---
title: 'Business Development Representative at Xero'
canonical: 'https://feeny.ai/job/business-development-representative-xero-denver-0r89a4awmjpv'
type: 'job'
last_seen: '2026-09-05'
---

# Business Development Representative at Xero

- **Company:** [Xero](https://feeny.ai/companies/xero)
- **Location:** Denver, CO
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-09-03
- **Last confirmed live:** 2026-09-05
- **Apply:** https://jobs.ashbyhq.com/xero/06fe2bb0-369a-492d-8609-8fee57e524ed

## Job description

The role & it's impact:

As a Business Development Representative you will design and execute targeted strategies to generate demand for platform solutions within your market segment. You will engage with prospective partners to qualify leads and create new revenue opportunities, helping small businesses thrive by connecting them with technology that drives efficiency.

Through outbound outreach, industry events, and strategic research, you will build strong relationships and represent the brand to increase market presence. Your work directly contributes to expanding our network of accounting and bookkeeping partners, creating a lasting effect on the broader economy.

The team & how they connect:

You will join an established team of nine reporting directly to our Sales Development Manager. Based in Denver, the group operates with a strong focus on collaboration, supporting one another to turn outreach efforts into meaningful business outcomes. The team works closely alongside Account Executives and internal partner services to ensure a seamless transition of qualified opportunities.

Initially, the role will focus on:

- Executing outbound multi-channel outreach using phone, email, and social platforms
- Researching potential partners, identifying key decision-makers, and qualifying new leads
- Maintaining detailed activity records and managing lead pipelines using Salesforce
- Collaborating with sales colleagues to refine lead generation strategies and optimize channel performance

Where and how you can work:

This role is based in our Denver office, offering a dynamic environment designed to foster community and teamwork. We support modern working practices that balance focused individual time with purposeful in-person collaboration, bringing teams together for key events and shared working days.

Here are some of the things we are looking for:

- Experience generating business leads across multiple channels alongside a background in SaaS or sales environments
- Communication skills that allow you to articulate ideas clearly and build genuine trust with diverse stakeholders
- Familiarity with sales systems such as Salesforce, paired with an ability to adapt quickly to new tools
- An analytical approach to assessing channel performance and problem-solving strategic solutions
- Organisational skills with attention to detail to manage priorities in a fast-paced environment
- A collaborative mindset that thrives when lifting team outcomes and achieving shared goals

Compensation:

At Xero, we value the impact and skills you bring to the team. We don’t just hire for a role; we invest in people. We believe in a total package philosophy - which means your value isn't just a single number on a pay check. While base salary is a core component, we look at your compensation through a holistic lens that includes equity, performance incentives, and world-class benefits.

The expected base salary range for this role in:

- $60,000-$70,000 base + commission

Individual pay is determined by various factors, including geography, level of experience, and the specific skills you bring to the role.In addition to base pay, Xero’s roles are eligible for the following forms of variable compensation:

- Variable Pay: Permanent employees are eligible to participate in our annual bonus and equity (RSU) programs. You may also be eligible for performance-based cash or equity (RSUs) incentives depending on your role level, and company performance.
- Comprehensive Benefits: Medical, dental, vision, 401(k) match, and 21 days PTO, 10 days of Wellbeing leave, 5 days of Xtra Leave, 1 volunteer day, 12 paid holidays, paid parental leave. Further information included on our Xero Perks https://careers.xero.com/inside-xero/benefits-wellbeing/ page.

At Xero, we hire based on your skills, passion, and the unique perspective you can bring to enhance our culture and team so we encourage you to apply even if your experience isn't a perfect match!

## About Xero

## Company Overview
- **One-liner**: Xero provides cloud-based accounting and financial management software for small businesses, serving over 4.9 million customers worldwide.
- **Entity Type**: Public (ASX: XRO, S&P/ASX 200 component)
- **Headquarters**: Wellington, New Zealand
- **Founded**: July 6, 2006
- **Founders**: Rod Drury, Hamish Edwards

## Core Business
- **Primary industry**: Cloud accounting software (SaaS)
- **Target customers**: Small businesses, accountants, and bookkeepers (B2B)
- **Mission**: To make life better for small businesses globally by automating routine tasks and delivering actionable insights.

## Products & Services
- **Xero Accounting Software**: Cloud-based platform for invoicing, bank reconciliation, expense tracking, payroll, and financial reporting. Sold by subscription (Starter, Standard, Premium tiers).
- **JAX – AI Finance Partner**: An AI-powered assistant integrated into Xero that automates routine tasks and provides insights to help businesses grow.
- **Xero Ecosystem**: Over 1,000 third-party app integrations via the Xero App Store, covering payments, inventory, CRM, and more.
- **Xero for Nonprofits**: Discounted subscriptions (25% off) for eligible nonprofit and community organisations.
- **Xero for Purpose**: Social impact initiatives including financial literacy programmes (Unlock Your Numbers), sustainability tools (Sumday carbon app), and the Xero Beautiful Business Fund (NZ$750,000+ in funding annually).

