---
title: 'Business Development Representative at Paddle'
canonical: 'https://feeny.ai/job/business-development-representative-paddle-netherlands-59mt6eewv0rn'
type: 'job'
last_seen: '2026-09-14'
---

# Business Development Representative at Paddle

- **Company:** Paddle
- **Location:** Netherlands
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-09-08
- **Last confirmed live:** 2026-09-14
- **Apply:** https://jobs.ashbyhq.com/paddle/db56db3a-1ed3-4d23-9078-35061f68c2d9

## Job description

What we do? Paddle offers digital product companies a completely different approach to their payment infrastructure. Instead of assembling and maintaining a complex stack of payments-related apps and services, we’re a Merchant of Record for our customers. That means we take away 100% of the pain of payment fragmentation. It’s faster, safer, cheaper, and, above all, way better. We’re backed by investors including KKR, FTV Capital, Kindred, Notion, and 83North and serve over 6000 software sellers in 245 territories globally.

The Role: We are looking for a smart, ambitious, and autonomous Business Development Representative to help fuel our next stage of hyper-growth. This is an exciting time for you to join the team: our customer base is expanding globally, our product is evolving fast, and our sales engine is scaling like never before. As a BDR in our Business Development team, you will be the first point of contact for all of Paddle’s sales efforts. You’ll create demand, spark meaningful conversations, and build early relationships that turn into qualified pipeline to arm your counterparts on the Account Executive team. Your core tasks will involve researching, prospecting, prioritizing accounts, educating prospects, and converting interest into high-quality meetings. This role places you at the centre of a high-performing GTM function. We take career development seriously. Once you consistently hit quota and master the craft, you’ll have a clear pathway to grow into an Account Executive role at Paddle.

What you'll do:

- Quickly develop a deep understanding of Paddle’s Ideal Customer Profile, core use cases, and value propositions to target the best-fit companies for us.
- Own and properly manage a healthy territory of high-fit accounts.
- Proactively generate conversations and effectively showcase Paddle’s set of products across all channels: LinkedIn, cold calling, email, video, and region-specific channels (WhatsApp, WeChat, etc.).
- Convert these meaningful engagements into qualified opportunities for our Account Executive team.
- Partner with our marketing department to collaborate on in-person and virtual events to generate demand.
- Use modern tools, including AI-powered workflows, to work smarter, personalise outreach, and improve performance.
- Manage and prioritise your time to consistently meet and exceed your targets.
- Bring a winner’s mindset and high-performance attitude to the team every day.

We'd love to hear from you if you are:

- Experience in a previous Sales / Business Development role as part of a SaaS or B2B company, and are always happy to proactively engage new customers through email and phone.
- Coachable, accountable, and consistent in your efforts to develop knowledge and results.
- Believe in a consultative and human sales approach and understand that every conversation is different.
- Are performance-driven, competitive, and energised by hitting and surpassing targets.
- See the benefits of Paddle’s set of products - we strongly believe that our products are helping other Tech companies grow, and we want to work with people who are passionate about Paddle and can articulate its value.
- Can stay organised in a dynamic, fast-changing environment and thrive in moments of ambiguity.
- Can follow a framework, while baking in your own flavour and creativity.
- Are excited to get outside your comfort zone, experiment, and continuously improve your craft.
- Are confident communicating across multiple channels and formats: phone, email, video, social.
- Enthusiastic and ambitious, with a desire to build a career in sales.

Everyone is welcome at Paddle At Paddle, we’re committed to removing invisible barriers, both for our customers and within our own teams. We recognise and celebrate that every Paddler is unique and we welcome every individual perspective. As an inclusive employer we don’t care if, or where, you studied, what you look like or where you’re from. We’re more interested in your craft, curiosity, passion for learning and what you’ll add to our culture. We encourage you to apply even if you don’t match every part of the job ad, especially if you’re part of an underrepresented group.

Please let us know if there’s anything we can do to better support you through the application process and in the workplace. We will do everything we can to support any accommodations needed. We’re committed to building a diverse team where everyone feels safe to be their authentic self. Let’s grow together.

## Our Values

- Paddle Together - “None of us, is as smart as all of us”
- Paddle Simply - “Simple can be harder than complex: you have to get your thinking clean to make it simple”
- Paddle for others - “We can realise our wildest dreams, so long as we help enough other people to realise theirs”

## Why you’ll love working at Paddle

We are a diverse, growing group of Paddlers across the globe who pride ourselves on our transparent, collaborative and respectful culture. We are a ‘digital-first’ company, which means you can work remotely, from one of our stylish hubs, or even a bit of both! We offer all team members unlimited holidays and 4 months paid family leave regardless of gender. We invest in learning and will help you with your personal development via constant exposure to new challenges, an annual learning fund, and regular internal and external training.

