--- title: 'Business Development Associate at Guidepoint' canonical: 'https://feeny.ai/job/business-development-associate-guidepoint-shanghai-6ah0tgzj17xj' type: 'job' last_seen: '2026-10-16' --- # Business Development Associate at Guidepoint - **Company:** Guidepoint - **Location:** Shanghai, China - **Posted:** 2026-10-14 - **Last confirmed live:** 2026-10-16 - **Apply:** https://job-boards.greenhouse.io/guidepoint/jobs/8829786002 ## Job description Overview: Guidepoint’s Business Development teams are passionate about expanding our reach with both new and existing clients. We support all Guidepoint’s service offerings, helping to build relationships and communicate how Guidepoint helps clients stay informed and make better business decisions. Our teams are motivated to provide custom offerings designed to help every potential client make the most of their partnership with Guidepoint. The Business Development team is looking for an entry-level Business Development Associate to further develop our business with major financial institutions, asset managers, PE firms or Hedge Funds within the region. The Associate will be responsible for assisting in building a pipeline of prospects across a variety of industries. This is an exciting opportunity for a self-starter who wants to learn more about the institutional investment industry and make a significant contribution to our business model. What You’ll Do: - Conduct outbound prospecting to qualify new business leads and help source new business opportunities - Partner with senior sales team members schedule meetings with new prospects, set up meetings with existing strategic accounts to identify growth and cross selling opportunities, and manage client feedback calls. - Meet designated prospecting and meeting targets through cold calling and other lead generation efforts. - Assist in the development of marketing materials and client presentations. - Develop a working knowledge of the primary research methods, the competitor landscape, and the institutional investment industry investment process and investment strategies. What You Have: - Bachelor's in finance or related degree from a four-year university. - Broad base knowledge of the sales process from lead generation to relationship management. - Excellent communicator capable of handling high-profile clients (Hedge Funds, Mutual Funds, and Private Equity Firms. - Demonstrated ability to work in a team atmosphere. - Desire to work in a sales/ lead generation role that is KPI and metrics-driven - A desire to work in a fast-paced, results-oriented environment. What We Offer: - Flexible work arrangement - Competitive compensation - Informal work environment - Entrepreneurial, diverse, international culture ## ABOUT GUIDEPOINT: Guidepoint powers end-to-end research workflows for the world’s best research teams. Backed by a global network of more than 2 million experts and over 1,600 employees, Guidepoint delivers real-time access to expertise, primary research, and actionable knowledge that help organizations make informed decisions. Through consultations, surveys, events, proprietary content, and AI-enabled tools, we support every stage of the decision-making process—from developing hypotheses and gathering insights to validating assumptions and building conviction for critical decisions. At Guidepoint, our success relies on the diversity of our employees, experts, and clients, which enables us to foster meaningful connections and a broad range of perspectives. We are committed to creating an inclusive and welcoming environment where individuals of all backgrounds, identities, and experiences can contribute and succeed. ## #LI- KL1 #LI-Onsite ## About Guidepoint ## Company Overview - **One-liner**: Guidepoint connects decision-makers with vetted subject-matter experts and AI-powered research tools to accelerate insight and drive conviction. - **Entity Type**: Private (Bootstrapped/Profitable) - **Headquarters**: New York City, USA - **Founded**: 2003 - **Founders**: Not publicly available ## Core Business - **Primary industry/industries**: Expert Networks, Research Services, Data & Analytics - **Target customers**: B2B; primarily serves the world’s leading investment firms, corporations, and consulting organizations (5,000+ organizations globally) - **Mission or purpose statement**: “To constantly seek new ways to help our clients access hard-to-source knowledge.” ## Products & Services - **Expert Network**: Connects clients with 2M+ vetted advisors across every industry and geography. Experts are sourced, screened, and scheduled in minutes via a proprietary knowledge graph. - **Transcript Library**: A searchable library of 100,000+ expert transcripts covering 80,000+ companies, with 5,000 new transcripts added monthly. Curated by former senior investment analysts and 100% compliance-reviewed. - **Guidepoint360 (Mobile