---
title: 'Business Development Representative at Daxko'
canonical: 'https://feeny.ai/job/business-development-representative-daxko-birmingham-zgaq0sxvgyam'
type: 'job'
last_seen: '2026-10-16'
---

# Business Development Representative at Daxko

- **Company:** Daxko
- **Location:** Birmingham, AL
- **Compensation:** $40k–$60k
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-09-21
- **Last confirmed live:** 2026-10-16
- **Apply:** https://jobs.gem.com/daxko/am9icG9zdDp6Be8-q6rugqrXBSyDNhwD

## Job description

As a Business Development Representative at Daxko, you are the first voice a potential customer hears. You spark conversations, uncover what organizations actually need, and help them see how Daxko's software can make a real difference. Partnering closely with Account Executives, you play a direct role in growing Daxko's reach across the health and wellness community.

## What you'll do

- Own inbound and outbound lead engagement from first contact to booked demo, making every prospect feel heard and informed
- Lead consultative discovery calls that uncover real business needs and qualify the right opportunities
- Partner with Account Executives to schedule product demonstrations and set up meetings for success
- Manage and nurture a lead pipeline through Outreach cadences, keeping prospects engaged throughout the sales cycle
- Contribute to team messaging, outreach strategy, and goal-setting conversations
- Hit and exceed weekly and monthly activity targets for calls, emails, and meetings booked
- Keep clean, detailed records in Salesforce and Outreach so nothing slips through the cracks

## What you'll bring

- Strong communication skills and a genuine ability to build rapport with people you've just met
- Organizational habits that let you manage multiple conversations at once without dropping the ball
- Comfort picking up new tools and technology quickly
- A resilient, goal-oriented mindset that turns rejection into motivation
- High school diploma or equivalent
- 6 months to 1 year of sales or customer-facing experience

## Nice to have

- 1+ year of experience in SaaS sales or a business development role
- Familiarity with Salesforce or Outreach
- Background in the fitness or wellness industry

Additional information Daxko is dedicated to pursuing and hiring a diverse workforce. We are committed to diversity in the broadest sense, including thought and perspective, age, ability, nationality, ethnicity, orientation, and gender. The skills, perspectives, ideas, and experiences of all of our team members contribute to the vitality and success of our purpose and values.

We truly care for our team members, and this is reflected through our offices, and benefits, and great perks. These perks are only for our full-time team members. Some of our favorites include:

🏝 Flexible paid time off ⚕️ Affordable health, dental, and vision insurance options 💪 Monthly fitness reimbursement 🤑 401(k) matching 🍼 New-Parent Paid Leave 👖 Casual work environments 🏡 Hybrid work

All your information will be kept confidential according to EEO guidelines.

#LI-Hybrid

## About Daxko

## Company Overview
- **One-liner**: Daxko provides integrated software and services for fitness and wellness organizations, including nonprofits, community centers, health clubs, and boutique studios, to streamline operations and enhance member engagement.
- **Entity Type**: Private (backed by GI Partners L.P.)
- **Headquarters**: Birmingham, Alabama, United States
- **Founded**: 1998
- **Founders**: Not publicly available (the company was founded in 1998; current CEO Jeff VanDixhorn joined after a merger in 2018)

## Core Business
- **Primary industry/industries**: Software Development, Fitness Technology, Health & Wellness SaaS
- **Target customers**: B2B – Nonprofits, community centers, YMCAs, JCCs, health clubs, boutique fitness studios, and multi-location franchise operators
- **Mission or purpose statement**: “To ensure you achieve yours! While you lead, connect, and build healthier communities, we simplify, integrate, and optimize it all for you.” (from [daxko.com](https://www.daxko.com/))

## Products & Services
- **Daxko Operations**: Comprehensive member management and operational tools for community and nonprofit centers of any size. Includes billing, scheduling, front desk operations, access control, and POS.
- **Daxko FitnessForce**: Local payments, biometric access, tax compliance, WhatsApp-native communications, AI-powered insights, and franchise economics for multi-location and franchise operators.
- **Daxko Engage**: Marketing automation and personalized communication platform to drive member engagement, retention, and renewals.
- **Daxko Payments**: Full-service billing and secure payment processing integrated across all platforms.
- **AI Capabilities**: Purpose-built AI tools that automate workflows, improve operational efficiency, and enhance the member experience.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (Private company)
- **Key Metric**: Total Funding – $8.2M across 4 rounds (per LinkedIn); Annual Revenue – approximately $157.8K (estimated by LinkedIn, likely a fraction of actual revenue)
- **Notable Investors/Partners**: Parent company is GI Partners L.P., a private equity firm. The company serves over 19,000 fitness and wellness centers worldwide.
- **Growth Signals**: Headcount of ~600 employees (+2.1% YoY, +18 people); offices in Birmingham (HQ), Bannockburn (IL), Highlands Ranch (CO), Sugar Land (TX), Noida (India), and Homewood (AL); workforce distributed across 8 countries (US, India, Canada, Philippines, Australia, etc.)

## Competitive Advantages
- **Market Dominance**: Powers 40% of fitness and wellness facilities nationwide in the US (per [daxko.com](https://www.daxko.com/company/our-story)).
- **Niche Focus**: Deep specialization in the nonprofit and community fitness sector, making it a go-to platform for YMCAs, JCCs, and similar organizations.
- **Integrated Ecosystem**: Combines member management, billing, marketing automation, payments, and AI into a single platform, reducing the need for multiple vendors.
- **Longevity & Scale**: Operating since 1998 with a large installed base of 19,000+ centers, providing a strong network effect and data moat.

## Strategic Focus
- **AI Integration**: Actively building purpose-built AI features to automate workflows and improve operational efficiency for clients.
- **International Expansion**: Growing global presence with offices in India and serving customers across multiple countries.
- **Product Consolidation**: Unifying multiple brands (e.g., Club Automation merger in 2018) into a cohesive product suite for different customer segments (nonprofits, clubs, studios).

## Why Work Here
- **Culture & Values**: Emphasizes diversity, equity, and inclusion with employee resource groups. Mission-driven work supporting community health and wellness (from [daxko.com](https://www.daxko.com/company/careers)).
- **Work Policy**: Hybrid workspace – flexible combination of remote and on-site work. Typical time on-site is flexible (per [builtin.com](https://builtin.com/company/daxko)).
- **Perks & Benefits**: Unlimited paid time off, paid parental leave, top-notch health insurance, fitness perks, retirement plans, and employee assistance program (from [daxko.com](https://www.daxko.com/company/careers)).
- **Growth & Development**: Self-learning platforms, in-depth training, specialized leadership training and events (from [daxko.com](https://www.daxko.com/company/careers)).
- **Community Impact**: Impact Days for community service, allowing employees to give back (from [daxko.com](https://www.daxko.com/company/careers)).
- **Engineering Culture**: Senior roles available in .NET, Salesforce, and test automation; distributed team across US and India.

## Sources
1. [daxko.com – Company Overview](https://www.daxko.com/)
2. [daxko.com – Our Story](https://www.daxko.com/company/our-story)
3. [daxko.com – Careers Page](https://www.daxko.com/company/careers)
4. [LinkedIn – Daxko Company Page](https://linkedin.com/company/daxko)
5. [Built In – Daxko Profile](https://builtin.com/company/daxko)

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