---
title: 'Business Development Representative at Poppulo'
canonical: 'https://feeny.ai/job/business-development-representative-poppulo-cork-237g6ytrb8zd'
type: 'job'
last_seen: '2026-09-05'
---

# Business Development Representative at Poppulo

- **Company:** Poppulo
- **Location:** Cork, Ireland
- **Posted:** 2026-08-20
- **Last confirmed live:** 2026-09-05
- **Apply:** https://job-boards.greenhouse.io/poppulo/jobs/8142812

## Job description

Introduction:

Are you searching for an opportunity to play a key role in driving the dramatic growth of a highly successful software company?

At Poppulo, we’re working on what’s next in communications and workplace technology. As a pioneer in this industry, we understand that meaningfully reaching every employee is hard. And so is managing office space in a hybrid world. And so is improving the customer and guest experience. We exist to make each of these things easier. We exist to bring harmony to our customers.

And we do that at enterprise scale. Our omnichannel employee communications, customer communications, and workplace experience platform is trusted by over 6,000 organizations today, reaching more than 35M employees and delivering content to 500,000+ digital signs.

We know there’s no such thing as a “perfect" candidate - we’re all a work in progress and are growing new skills and capabilities all the time. We encourage you to apply for a position with Poppulo even if you don’t meet 100% of the requirements. We believe in fostering an environment where there is a diversity of perspectives, in hopes that we can all thrive.

Job Summary

The Business Development Representative (BDR) will be responsible for inbound and outbound sales prospecting, initiating the follow-up and first outreach with potential customers.  Inbound sales activities will take precedence over outbound in this specific role. They will conduct cold calls, follow up via email using Sales Enablement technology and using social selling to help book meetings. BDR’s will also take the first high-level exploratory call with prospects and pass qualified opportunities to the Enterprise Sales team using BANT methodology. They will be responsible for expanding our customer base by using prospecting strategies and technology to identify new opportunities. Business Development Representative’s will work closely with Account Executives and enjoy working with cross functional teams, especially Marketing, Sales Operations and Product. They will report to the Business Development Manager.

## Key Responsibilities

- Develop a deep understanding of our buyer personas and the needs/pains of our target market.
- Conduct cold calls and cold emails to prospects across multiple departments.
- Generate and qualify opportunities using the BANT methodology to hand over to Sales Representatives.
- Write and adapt call and email scripts and outreach sequences.
- Utilize social selling techniques to attract and source leads.
- Update and maintain detailed notes in our CRM.
- Collaborate with the team to brainstorm and execute new strategies to attract our target market.
- Stay up to date on industry trends, news, competitors, and our target market.
- Explore and utilize various prospecting tools and software.
- Engage in networking activities, face-to-face meetings, and other lead generation activities.

Technical Skills/Competencies

- Minimum 1+ year of experience in an inbound or outbound-focused Business Development Representative role, Sales Account Executive, or similar.
- Strong experience and comfort with cold-selling via email and telephone.
- Excellent research skills and attention to detail.
- Demonstrated success in reaching monthly and quarterly targets.
- Proven track record in a fast-paced, engaging technology environment, with the ability to work flexibly across a range of responsibilities.
- Third level qualification in a related discipline.
- Strong work ethic and a 'Can Do' attitude along with a self-starter mentality
- Ability to make decisions and exhibit sound judgment.
- Agility in switching between creative and analytical thinking.

Soft Skills/Nice to Have:

- Previous prospecting experience, supporting the growth of a B2B SaaS organization at an enterprise level.
- Collaborative with the ability to build good working relationships with other teams.
- Ability to create an innovative, collaborative, and supportive culture.
- Strong focus on talent development and career growth.

## Compensation

Annual base salary gross:  45,000-50,000 EUR plus variable. The base salary range represents the low and high end of the Company's contemplated salary range for this position. Actual salaries will vary and will be based on various factors, such as the candidate’s qualifications, skills, competencies, and geographic location. The salary is one component of Company's total compensation package for employees. Other rewards and benefits include variable compensation, short-term incentives, health insurance (several options to choose from), accident and life insurance, access to the best in class learning and development platforms, flexible work arrangement, to name just a few!

