---
title: 'Business Development Representative at CoLab Software'
canonical: 'https://feeny.ai/job/business-development-representative-colab-software-st-john-s-nl-or-toronto-r5rn1xfqx1zr'
type: 'job'
last_seen: '2026-10-14'
---

# Business Development Representative at CoLab Software

- **Company:** CoLab Software
- **Location:** St John's Nl OR Toronto, Canada
- **Posted:** 2026-09-25
- **Last confirmed live:** 2026-10-14
- **Apply:** https://job-boards.greenhouse.io/colabsoftware/jobs/5434019008

## Job description

## About CoLab

At CoLab, we help mechanical engineering teams bring life-changing products to market years sooner.

CoLab is the AI platform for driving stronger engineering decisions. Every design review in CoLab builds a knowledge repository of design feedback, decisions, and lessons learned - which AI agents draw from to flag issues on future designs before they compound. The more your team works in CoLab, the smarter it gets and the faster you arrive at the ideal design. Companies like Ford, Komatsu, and Johnson Controls use CoLab to catch issues earlier, eliminate rework cycles, and bring products to market faster.

Founded in St. John’s, Newfoundland, CoLab has grown quickly from our first customer in 2019 to a rapidly scaling company. We’ve recently been recognized on[Deloitte’s Fast 50™](https://www.businesswire.com/news/home/20251023114112/en/CoLab-Ranks-19-on-Deloittes-2025-Technology-Fast-50-Technology-category) and[Fast 500™](https://financialpost.com/pmn/business-wire-news-releases-pmn/colab-ranked-number-57-fastest-growing-company-in-north-america-on-the-2025-deloitte-technology-fast-500), and named a Canadian company to watch by[The Globe and Mail](https://www.theglobeandmail.com/business/article-canada-tech-companies-100-million-club/) and[Financial Post.](https://financialpost.com/technology/canades-top-26-startups-2026)

## About the role

CoLab is growing quickly, and we’re looking for a motivated Business Development Representative (BDR) to join our business development team. The ideal candidate is a go-getter with a knack for making conversations happen. You learn from every interaction you have. Our SDRs often transition into Account Executives, and we’re looking for people who are driven and eager to pursue that career path.

You’ll spend your days conducting research to connect with the right engineering leaders, engage in compelling conversations, and deliver qualified pipeline in the form of Sales Qualified leads (SQLs) and Sales Accepted Opportunities (SAOs) to our team of Account Executives. You are able to work independently but love to collaborate with teammates to fine tune best approaches. You are comfortable with – and eager to learn about – technical subject matter. For this role, you'll need to be comfortable with cold calls and ready to speak with people at all levels of an organization.

What you’ll do:

- Generate qualified pipeline and drive growth by identifying, engaging, and qualifying prospective customers through a combination of cold calls, emails, and social outreach
- Responsible for monthly and quarterly SQL and SAO targets
- Act as the first point of contact for many of our prospects - you’ll represent the voice and values of our brand while uncovering pain points and aligning them to our solutions
- Conduct in-depth account research to identify key decision-makers and understand organizational priorities, opportunities, and buying signals
- Partner closely with Account Executives to set up high-quality meetings and ensure smooth handoffs for deeper discovery and deal progression
- Maintain accurate records of your outreach and lead interactions in Salesforce and outreach, leveraging data and tools to optimize your approach and stay organized
- Continuously improve by seeking out feedback, participating in regular coaching sessions, and developing both your sales and technical acumen

What you’ll need:

- Demonstrated experience in a Business Development role
- Confidence and executive presence when engaging stakeholders at all levels, including senior leadership and C-suite
- Conviction for sales, with a drive to build pipeline and growth for the company - an entrepreneurial mindset and passion for outbound prospecting
- Creative problem-solving and adaptability, with a bias for action and the belief that challenges are just opportunities in disguise
- Interest and ability to understand technical products and customer use cases, and communicate their value in a clear, relevant way
- Team-first attitude with ownership - you care about your own results and the team’s success equally
- Strong internal motivation to hit goals, improve every day, and make a measurable impact
- Exceptional communication skills, both written and verbal, with a focus on clarity, empathy, and persuasion

Why CoLab?

