--- title: 'Business Development Representative at Digimarc' canonical: 'https://feeny.ai/job/business-development-representative-digimarc-united-states-twt8wqzzkaes' type: 'job' last_seen: '2026-10-18' --- # Business Development Representative at Digimarc - **Company:** Digimarc - **Location:** United States - **Work type:** remote - **Posted:** 2026-09-21 - **Last confirmed live:** 2026-10-18 - **Apply:** https://job-boards.greenhouse.io/digimarc/jobs/4413340009 ## Job description About Us: [Digimarc Corporation](https://www.digimarc.com/) (NASDAQ: DMRC) is the global leader in product digitization. A pioneer in digital watermarks, Digimarc connects every physical and digital item to a digital twin that enables the capture of product data, records events and interactions, and supports powerful new automations. Trusted to deter counterfeiting of global currency for more than 20 years, Digimarc is also recognized for ensuring product authenticity, improving plastics recycling, and more, with a commitment to promoting a prosperous, safer, and more sustainable world. In 2023, Digimarc was named to the [Fortune 2023 Change the World list](https://www.digimarc.com/press-releases/2023/09/27/digimarc-named-fortunes-2023-change-world-list) and honored as a 2023 Fast Company World Changing Ideas finalist. See more at [Digimarc.com](https://www.digimarc.com/). ABOUT THE ROLE... We’re hiring a Business Development Representative (BDR) to drive pipeline for Digimarc’s digital watermarking solutions. Reporting to the Sr. Director of Marketing, you’ll own early-stage sales—from outbound prospecting through qualified opportunity handoff. This is a high-impact role for a self-sufficient BDR who can run discovery, qualify using MEDDPICC, and build multi-threaded relationships with minimal oversight. You’re fluent in modern prospecting tools including but not limited to (Salesforce, Gong, Apollo, Hubspot) and use AI (e.g., ChatGPT, Claude) to research, personalize outreach, and scale your output. Travel: ~10% ## WHAT YOU WILL DO… - Generate qualified pipeline through targeted outbound (phone, email, social, events) - Identify and prioritize accounts based on ICP, use cases, and buyer pain - Run initial discovery and qualify opportunities using MEDDPICC - Capture and document key stakeholders (champion, economic buyer, decision criteria) for clean handoff to Account Executives - Build and multi-thread relationships across key accounts - Partner closely with Account Directors to progress opportunities - Create and iterate outbound cadences using Gong and performance data - Leverage AI tools to accelerate research, personalize messaging, and build repeatable workflows - Maintain hygiene in Hubspot, Apollo and Salesforce - Stay current on industry trends, competitive landscape, and messaging - Mentor junior BDRs as needed ## WHAT WE ARE LOOKING FOR… - 1–2+ years of SDR/BDR experience - Experience qualifying deals and navigating stakeholders (champion, economic buyer, etc.) - Familiarity with MEDDPICC or similar sales methodology - Experience with sales tools: Salesforce, Gong, HubSpot, Sales Navigator - Proven ability to use AI tools (e.g., ChatGPT, Claude) to improve prospecting efficiency and quality - Strong written and verbal communication skills; able to engage senior stakeholders - Comfortable in a high-activity, outbound environment (phone-first mindset) - Coachable, adaptable, and accountable to activity and pipeline metrics - Collaborative, team-oriented approach to pipeline generation Benefits: - Comprehensive Benefits Including Medical, Dental, Vision, & Retirement Savings Plan - Restricted Stock Units - Flexible Paid Time Off & Holidays - Life Insurance - Employee Stock Purchase Plan (ESPP) - Mentorship Opportunities - Training & Development Compensation: $54,000-$68,000 This compensation range takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill set, experience, training, licensure, certifications, geography and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. Our Culture: We are a team of problem-solvers united by our company’s immense potential to help solve complex challenges. We align to the following Digimarc core values: - Collaborative – Stronger together. We embrace diverse perspectives and harness our collective talent to realize our full potential. - Curious – Listen and look forward. We think differently and seek out opportunities for growth to exceed our stakeholders’ expectations. - Courageous – Innovate with integrity We challenge each other and do the right thing – even when it’s difficult – to deliver wins for our customers. Join our team and work in support of a technology platform that can transform how consumer goods are made, bought, sold, and recycled around the globe. Digimarc is committed to the health and safety of our employees and their families. We are dedicated to diversity, professional development, and the success of our employees. For more information, visit us at [www.digimarc.com](https://www.digimarc.com/). Digimarc is seeking diverse applicants. We are an equal opportunity employer and consider qualified applicants for employment without regard to race, gender, age, color, religion, disability, veteran status, sexual orientation, gender identity, or any other protected factor. We want the best people who share our values. This job posting is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. Principals only. No recruiters please. ## About Digimarc ## Core Business - **Primary industries**: Technology, Information and Media; digital authentication, anti-counterfeiting, supply chain traceability, content protection, recycling