Why Us?

- A “Great Places to Work” listed company – so we really do value people
- Ability to meaningfully impact our business and play a key role in our success
- Flexible PTO and 10 days paid leave.
- Competitive compensation package
- Potential for career advancement in a fast paced growing organization
- Competitive Medical, Dental, and Vision Benefits and Monthly contributions to your Health Savings Account
- 401k with Employer Match
- Fun, flexible working environment
- Maternity, Parental, Adoption and Bereavement Leave. Funding towards adoption costs.
- Life Insurance

## Who We Are

We are a values-driven organization that encourages our employees to bring their authentic selves to work every day and empowers everyone to make a tangible impact on our products, clients, and culture. We offer a dynamic environment with driven, fun, and flexible individuals who thrive on challenge and responsibility. This is an opportunity to contribute to our culture and join a company that’s on the move.

We live the Poppulo values each day, as they are key to everything we do.

- Bring Your Best Self
- We show up authentically, are self-aware and always strive to be better.
- See it. Own it. Solve it.
- We proactively innovate and solve for our customers and each other. We set an example with high standards for our work. We foster a culture of learning, acknowledging our successes and our failures.
- Together We’re Better We value and celebrate our diversity. We learn from others, respecting their expertise, and focus on building trust. That's what makes us a team.

Named a Great Place to Work in 2015, 2016, 2017, 2018, 2019, 2020, and 2021, we are a fast-growing global technology company, with offices in Ireland, the US, and the UK.

Poppulo is an equal opportunity employer.

We are committed to protecting your privacy. For details on how we collect, use, and protect your personal information, please refer to our [Job Applicant Privacy Policy.](https://download.poppulo.com/hubfs/Legal/V.8.19.2024%20Poppulo%20-%20Job%20Applicant%20Privacy%20Policy.pdf)

## About Poppulo

## Company Overview
- **One-liner**: Poppulo is an AI-powered omnichannel employee experience and digital signage platform that helps large enterprises align, assure, and activate their workforce through automated communications.
- **Entity Type**: Private (backed by Susquehanna Growth Equity and Vista Equity Partners; merged with Four Winds Interactive in 2021)
- **Headquarters**: Denver, Colorado, USA
- **Founded**: 1996 (originally as Newsweaver in County Cork, Ireland)
- **Founders**: Andrew O’Shaughnessy

## Core Business
- **Primary industry**: Employee Experience / Internal Communications Software (SaaS)
- **Target customers**: B2B Enterprise – over 4,500 customers including half of the Fortune 100 (e.g., Rolls Royce, Bank of America, LinkedIn, Unilever, Nestlé) [wikipedia.org](https://en.wikipedia.org/wiki/Poppulo)
- **Mission / Purpose**: “Transforming how you align, assure, and activate your workforce—automatically.” [poppulo.com](https://www.poppulo.com/)

## Products & Services
- **Poppulo Harmony**: Omnichannel internal communications platform (email, mobile, digital signage, collaboration tools) with AI-powered content creation, personalization, and analytics – SaaS.
- **Poppulo Digital Signage**: Enterprise digital signage software for in-office and customer-facing displays.
- **Poppulo AI Agents**: Agentic AI tools (Comms Coach, automated translations, smart scheduling) that learn from engagement patterns to deliver the right content at the right time – launched in 2025.
- **Analytics & Reporting**: Measures reach, engagement, and effectiveness of communications across all channels.

## Market Standing
- **Valuation**: “Combined value of $1BN (€0.84BN)” per Bloomberg following the 2021 merger with Four Winds Interactive (current valuation not publicly disclosed) [wikipedia.org](https://en.wikipedia.org/wiki/Poppulo)
- **Key Metric**: **Total Funding** – €30M from Susquehanna Growth Equity (2019); additional undisclosed investment from Vista Equity Partners (2021). Annual Revenue: Not publicly available, but combined sales at merger time were ~$100M.
- **Notable Investors / Partners**: Susquehanna Growth Equity, Vista Equity Partners. Acquired Reach Media Network (2025) and Sociabble (2026).
- **Growth Signals**: ~700 employees (2026); serves 50M+ employees in 80+ countries; achieved ISO42001 certification for Responsible AI (2025); won Data Quadrant Award Top 10 Employee Communications Software (2026) [wikipedia.org](https://en.wikipedia.org/wiki/Poppulo) [linkedin.com](https://www.linkedin.com/company/poppulo)

