---
title: 'Business Intelligence Analyst at Jellyfish'
canonical: 'https://feeny.ai/job/business-intelligence-analyst-jellyfish-mexico-city-5tskek9aqxy4'
type: 'job'
last_seen: '2026-11-06'
---

# Business Intelligence Analyst at Jellyfish

- **Company:** Jellyfish
- **Location:** Mexico City, Mexico
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-11-04
- **Last confirmed live:** 2026-11-06
- **Apply:** https://jobs.ashbyhq.com/jellyfishcareers/0af2a46d-2435-4ab9-bd6d-c2a253d5e944

## Job description

At Jellyfish we believe that our individual differences are our greatest assets. We are passionate about empowering every employee to reach their full potential and contribute their unique perspectives to our collaborative environment. We are an equal opportunity employer and firmly believe that a diverse and inclusive workforce drives innovation and leads to better solutions. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other personal characteristics that make them who they are. Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand.

Job Description Como Business Intelligence Junior estarás en una posición técnico-operativa enfocada en la ejecución cotidiana de proyectos de visualización de datos, preparación de fuentes de información de medios digitales y soporte a marcos de medición. Este rol apoya directamente al manager en la integración de datos provenientes de plataformas publicitarias (Meta, TikTok, Search, Programmatic) y herramientas de analítica digital (GA4, Appsflyer) para transformarlos en reportes claros y dashboards funcionales. Es una posición ideal para un profesional en desarrollo que busca consolidar sus habilidades en Business Intelligence aplicado al Marketing Digital (Investment Analytics).

Responsabilidades

- Desarrollo de Reportes con Enfoque Visual: Diseñar, construir y actualizar dashboards en Tableau, Power BI o Looker Studio, aplicando nociones básicas de Data Storytelling para estructurar la información de forma lógica, clara y limpia.
- Integración y Extracción de Datos: Apoyar en la conexión, limpieza y validación de fuentes de datos de marketing digital (GA4, Meta, TikTok, Appsflyer, Google Ads, Programmatic, etc.) utilizando consultas de datos básicas para garantizar reportes precisos y consistentes.
- Aseguramiento de Calidad (QA de Datos): Realizar revisiones periódicas de los dashboards para asegurar la precisión de las métricas registradas y resolver discrepancias de datos.
- Mapeo de KPIs: Apoyar en la estructuración de marcos de medición y modelos de datos, conectando las métricas de rendimiento de campañas con los objetivos de negocio de los clientes.
- Soporte en Análisis Operativo: Ayudar en la extracción y preparación de datos para estudios de impacto (Conversion Lift o Test & Learn) e informes periódicos de efectividad de campaña.
- Documentación Técnica: Mantener actualizada la documentación de los modelos de reporteo, diccionarios de métricas (metadatos), esquemas de datos y fuentes integradas para cada cuenta.
- Seguimiento y Comunicación: Comunicar proactivamente al Manager cualquier inconsistencia en los datos, retrasos operativos o bloqueos técnicos en las conexiones de APIs o plataformas.

Requisitios

- Experiencia y precisión en la transformación y validación de datos numéricos para evitar errores en reportes.
- Capacidad para priorizar entregas diarias y cumplir con los tiempos de respuesta acordados.
- Interés por entender los mecanismos del marketing digital y cómo los datos se convierten en insights.
- Manejo funcional o práctico de herramientas de visualización de datos (Tableau, Power BI, Looker Studio / Data Studio).
- Nociones básicas/intermedias de SQL para la extracción, filtrado y transformación de tablas de datos.
- Conocimiento básico o interés en Python (deseable para manipulación de datos con librerías como pandas, automatización o consumo de APIs).
- Familiaridad con métricas y estructuras de datos provenientes de plataformas de activación digital (Meta Ads, TikTok Ads, Google Search/Display, Programmatic, GA4, Appsflyer, etc.).
- Entendimiento general de los canales de medios pagados (Search, Social, Display, Video, Programmatic) y las palancas que un digital marketer opera para influir en los resultados.
- Experiencia en preparación de datos, fórmulas analíticas (Excel/Google Sheets avanzado, lenguaje DAX, campos calculados entre otros) y lógica básica de esquemas de datos (schemas).
- Comprensión básica de principios de comunicación visual de datos (jerarquía de información, elección adecuada de gráficos para métricas sencillas, uso correcto del color y maquetación limpia) para presentar la información de manera entendible para el usuario.

Additional Information Join Jellyfish and experience a workplace where we prioritise your growth, celebrate your contributions, and empower you to tailor your work environment to suit your needs. 💰 Savings fund: You'll save 5% of your monthly income and Jellyfish will contribute the same amount you save to your savings fund. 🏥 Health Insurance: We provide a private health insurance policy that includes visual and dental plan coverage. Unfortunately, there has been an increase in fake recruiters impersonating Jellyfish and unlawfully using our brand name. If you are unsure if an email with a job offer you have received is genuinely from Jellyfish, or if you suspect any fraudulent activity, please report it to talentacquisition@jellyfish.com.

