-manila-r0j7584syd8p) — Metro Manila
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