## Market Standing
- **Valuation/Market Cap**: Not disclosed in provided sources (publicly traded with market cap available on ASX; latest data not included in search results).
- **Key Metric**: Annual Revenue NZ$2.103 billion (FY2025); Net income NZ$227.8 million (FY2025).
- **Notable Investors/Partners**: Board Chair David Thodey; CEO Sukhinder Singh Cassidy. In June 2025, Xero announced an agreement to acquire Melio, a New York-based payments provider, for $2.5 billion.
- **Growth Signals**: Achieved Rule of 40 outcomes of 41.0% (May 2024) and 43.9% (Nov 2024). Customer base grew to 4.9 million. Headcount of 4,610 employees (2025). Expanding globally with offices in New Zealand, Australia, UK, US, Canada, South Africa, and Singapore.

## Competitive Advantages
- **Market leader** in cloud accounting across New Zealand, Australia, and the UK.
- **AI-first approach** with JAX, embedded directly into the core product to reduce manual work.
- **Extensive integration ecosystem** (1,000+ apps) creating high switching costs for customers.
- **Strong brand trust** built over 19 years with a focus on small business success.

## Strategic Focus
- **AI and automation**: Deepening AI capabilities (JAX) to deliver predictive insights and automate finance workflows.
- **Payments expansion**: Acquisition of Melio to strengthen payments capabilities for small businesses.
- **Sustainability**: Reducing carbon emissions (72% reduction in scope 1 & 2), offering free carbon accounting tools, and supporting small business sustainability.
- **Social impact**: Scaling programmes like the Beautiful Business Fund and financial literacy initiatives.

## Why Work Here
- **Culture**: Values-driven, human-centric organisation with a focus on making a tangible impact on small businesses globally.
- **Flexibility**: Emphasises a flexible environment and time for what matters most (remote/hybrid policy not explicitly stated but implied).
- **Perks & benefits**:
  - One paid day off per year for volunteering (Community Connect programme).
  - Free access to Sumday carbon accounting app for employees.
  - Financial literacy resources and mentorship programmes.
- **Engineering & innovation**: Dedicated Engineering and Data & AI teams (open roles visible on careers page). Global collaboration across 7+ countries.
- **Diversity & inclusion**: Indigenous inclusion initiatives (te ao Māori in NZ, Reconciliation Action Plan in Australia), support for Indigenous communities.
- **Sustainability focus**: Employees can contribute to environmental goals through company-wide initiatives.

## Sources
1. [Wikipedia – Xero](https://en.wikipedia.org/wiki/Xero)
2. [Xero About Page](https://www.xero.com/au/about/)
3. [Xero Careers – Inside Xero](https://careers.xero.com/inside-xero/)
4. [Xero Careers – Teams](https://careers.xero.com/)
5. [Xero Homepage](https://www.xero.com/)

## Other roles at Xero

- [Senior Mobile Engineer – iOS / Android](https://feeny.ai/job/senior-mobile-engineer-ios-android-xero-melbourne-mdxvb7gz77n9) — Melbourne, Australia
- [Senior Mobile Engineer – React Native](https://feeny.ai/job/senior-mobile-engineer-react-native-xero-sydney-mveske2x9djw) — Sydney, Australia
- [Senior Mobile Engineer - iOS/Android](https://feeny.ai/job/senior-mobile-engineer-ios-android-xero-sydney-kptpp7j9ekfa) — Sydney, Australia
- [Senior Mobile Engineer - React Native](https://feeny.ai/job/senior-mobile-engineer-react-native-xero-melbourne-ascg2ez078kr) — Melbourne, Australia
- [Associate Security Engineer](https://feeny.ai/job/associate-security-engineer-xero-melbourne-mawp8hnc0tcc) — Melbourne, Australia
- [Lead Product Manager – Payments Risk](https://feeny.ai/job/lead-product-manager-payments-risk-xero-vancouver-n95mxmrchcb9) — Vancouver, Canada
- [Senior Engineer - AI Builder](https://feeny.ai/job/senior-engineer-ai-builder-xero-sydney-2rb7b59np7jf) — Sydney, Australia
- [Solutions Consultant](https://feeny.ai/job/solutions-consultant-xero-melbourne-n47m435fpyzz) — Melbourne, Australia
- [Senior Machine Learning Engineer](https://feeny.ai/job/senior-machine-learning-engineer-xero-ontario-1gbmfz62vsqp) — Ontario, Canada
- [Solutions Consultant](https://feeny.ai/job/solutions-consultant-xero-united-states-ck1901em1a0w) — United States