## About Jellyfish

## Company Overview
- **One-liner**: Jellyfish is an integrated global digital marketing business that combines media, creative, and data with the power of Generative AI to help brands move faster and smarter.
- **Entity Type**: Private (acquired by The Brandtech Group in 2023)
- **Headquarters**: London, United Kingdom
- **Founded**: 2005
- **Founders**: Not publicly available

## Core Business
- Primary industry: Advertising Services / Digital Marketing
- Target customers: B2B, primarily large enterprises and progressive global brands (ecommerce, CPG, entertainment, gaming)
- Mission: To reinvent marketing for progressive brands, uniting media, creative, and data through cutting-edge technology and Generative AI.

## Products & Services
- **AI Studios**: AI-powered production service that streamlines asset creation, delivering thousands of assets 55% faster using the proprietary AI platform, Pencil.
- **Pencil**: An AI platform trained on $2.65B in ad spend and 235,000 AI-generated assets, used for creative preflight testing and optimization.
- **Now Next Soon**: AI-powered simulation tool that runs every possible scenario from a media plan in minutes, allowing brands to adjust before committing budget.
- **J+ Bidding**: A dynamic in-market ad budgeting system that adjusts in real-time, ensuring every media spend informs the next.
- **Share of Model™**: A platform that tracks brand perception on Large Language Models (LLMs), helping optimize messaging and content.
- **Social Agents™**: A tool that detects cultural signals in real-time, helping brands stay ahead of trends.
- **Switchboard**: A platform that connects creative and media performance data to generate higher-performing campaigns.
- **Language Services**: A global team that creates and adapts content for international audiences.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (privately held, acquired by The Brandtech Group in 2023)
- **Key Metric**: Annual Revenue of GBP 93M (~$118M USD) as of latest data
- **Total Funding**: $5.0M (Series A in 2006, led by Clyde Street Investments and Kegonsa Capital Partners)
- **Notable Investors/Partners**: The Brandtech Group (parent company), Google (multi-region partnership across GMP, Cloud, and Training), Salesforce (Consulting Partner), Amazon (extensively certified team), Meta (global training, creative, paid social, and analytics)
- **Growth Signals**: Employs 1,654 people across 50 countries; operates 35 offices in 17 countries; recent focus on Generative AI with proprietary tools; acquired multiple agencies including Latitude Digital Marketing (2019), Perelview (2019), Quill, and Reamp (2020).

## Competitive Advantages
- **Proprietary AI Technology**: The Pencil AI platform is trained on $2.65B in ad spend and 235,000 AI-generated assets, giving it a unique data advantage.
- **Deep Platform Partnerships**: Decade-long, multi-region Google partnership; Salesforce Consulting Partner; extensively certified Amazon team; global Meta partnership.
- **Integrated Model**: Combines media, creative, data, and technology under one roof, offering end-to-end campaign management.
- **Global Scale**: Presence in 50+ countries with 35 offices, allowing for localized execution with global consistency.
- **Speed-to-Market**: AI-driven tools that deliver assets 55% faster and optimize media spend in real-time.

## Strategic Focus
- **Generative AI Integration**: Embedding AI across all service lines (media, creative, data) to drive efficiency and performance.
- **Platform Ecosystem**: Deepening partnerships with major digital platforms (Google, Meta, Amazon, Salesforce) to stay ahead of platform changes.
- **Brand Safety in AI Era**: Developing tools like Share of Model™ to help brands understand and manage their perception on LLMs and AI platforms.
- **Talent Development**: Investing in the Jellyfish Academy to nurture diverse new talent and upskill existing employees.

## Why Work Here
- **Culture**: Described as "passionate about giving talent a platform to perform," with an emphasis on individual ownership of career progress. The company values are "Move. Faster. Smarter. Together."
- **Work Model**: Hybrid work model with 35 offices globally. Some roles are fully remote, others require in-office presence. The company has 29 offices total according to Built In, with a "Hybrid" designation for most roles.
- **Notable Perks**: Access to cutting-edge AI tools and technology; opportunity to work with some of the world's biggest brands; global mobility opportunities across 17 countries.
- **Engineering Culture**: Focus on proprietary AI platform development (Pencil), data analytics, and marketing technology. Roles include Business Intelligence, Revenue Operations, and Customer Success for Gen AI Workflows.
- **Employee Ratings**: 3.2/5.0 on LinkedIn (781 reviews), with Work-Life Balance at 3.6, Culture at 3.2, Compensation at 2.9, and Career Development at 2.8.
- **Active Hiring**: 65 active job postings as of latest data, with monthly job posting growth of +32.7%. Recent openings include Account Director, Learning Designer, Motion Designer, Customer Success Manager (Gen AI Workflows), and Business Intelligence roles.

## Sources
1. [jellyfish.com](https://www.jellyfish.com/en-us/)
2. [jellyfish.com/careers](https://www.jellyfish.com/en-us/careers/)
3. [linkedin.com](https://www.linkedin.com/company/jellyfishglobal)
4. [builtin.com](https://builtin.com/company/jellyfish-jellyfishcom)
5. [jellyfish.com/about](https://www.jellyfish.com/en-us/about-us/)

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