--- title: 'Business Development Executive at Tide' canonical: 'https://feeny.ai/job/business-development-executive-tide-united-kingdom-mb49bedbdxwj' type: 'job' last_seen: '2026-09-25' --- # Business Development Executive at Tide - **Company:** Tide - **Location:** United Kingdom - **Posted:** 2026-09-22 - **Last confirmed live:** 2026-09-25 - **Apply:** https://job-boards.greenhouse.io/tide/jobs/8002207003 ## Job description ## ABOUT TIDE At Tide, we help SMEs save time and money in the running of their businesses by not only offering business accounts and related banking services, but also a comprehensive set of highly usable and connected administrative solutions, from invoicing to accounting. Tide is transforming the small business banking market and now supports over 2 million members globally across the UK, India, Germany and France. Using advanced technology, all solutions are designed with SMEs in mind. With quick onboarding, low fees and innovative features, we thrive on making data driven decisions to serve our mission: to help SMEs save time and money so they can get back to doing what they love. Tide facts: - Tide is available for UK, Indian, German and French SMEs - Over 2 million members across UK and India - Over $300 million raised in funding - Over 2,800 Tideans globally - Recognised with Great Place to Work certification three years in a row, and among India’s Top 50 Best Workplaces in Banking, Financial Services, and Insurance in 2026 - We have offices in Central London, with a member support and technology centre in Sofia, Bulgaria, technology centres in Serbia, Romania, Lithuania and Hyderabad and offices in Gurugram, New Delhi, Berlin, Paris and Luxembourg ## About You You are a highly motivated professional ready to drive our B2B growth. You thrive in a fast-paced environment, excel at building face-to-face relationships, and possess a strong background in financial services or payment technology. You are comfortable acting as an ambassador for Tide, introducing SMEs to our core products including business current accounts, card payment terminals, and business insurance solutions. You are prepared for a dynamic role, requiring a 5-day-per-week commitment split between our office and the field, seamlessly balancing active business development with internal team collaboration to share market insights and plan outreach strategies. ## What You’ll Be Doing 1. Business Development & Growth - Act as the face of Tide by executing targeted sales strategies and prospecting new SME clients. - Build partnerships and close business to build a robust pipeline across your designated territory. - Own the full sales cycle from initial field contact through to closing and onboarding, ensuring a seamless experience for new members. 1. Product Pitching & Partnership Development - Confidently demonstrate and sell Tide’s core product suite, specifically focusing on business current accounts, commercial insurance, funding options, and card terminal solutions. - Identify, negotiate, and manage strategic partnerships with local business hubs, accountants, and SME networks to drive referrals and scale customer acquisition. 1. Office Collaboration & Event Networking - Maintain a full-time, 5-day-a-week schedule operating across the field and the office. - Align with the wider sales team, optimize pitch strategies, report on market intelligence, and manage the administrative aspects of the sales cycle. - Actively represent Tide at industry events, trade shows, business exhibitions, and local networking sessions to build brand awareness and generate high-quality leads. You’ll Be a Great Fit If You: - Have a demonstrable track record in B2B business development and active field sales, ideally within a fast-paced startup or fintech environment. - Possess direct industry expertise selling business current accounts, commercial insurance, or working within the card terminal and payments sector. - Have exceptional verbal and written communication skills, with the proven ability to confidently pitch to business owners, negotiate deals, and present to large groups. - Have a strong background in identifying, securing, and nurturing B2B partnerships and referral networks. - Are highly effective at networking events, with a natural ability to build rapport and establish trust quickly. - Are highly organized and capable of effectively managing a full 5-day on-site and field schedule, seamlessly balancing independent fieldwork with collaborative in-office responsibilities. What you’ll get in return: - Competitive salary - Vitality Health