---
title: 'Business Development Representative at Vori'
canonical: 'https://feeny.ai/job/business-development-representative-vori-new-york-eqk4x64kabh8'
type: 'job'
last_seen: '2026-09-14'
---

# Business Development Representative at Vori

- **Company:** Vori
- **Location:** New York, NY
- **Employment:** full-time
- **Posted:** 2025-11-07
- **Last confirmed live:** 2026-09-14
- **Apply:** https://jobs.ashbyhq.com/vori/ead9beb5-9855-4dcf-a0cd-9053431d0f93

## Job description

Business Development Representative (BDR) – Pacific Northwest Location: Remote / Field-Based (WA / OR / ID / MT) Department: Sales – Grocery & Retail Vertical Reports To: Regional POD Lead

## About Vori

Vori is transforming the future of the $1T grocery industry through an integrated operating system designed for independent and regional grocers. We’re a rapidly growing fintech + vertical AI startup backed by top investors, providing cutting-edge point of sale (POS), payment processing, and inventory management solutions that empower local retailers to thrive in a world dominated by retail giants like Walmart and Amazon. Our mission is simple but bold — reduce food waste, improve food access, and strengthen local communities. By connecting retailers, distributors, and brands through technology, we’re helping grocers operate smarter, faster, and more sustainably.

## The Role

We’re looking for a Business Development Representative (BDR) to help us grow our footprint across the Pacific Northwest. As a BDR at Vori, you’ll be responsible for building pipeline and opening doors for our Territory Account Executives (TAEs). You’ll prospect new grocery and specialty market accounts, research ownership groups, and connect with decision-makers to educate them on how Vori’s AI-driven platform can simplify operations and increase profitability. This role is ideal for someone hungry to break into technology sales, ready to learn full-cycle selling, and motivated by seeing their outreach turn into real, measurable impact for small businesses.

## What You’ll Do

- Generate new opportunities daily: Cold call, email, and use social channels to connect with independent grocery stores, markets, and distributors.
- Build the top of the funnel: Identify high-potential prospects through territory research, LinkedIn, Google Maps, and local outreach.
- Book qualified meetings: Schedule and coordinate introductory calls and demos between grocery operators and our Territory Account Executives.
- Collaborate with your TAE: Strategize weekly on territory plans, local events, and creative outreach campaigns.
- Maintain pipeline hygiene: Track activity and engagement in HubSpot CRM to ensure data accuracy and pipeline visibility.
- Experiment and iterate: Share learnings and feedback with leadership and product teams to continuously improve outreach messaging and targeting.

## What You Bring

- 1–2 years of experience in sales, business development, or customer-facing roles (internships count).
- Proven ability to cold call, build rapport, and handle objections with confidence.
- Strong organizational skills and comfort managing multiple priorities.
- A self-starter mentality — you’re scrappy, curious, and energized by building something new.
- Excellent written and verbal communication skills.
- Familiarity with HubSpot or similar CRM tools preferred.
- Passion for technology, local business, or the grocery/retail ecosystem a big plus.

Bonus Points For

- Experience in a startup or fast-growing environment.
- Previous exposure to POS, payments, SaaS, or fintech solutions.
- Grocery or retail background (worked in or around the industry).

## Why Join Vori

- Competitive base + uncapped commission.
- Pre-IPO equity at a Series B, venture-backed company.
- Comprehensive medical, dental, and vision benefits.
- Rapid growth and clear career path — top performers are promoted to Territory Account Executive roles.
- A mission-driven culture focused on community, sustainability, and innovation.

Active Territories We’re currently hiring BDRs to support our expansion in:

- Seattle, WA
- Portland, OR
- Boise, ID
- Missoula, MT

Each territory represents a key growth market for Vori’s grocery and retail strategy.

## About Vori

## Company Overview
- **One-liner**: Vori provides a modern, AI-powered operating system (POS, inventory, ordering, pricing, loyalty) for independent and regional grocery stores.
- **Entity Type**: Private (Series unknown, $32.3M total funding)
- **Headquarters**: San Francisco, California, United States
- **Founded**: 2019 (initial iOS app built in 12 days)
- **Founders**: Brandon Hill, Tre Kirkman, Robert Pinkerton

## Core Business
- **Primary industry**: Grocery technology / retail operations software
- **Target customers**: Independent and regional grocery stores (small and mid-sized supermarkets)
- **Mission or purpose**: "Changing the way food moves, from silo to shelf" – democratizing food supply access, reducing food waste, and empowering local entrepreneurs

## Products & Services
- **VoriOS**: The core operating system that combines point-of-sale, inventory management, ordering, pricing, shopper engagement, and reporting into one platform.
- **Point of Sale (POS)**: Modern lane checkout supporting scales, type-2 UPCs, split tenders, EBT, and eWIC.
- **Inventory Management**: Real-time tracking of counts, shrink, and movement; automated reordering based on stock levels.
- **Pricing Automation**: AI-driven margin protection that catches cost changes and adjusts prices automatically before checkout.
- **Shopper Engagement / Loyalty**: Enroll shoppers at checkout, send targeted SMS offers, and track basket lift and order counts.
- **Vori AI Agents**: Autonomous agents (Inventory Agent, Pricing Agent, Marketing Agent) that monitor operations and take actions based on predefined rules.
- **Reporting & Insights**: Unified dashboard for sales, margin, inventory, and loyalty performance.

