--- title: 'Business Development Representative at Fable Security' canonical: 'https://feeny.ai/job/business-development-representative-fable-security-denver-xnyshyt5keap' type: 'job' last_seen: '2026-09-11' --- # Business Development Representative at Fable Security - **Company:** Fable Security - **Location:** Denver, CO - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-06-12 - **Last confirmed live:** 2026-09-11 - **Apply:** https://jobs.ashbyhq.com/fable/b8b78ec8-8208-4bfb-b854-10243b775b82 ## Job description ## About Fable AI-driven threats and human error are today's biggest enterprise security risks. Cybercriminals don't hack systems—they exploit people. Human errors drive 70% of security breaches, making human behavior the primary and growing attack surface. At Fable, we believe that the right tools can convert people from targets to another layer of defense. Fable is the human risk platform that directly shapes employee behavior. Designed for simplicity and enterprise scale, our agentic platform synthesizes complex employee data, pinpoints risky behaviors, and deploys highly relevant interventions to people automatically, in real time, right where they work. Backed by Redpoint Ventures and Greylock Partners and founded by early Abnormal Security team members, Fable is solving cybersecurity's biggest challenge in a multi-billion-dollar market. We are experiencing explosive growth—making this a career-defining opportunity to get in early and help shape the future of security. ## The Role As a Business Development Representative, you are the tip of the spear for Fable's go-to-market motion. You'll own top-of-funnel pipeline generation - identifying, researching, and engaging security leaders at mid-market and enterprise organizations through targeted outbound activity. You'll work closely with our Account Executives and marketing team to convert prospects into qualified opportunities, and you'll be set up to grow quickly in a high-velocity, mission-driven environment. This is not a passive role. The best BDRs at Fable are curious, tenacious, and genuinely interested in cybersecurity. People who get energized by breaking into new accounts and starting conversations that matter. ## Key Responsibilities - Outbound Prospecting: Execute high-volume, high-quality outbound sequences via cold calls, email, LinkedIn, and events to generate net-new pipeline for the sales team. - Account Research: Deeply research target accounts and personas—especially CISOs, GRC leads, and security operations teams—to craft relevant, personalized outreach. - Pipeline Development: Qualify inbound leads and convert outbound activity into scheduled meetings and demos for Account Executives. - Cross-Functional Collaboration: Partner with AEs and Marketing to align on ICP, messaging, and campaign execution; share real-time field feedback to sharpen positioning. - CRM Hygiene: Maintain accurate, up-to-date activity and pipeline data in CRM tools to support forecasting and team visibility. - Market Intelligence: Surface competitive insights, prospect objections, and emerging trends to help inform product positioning and go-to-market strategy. - Career Development: Take advantage of structured mentorship, coaching, and a clear promotion path toward a closing role. ## What We're Looking For - Drive & Grit: You're self-motivated, comfortable with rejection, and energized by hitting and exceeding targets. You don't wait to be told what to do. - Communication: You can craft a sharp, personalized cold email and hold your own on a discovery call. You know how to get to the point. - Curiosity: You take the time to understand the security landscape, your prospect's business, and why Fable's approach is differentiated. - Coachability: You actively seek feedback, implement it quickly, and treat every call as a rep to get better. - Organization: You manage your time and pipeline with discipline, balancing volume with quality. - 1+ year of SDR/BDR or outbound sales experience is a plus but exceptional candidates who are earlier in their careers will be considered. Nice-to-Haves - Exposure to or genuine interest in cybersecurity, GRC, or enterprise SaaS - Familiarity with sales tools such as Outreach, Salesforce, Apollo, or LinkedIn Sales Navigator - Experience working in an early-stage or high-growth startup environment - Familiarity with MEDDICC or similar sales methodologies Why Join Us? - Competitive base salary + performance-based bonus - Equity ownership early in your career (meaningful upside) - Hands-on mentorship from experienced enterprise sellers and security professionals - Collaborative, mission-driven culture with flexible work model - High visibility with leadership from day one The