## About Paddle

## Company Overview
- **One-liner**: Paddle provides a complete payments, billing, tax, and compliance platform for SaaS and digital product businesses, acting as a Merchant of Record to simplify global selling.
- **Entity Type**: Private (venture-backed)
- **Headquarters**: London, England, UK
- **Founded**: 2012
- **Founders**: Not publicly available

## Core Business
- **Primary industry**: Fintech / Payments
- **Target customers**: B2B SaaS companies, mobile app developers, and digital product businesses (SMB to Enterprise)
- **Mission**: “We help digital product companies operate and grow, automatically.” [careers page]

## Products & Services
- **Paddle Billing**: Fully managed subscription billing, payments, localized checkout, sales tax and regulatory compliance across 300+ markets (Merchant of Record model).
- **ProfitWell Metrics**: Real-time subscription, retention, and growth analytics for digital businesses.
- **Retain**: Automated revenue recovery – recovers failed payments, reduces cancellations, and optimizes subscriptions to protect revenue.

## Market Standing
- **Valuation**: Not disclosed
- **Key Metric**: Over 10,000 customers using Paddle; $6B+ in transactions processed; $130M in sales taxes remitted globally last year; 94% average payment acceptance rate [paddle.com]
- **Notable Investors**: FTV Capital, Kindred, Notion, 83North [builtin.com]
- **Growth Signals**: Rapid expansion across global tech hubs (UK, US, Canada, Portugal, Ireland, Philippines); headcount growing (355 total employees per Built In, with many open engineering and commercial roles); customer base growing from 3,000 (earlier) to over 10,000.

## Competitive Advantages
- Full Merchant of Record insurance and liability coverage, reducing compliance risk for customers
- Handles tax compliance across 300+ markets globally – removes the need for customers to manage multiple registrations
- Intelligent automation for billing, revenue optimization, and fraud prevention
- Unified platform replaces a fragmented stack of payments, tax, and analytics tools

## Strategic Focus
- Enable digital product businesses to scale globally without operational complexity
- Continuously improve revenue performance through automation and data-driven insights (ProfitWell/Retain acquisitions)
- Expand into new markets and deepen partnerships with SaaS platforms

## Why Work Here
- **Work model**: Digital-first company with hub offices in London, New York, Toronto, and Austin; remote options available for many roles; flexible work from abroad up to 45 days/year (“Navigate” program).
- **Perks & benefits**: Competitive compensation + share options; unlimited vacation; generous learning & development budget; 26 weeks paid leave for primary caregivers / 17 weeks for non-primary; private healthcare & mental health support; home workstation budget (standing desk, Herman Miller chair); transportation subsidies (train, cycle to work).
- **Culture**: Values include “Paddle simply”, “Paddle for others”, and “Paddle together”; company retreats, happy hours, and inclusive events; strong engineering culture with roles across UK, Portugal, and Ireland.
- **Growth**: Rapidly scaling company with clear career progression and exposure to complex infrastructure challenges.

## Sources
1. [paddle.com](https://www.paddle.com/) – Homepage product and customer highlights
2. [paddle.com/careers](https://www.paddle.com/careers) – Open roles, perks, and culture description
3. [paddle.com/about](https://www.paddle.com/about) – Leadership, company stats, and MoR explanation
4. [builtin.com](https://builtin.com/company/paddle) – Employee count, investors, office locations, and job listings

## Other roles at Paddle

- [Junior Support Specialist](https://feeny.ai/job/junior-support-specialist-paddle-philippines-8d4669hn826t) — Philippines
- [Director of Self Serve](https://feeny.ai/job/director-of-self-serve-paddle-united-kingdom-n7fff1pwjhja) — United Kingdom
- [Business Development Representative](https://feeny.ai/job/business-development-representative-paddle-united-kingdom-hmcftaj698q9) — United Kingdom
- [Strategic Account Executive](https://feeny.ai/job/strategic-account-executive-paddle-united-kingdom-sv0dq5mc1fjh) — United Kingdom
- [BDR Team Lead](https://feeny.ai/job/bdr-team-lead-paddle-united-kingdom-9qptm821en9a) — United Kingdom
- [Senior Analytics Engineer](https://feeny.ai/job/senior-analytics-engineer-paddle-united-kingdom-4scxqyr59af2) — United Kingdom
- [Creative Ops & Studio Manager](https://feeny.ai/job/creative-ops-studio-manager-paddle-toronto-0wdb1hebrg4r) — Toronto, Canada
- [Marketing Operations Specialist](https://feeny.ai/job/marketing-operations-specialist-paddle-toronto-9c4sarvrgyrq) — Toronto, Canada
- [Senior Marketing Insights Analyst](https://feeny.ai/job/senior-marketing-insights-analyst-paddle-toronto-r1mrad2sdab5) — Toronto, Canada
- [Senior Product Designer](https://feeny.ai/job/senior-product-designer-paddle-united-kingdom-34qtwev0wmgn) — United Kingdom