## Market Standing
- **Valuation/Market Cap**: Not disclosed
- **Key Metric**: Annual revenue of $4.0M (estimated); Total funding of $32.3M across 4 rounds
- **Notable Investors/Partners**: Y Combinator (Winter 2020 batch, primary partner Aaron Epstein); also referenced as backed by "Stanford engineers from SpaceX, Google, and Facebook" (implied institutional and angel investors)
- **Growth Signals**: Headcount of 49 employees (+119.4% YoY); LinkedIn followers 6,408 (+67.4% yearly); claims "10k+ hours saved per week" for grocery operators; customer metrics include +22% net sales increase, +10% basket lift among loyalty members, and +20 order count lift.

## Competitive Advantages
- **Single unified platform**: Replaces fragmented legacy POS, inventory, and loyalty systems with one integrated OS designed specifically for grocery workflows.
- **AI agents that automate decisions**: Pricing, inventory, and marketing agents act automatically based on rules, reducing manual labor and protecting margins.
- **Deep grocery domain expertise**: Founded by operators and former store directors; built with input from actual grocers (e.g., first order at Delucchi's Market, first scan at Market at Edgewood).
- **Focus on independent/regional grocers**: Levels the playing field against large retail chains by providing enterprise-grade technology at accessible cost.

## Strategic Focus
- **Current priorities**: Scaling AI agent capabilities (listing "Full Stack Product Engineer - Agentic AI"); expanding sales territory (VP of Sales for East Coast, Territory Account Executive for New York); continuing to reduce food waste and combat food deserts through supply chain data.
- **Direction for growth**: Growing customer base beyond initial independent grocers, deepening integrations with suppliers, and enhancing automation to save operational hours.

## Why Work Here
- **Culture highlights**: Values include "Think 100x", "Always level up", "Design toward the obvious". Team described as "radically diverse foodies" from companies like SpaceX, Facebook, Whole Foods, Slack, and Airbnb. Bias toward velocity and execution.
- **Remote/hybrid/office**: Team spread across Bay Area (HQ), New York City, and Puerto Rico. Specific remote/hybrid policy not stated, but roles appear location-flexible.
- **Notable perks**: Opportunity to work on a mission-driven product that directly impacts local food economies; modern tech stack (React, TypeScript, AI agents); early-stage growth trajectory with significant responsibility.
- **Engineering culture**: "Build the OS for Grocery" – engineers work on real-time data systems, AI, and POS reliability; roles include Forward Deployed Data Engineer and Full Stack Product Engineer.

## Sources
1. [vori.com](https://www.vori.com/)
2. [vori.com/about](https://www.vori.com/about)
3. [vori.com/careers](https://www.vori.com/careers)
4. [linkedin.com/company/vori](https://www.linkedin.com/company/vori)
5. [ycombinator.com/companies/vori](https://www.ycombinator.com/companies/vori)
6. [jobs.ashbyhq.com/vori](https://jobs.ashbyhq.com/vori)

## Other roles at Vori

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- [Growth Marketing Lead](https://feeny.ai/job/growth-marketing-lead-vori-san-francisco-cag73rb0tgw6) — San Francisco, CA
- [Onboarding Specialist](https://feeny.ai/job/onboarding-specialist-vori-united-states-s4tt11tfenxv) — United States
- [POS Installer](https://feeny.ai/job/pos-installer-vori-united-states-n3k9sx2x1w6n) — United States
- [Customer Support Representative](https://feeny.ai/job/customer-support-representative-vori-united-states-hracf3jfmxsd) — United States
- [Forward Deployed Data Engineer](https://feeny.ai/job/forward-deployed-data-engineer-vori-san-francisco-m32e4prck6p1) — San Francisco, CA
- [Product Support Engineer](https://feeny.ai/job/product-support-engineer-vori-united-states-9a76qpr5r3tn) — United States
- [Full Stack Product Engineer - Agentic AI](https://feeny.ai/job/full-stack-product-engineer-agentic-ai-vori-san-francisco-37zz5mmhe70d) — San Francisco, CA
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- [Territory Account Executive-New York](https://feeny.ai/job/territory-account-executive-new-york-vori-san-francisco-r440gyazzy9z) — San Francisco, CA