---
title: 'Business Development Representative at SplitMetrics'
canonical: 'https://feeny.ai/job/business-development-representative-splitmetrics-europe-tfwrw7nsjqx6'
type: 'job'
last_seen: '2026-09-12'
---

# Business Development Representative at SplitMetrics

- **Company:** SplitMetrics
- **Location:** Europe
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-08-31
- **Last confirmed live:** 2026-09-12
- **Apply:** https://jobs.ashbyhq.com/splitmetrics/2f5eee19-89d0-4bfe-82a8-0a51e2ea6dcb

## Job description

SplitMetrics is a global software company offering an ecosystem of products and services that serve as a growth engine for top mobile-first businesses worldwide. Our ecosystem includes:

- SplitMetrics Acquire, a platform for automating and optimizing Apple Ads.
- SplitMetrics Agency, a full-service mobile marketing agency staffed by top experts.
- SplitMetrics Optimize, an A/B testing platform recognized as the ASO Tool of the Year.
- App Radar by SplitMetrics: an ASO platform with advanced keyword and competitor insights.

Why SplitMetrics?

- For over 11 years, we’ve been at the forefront of the mobile marketing industry, building an ecosystem of market-leading technologies.
- An Apple Ads Partner, SplitMetrics is the 1st company to build the Apple Ads management platform.
- Working with top mobile companies and brands globally: Skyscanner, Glovo, Flo, Babbel, Wooga and many more.
- Generating an impressive transaction volume, with over $1 billion in ad spend flowing through our ecosystem.
- Integrated AI into our strategic approach since 2023.
- Effectively collaborate across 20+ countries with a remote-first and supportive culture.

About the role: This is a high-impact opportunity to join SplitMetrics' established sales team as a Business Development Representative, focused on Enterprise and C-level prospects across both inbound and outbound motions. You'll research, prospect, and qualify opportunities that feed directly into the sales pipeline, working closely with Sales to convert interest into qualified meetings. Strong performers have a clear path to Account Executive. In this role, you will:

- Conduct company research based on SplitMetrics' Ideal Customer Profile (ICP) and execute personalized, data-informed outreach to Enterprise and C-level contacts.
- Qualify and follow up on inbound leads, quickly assessing fit and routing warm opportunities into the pipeline.
- Utilize automation tools, cold calls, and custom emails to build and enrich the sales pipeline with new opportunities.
- Run discovery and qualification calls with Enterprise companies and C-level titles to surface needs and hand qualified opportunities to the Sales Team.
- Own pipeline and demos-booked targets on a monthly and quarterly basis, with a focus on quality over volume, contributing to team-wide KPIs.
- Maintain accurate, up-to-date prospect and company records in HubSpot to track sales metrics and progress.
- Collaborate closely with the Sales Team on outreach strategy, sharing feedback and refining messaging based on what's converting.
- Actively participate in education sessions and training, and contribute expertise and best practices back to the Sales department.

About You:

- Minimum 1 year of successful experience in a BDR or quota-carrying sales role, ideally including Enterprise or C-level outreach.
- Track record across both outbound prospecting and inbound lead qualification.
- Hands-on experience with multiple sales techniques — cold calls, personalized LinkedIn/email messaging, and discovery calls.
- Experience with prospecting tools and a CRM (HubSpot a plus).
- Strong written and verbal English communication skills.
- Quick learner who adapts well to an ever-changing environment.
- Time management skills and the ability to work independently or under supervision.
- Coachable, resilient, and energized by feedback.
- Comfortable operating with some ambiguity within an established, fast-moving team

Growth path: Clear progression to Account Executive for BDRs who consistently hit pipeline and demo targets and demonstrate readiness for a full deal cycle. Specific AE-readiness milestones to be defined jointly with the AE team. What is there for you?

- Time Off: Vacation and public holidays following your country's regulations. Additional PTOs annually for personal rejuvenation.
- Health and Wellness: Medical insurance or health care compensation. Paid sick leave to prioritize your well-being.
- Professional Development: Top online/offline conferences and mobile industry events. Internal courses for continuous professional development.
- Performance and Growth: Micro-management-free and supportive management style. Semi-annual performance review sessions. New career opportunities through our internal mobility program.
- Team Engagement: Corporate online events and offline team retreats. Collaboration between teams through shared OKRs. Environment conducive to open dialogue and constructive feedback.
- Work Flexibility: Flexible working schedule for a better work-life balance. Remote-first working environment.
- Workspace Options: Coworking costs coverage program. Office hubs in key locations for a convenient and productive work environment.

Our Culture At SplitMetrics, our values are not just words — they guide everything we do. To achieve our ambitious goals and maintain success, we stand united by our core behaviors:

- Move Fast
- Get Sh*t Done
- Build Together
- Strive for Transparency
- Own What You Do
- Learn + Share = Excel

Remote Hiring Guidelines: At SplitMetrics, we welcome team members from various countries. While all our roles are remote, certain positions may have specific eligibility requirements based on location. Our Talent Acquisition team can help answer any questions about location after starting the recruiting process.