App, APIs, MCP)**: AI-powered research platform offering Deep Research (synthesizes content into reports in ~15 minutes), AI Moderation (scales interviews with standard guides), and AskGP (source-backed answers with traceable attribution). Accessible via API or MCP for integration into client workflows. - **Guidepoint Tracker**: Alternative data product launched in 2007. ## Market Standing - **Valuation/Market Cap**: Not disclosed (private, profitable company) - **Key Metric**: 2,000+ employees, 19 global offices, supporting 5,000+ organizations worldwide - **Notable Investors/Partners**: Not publicly available (company is not venture-backed; appears bootstrapped/profitable) - **Growth Signals**: Network grew to 2M+ advisors (up from 1M in 2021). Launched AI-powered research tools in 2025-2026. 15,000+ new experts recruited every month. 5,000+ new transcripts added monthly. ## Competitive Advantages - **Proprietary Knowledge Graph & Scale**: 2M+ vetted experts and 100K+ transcripts create a defensible data moat that competitors cannot easily replicate. - **Compliance-First Approach**: Led by a former senior counsel at the SEC’s Division of Enforcement; compliance is embedded into the project lifecycle, giving clients speed with confidence. - **AI-First Innovation**: Early mover in applying AI to expert research (Deep Research, AI Moderation, MCP integration), differentiating from traditional expert networks. - **Two Decades of Trust**: Founded in 2003, Guidepoint wrote the playbook on expert insights and has earned the trust of the world’s most discerning clients. ## Strategic Focus - **AI & Data Transformation**: Heavily investing in AI-powered research tools (Guidepoint360, AskGP, MCP) to move beyond traditional expert calls and offer end-to-end research workflows. - **Product Expansion**: Growing the transcript library, alternative data offerings, and self-service tools to serve clients at every stage of research. - **Global Reach**: Maintaining and expanding 19 global offices to serve a diverse, international client base. ## Why Work Here - **Culture**: Fast-moving, collaborative, and supportive. Employees describe a “one team” environment where cross-office collaboration is the norm. Wins are celebrated openly, and friendships that “outlast the jobs” are common. - **Growth**: Internal mobility is encouraged and normal—employees switch teams, offices, and functions. Managers are expected to help, not block. The company supports professional development and flexible working. - **DEI**: Diverse backgrounds, experiences, and points of view are treated as an asset. The company hires from many different places and backgrounds. - **Work Environment**: Hybrid/office-based across 19 global locations. The work is described as meaningful, with new challenges daily. - **Notable Perks**: Opportunities to connect across teams and regions. The company has 114 current job openings (as of search date) across Business Development and other functions. ## Sources 1. [Guidepoint Official Website](https://www.guidepoint.com/) 2. [Guidepoint About Page](https://www.guidepoint.com/company/) 3. [Guidepoint Careers Page](https://www.guidepoint.com/company/careers/) 4. [Guidepoint Greenhouse Job Board](https://job-boards.greenhouse.io/guidepoint) 5. [Guidepoint LinkedIn](https://www.linkedin.com/company/guidepoint) ## Other roles at Guidepoint - [Senior Survey Programmer (Qualtrics)](https://feeny.ai/job/senior-survey-programmer-qualtrics-guidepoint-mumbai-8axrm51b44yx) — Mumbai, India / Pune, India - [Survey Fieldwork Specialist](https://feeny.ai/job/survey-fieldwork-specialist-guidepoint-mumbai-7gkpvr04wv5x) — Mumbai, India / Pune, India - [Survey Programmer (Qualtrics)](https://feeny.ai/job/survey-programmer-qualtrics-guidepoint-mumbai-dtf6ybb4x8m3) — Mumbai, India / Pune, India - [Team Lead – Survey Programming (Qualtrics)](https://feeny.ai/job/team-lead-survey-programming-qualtrics-guidepoint-gurugram-haryana-245grdn4nxgx) — Gurugram Haryana, India / Mumbai, India / Pune, India - [Business Development, Associate Vice President](https://feeny.ai/job/business-development-associate-vice-president-guidepoint-shanghai-zrppb361p61e) — Shanghai, China - [Healthcare Research Associate, Focus Polls](https://feeny.ai/job/healthcare-research-associate-focus-polls-guidepoint-mumbai-fk0v8q4m5rcf) — Mumbai, India / Pune, India - [Associate Project Manager](https://feeny.ai/job/associate-project-manager-guidepoint-phoenix-efbjtj9nscpc) — Phoenix, AZ - [Business Development Associate](https://feeny.ai/job/business-development-associate-guidepoint-new-york-7rrmmrb241q9) — New York, NY - [Legal Counsel](https://feeny.ai/job/legal-counsel-guidepoint-shanghai-hcj9cdbjp1jh) — Shanghai, China - [Healthcare Content Analyst, Focus Polls](https://feeny.ai/job/healthcare-content-analyst-focus-polls-guidepoint-mumbai-g112q96zxmkp) — Mumbai, India / Pune, India