Insurance, with a proactive focus on mental and physical wellbeing - Hundreds of perks and discounts through Vitality Health Insurance (fitness watches, Waitrose cashback, gym membership etc.) - 24/7 Employee Assistance Programme - 25 days holiday with the ability to buy extra days - Professional L&D budget per year - Spacious brand new office in Liverpool street with an all-day snacks bar - Enhanced family-friendly leave - 24 hours paid volunteering time off per year - Flexible work from home or at the office arrangements - Sabbatical leave ## TIDE IS A PLACE FOR EVERYONE At Tide, we believe that we can only succeed if we let our differences enrich our culture. Our Tideans come from a variety of backgrounds and experience levels. We consider everyone irrespective of their ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, neurodiversity or differently-abled status. We celebrate diversity in our workforce as a cornerstone of our success. Our commitment to a broad spectrum of ideas and backgrounds is what enables us to build products that resonate with our members’ diverse needs and lives. We are One Team and foster a transparent and inclusive environment, where everyone’s voice is heard. At Tide, we thrive on diversity, embracing various backgrounds and experiences. We welcome all individuals regardless of ethnicity, religion, sexual orientation, gender identity, or disability. Our inclusive culture is key to our success, helping us build products that meet our members' diverse needs. We are One Team, committed to transparency and ensuring everyone’s voice is heard. Disclaimer It has come to our attention that individuals or agencies are falsely claiming to represent Tide and are reaching out to candidates regarding job opportunities. Please be aware that: - Tide does not charge any fees at any stage of the recruitment process. - All official Tide job opportunities are listed exclusively on our [Careers Page](https://www.tide.co/careers/) and applications should be submitted through this channel. - Communication from Tide will only come from an official @tide.co email address. - Tide does not work with agencies or recruiters without prior formal engagement, and we do not authorize third parties to make job offers on our behalf. If you are contacted by anyone misrepresenting Tide or requesting payment, please treat it as fraudulent and report it to us immediately at talent@tide.co Your safety and trust are important to us, and we are committed to ensuring a fair and transparent recruitment process. Tide leverages AI to enhance our hiring experience. You can read more about how we use AI in our recruitment process in our [AI Policy](https://assets.ctfassets.net/3h69mkdgxn20/5MFtWSdG8YLKq3jZkK52NY/3f18633073e6cdbd03bba4b9791c64f4/Using_AI_throughout_the_Hiring_Process.pdf). Your personal data will be processed by Tide for recruitment purposes and in accordance with [Tide's Recruitment Privacy Notice](https://assets.ctfassets.net/3h69mkdgxn20/30JAUcDJMlaCwUKt4zoW0j/dd541981a67b6838d6e54537704bc8aa/Tide_Recruitment_Privacy_Notice_Job_Post_Version.pdf). ## About Tide ## Company Overview - **One-liner**: Tide is a business financial platform that provides bank accounts, loans, and a suite of tools to help small and medium businesses save time and money. - **Entity Type**: Private (backed by venture capital and a UK government grant) - **Headquarters**: London, United Kingdom (with offices in Sofia, Bulgaria; Hyderabad, India; Delhi, India; Berlin, Germany; and Luxembourg) - **Founded**: 2017 - **Founders**: Not publicly listed as individual founders; the company was launched by a team. CEO is Dr. Oliver Prill (joined in 2018). ## Core Business - Primary industry: Fintech / Business Banking - Target customers: Small and medium enterprises (SMEs), freelancers, and entrepreneurs (B2B) - Mission: “To save small businesses time and money, so they can get back to doing what they love.” ## Products & Services - **Business Bank Accounts**: Integrated current accounts with fast account opening and no monthly fees for many plans. - **Business Loans & Credit**: Access to lending products (including asset finance and loans against securities) tailored for SMEs. - **Expense Management**: Tools to track, categorise, and control business spending. - **Invoicing & Accounting**: Built-in invoicing and integration with popular accounting software. - **Admin Services**: Additional support for business administration, compliance, and tax. ## Market Standing - **Valuation/Market Cap**: Not publicly disclosed (private company). - **Key Metric**: Over 2 