---
title: 'Business Development Representative at Newform'
canonical: 'https://feeny.ai/job/business-development-representative-newform-new-york-kn84h3sjg6m0'
type: 'job'
last_seen: '2026-09-07'
---

# Business Development Representative at Newform

- **Company:** Newform
- **Location:** New York, NY
- **Compensation:** $80k–$160k
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-07-28
- **Last confirmed live:** 2026-09-07
- **Apply:** https://jobs.ashbyhq.com/newform/dc135310-8eed-46d7-9e3e-10ee55e953eb

## Job description

## ABOUT

NewForm is the creative intelligence company. We help category disruptors like Kalshi, ElevenLabs, Babbel, and others scale paid ads by turning creative into a measurable, repeatable growth system.

We oversee $100M+ per year in paid media spend and create thousands of human ads each month, with each ad making our system smarter.

## THE ROLE

We're looking for Business Development Representative (BDR) to help drive NewForm's next stage of growth.

You'll own the top of our sales funnel - from identifying target accounts and generating pipeline to qualifying prospects and booking meetings. Working directly with NewForm's founders and leadership team, you'll help shape how we go to market while building relationships with some of the fastest-growing consumer, AI, and technology companies in the world.

This isn't a role where you'll simply follow a playbook, you'll help build it. You'll have access to industry-leading sales tools, AI-powered workflows, and direct mentorship while making a measurable impact on the company's growth from day one.

## WHAT YOU'LL DO

- Own outbound prospecting across email, LinkedIn, cold calling, referrals, events, and creative outreach campaigns.
- Qualify inbound leads and schedule meetings with high-quality prospects.
- Research and identify target accounts across technology, AI, consumer, and high-growth brands.
- Build and maintain prospect lists using HubSpot, Apollo, LinkedIn Sales Navigator, Clay, and other modern sales tools.
- Personalize outreach campaigns that consistently generate qualified meetings and pipeline.
- Collaborate directly with NewForm's founders and leadership team to refine messaging, account targeting, outbound strategy, and sales playbooks.
- Support partnerships, referrals, and strategic growth initiatives that help accelerate company growth.
- Maintain accurate CRM records and consistently exceed outreach, meeting, and pipeline generation goals.
- Build relationships with founders, CMOs, growth leaders, and marketing executives at some of the world's most exciting companies.
- Become deeply fluent in creative intelligence, paid media, and modern go-to-market strategies while helping define how NewForm scales.

## WHAT YOU'LL ACHIEVE

- Work directly with NewForm's founders and leadership team, receiving hands-on mentorship as you build your career in enterprise sales.
- Learn how one of the fastest-growing creative intelligence companies acquires and scales relationships with category-defining brands.
- Build relationships with founders, CMOs, growth leaders, and marketing executives at some of the world's fastest-growing companies.
- Master modern outbound sales using AI-powered workflows, best-in-class sales technology, and proven prospecting systems.
- Become deeply fluent in creative intelligence, paid media, and how leading growth teams build creative-led acquisition engines.
- Play a meaningful role in shaping NewForm's go-to-market strategy, from messaging and account targeting to outbound campaigns and partnerships.
- Build a clear path toward Account Executive, Partnerships, or Sales Leadership as NewForm continues to scale.

## OTHER BENEFITS

- Base Salary: Starting at $80,000 per year.
- On-Target Earnings (OTE): $105,000–$160,000 per year (base salary + performance-based commission).
- Office based in New York City.
- Clear opportunities for career growth into Account Executive, Partnerships, or Sales Leadership roles as NewForm continues to scale.
- Fast-paced environment with meaningful ownership and responsibility from day one.
- Annual team offsites (previous trips include Tulum, Mexico and Hokkaido, Japan).

## About Newform

## Company Overview
- **One-liner**: NewForm is a creative intelligence company that combines a full-service studio with proprietary software (Framework) to produce, test, and scale high-volume ad creative for performance marketing.
- **Entity Type**: Private (Bootstrapped / Self-funded)
- **Headquarters**: New York City, New York, United States
- **Founded**: 2023
- **Founders**: Hamza Alsamraee (CEO) and Alec Velikanov (CTO); Andrew Presser (COO)

## Core Business
- **Primary Industry**: Performance Marketing / Ad Creative Technology
- **Target Customers**: B2B — brands and marketing teams needing high-volume, data-driven ad creative for platforms like Meta, TikTok, and other paid social channels.
- **Mission Statement**: To combine human-made creative with software intelligence to build a "living map of what works for your brand," making every ad smarter than the last.