automation. - **Target customers**: B2B / Enterprise – governments, central banks, and global companies in retail, healthcare, media, automotive, apparel, consumer packaged goods, beauty, and industrial sectors. - **Mission**: “To build the foundation of trust in a world driven by data, automation, and accelerating change—empowering people, businesses, and intelligent systems to verify, protect, and believe in every interaction.” ## Products & Services - **Digimarc Platform** – A suite of digital identification solutions (serialized QR codes, digital watermarks, fingerprinting) that connect physical products and digital content to the cloud for authentication, traceability, and data insights. - **Anti-Counterfeiting & Provenance** – Embedded, immutable signals that verify product authenticity and origin (including C2PA support for digital content provenance). - **Leak Detection** – Covert digital watermarks in video, audio, images, and screens to trace insider leaks and unauthorized distribution. - **Retail Solutions** – Product swap prevention, gift card security, shrink reduction, and checkout acceleration. - **Recycling & Circular Economy** – Digital watermarks to improve sorting accuracy and recycling rates. - **Pharmaceutical & Government Security** – Solutions for sensitive document protection, compliance, and tamper detection. ## Market Standing - **Valuation/Market Cap**: $408.5 million (as of mid-2026, per LinkedIn data) - **Key Metric**: Annual Revenue $33.9 million (FY2025); Annual Recurring Revenue (ARR) declined from $20M to $13.7M in Q4/FY2025 (reported March 2026) - **Notable Investors/Partners**: Early investors include Reuters Venture Capital, AVI Capital; post-IPO equity led by TCM Strategic Partners. Key acquisitions: EVRYTHNG (2021), Attributor (2012). - **Growth Signals**: Emmy® Award for Technology & Engineering; Fast Company 2023 World Changing Ideas; trusted by central banks and governments; expanding into AI-driven trust layer; workforce of ~115 employees across 6 countries. ## Competitive Advantages - **Deep moat in digital watermarking**: Over 30 years of patented technology and standards leadership. - **Trusted by mission-critical ecosystems**: Government, central bank, and Fortune 500 clients require high security and reliability. - **Scalable trust layer**: Unique ability to authenticate both physical products and digital content with a single platform. - **Cross-industry applicability**: Serves retail, healthcare, media, automotive, apparel, and recycling – reducing dependency on any single market. ## Strategic Focus - **Path to profitability**: After ARR decline and a February 2025 workforce reduction, leadership is prioritizing cost control, leaner operations, and cash flow positive status. - **AI-driven trust**: Leveraging generative AI and machine learning to combat fraud, counterfeiting, and misinformation at scale. - **Product digitization**: Expanding the Digimarc platform to serve as the standard for digital identity and provenance (C2PA, GS1 Digital Link). ## Why Work Here - **Culture & Mission**: Strong sense of purpose – working on problems that matter (trust, authenticity, security) for governments and global enterprises. Values: Courageous, Curious, Collaborative, Innovate with Integrity. - **Flexibility**: Remote/hybrid options available; emphasis on work-life balance (rated 4.0/5.0 on Glassdoor-style reviews). - **Benefits & Learning**: Comprehensive healthcare, retirement and stock plans, flexible time off, Digimarc University, LinkedIn Learning, conference support. - **Trade-offs**: Financial instability (recent layoffs, declining ARR) and leaner resources may lead to tighter budgets and shifting priorities. Career advancement can be uneven across teams. Best suited for impact-oriented, change-tolerant talent who value ownership and visibility in a small public company. ## Sources 1. [digimarc.com – About Us](https://www.digimarc.com/company/about-us) 2. [digimarc.com – Solutions](https://www.digimarc.com/) 3. [linkedin.com – Digimarc Company Page](https://www.linkedin.com/company/digimarc) 4. [builtin.com – What's It Like to Work at Digimarc 2026](https://builtin.com/company/digimarc/faq/workplace-perception) 5. [greenhouse.io – Digimarc Careers](http://job-boards.greenhouse.io/digimarc) ## Other roles at Digimarc - [Senior Renewal Representative](https://feeny.ai/job/senior-renewal-representative-digimarc-united-states-c5sszrch91de) — United States - [Sr. HR Operations Manager](https://feeny.ai/job/sr-hr-operations-manager-digimarc-united-states-ddkppbg51j4h) — United States - [Vice President, Sales NA](https://feeny.ai/job/vice-president-sales-na-digimarc-united-states-2fp1av5h5dv3) — United States - [Account Executive, Retail](https://feeny.ai/job/account-executive-retail-digimarc-united-states-mg21a2jrhxb7) — United States - [Account Executive](https://feeny.ai/job/account-executive-digimarc-united-states-05k2dmxargxz) — United States - [Principal, Value Engineer](https://feeny.ai/job/principal-value-engineer-digimarc-united-states-wpy9q0tpenkw) — United States - [Business Development Representative](https://feeny.ai/job/business-development-representative-makipeople-new-york-3tbber3tarfb) — New York, NY - [Business Development Representative](https://feeny.ai/job/business-development-representative-assured-new-york-tj78twwg4kqq) — New York, NY - [Business Development Representative](https://feeny.ai/job/business-development-representative-wiz-inc-madrid-93jr24h8pnq9) — Madrid, Spain - [Business Development Representative](https://feeny.ai/job/business-development-representative-intersystems-boston-5rtj5ycjtykb) — Boston, MA