- This is a full-time, permanent position with an attractive compensation package that includes commission and stock options.
- This role offers an extended health and benefits package that includes unlimited paid vacation and RRSP matching.
- This position requires regular travel to downtown Toronto.
- There will be opportunities for growth from this position to senior/management roles in Sales Development or new opportunities with the Account Executive and Success Teams.
- Success in this role will be measured by the number of identified SQLs and number of Sales Accepted Opportunities (SAOs) reached.

This is a full-time, permanent position with a compensation range of $70,000-110,000 on target earnings

## About CoLab Software

## Core Business
- **Primary industry**: Engineering design collaboration software (CAD/PLM)
- **Target customers**: B2B, enterprise – mechanical engineering teams at hardware manufacturers (e.g., automotive, industrial equipment, medical devices)
- **Mission statement**: “To help engineering teams deliver life-changing products to the world years sooner.”

## Products & Services
- **[CoLab Platform (Design Engagement System)]**: A cloud-based workspace for virtual design reviews, where engineers can annotate 2D/3D models in real time, track feedback, and automatically capture knowledge.
- **[AutoReview (AI Peer Checker)]**: An AI agent that marks up drawings and 3D models against company design standards, lessons learned, and industry best practices before human review.
- **[AI Lessons Learned Agent]**: An AI that surfaces relevant past design decisions and similar designs during reviews, automating the traditional lessons-learned process.
- **Integrations**: Connects with major PLM systems (Windchill, Teamcenter, 3DXPERIENCE) and accepts 30+ CAD file types for browser-based review.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed
- **Key Metrics**: Annual Revenue ~$22.5M (2025); Total Funding $115.6M (as of Series C, Nov 2025)
- **Notable Investors/Partners**: Insight Partners (lead Series B), Intrepid Growth Partners (lead Series C), Y Combinator (Pre-Seed). Customers include Ford, GE Appliances, Johnson Controls, Lockheed Martin, Komatsu.
- **Growth Signals**: 64 new employees added in last 12 months (+67% growth); named to Deloitte Canada’s Fast 50 in October 2025; operates in 7 countries; 30,650 LinkedIn followers (+47% YoY).

## Competitive Advantages
- **AI trained on proprietary company knowledge**: AutoReview and the Lessons Learned agent use an organization’s own design standards and past review data, making the AI highly specific to each customer’s engineering practices.
- **Knowledge capture as a byproduct**: Feedback from reviews is automatically structured into a searchable database, eliminating extra documentation steps.
- **Browser-based CAD review**: No special software or training needed for stakeholders to explore 3D models and add feedback.
- **Strong PLM/CAD integrations**: Deep connections with industry-standard tools reduce friction for enterprise adoption.

## Strategic Focus
- **Deploying AI agents** that assist engineers across the entire design lifecycle, from concept to validation.
- **Scaling the platform** to more complex engineering programs and expanding the customer base among Fortune 500 manufacturers.
- **Building out the “EngineeringOS” vision** – connecting people, data, and AI in one collaborative workspace.

## Why Work Here
- **Culture**: Emphasizes kindness, respect, grit, ownership mentality, and continuous improvement. Values are clearly defined and used in hiring.
- **Remote-friendly**: “Remote Friendly” policy listed on the careers page; team spans Canada, USA, and Europe.
- **Benefits**: Health & dental coverage, RRSP/401K matching, unlimited PTO (vacation, personal, sick, bereavement), stock options, frequent team building.
- **Engineering DNA**: Co-founded by mechanical engineers who experienced the problem firsthand; the team includes alumni from Rivian, Tesla, Northrop Grumman, and Komatsu.
- **Growth stage**: High-growth scaleup (181 employees, +61% YoY) with active hiring across engineering, sales, product, and marketing roles.

## Sources
1. [colabsoftware.com](https://www.colabsoftware.com/)
2. [colabsoftware.com/about-us](https://www.colabsoftware.com/about-us)
3. [colabsoftware.com/careers](https://www.colabsoftware.com/careers)
4. [linkedin.com/company/colabsoftware](https://ca.linkedin.com/company/colabsoftware)
5. [ycombinator.com/companies/colab](https://www.ycombinator.com/companies/colab)

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