## Products & Services
- **Framework (Software)**: A proprietary creative operating system that tags every ad by hook, angle, format, talent, and platform; launches structured tests at 95% statistical significance; auto-scales winners and turns off losers; and surfaces creative intelligence patterns after 10 data points per tag.
- **WillBot (AI Agent)**: An AI performance marketing agent that integrates with ad platforms, analyzes creative, and delivers actionable insights in natural language. Designed to replace repetitive tasks like client questions and performance analysis.
- **NewForm Studio (Service)**: A full-scale, in-house production studio ("NOMAD" — 5,000 sq ft) that produces 2,500+ human-made ads per month across 30–400 original ads per brand. Includes real producers, editors, strategists, sets, talent, and scripts.
- **Creative Ontology**: A research-backed taxonomy system that tags every ad across dimensions like hook, format, audience, claim, and talent to surface winning patterns.

## Market Standing
- **Valuation**: Not publicly available (private, bootstrapped company).
- **Key Metric**: 41,000+ ads tagged on the platform; 2,500+ ads produced per month; 47+ brands served.
- **Notable Investors/Partners**: No external investors confirmed (appears bootstrapped). Partners include major ad platforms (Meta, TikTok) and a growing roster of performance marketing brands.
- **Growth Signals**: Headcount grew 100% year-over-year to ~47 employees as of mid-2026; operates in 11 countries; launched WillBot (AI agent) which received significant LinkedIn engagement (6,898 reactions); expanded studio capacity to 5,000 sq ft; currently running 16 active job postings.

## Competitive Advantages
- **Human + Software Model**: Unlike pure AI generation tools, NewForm uses human creatives (writers, editors, producers) to make ads and software to learn from them. This avoids the quality ceiling of fully automated creative.
- **Volume + Statistical Rigor**: Produces 2,500+ ads/month and tests every variant at 95% confidence — a scale and scientific approach most agencies or in-house teams cannot match.
- **Creative Ontology**: A proprietary tagging system that creates a "living map" of what works, making each batch of creative smarter than the last.
- **Forward Deployed Creatives**: Embedded creative teams that work closely with client brands, combining deep brand knowledge with real-time performance data.

## Strategic Focus
- **Scaling the AI Agent (WillBot)**: Expanding the capabilities of their AI agent to handle more client-facing tasks and deeper platform integrations.
- **Multi-Language Expansion**: Already shipping ads in 6 languages natively (no dubbing/subtitles) — a key differentiator for global brands.
- **Deepening the Studio + Software Loop**: Continuously improving the feedback loop between human-produced creative and software-driven testing/learning.
- **Hiring for Scale**: Actively growing engineering, creative, and account management teams to support increasing client volume.

## Why Work Here
- **Culture**: Described as a "tech-enabled agency" blending creative and engineering. The company emphasizes that "people make the ads" and "software learns from them" — appealing to those who want hands-on creative work backed by data.
- **Work Mode**: Hybrid. HQ in New York City (NOMAD studio), with remote roles available. Some positions require on-site presence in NYC.
- **Engineering Culture**: Small but growing engineering team (3 engineers currently, ~7% of workforce). Engineers work on Framework, WillBot, and the creative ontology — high-impact, data-intensive problems.
- **Growth Trajectory**: 100% headcount growth YoY; company is still early-stage (founded 2023) but scaling fast — opportunity for early employees to shape the direction.
- **Perks**: Not explicitly listed, but the company offers a referral bonus ($5k) and operates a cutting-edge studio environment. Note: Glassdoor-style reviews on LinkedIn rate the company 2.1/5.0 (8 reviews) with criticism around work-life balance and compensation — candidates should verify current culture directly.
- **Diversity**: Operates across 11 countries with employees in the US, Mexico, India, Canada, Indonesia, Pakistan, South Africa, UK, Philippines, Italy, and more.

## Sources
1. [newform.com](https://www.newform.com/)
2. [newform.com/careers](https://www.newform.com/careers)
3. [builtin.com](https://builtin.com/company/newform)
4. [linkedin.com](https://www.linkedin.com/company/newformai)
5. [jobs.ashbyhq.com](https://jobs.ashbyhq.com/newform)

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