estimated salary range for this position is $75,000-$100,000 OTE/year. Total compensation may also include Restricted Stock Units, sign-on bonus, and other potential future incentives. Final compensation will be determined by each individual's relevant qualifications, experience, skills, and other factors. Fable Security is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or other characteristics protected by law. ## About Fable Security ## Company Overview - **One-liner**: Fable Security provides an AI-powered human risk management platform that assesses employee behavior and delivers targeted interventions to reduce security incidents. - **Entity Type**: Private (Seed, Series A, and Venture rounds; total funding of $62M as per LinkedIn data) - **Headquarters**: San Francisco, California, United States - **Founded**: 2024 - **Founders**: Nicole Jiang-Gibson (CEO) and Sanny Liao (Co-Founder & CPO) ## Core Business - **Primary industry**: Cybersecurity / Human Risk Management - **Target customers**: Enterprise B2B (security teams, CISOs) - **Mission or purpose statement**: “Eliminate the human attack surface” by blending engineering, behavioral science, and AI to make employees the strongest line of defense. ## Products & Services - **Agentic Human Risk Platform**: An end-to-end suite that synthesizes employee data (role, access, behavior, threat exposure) to identify risky behaviors and automatically deploy interventions. - **AI-Generated Video Briefings**: Crisp, bite-sized training videos tailored to real threats, replacing generic security awareness modules. - **Phishing Simulations**: Tests employees on threats they are likely to encounter and measures resilience improvements. - **Behavioral Interventions**: Real-time nudges, chats, and AI-generated content that directly shape security habits. - **Human Risk Reporting**: Board-ready dashboards that highlight metrics like reporting rates (claimed 2.4× improvement) and risk reduction. - **Secure AI Enablement**: Helps organizations build a culture of safe AI use without slowing adoption. ## Market Standing - **Valuation/Market Cap**: Not disclosed - **Key Metric**: Total funding of $62M (Seed $6.5M led by Greylock in 2024; Series A $24.5M led by Redpoint in 2025; Venture Round $31M from Greylock and Redpoint in 2025). *Note: Tracxn reports $86.3M total funding, which may represent a different aggregation or subsequent rounds.* - **Notable Investors/Partners**: Greylock Partners, Redpoint Ventures - **Growth Signals**: Headcount grew from ~1 to 58 employees (LinkedIn reports +6500% YoY); launched board-ready human risk reporting in October 2025; strong talent inflow from companies like Abnormal AI, Rippling, and Vanta. ## Competitive Advantages - **AI + Behavioral Science Moat**: Combines adtech-style personalization (analyzing behavior, context, and risk) with security education to create habit-forming interventions. - **Agentic Automation**: The platform autonomously detects risks, selects the right intervention, and deploys it in real time without manual effort. - **End-to-End Suite**: Covers assessment, simulation, training, and reporting in a single platform, lowering integration complexity. - **Founding Team Experience**: Co-founders led product and data science at Abnormal AI, a standout email security company. ## Strategic Focus - Continue scaling the agentic platform to cover emerging threats (AI misuse, new attack vectors). - Expand enterprise sales and board-level reporting to become the standard for human risk management. - Deepen AI capabilities for automated intervention generation and real-time risk scoring. ## Why Work Here - **Culture**: Values include extreme ownership, fast iteration, raising the bar, and building mutual trust. Described as “creative, aligned, and momentum-driven.” - **Work Style**: Autonomy and deep focus are encouraged; the team moves fast and expects high output. - **Engineering**: Building AI that treats humans as the solution, not the problem. Strong mentorship culture; interns report accelerated growth. - **Location**: Headquarters in San Francisco, with a small presence in Canada. Remote/hybrid policy not explicitly stated, but roles appear to be in-office or hybrid given the SFO base. - **Team**: Composed of industry veterans from companies like Abnormal AI, Palo Alto Networks, and other security startups; 24% of staff in technical roles. ## Sources 1. [fablesecurity.com](https://fablesecurity.com/) 2. [Fable Security About page](https://fablesecurity.com/about/) 3. [Fable Security Careers page](https://fablesecurity.com/careers/) 4. [LinkedIn Company Profile](https://www.linkedin.com/company/fable-security) 5. 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