## About SplitMetrics

## Company Overview
- **One-liner**: SplitMetrics provides an ecosystem of AI-powered products and services to help mobile app and game developers acquire, test, and grow their users profitably.
- **Entity Type**: Private (Revenue-backed, prior seed funding)
- **Headquarters**: Wilmington, Delaware, United States
- **Founded**: 2014
- **Founders**: Max Kamenkov (CEO & Co-founder)

## Core Business
- **Primary Industry**: Mobile marketing and app growth technology (Apple Search Ads, ASO, A/B testing)
- **Target Customers**: B2B – mobile-first businesses, game publishers, brands, and app developers of all sizes (SMB to Enterprise)
- **Mission Statement**: “Enable everyone to launch a mobile app or game and grow it into a successful business easier and faster.” [splitmetrics.com](https://splitmetrics.com/about/)

## Products & Services
- **SplitMetrics Acquire** (formerly SearchAdsHQ): AI-powered platform for automating and optimizing Apple Search Ads campaigns, including AI agent “Iris” for profitable app growth. [splitmetrics.com](https://splitmetrics.com/)
- **SplitMetrics Optimize**: A/B testing and app store optimization (ASO) tool concept and product hypothesis validation, conversion rate optimization, ratings & reviews management. [splitmetrics.com](https://splitmetrics.com/)
- **SplitMetrics Agency**: Full-cycle managed services for app growth, including strategy, creative, and campaign management. [splitmetrics.com](https://splitmetrics.com/)
- **App Radar** (acquired 2023): Also integrated into the ecosystem for additional ASO and market intelligence capabilities. [linkedin.com](https://www.linkedin.com/company/split-metrics)

## Market Standing
- **Valuation/Market Cap**: Not publicly available
- **Key Metric**: Annual revenue estimated at $25 million (2024), per LinkedIn and RocketReach data [linkedin.com](https://www.linkedin.com/company/split-metrics); $25.2 million in 2025 per other sources [rocketreach.co](https://rocketreach.co/splitmetrics-profile_b5a74045f6868a99)
- **Notable Investors/Partners**: Digital Future (seed round lead); Apple Ads Partner; AppsFlyer Premier Partner; over 160 experts serving top global app publishers [splitmetrics.com](https://splitmetrics.com/); $2 billion in cumulative ad spend managed [splitmetrics.com](https://splitmetrics.com/)
- **Growth Signals**:
  - 140+ employees (2.4% YoY headcount growth) [linkedin.com](https://www.linkedin.com/company/split-metrics)
  - 15 active job postings (as of mid-2025) [linkedin.com](https://www.linkedin.com/company/split-metrics)
  - Operates across 21 countries, with offices in the US, Poland, Spain, Ukraine, Portugal, and more [linkedin.com](https://www.linkedin.com/company/split-metrics)
  - LinkedIn followers grew 36.3% year-over-year [linkedin.com](https://www.linkedin.com/company/split-metrics)

## Competitive Advantages
- **Full ecosystem approach**: Covers the entire app growth lifecycle (acquisition, testing, ASO, managed services) from a single provider.
- **Deep Apple ecosystem integration**: Official Apple Ads Partner with dedicated AI (Iris) for Apple Search Ads automation and optimization.
- **Proven track record**: Over a decade of domain experience, managing $2 billion in ad spend for top publishers. [splitmetrics.com](https://splitmetrics.com/)
- **AI-driven insights**: Machine learning and automation rule engines reduce manual effort and improve ROI for clients.
- **Strong customer focus**: “Obsessed with customer success” – high retention and trust from leading app and game publishers.

## Strategic Focus
- **AI-first platform evolution**: Deepening the use of artificial intelligence (Iris agent) to automate bidding, creative optimization, and budget allocation.
- **Market intelligence expansion**: Enhancing SplitMetrics Optimize with predictive analytics and competitive insights to support product decision-making.
- **Continued global scaling**: Expanding headcount and presence in key markets while integrating acquired capabilities (App Radar).
- **Partnership ecosystem development**: Strengthening integrations with major mobile measurement partners (AppsFlyer) and ad networks.

## Why Work Here
- **Impact and scale**: Work on products that help market-leading app publishers acquire millions of users.
- **Remote-friendly culture**: Distributed team across 21 countries; 140+ employees with flexible work arrangements.
- **Engineering & product-led**: 25% of staff in technical roles; tech stack includes TypeScript, Figma, and modern data pipelines. [linkedin.com](https://www.linkedin.com/company/split-metrics)
- **Career growth opportunities**: Active hiring across Marketing, Engineering, Sales, and Product; multiple Growth Marketing Manager and Senior Engineer roles open. [linkedin.com](https://www.linkedin.com/company/split-metrics)
- **Global team with local hubs**: Offices in Poland (largest hub), Spain, Ukraine, Portugal, and the US allow for diverse collaboration.
- **Customer obsession culture**: Company values are centered on making customers successful, creating a strong sense of purpose.

## Sources
1. [splitmetrics.com](https://splitmetrics.com/) – Official website (products, mission, partner badges)
2. [splitmetrics.com/about](https://splitmetrics.com/about/) – Company overview, history, mission
3. [linkedin.com/company/split-metrics](https://www.linkedin.com/company/split-metrics) – Company page (headcount, revenue, open roles, employee breakdown)
4. [rocketreach.co](https://rocketreach.co/splitmetrics-profile_b5a74045f6868a99) – Revenue estimate, CRO, HQ
5. [dialectica.io](https://www.dialectica.io/origin/company/splitmetrics) – Ownership and funding summary

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