## Competitive Advantages
- **AI-native platform**: First agentic AI purpose-built for employee experience, reducing manual work for communicators.
- **Massive enterprise footprint**: Trusted by half the Fortune 100 – strong switching costs and deep integrations.
- **Omnichannel reach**: Covers email, mobile, signage, and collaboration tools in one unified platform.
- **Compliance & trust**: ISO42001 certified for responsible AI, a differentiator for regulated industries.

## Strategic Focus
- **AI & Automation**: Continuously expanding AI Agents and generative AI features (Comms Coach, translations).
- **Global expansion**: Acquisitions of Reach Media (digital signage network) and Sociabble (employee engagement) to broaden geographic and product reach.
- **Unified employee experience**: Merging internal comms, workplace experience, and customer-facing signage into a single “harmony” platform.

## Why Work Here
- **Culture**: “Be Your Best Self & Do Your Best Work” – emphasis on inclusion, listening, and impact. Rated 4.5/5 on employer review sites [linkedin.com](https://www.linkedin.com/company/poppulo).
- **Work model**: Remote-friendly with flexible working hours; hybrid options available in Bengaluru, Cork, and Denver.
- **Benefits**: Competitive salary + variable comp, 401K, healthcare (dental & vision), flexible PTO, ClassPass membership, wellbeing programs, office events, top-of-the-range toolset [poppulo.com/careers](https://www.poppulo.com/careers).
- **Engineering culture**: Opportunities to work on cutting-edge AI/ML, full-stack, data analytics, and test architecture – with open roles in Bengaluru, Cork, and Denver [greenhouse.io](http://job-boards.greenhouse.io/poppulo).

## Sources
1. [poppulo.com](https://www.poppulo.com/) – Company overview and product descriptions
2. [wikipedia.org](https://en.wikipedia.org/wiki/Poppulo) – History, funding, customers, awards, and employee count
3. [linkedin.com](https://www.linkedin.com/company/poppulo) – Current open positions, employer rating, and employee highlights
4. [greenhouse.io](http://job-boards.greenhouse.io/poppulo) – Detailed job listings and benefits

## Other roles at Poppulo

- [Senior Manager, Channel Partnerships](https://feeny.ai/job/senior-manager-channel-partnerships-poppulo-denver-1s526k8ya1j4) — Denver, CO
- [Senior Software Engineer](https://feeny.ai/job/senior-software-engineer-poppulo-cork-f8mdjyr9zyq1) — Cork, Ireland
- [Director, Global Sales Operations](https://feeny.ai/job/director-global-sales-operations-poppulo-ireland-cork-office-denver-colorado-n313h3gehwbx) — Ireland Cork Office Denver Colorado, United States
- [Senior Global Campaigns Manager](https://feeny.ai/job/senior-global-campaigns-manager-poppulo-cork-s7jab43ew4yc) — Cork, Ireland
- [Business Development Representative](https://feeny.ai/job/business-development-representative-poppulo-denver-1ggpyjeyxt5n) — Denver, CO
- [Senior Software Engineer – Backend / Full Stack (TypeScript)](https://feeny.ai/job/senior-software-engineer-backend-full-stack-typescript-poppulo-bengaluru-nta4xtma0ga4) — Bengaluru, India
- [Senior Revenue Accountant](https://feeny.ai/job/senior-revenue-accountant-poppulo-bengaluru-ds0pdee76bk9) — Bengaluru, India
- [Software Test Engineer II](https://feeny.ai/job/software-test-engineer-ii-poppulo-bengaluru-3pbe1x8xr8vy) — Bengaluru, India
- [Senior Software Test Engineer](https://feeny.ai/job/senior-software-test-engineer-poppulo-bengaluru-erqrckfb7j9r) — Bengaluru, India
- [Technical Implementation Engineer](https://feeny.ai/job/technical-implementation-engineer-poppulo-cork-5s5tw1s233ng) — Cork, Ireland