million small business members worldwide; serves more than 10% of UK SMEs (as of 2023). In India, it has onboarded over 500,000 small businesses since launching there in December 2022. [tide.co/about/](https://www.tide.co/about/) - **Notable Investors/Partners**: Not listed in search results, but the company received a grant backed by the UK government. [tide.co/about/](https://www.tide.co/about/) - **Growth Signals**: Rapid headcount growth (now over 2,000 employees); expansion into India and Europe; first fintech to achieve 100% carbon emissions removal. [tide.co/about/](https://www.tide.co/about/) ## Competitive Advantages - **All-in-one platform**: Combines banking, lending, expense management, and accounting in a single interface tailored for SMEs. - **Member-first approach**: Deep focus on solving real pain points for small business owners, with a community of over 2 million members. - **Data-driven decision making**: Uses data and metrics to continuously improve products and member experience. [tide.co/careers/](https://www.tide.co/careers/) - **Carbon neutrality**: First fintech to remove 100% of its carbon emissions, appealing to environmentally conscious members and employees. ## Strategic Focus - **International expansion**: Deepening presence in India and exploring new European markets (offices in Berlin and Luxembourg). - **Inclusion**: Committed to onboarding 200,000 female-led businesses by the end of 2027, building on 100,000 already onboarded in 2023. [tide.co/about/](https://www.tide.co/about/) - **Product innovation**: Building proprietary technology for smarter financial tools, especially in the India market with local partnerships. ## Why Work Here - **Culture**: Values include “One Team” (collaboration), “Data Driven” (metrics-focused), and “Member First” (customer obsession). Tide emphasises ownership, impact, and collective growth. [tide.co/careers/](https://www.tide.co/careers/) - **Work model**: Flexible workplace combining remote independence with in-person office time. Offices serve as innovation hubs. [tide.co/careers/](https://www.tide.co/careers/) - **Benefits (India example)**: Annual learning budget of ₹40,000; life cover (2x salary or ₹10L); mental wellbeing support (24/7 EAP, CBT); 15 privilege leave days plus casual/sick leave; paid volunteering leave (3 days/year); self and family medical insurance; OPD benefits; recognition budget for managers. [tide.co/en-IN/careers/india/](https://www.tide.co/en-IN/careers/india/) - **Engineering culture**: “Own your impact” – engineers are encouraged to solve problems proactively. Roles include Engineering Managers, Directors of Engineering, and specialists in threat detection, machine learning, and Python. [job-boards.greenhouse.io/tide](http://job-boards.greenhouse.io/tide) - **Global team**: Over 2,000 Tideans across the UK, Bulgaria, India, Germany, and Luxembourg, offering a diverse and international work environment. ## Sources 1. [tide.co/careers/](https://www.tide.co/careers/) 2. [job-boards.greenhouse.io/tide](http://job-boards.greenhouse.io/tide) 3. [tide.co/about/](https://www.tide.co/about/) 4. [tide.co/en-IN/careers/india/](https://www.tide.co/en-IN/careers/india/) 5. [uk.linkedin.com/company/tide-banking](https://uk.linkedin.com/company/tide-banking) ## Other roles at Tide - [SEO Copywriter](https://feeny.ai/job/seo-copywriter-tide-delhi-pm3xga0y63kg) — Delhi, India - [Senior Financial Controller](https://feeny.ai/job/senior-financial-controller-tide-united-kingdom-yvn8gfw30xcx) — United Kingdom - [Senior Product Analyst](https://feeny.ai/job/senior-product-analyst-tide-hyderabad-pjs18rcpyj7g) — Hyderabad, India - [Senior Product Analyst](https://feeny.ai/job/senior-product-analyst-tide-bengaluru-5178t284zc6b) — Bengaluru, India - [Senior Product Analyst](https://feeny.ai/job/senior-product-analyst-tide-delhi-dnwcttft54nh) — Delhi, India - [Head of Product and Identity Security](https://feeny.ai/job/head-of-product-and-identity-security-tide-united-kingdom-9e2s4as90nh4) — United Kingdom - [CRM Manager – Subscriptions](https://feeny.ai/job/crm-manager-subscriptions-tide-bulgaria-h7zep1k885fm) — Bulgaria - [Engineering Manager, Financial Services](https://feeny.ai/job/engineering-manager-financial-services-tide-hyderabad-qq5gn9fmep00) — Hyderabad, India - [Engineering Manager, Financial Services](https://feeny.ai/job/engineering-manager-financial-services-tide-delhi-hzc6e6n66yjk) — Delhi, India - [Engineering Manager, Financial Services](https://feeny.ai/job/engineering-manager-financial-services-tide-bengaluru-8ftyw4a6t4y9) — Bengaluru, India