---
title: 'Business Development Manager at KRAFTON INDIA'
canonical: 'https://feeny.ai/job/business-development-manager-krafton-india-bengaluru-bgpsv52q8y8f'
type: 'job'
last_seen: '2026-09-08'
---

# Business Development Manager at KRAFTON INDIA

- **Company:** KRAFTON INDIA
- **Location:** Bengaluru, India
- **Posted:** 2026-08-06
- **Last confirmed live:** 2026-09-08
- **Apply:** https://job-boards.greenhouse.io/kraftonindia/jobs/8637959002

## Job description

[About the role]

We are looking for a strategic and results-driven Business Development Manager to lead partnership acquisition and drive ecosystem growth. In this role, you will identify and onboard high-value partners across digital-first industries, negotiate commercial agreements, and build long-term strategic relationships. You will also explore new categories, develop scalable partnership frameworks, and work closely with internal teams to unlock growth opportunities and strengthen our partner network. Success in this role requires strong business acumen, exceptional stakeholder management, and the ability to execute high-impact partnerships that create long-term value.

[Key Responsibilities]

Partnership Acquisition & Supply Growth

- Identify and onboard partners across digital-first categories (content, apps, brands, consumer internet, etc.).
- Build a strong pipeline of potential collaborators and maintain structured outreach.
- Negotiate commercial terms, revenue models, and long-term agreements.

Strategic Deals & Category Expansion

- Evaluate new categories and verticals for partnership opportunities.
- Drive exclusive or early-access collaborations where relevant.
- Develop scalable partnership frameworks to expand supply depth and diversity.

Partner Relationship Management

- Build trusted, long-term relationships with decision-makers and senior stakeholders.
- Identify growth levers within each partner and drive incremental value.
- Act as the primary point of contact for escalations, alignment, and renewal discussions.

[Required Experience]

- 5–7 years of BD or partnerships experience in a high-growth digital company.
- Prior exposure to developer, publisher, or partnerships is a strong advantage.
- Experience closing strategic deals and managing partnerships.
- Strong network within digital-first brands, apps, or content ecosystems (preferred).

## About KRAFTON INDIA

## Company Overview
- **One-liner**: KRAFTON INDIA is the Indian subsidiary of South Korean gaming giant KRAFTON, Inc., focused on publishing and operating popular mobile games like *BATTLEGROUNDS MOBILE INDIA (BGMI)* and nurturing the local gaming ecosystem through investments and an incubator program.
- **Entity Type**: Public (Parent KRAFTON, Inc. is listed on KOSPI; KRAFTON INDIA operates as a wholly owned subsidiary) [linkedin.com](https://in.linkedin.com/company/kraftoninc-india)
- **Headquarters**: Bangalore, India [krafton.in](https://krafton.in/)
- **Founded**: Not publicly available for the Indian entity; parent company founded in 2007
- **Founders**: Not publicly available for KRAFTON INDIA; parent company founded by Changhan Kim (CEO of KRAFTON, Inc.)

## Core Business
- **Primary industry/industries**: Mobile gaming, esports, game publishing
- **Target customers**: B2C – mobile gamers in India (mass market), B2B – game developers and startups through its incubator (KIGI) and investment arm
- **Mission or purpose statement**: “Nurturing a flourishing gaming community” and “reshaping the gaming landscape in India” through localized content, grassroots esports, and startup support [krafton.in](https://krafton.in/)

## Products & Services
- **BATTLEGROUNDS MOBILE INDIA (BGMI)**: Free-to-play mobile battle royale game (iOS, Android); a localized version of PUBG Mobile for India. Drives a thriving esports ecosystem.
- **Road to Valor: Empires**: Real-time PvP strategy game set in a mythical world with Indian-themed units (“India ka Battle Game”).
- **CookieRun India**: Endless runner mobile game featuring colorful characters and races.
- **Bullet Echo India**: Top-down tactical shooter with unique heroes, focused on team play.
- **Real Cricket**: Official cricket simulation game with licensed teams and multiplayer modes.
- **Defense Derby**: A tower defense/auto-chess hybrid mobile game.
- **New State Mobile**: Battle royale shooter available on Android/iOS.
- **KRAFTON India Gaming Incubator (KIGI)**: A program supporting 6–10 teams per year with funding and mentorship for early-stage game developers.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed for KRAFTON INDIA; parent KRAFTON, Inc. has a market cap of approximately ~₩15 trillion (≈ $11 billion) as of mid-2026 (estimate based on public filings).
- **Key Metric**: Total funding / investment into Indian market – over $150 million deployed in the past two years, with an additional $150 million committed over the next three years [greenhouse.io](http://job-boards.greenhouse.io/kraftonindia)
- **Notable Investors/Partners**: Parent KRAFTON, Inc. (self-funded); partners include Indian esports organizations (NODWIN Gaming, etc.), Tencent Games, and various startup portfolio companies.
- **Growth Signals**: Headcount grew 56.9% year-over-year to 92 employees; 26,907 LinkedIn followers (+64.4% YoY); active job openings in engineering, product, and business roles; BGMI remains one of India’s most downloaded mobile games [linkedin.com](https://in.linkedin.com/company/kraftoninc-india)

## Competitive Advantages
- **Strong IP portfolio**: BGMI is a dominant mobile gaming title in India, with millions of daily active users and a deeply engaged esports community.
- **Localization & India-first strategy**: Games are tailored with Indian themes, events, and content (e.g., Indian faction in *Road to Valor*, *Real Cricket* licensing).
- **Deep capital commitment**: Over $300 million committed to the Indian gaming ecosystem (investments + incubator) provides a war chest for talent acquisition and market expansion.
- **Incubator pipeline (KIGI)**: Early access to emerging Indian game development talent and potential acquisition targets.

## Strategic Focus
- **Continued investment in Indian startups**: Next $150M directed toward gaming, tech, and media/entertainment companies.
- **Expansion of esports**: Organizing India-centric tournaments and localized events to grow competitive gaming.
- **Diversifying game portfolio**: Publishing new titles across genres (strategy, shooter, sports, arcade) to capture different audience segments.
- **Talent acquisition**: Growing the Bangalore team across engineering, product, marketing, and management; prioritizing backend, frontend, and infra roles [krafton.in](https://krafton.in/jobs/)

## Why Work Here
- **Culture**: Emphasizes “One Team. One Dream.”, innovation, bold decision-making, and ownership. “Work Hard, Play Hard” is a core motto [krafton.in](https://krafton.in/life-at-krafton-india/)
- **Environment**: Green office with calming views; “Go Green” motto; fun initiatives like Play Day, Tambola, festive celebrations, and team outings.
- **Learning & Growth**: Provides a learning policy for professional development and upskilling; employees can select programs to enhance skills.
- **Well-being**: Focus on holistic well-being including physical, emotional, and financial support; counseling services available.
- **Recognition**: “Loyalty awards” for tenure; celebration of accomplishments.
- **Work policy**: Hybrid/in-office model (based on job listings indicating Bangalore location).
- **Engineering culture**: Roles open for Backend Engineer, Frontend Engineer, SW Architect, Infra Manager – indicating a robust tech stack and ownership of game infrastructure and platform [greenhouse.io](http://job-boards.greenhouse.io/kraftonindia)

## Sources
1. [krafton.in](https://krafton.in/) – Company website, product pages, culture page
2. [greenhouse.io](http://job-boards.greenhouse.io/kraftonindia) – Careers page with job listings and investment details
3. [linkedin.com](https://in.linkedin.com/company/kraftoninc-india) – LinkedIn company profile, headcount, growth data

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